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Consulting Leaders
Consulting Leaders
Author: GHA Marketing
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Consulting Leaders brings together the sharpest minds in the consulting world, revealing how top professionals think, build trust, and grow thriving practices.
Hosted by Guillaume Jouvencel, ex-PwC and co-founder of GHA Marketing, the show offers rare conversations with consultants who lead by example.
Hosted by Guillaume Jouvencel, ex-PwC and co-founder of GHA Marketing, the show offers rare conversations with consultants who lead by example.
263 Episodes
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Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)**********************************************************************Lee Miller has lived inside the kind of businesses many consultants struggle to advise effectively. He scaled multiple construction and home services companies to seven figures, burned out, and then rebuilt them using clear systems, strong leadership, and disciplined execution. That experience now informs his coaching work at Brave Academy. Today, Lee works closely with general contractors and cabinet makers who are trapped in the day-to-day. His approach is practical and grounded: clean operations, predictable cash flow, better people management, and businesses that don’t rely on the owner’s constant presence.This conversation is especially relevant for consultants who work with founder-led, execution-heavy businesses. We break down how Lee positions his expertise, retains clients long term, and creates real transformation in environments where theory alone doesn’t survive contact with reality.**********************************************************Proposed Interview Structure:1. What originally pulled you into contracting and business ownership, and what eventually led you to coaching others in this space?2. What specific problem are you solving for your clients today, and why solving them matters so much to you personally?3. Who are your ideal clients now at Brave Academy, and who usually holds the decision to bring you in?4. How do clients typically find you today, and what’s worked best to consistently attract the right type of client? Current Acquisition Channels: Referral Sub Question: You run and appear on podcasts yourself, how do you see podcasting fitting into a marketing strategy for coaches and consultants serving operational businesses?5. When you’re speaking with a prospective client, what does your sales process look like from first conversation to commitment?6. Once someone becomes a client, how do you retain them long term, what do you do to build trust, drive results and keep clients coming back?7. As a coach and business owner yourself, where do you currently feel most stuck, if anywhere?8. Looking ahead, where do you see the biggest opportunities in this market over the next few years?*********************************************************************Know more about Lee MillerWebsite Link: https://conquercontractorchaos.com/Connect with Lee Miller on LinkedInLinkedIn link: https://www.linkedin.com/in/leetmiller/Apply to be a guest on Consulting Leaders:https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)**********************************************************************Jasmine Martirossian works with CEOs, founders, and boards at moments when growth slows, complexity increases, and leadership alignment becomes a hidden risk. Her work sits at the intersection of strategy, leadership, and execution, especially during inflection points where the cost of poor decisions is high. Rather than offering generic frameworks, Jasmine starts with diagnosis. She helps leadership teams identify what is truly constraining progress, clarify strategic direction, and align around the few decisions that matter most. The outcome isn’t more activity, it’s clearer thinking, so effort compounds instead of dispersing. With a PhD in Law, Policy, and Society, experience in C-suite roles, and certification as a Gallup Strengths Coach, Jasmine brings both academic rigor and real operating experience to the table. This conversation is especially relevant for consultants working with senior decision-makers in complex, fast-evolving organizations. ********************************************************** Proposed Interview Structure: 1. What originally pulled you into strategy and advisory work at the CEO and board level? 2. In your own words, what’s the core problem you’re brought in to solve when organizations hit moments of growth, transition, or complexity? 3. Who do you primarily work with today, and who are the true decision-makers in those engagements? 4. As an advisor working with senior leaders, how do clients typically find you, and what’s been most effective in building trust at that level? Sub Question: What’s your view on podcasting as a marketing and credibility tool in the consulting and advisory space? 5. Advisory work often involves long, trust-based sales cycles. How do you personally move from initial conversation to real commitment? 6. Once a client starts working with you, how do you ensure they see enough value to keep coming back and build long-term advisory relationships? 7. Where do you find yourself most stuck right now in your own advisory and consulting work, if at all? 8. Looking ahead, how do you see your work evolving, and where do you think you will have the biggest opportunity to help leadership teams over the next few years?*********************************************************************Know more about Jasmine MartirossianWebsite Link: https://strategyark.com/Connect with Jasmine Martirossian Email: jasmine@strategyark.comLinkedIn link: https://www.linkedin.com/in/jasmine-martirossian/Apply to be a guest on Consulting Leaders:https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)**********************************************************************Samuel Drauschak is a process scientist who has spent nearly a decade helping organizations understand how work actually flows, not how they think it flows. As founder of Cavi Consulting, he works with teams from small businesses to enterprise organizations to map, analyze, and redesign their processes as a foundation for sustainable growth. What makes Samuel’s work distinct is his focus on process capture and visualization. Rather than jumping to automation or tools, he helps leaders create shared operational clarity first, making inefficiencies visible, aligning teams, and preparing systems to scale without adding complexity. In this conversation, we discuss process debt, why most businesses struggle with scale, and what consultants can learn from applying rigorous process thinking to their own firms, from delivery to marketing to long-term client relationships. ********************************************************** Proposed Interview Structure: 1. What originally pulled you into consulting and process work? 2. What problem are you fundamentally solving for organizations, and why does that problem matter to you personally? 3. Who are your ideal clients today, and who usually needs to be convinced for a process initiative to move forward? 4. How do clients typically find you, and what’s worked best for attracting the right kind of work? Current Acquisition Channels: Referral Sub Question: What’s your view on podcasting as a marketing tool for consultants and professional services firms? 5. Process improvement can feel intangible early in the conversation. How do you structure your sales process to build trust and close complex consulting deals? 6. Once a client starts working with you, how do you retain them over time, what do you do intentionally to make clients come back and build long-term relationships? 7. Where do you personally find yourself most stuck right now as a consultant and business owner, if at all? 8. Looking ahead, where do you see the biggest opportunities for your work over the next few years?*********************************************************************Know more about Samuel DrauschakWebsite Link: https://www.caviconsulting.com/Connect with Samuel Drauschak on LinkedInLinkedIn link: https://www.linkedin.com/in/samdrauschak/Apply to be a guest on Consulting Leaders:https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)**********************************************************************Netysha Santos helps organizations strengthen leadership by working on what often goes unspoken: the people dynamics, habits, and systems that quietly shape performance and culture. She operates at the intersection of executive coaching, team effectiveness, and organizational design. As a Principal at Avion Consulting, Netysha works with senior executives, leadership teams, and enterprises across North America, Europe, the Middle East, and Asia. Her work ranges from one-on-one executive coaching to enterprise-wide leadership development programs designed to scale behavior change, not just awareness. What makes her perspective especially relevant for consultants is her insider experience. She has led talent and transformation efforts inside global professional services firms, big tech, and high-growth startups, and now applies that hard-earned understanding to help leaders operate with more clarity, cohesion, and impact. ********************************************************** Proposed Interview Structure: 1. What originally drew you into leadership development and executive coaching? 2. What’s the core leadership problem you spend most of your time helping organizations solve today? 3. Who are your typical clients now, and who inside the organization usually sponsors or buys your work? 4. How do organizations typically find you, and what’s worked best for building trust in this space? Current Acquisition Channels: Referral Sub Question: What’s your take on podcasts as a marketing and credibility tool for leadership consultants? 5. Selling leadership work often involves long cycles and multiple stakeholders. How do you usually move from interest to a signed engagement? 6. Once a client has worked with you, how do you make sure they keep coming back? What do you deliberately do to build long-term, trust-based relationships rather than one-off engagements? 7. Where do you feel most constrained or challenged right now as a consultant (if at all)? 8. Looking ahead, what do you see as the biggest opportunities, or shifts, in leadership development over the next few years?*********************************************************************Know more about Netysha SantosWebsite Link: https://avionconsulting.com/Connect with Netysha Santos on LinkedInLinkedIn link: https://www.linkedin.com/in/netysha-santos-laborbe/Apply to be a guest on Consulting Leaders:https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)**********************************************************************Patrick Kelly has built a career at the intersection of business, technology, and healthcare. He’s worked inside large firms like Ernst & Young, fast-growing health tech startups, and established healthcare organizations, giving him a rare, end-to-end view of how systems, teams, and strategy need to align to scale. Today, Patrick leads 4th Season Consulting, a fractional technology consulting firm helping healthcare practices and organizations optimize their tech stack, workflows, and operations. His work focuses on making complex systems actually usable, from EHR and practice management systems to cloud infrastructure and data. Beyond consulting, Patrick also serves in public leadership roles, including Mayor Pro Tem of Lewisville, Texas, and on healthcare boards. That combination of executive consulting and civic leadership gives him a grounded, real-world perspective on decision-making, accountability, and long-term impact, lessons that translate well beyond healthcare. ********************************************************** Proposed Interview Structure: 1. What originally pulled you into consulting and technology leadership, especially in healthcare? 2. What core problem are you solving today with 4th Season Consulting, and why does it matter so much to you? 3. Who are your ideal clients now, and who are the real decision-makers when it comes to engaging a fractional technology consultant? 4. How do clients typically find you today, and what’s worked best for you to generate consistent demand? Current Acquisition Channels: Referral, Content, Speaking engagements Sub Question: What’s your view on podcasts as a marketing tool for consultants and experts in the healthcare space? 5. Healthcare often comes with long sales cycles and complex stakeholder buy-in. How do you navigate that and ultimately close engagements? 6. Once a client starts working with you, how do you retain them over time, and what do you intentionally do to make sure they keep coming back and see you as a long-term partner? 7. Where do you find yourself most stuck right now as a consultant running 4th Season Consulting, if at all? 8. Looking ahead, where do you see the biggest opportunities for your work in healthcare and regulated industries over the next few years?*********************************************************************Know more about Patrick KellyWebsite Link: https://www.4thsc.com/Connect with Patrick Kelly on LinkedInLinkedIn link: https://www.linkedin.com/in/pmichaelkelly/Apply to be a guest on Consulting Leaders:https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)**********************************************************************Luis coaches leaders at the exact moment where success creates a new problem: visibility, pressure, and performance collide, and the cost of being misread goes up. His core idea is simple: great leaders don’t always need to change who they are; they need to be seen as they intend to be. That means closing the gap between what you think you’re communicating and what stakeholders actually experience.He works with three recurring profiles: fast-rising high achievers who need stronger executive presence, intense leaders who are “brilliant but misunderstood,” and senior executives who stop getting real feedback as they rise. His process is aspiration-driven and anchored in business outcomes: align leadership growth with company goals, surface perception patterns shaping impact, and clarify a path forward that results in visible behavior change.For consulting firm owners, this episode is a masterclass in influence and stakeholder management. The same dynamics show up when you’re selling, leading delivery teams, and scaling beyond founder-dependency: if clients trust you but everything still routes through you, your leadership isn’t scaling yet. Luis will share how to make strategic leadership legible, so you’re not just respected, but followed.**********************************************************Proposed Interview Structure:1. Luis, what pulled you into executive coaching in the first place, what was the moment where you realized this is the work?2. Your positioning focuses on where perception, pressure, and performance collide. What perception gap do you most often see in senior leaders, and why is it so important for you to help them close it?3. You coach three profiles: fast-rising high achievers, ‘brilliant but misunderstood’ leaders, and execs at the top who stop getting feedback. Which one shows up most often today, and who’s usually the decision maker bringing you in?4. How do your best clients typically find you, what has consistently worked to earn trust at that level? Current Acquisition Channels: Referral Sub Question: What do you think about podcasting as a marketing tool in the coaching/consulting space, especially for credibility-led services like yours?5. Executive coaching can have a long buying cycle and a lot of stakeholders, CEO, HR, board. How do you usually move from interest to a signed engagement?6. Executive coaching can easily become ‘useful but optional.’ How do you retain clients long term, what do you do to build deep relationships and make the value so clear they keep coming back?7. Where do you find yourself most stuck right now as a coach and business owner, if at all? Is it growth, positioning, delivery capacity, or something else entirely?8. Looking ahead, where do you see the biggest opportunity in leadership and executive coaching over the next few years, and what are you building toward personally?*********************************************************************Know more about Luis VelasquezWebsite Link: https://velascoaching.com/Book link: https://www.amazon.in/Ordinary-Resilience-Rethinking-Effective-Leaders/dp/1544545649Connect with Luis Velasquez on LinkedInLinkedIn link:
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)**********************************************************************Jenora Ledbetter is the Principal Consultant at The Self Care Network, where she works with organizations facing high-risk people and leadership situations that can’t wait. Her work sits at the intersection of leadership dynamics, behavioral patterns, and organizational risk, helping leaders address problems before they become expensive. Rather than treating burnout, conflict, or turnover as “soft” HR issues, Jenora frames them as early indicators of deeper instability. She provides short-term and fractional support to stabilize leadership teams, guide sensitive decisions, and reduce exposure during periods of strain or transition. In this conversation, we’ll explore how consulting firm owners can recognize hidden people risks, navigate leadership breakdowns with clarity, and build organizations that stay stable under pressure, without defaulting to reactive hires or surface-level fixes. ********************************************************** Proposed Interview Structure: 1. What originally pulled you into consulting and leadership stabilization work? 2. What specific people or leadership problems do you help organizations with today, and why helping them matters so much to you personally? 3. Who do you typically work with today, and who inside the organization usually brings you in when things feel urgent? 4. How do organizations usually find you when they’re facing these high-risk situations, and what’s worked best for you to attract the right clients? Current Acquisition Channels: Referral, Webinars, Speaking engagements Sub Question: You host your own podcast, what do you think about podcasting as a marketing tool in the consulting and leadership space? 5. When the stakes are high and decisions are sensitive, how do you help leaders move from hesitation to commitment? 6. Once you’re working with a client, how do you approach retention, what do you do to build trust, deliver results, and keep clients coming back over the long term? 7. Where do you find yourself most stuck right now in your own practice, if at all? 8. Looking ahead, where do you see the biggest opportunities for your work in leadership, culture, and people-risk over the next few years?*********************************************************************Know more about Jenora LedbetterWebsite Link: https://www.theselfcarenetwork.org/Connect with Jenora Ledbetter on LinkedInLinkedIn link: https://www.linkedin.com/in/jenoraledbetter/Apply to be a guest on Consulting Leaders:https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)**********************************************************************David de Wet has spent over 20 years working at the intersection of procurement, project delivery, and sustainability. As Founder and Managing Director of Ecovate Group, he supports public sector organisations, including the NHS, central government, and the MoD, on complex, high-value programmes where compliance, cost control, and environmental outcomes all matter. What makes David’s work stand out is execution. Ecovate doesn’t just advise; they implement. From tactical procurement support to energy demand reduction and social value initiatives, David has built a consultancy designed to close the gap between strategy and delivery, a gap many consulting firms struggle with. In this conversation, we’ll explore how to build credibility in the public sector, sell and deliver long-cycle consulting engagements, and grow a consultancy that balances commercial pressure with sustainability and impact. ********************************************************** Proposed Interview Structure: 1. What originally got you into consulting, and what pulled you toward procurement and the public sector in particular? 2. What specific problem does Ecovate exist to solve today, and why has that problem remained so important to you? 3. Who are your ideal clients now, and when you’re working in the public sector, who are the real decision-makers you need to win over? 4. How do clients typically find you today, and what’s actually worked best to build credibility and trust in such a regulated environment? Current Acquisition Channels: Cold outreach Sub Question: What’s your view on podcasting as a marketing tool for consultants and firms operating in procurement, sustainability, or the public sector? 5. Public sector consulting often comes with long sales cycles and heavy procurement processes, how do you personally navigate that from first conversation to signed contract? 6. Once a client starts working with you, how do you ensure they keep coming back, and what do you do deliberately to build long-term, trusted relationships? 7. Where do you find yourself most stuck right now, whether that’s growth, focus, scale, or something else (if at all)? 8. Looking ahead, where do you see the biggest opportunities in procurement, sustainability, and public sector consulting over the next few years?*********************************************************************Connect with David de Wet on LinkedInLinkedIn link: https://www.linkedin.com/in/davedewet/?originalSubdomain=ukApply to be a guest on Consulting Leaders:https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)**********************************************************************Scaling is hard. Not just operationally, emotionally and culturally. Joy has built her work around a simple idea: if leadership development isn’t connected to the reality of how a company wins, it becomes “nice to have” training that fades fast. Through ScaleJOY, Joy helps founders and People leaders design leadership development that’s specific to the company’s stage, goals, and culture, and then hands it over so the organization can run it autonomously within a year. That “handover” piece matters: consulting value isn’t just delivery, it’s capability-building. We’ll talk about why manager training fails in founder-led companies when it doesn’t start with the founder’s principles, how to create real executive team cohesion, and what it takes to make leadership development feel less performative, and more useful, even in hyper-growth environments. ********************************************************** Proposed Interview Structure: 1. What originally pulled you into People leadership and then into building ScaleJOY? 2. What’s the core problem you’re solving for founders and exec teams, and why does it matters so much to you personally? 3. Who are your ideal clients today, and who’s usually the real decision maker: the CEO, the CPO, or the full exec team? 4. How do clients typically find you, and what’s actually worked best to build trust in a space like leadership development where “everyone says they do it”? Current Acquisition Channels: Referral, Content, Webinars, Podcast (guesting), Speaking engagements, Cold outreach Sub Question: What do you think about podcasting as a marketing tool for the coaching/consulting space, or for People/leadership work specifically? 5. A lot of your work probably requires buy-in across multiple stakeholders. How do you handle the sales cycle from first conversation to “yes,” especially when the founder is busy or skeptical? 6. Once a client starts working with you, how do you structure engagements to build trust, deliver ongoing value, and turn projects into long-term relationships? 7. Where do you find yourself most stuck right now in your own practice (if at all), whether that’s growth, focus, or the next version of ScaleJOY? 8. Looking ahead, what do you think will matter most in leadership development over the next few years, and how is ScaleJOY evolving to meet it?*********************************************************************Know more about Joy SybesmaWebsite Link: https://www.scalejoy.net/Connect with Joy Sybesma on LinkedInLinkedIn link: https://www.linkedin.com/in/joysybesma/Apply to be a guest on Consulting Leaders:https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)**********************************************************************AI is everywhere, but real adoption is still rare. Thiago Ferreira built Elevate AI Consulting to help close that gap, working with teams that want results, not demos or oversized “AI initiatives.” As a consultant, educator, and Chief AI Officer, Thiago focuses on lightweight automations, applied training, and systems that reduce manual work without disrupting culture. His work sits at the intersection of strategy, operations, and change management, where most AI projects succeed or fail. In this episode, we talk about how Thiago built his consulting practice, how he helps clients move from curiosity to execution, and what other consultants can learn from his people-first approach to AI adoption. ********************************************************** Proposed Interview Structure: 1. What got you into consulting, and what ultimately pulled you into focusing on AI adoption specifically? 2. What core problem do your clients come to you with today, and why do you think AI adoption is where so many organizations get stuck? 3. Who are your ideal clients right now, and who inside the organization usually needs to be convinced for an AI engagement to move forward? 4. How have you built visibility and trust for Elevate AI Consulting, and what’s worked best for attracting the right clients? Current Acquisition Channels: Referral, Content, Webinars, Podcast (guesting), Speaking engagements Sub Question: What’s your take on podcasts as a marketing tool for consultants and educators in the AI space? 5. When clients are interested in AI but hesitant to commit, how do you typically guide the sales conversation toward a clear yes? 6. Once a client starts working with you, how do you retain them, and what do you do intentionally to build long-term relationships and repeat engagements? 7. Where do you find yourself most stuck right now as a consultant building an AI-focused practice, if at all? 8. Looking ahead, where do you see the biggest opportunities for your work with AI over the next few years?*********************************************************************Know more about Thiago FerreiraWebsite Link: https://www.elevateaiconsulting.com/LinkedIn: https://www.linkedin.com/company/elevate-ai-consulting/Youtube: https://www.youtube.com/@ElevateAIConsultingConnect with Thiago Ferreira on LinkedInLinkedIn link: https://www.linkedin.com/in/thiagoef/Apply to be a guest on Consulting Leaders:https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)**********************************************************************Maria Bruederlin has spent over 15 years coaching executives, leaders, and teams across global organizations in sectors ranging from IT and finance to energy, manufacturing, and education. Her work focuses on developing self-awareness and emotional intelligence as the foundation for effective leadership.As a Professional Certified Coach (PCC) with the ICF and a Master Trainer for the International Coaching Community, Maria brings both depth and structure to leadership development. She doesn’t just coach individuals, she helps organizations build sustainable coaching cultures that scale.In this conversation, we’ll discuss how leaders transition from manager to true leader, how emotional intelligence shows up in real business decisions, and what consultants can learn from working deeply, and globally, with executive clients.**********************************************************************Proposed Interview Questions:1. What originally drew you into executive coaching and leadership development?2. What is the core leadership problem you help executives solve today, and why does it matter so much to you?3. Who are your ideal clients now, and where in the organization do you usually engage, individual leaders, teams, or the enterprise level?4. How do clients typically find you today, and what’s worked best over the years to build trust and credibility in your market? Current Aquisition Channels: Referral Sub Question: What’s your view on podcasting as a marketing and authority-building tool in the coaching and consulting space?5. When working with senior leaders and organizations, how do you usually move from an initial conversation to a committed, long-term engagement?6. How do you retain clients over time, what do you do in your work and relationships that makes leaders and organizations keep coming back to you?7. At this stage of your business, where do you find yourself most challenged or stretched (if at all)?8.Looking ahead, what do you see as the biggest opportunities, or risks, in leadership development and executive coaching over the next few years?*********************************************************************Know more about Maria BruederlinWebsite Link: https://www.impactcoachingsolutions.com/Connect with Maria Bruederlin on LinkedInLinkedIn link: https://www.linkedin.com/in/mariabru/Apply to be a guest on Consulting Leaders:https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)**********************************************************************Mike Koziol is the founder of $100K Consultant, where he works with solo consultants and small agency owners who are already doing $10–30K/month but feel stuck between growth and burnout. His core belief is simple: scaling shouldn’t require hiring layers of people or turning your business into chaos. Before coaching consultants, Mike built a career across compliance, strategy, and leadership, including serving as Head of Compliance for Teva Canada and teaching business strategy and ethics in MBA programs. That mix of corporate rigor and hands-on consulting shows up clearly in his approach: clean systems, clear offers, and leverage over hustle. In this conversation, we’ll explore how consultants can redesign their delivery, pricing, and structure so growth actually makes life easier, not heavier. We’ll also talk about where consultants get stuck once revenue is flowing, why structure is leverage (not a luxury), and what it really takes to build a calm, profitable consulting business. ********************************************************** Proposed Interview Structure: 1. What originally pulled you into consulting, and how did your background in compliance and strategy shape that path? 2. What’s the core problem you’re solving for consultants today, and why do you think so many of them hit a ceiling around $20–30K per month? 3. Who are your ideal clients now, and who is usually the real decision maker when someone decides to work with you? 4. How do most clients find you today, and what has worked best to attract serious, high-quality consulting leads? Current Acquisition Channels: Referral, Content, Podcast (guesting), Podcast (hosting), Cold outreach Sub Question: What’s your view on podcasts as a marketing tool for consultants and coaches, especially for positioning and trust? 5. Consulting sales cycles can be long and nuanced. How do you typically help clients move from interest to a confident “yes”? 6. In your own business, how do you retain clients once they start working with you? What do you do intentionally to make sure they get results, keep coming back, and turn the relationship into something long term? 7. Even with your experience and track record, where do you personally find yourself most stuck right now in your consulting business, if at all? 8. Looking ahead, where do you see the biggest opportunities for your work over the next few years?*********************************************************************Know more about Mike KoziolWebsite Link: https://mikekoziol.com/Spotify Link: https://open.spotify.com/show/58mCfPoY3Prsl0ZOe7tfzA?si=869ef6896bd1449fConnect with Mike Koziol on LinkedInLinkedIn link: https://www.linkedin.com/in/michalkoziol/?originalSubdomain=auApply to be a guest on Consulting Leaders:https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)**********************************************************************Michael Brainard has spent over two decades operating at the intersection of strategy, leadership, and organizational psychology. As the founder of Brainard Strategy, he works with senior executives and boards to align people, processes, and decision-making with business objectives that actually matter. What makes Michael’s perspective especially valuable is that he’s been on both sides of the table: as a consultant and coach, but also as a senior executive responsible for delivering results, integrating acquisitions, and leading through change. His work blends rigorous research with practical execution. In this conversation, we’ll dig into how consulting firm owners can position themselves at the executive level, navigate long sales cycles, retain clients over time, and build credibility in complex, high-stakes environments. ********************************************************** Proposed Interview Structure: 1. What originally got you into consulting, and what pulled you specifically toward strategy and leadership work? 2. What is the core problem you help organizations solve today, and why does that problem keep showing up at the executive level? 3. Who are your ideal clients now, and who is usually the real decision maker when you’re brought in? 4. How do clients typically find you today, and what’s worked best to build credibility and demand at that level? Current Acquisition Channels: Referral, Content Sub Question: What’s your view on podcasts as a marketing tool for consultants and executive coaches? 5. Executive consulting often comes with long sales cycles and multiple stakeholders. How do you usually move from first conversation to signed engagement? 6. Once you’re working with a client, how do you structure the relationship to ensure they see value, keep coming back, and view you as a long-term partner rather than a one-off consultant? 7. Where do you find yourself most stuck right now in your own practice, whether that’s growth, focus, or something else (if at all)? 8. Looking ahead, where do you see the biggest opportunities for your work in strategy and leadership over the next few years?*********************************************************************Know more about Michael BrainardWebsite Link: https://www.brainardstrategy.com/Connect with Michael Brainard on LinkedInLinkedIn link: https://www.linkedin.com/in/michaelbrainard/Apply to be a guest on Consulting Leaders:https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)**********************************************************************Mike Kuczkowski has spent his career helping leaders make sense of complexity and turn it into aligned action. After senior leadership roles at Edelman, including founding Edelman Consulting and running its San Francisco office, Mike launched Orangefiery to bring management rigor into the world of communications. At Orangefiery, Mike and his team partner with forward-thinking executives to build market-shaping brands, navigate strategic inflection points, and align stakeholders around change. Their work sits squarely at the intersection of strategy, communications, and organization design, where decisions actually stick or fail. In this conversation, we explore what it really means to treat communications as a core business function, how consultants can elevate from execution to strategic advisor, and what firm owners need to rethink as markets, expectations, and stakeholder dynamics continue to shift. ********************************************************** Proposed Interview Structure: 1. What originally pulled you into consulting and strategic communications, and how did that path evolve into founding Orangefiery? 2. What core problem do your clients usually come to you with, and why solving it matters so much to you personally? 3. Who are your ideal clients today, and who inside the organization typically owns the decision to bring you in? 4. How do clients usually find Orangefiery, and what’s worked best for you in positioning your firm as a strategic partner rather than a communications vendor? Current Acquisition Channels: Referral Sub Question: What’s your view on podcasting as a marketing tool for consulting and advisory firms? 5. Your work often involves senior leaders, ambiguity, and long decision cycles, how do you approach the sales process and move from initial conversation to signed engagement? 6. Once a client starts working with you, how do you ensure they keep coming back, and what do you intentionally do to build long-term, trusted advisor relationships rather than one-off projects? 7. Where do you personally find yourself most stuck right now as a consulting firm founder and CEO, if at all, given the stage Orangefiery is at today? 8. Looking ahead, where do you see the biggest opportunities, or risks in strategy and communications over the next few years?*********************************************************************Know more about Mike KuczkowskiWebsite Link: https://orangefiery.com/Connect with Mike Kuczkowski on LinkedInLinkedIn link: https://www.linkedin.com/in/mike-kuczkowski-8041581/Apply to be a guest on Consulting Leaders:https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)**********************************************************************Kate has built her consultancy at the intersection of careers, learning, and organisational change. Through Lander Consulting, she supports individuals through career transitions and outplacement, while advising organisations on workforce planning, leadership development, and future skills. Her work spans creative agencies, broadcasters, cultural institutions, and publicly funded skills programmes. She has led workforce transformation projects valued at over £1M, delivered 30+ skills bootcamps, and supported thousands of professionals in gaining confidence, clarity, and sustainable career direction.Alongside her consultancy work, Kate is a Director at Access:VFX, where she champions diversity, inclusion, and access to careers in VFX and animation. Her approach blends strategic rigour with empathy, combining data, structure, and deeply human insight to help people and organisations thrive through change.**********************************************************Proposed Interview Structure:1. What originally pulled you into career development and consulting, and why the creative industries in particular?2. What’s the core problem you’re solving today for individuals and organisations, and why does that matter to you personally?3. Who are your ideal clients now, both on the individual and organisational side, and who are the real decision-makers?4. How do people typically discover your work today, and what’s been most effective in building trust and credibility as a consultant? Current Acquisition Channels: Referral, Content, Speaking engagements, LinkedIn Sub Question: What’s your view on podcasts as a marketing tool in the coaching and consulting space?5. Selling consulting around people, change, and capability can be nuanced. How do you usually move from conversation to commitment?6. How do you retain clients and keep them coming back, practically? What do you do to prove value, stay close to the decision-makers, and turn a project into a long-term relationship?7. Where do you find yourself most stuck right now in growing Lander Consulting, if at all, is it focus, scaling delivery, positioning beyond the creative sector, or something else?8. Looking ahead, where do you see the biggest opportunities, or risks, in careers, workforce development, and the creative industries?*********************************************************************Know more about Kate LanderWebsite Link: https://www.landerconsulting.co.uk/Connect with Kate Lander on LinkedInLinkedIn link: https://www.linkedin.com/in/katelander-career-workforce-consulting/Apply to be a guest on Consulting Leaders:https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)**********************************************************************Robert Toler has spent over two decades building and scaling businesses, with the last seven years deeply embedded inside fast-growing law firms. As a fractional CMO, he doesn’t sell campaigns or tactics, he steps into the business to diagnose where revenue is leaking and fix the systems that block growth. In his work with $1M-$10M firms, Robert consistently helps recover $300K-$500K+ per year by addressing issues most marketing agencies ignore: broken intake, missed calls, poor follow-up, misaligned vendors, and wasted ad spend. His approach starts inside the firm, not at the top of the funnel.In this conversation, we explore what consultants can learn from Robert’s “profit recovery first” mindset, how internal operations impact growth more than most leaders admit, and why fixing the owner and the system often matters more than launching the next marketing initiative.**********************************************************Proposed Interview Structure:1. What originally got you into consulting and fractional CMO work, especially in the legal space?2. You often say law firms don’t have a lead problem, they have a profit leak problem. What does that really mean in practice?3. Who are your ideal clients today, and who inside the firm usually needs to buy into the work for real change to happen?4. How do clients typically find you, what’s worked best to attract new business that consultants get learn from? Current Acquisition Channels: Referral, Webinars, Speaking engagements Sub Question: What’s your view on podcasts as a marketing tool in the consulting and professional services space?5. Consulting businesses often deal with long sales cycles and internal friction. How do you typically help move decisions from interest to commitment?6. You’ve maintained extremely strong client retention. How do you structure your work to build long-term relationships and keep clients coming back?7. Where do you find yourself most stuck right now as a consultant, if at all, as you continue to grow and refine your model?8. Looking ahead, where do you see the biggest growth opportunities in your work and service firms over the next few years?*********************************************************************Know more about Robert TolerWebsite Link: https://growthpropulsion.com/Connect with Robert Toler on LinkedInEmail: robert.toler@growthpropulsion.comLinkedIn link: https://www.linkedin.com/in/rztoler/Apply to be a guest on Consulting Leaders:https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)**********************************************************************Petra Mayer is the CEO of Petra Mayer & Associates Consulting and has spent more than 14 years helping organizations solve real performance problems through thoughtful learning strategy. Her work sits at the intersection of business strategy, adult learning principles, and technology, making learning measurable, repeatable, and aligned with business outcomes. She works with two main groups: corporate leaders in HR, L&D or Sales & Marketing who need training that drives performance, and organizations who need to systematize learning delivery, either to internal or external audiences.From needs analysis to LMS selection and launch, Petra leads projects end-to-end. In this conversation, we’ll unpack how consultants can use learning as a growth lever, not just a service line. We’ll talk about scaling through training, creating signature programs, navigating long sales cycles in corporate environments, and where learning and development is heading over the next few years.**********************************************************Proposed Interview Structure:1. What originally pulled you into consulting and learning & development?2. What’s the core problem you help organizations solve today, and why does it matter so much to you?3. Who are your ideal clients right now, and who typically makes the buying decision on learning initiatives?4. How do clients usually find you, and what’s worked best over the years to consistently attract the right projects? Current Acquisition Channels: Referral, Content Sub Question: What’s your take on podcasting as a marketing tool for consultants and experts in the learning or HR space?5. Corporate learning projects often involve long sales cycles and multiple stakeholders. How do you navigate that and bring deals to a close?6. Once someone becomes a client, how do you ensure they keep coming back, and what’s your approach to building long-term, trusted relationships?7. Where do you personally find yourself most stuck right now as a consultant, if at all, given the stage of business you’re in?8. Looking ahead, where do you see the biggest opportunities in learning, training, and consulting over the next few years?*********************************************************************Know more about Petra MayerWebsite Link: https://petramayerconsulting.com/Website LinkedIn Link: https://www.linkedin.com/company/petra-mayer-consulting/Connect with Petra Mayer on LinkedInLinkedIn link: https://www.linkedin.com/in/petramayer/Apply to be a guest on Consulting Leaders:https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)**********************************************************************Most consulting firm owners don’t ignore health, safety, or wellbeing, they assume they’re “probably fine” because they’ve got something in place. Sarah sees the gap that causes trouble: policies and risk assessments that exist on paper, but don’t match how work actually gets done. And when something goes wrong, it’s not the existence of documents that matters, it’s whether the approach was suitable, understood, and used.Sarah runs Safe and Well Together, where compliance meets culture. She supports SMEs that don’t have in-house H&S or wellbeing expertise, helping leaders spot gaps, fix risks, and create simple routines that protect people and strengthen engagement and retention. Her work blends practical compliance with a human, people-first approach, so “doing the right thing” doesn’t become a morale-killer. In this episode, we’ll explore how SME leaders can get covered without overcomplicating it: what actually reduces risk, what creates noise, and how to build a calm, confident approach that scales as you grow.**********************************************************Proposed Interview Structure:1. What originally pulled you into health, safety and wellbeing work, and what kept you in it for 20+ years?2. When SMEs come to you, what’s the real problem underneath “we just want to be compliant”? and why solving that problem matters so much to you personally?3. Who are your ideal clients today, and who usually becomes the internal champion or decision maker?4. How do clients typically find you, and what has worked best for you to consistently attract the right SMEs? Current Acquisition Channels: Referral, Content, Google Ads, Meta Ads, Webinars, Podcast (guesting), Podcast (hosting), Speaking engagements Sub Question: What do you think about podcasts as a marketing tool for the coaching/consulting space, and for your world specifically?5. This is a category where people often delay decisions until something happens. How do you help prospects move from “we should be OK” to taking action?6. How do you retain clients over the long term, and what do you do deliberately to build trust, repeat work, and ongoing relationships?7. Where do you find yourself most stuck right now, whether that’s growth, focus, capacity, or something else (if at all)?8. Looking ahead, what’s changing in H&S, mental health and wellbeing expectations for SMEs, and where do you see the biggest opportunity for you?*********************************************************************Know more about Sarah PiddingtonWebsite Link: https://safeandwelltogether.com/Connect with Sarah Piddington on LinkedInLinkedIn link: https://www.linkedin.com/in/sarahpiddington/Apply to be a guest on Consulting Leaders:https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)**********************************************************************Brad’s background is a mix of operating experience and capital markets execution. He started as a founder/CEO in oil and gas at 23, learned the hard lessons of building teams and navigating market shifts, and ultimately found his lane in raising capital and helping others do the same.Today, Brad runs Blazar Group and Capital School, where he coaches entrepreneurs, sponsors, and business owners on how to structure their message, build credibility, and develop repeatable investor acquisition systems, especially in the HNW and advisor channels. His experience spans broker/dealers, RIAs, family offices, endowments, and private equity relationships.What makes this conversation relevant for consulting firm owners: capital raising is, at its core, a trust-and-process business. If you can articulate outcomes, manage risk conversations, and build long-term relationships, you can build a durable pipeline, whether you’re raising capital, selling advisory services, or scaling a premium offer.**********************************************************Proposed Interview Structure:1. Brad, what got you into the world of capital raising, and how did your early experience as a founder shape the way you operate today?2. What’s the core problem you solve for entrepreneurs and sponsors when it comes to raising capital, and why does that matter so much to you personally?3. Who are your ideal clients today? And when you say ‘HNW’, who is the real decision maker in the room?4. For your own business, what has worked best to attract the right clients and opportunities over the years? Current Acquisition Channels: Referral, Meta Ads, Webinars, Podcast (guesting), Podcast (hosting), Speaking engagements Sub Question: What do you think about podcasting as a marketing tool in the capital raising / investment space?5. When someone wants to work with you, what does that sales process look like, from first conversation to commitment, and how do you qualify whether someone is a fit?6. Once a client starts working with you, how do you make sure they get real results and keep coming back? What do you intentionally do to build long-term relationships?7. With your level of experience, where do you still find yourself most stuck today as a business owner, if at all?8. Looking ahead 2–3 years, where do you see the biggest opportunities in capital raising, and what do you think most people are underestimating?*********************************************************************Know more about Brad BlazarWebsite Link: https://bradblazar.com/Connect with Brad Blazar on LinkedInLinkedIn link: https://linkedin.com/in/bradblazarApply to be a guest on Consulting Leaders:https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/
Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)**********************************************************************Patrick works with business owners who are past the “hustle” phase and are ready for structure. Through The Greenhouse Growth Ecosystem™, he helps leadership teams get aligned on vision, run a disciplined operating system, and make progress on the priorities that actually change outcomes. What makes Patrick interesting for consulting firm owners is the combination: EOS for execution + value building for optionality. It’s one thing to grow revenue; it’s another to build a firm that’s less dependent on the founder, more operationally clean, and more valuable, whether you want to sell one day or simply run it with less stress.This episode will be about practical levers: how to simplify complexity, install meeting rhythms and accountability, build a stronger leadership team, and increase “owner independence” so the business isn’t a lifestyle trap.**********************************************************Proposed Interview Structure:1. What originally pulled you into this work, helping owners grow, scale, and prepare for exit?2. When a business owner comes to you, what’s the core problems you help them solve? and why solving them matters so much to your personally?3. Who are the ideal owners or leadership teams you do your best work with, and who’s typically the decision maker?4. How do clients usually find you today, and what’s worked best to attract the right owners? Current Acquisition Channels: Referral, Content, Google Ads, Meta Ads, Webinars, Speaking engagements, Cold outreach Sub Question: You hosted a podcast yourself, what do you think about podcasting as a marketing tool in the coaching/consulting space?5. From first conversation to signed engagement, how do you approach selling your work without dragging out the cycle?6. Once a client is onboard, how do you retain them, what do you do intentionally to build long-term relationships and repeat work?7. Where do you find yourself most stuck right now as a business owner, if at all?8. Looking ahead, where do you see the biggest opportunities in your work, especially in scaling and creating real optionality over the next few year?*********************************************************************Know more about Patrick MetzgerWebsite Link: https://growing4success.com/Connect with Patrick Metzger on LinkedInLinkedIn link: https://www.linkedin.com/in/patrickmetzgercoaching/Apply to be a guest on Consulting Leaders:https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/























