DiscoverCoaching Inc with Tom Krol
Coaching Inc with Tom Krol
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Coaching Inc with Tom Krol

Author: Tom Krol

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Are you a coach, consultant, or expert, struggling to generate consistent leads, make more sales, and earn more income? Are you tired of wasting your time on old and outdated marketing strategies that just don’t work? Do you spend hours and hours creating content that doesn’t attract paying clients let alone build an audience? Are you starting to think that building a coaching business just might not be for you? Well, if you answered YES to any of those questions, you’re in the right place. I’m Tom Krol the founder of Coaching Inc and host of this Podcast. I’ve helped thousands (yes thousands) of people achieve massive success and generate mountains of revenue using my proven methods. I don’t say this to brag, it’s just a fact and it’s part of why I launched this Podcast. I see too many incredible coaches struggling to make money in this business and it truly breaks my heart. Well that stops TODAY! I want to show you how to (finally) get paid what you’re worth and start generating the income you deserve. And I want to teach you how to do this without spending hours creating content that doesn’t work, and without doing webinars, seminars, or building complicated funnels. The goal of this podcast is let you peak behind the curtain of some of the most successful coaches in the industry, so you can emulate their strategies and tactics and start getting immediate results, putting revenue in first position. This podcast isn’t about theory and it’s not filled with a bunch of fluffy words to make you feel good. I’m putting these incredible business builders in the hot-seat and getting them to share all of their biggest secrets, bam! If what you’ve been doing isn’t working and you want to get to revenue fast, this podcast is for you. If you follow folks like Alex Hormozi, Ed Mylett, Andrew Huberman, Russell Brunson, and Tony Robbins, welcome home. Twice a week, you’ll discover the most current strategies and tactics that are getting results and making people money in today’s online environment. We’ll be covering everything from choosing the right niche, to pricing your programs and services, to generating more leads than you can handle, and how to convert those leads into real income, right now. It’s about taking massive, imperfect action and adopting a “progress not perfection” attitude. Think of this podcast as having a mentor in your back pocket. If you’re willing to join me on this great adventure, and you’re a go-giver who is willing to step outside your comfort zone and do the work, this podcast is your lifeline. Let’s charge Rhinos! BAM!

141 Episodes
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What if the most powerful marketing asset in your business isn’t your funnel, your ads, or your polished testimonial videos but a shaky, emotional phone call you didn’t record? In this episode, Tom Krol joins Travis Goodwin to break down why most coaches completely miss the moment that builds real authority and real trust. When a client calls you crying after their first big win, that’s not just a feel-good moment. That’s leverage, and if you don’t capture it immediately, it’s gone. You’ll Le...
The biggest mistake coaches make is having their salespeople chase down dead leads and prospects who already said no, pretending that they are still warm. It demoralizes your team, wastes time, and makes you look desperate to the prospect. In this episode, Tom Krol breaks down what separates effective follow-up from desperate chasing and why confusing the two kills your sales team and your reputation. Listen as you will learn how top closers handle price objections, how to eliminate “I need t...
You followed the advice, you turned your passion into a business, and you are doing what you love, but now you resent it. Tom Kroll says, "Do what you love, and you'll never work a day in your life," is total garbage. For today's episode, Tom breaks down why “follow your passion” is some of the most damaging advice entrepreneurs believe and what actually creates wealth, peace of mind, and long-term success. He also reveals the 40 good people strategy that builds your network in eight weeks. I...
Many coaches claim they want success, yet they remain stuck year after year. In this episode, Tom Krol breaks down the uncomfortable truth that most people aren’t failing because they lack information; they are failing because they never truly commit. This conversation delves into the depths of ego, pressure, fear, and why awkward conversations are the true gateway to freedom in business and life. If you are not seeing results after being busy learning, planning, and consuming content, this e...
The coaches making consistent revenue are following the same handful of rules. Those who are broke, stressed, and bleeding cash are the ones breaking those exact rules every single time. In this episode, Tom Kroll joins RJ Bates to break down the core business rules he sees repeated across the most profitable coaching businesses. If your business makes money but your net worth isn’t growing, this episode will show you why. You’ll Learn How To: Build real generational wealth beyond just moneyA...
Most coaches are stuck in the same exhausting loop: long sales calls, endless questions, and prospects who disappear after getting free advice. Joe McCall decided to do the opposite, and it worked. In this episode, Joe reveals the system that does the selling for you. Just a simple process that pre-qualifies, creates urgency, and makes people feel personally chosen before you ever talk to them. If you are exhausted from doing free consulting disguised as a sales call, this episode is for you!...
Your employees are the ones serving your clients. If they are in a healthy, positive, and loving state, then they will be able to impact and impart to your clients. Ari Page has been in business for 20 years in an industry where companies come and go fast. At its peak, his company was processing $2 million a month. Then in 2020, Ari stepped away during a personal season, believing systems and leadership would keep everything running. Within two years, revenue was cut in half. Listen as he bre...
What if one of the biggest revenue opportunities in your coaching business had nothing to do with selling more coaching? In this episode, Tom Krol sits down with Carter Lane to break down how top coaches are generating six and seven-figure incomes by helping their students use money they already have. Carter shares how retirement accounts, tax strategies, and proper financial structures have quietly become one of the most valuable tools within elite coaching programs. He also explains why ign...
Most coaches think they need a perfect website, a polished sizzle reel, or years of speaking experience before anyone will book them. That belief will keep you stuck. In this episode, Tom Krol interviews Manny Wolfe, founder of Opus Speakers, to break down how speaking gigs work today, why free speaking gigs can be far more profitable than paid ones, how to find thousands of real opportunities hiding in plain sight on Google, and what meeting planners are looking for when they review applicat...
What if you stripped away ads, funnels, webinars, and all the busy work and focused only on what makes money? In this live coaching session, Tom Krol works directly with Cameron Miller as he prepares to launch a brand-new course with a $5,500 price point. Instead of theory, you get a real-time breakdown of how to go from zero to a $40K month using simple, organic strategies that prioritize revenue first. Listen and enjoy the show! You’ll Learn How To: Launch a high-ticket offer without ads or...
You know who to hire. Now comes the part that destroys so many businesses: how much do you actually pay them? In Part 2 of this hiring masterclass, you are getting the right framework for equity, revenue share, and straight salary when each one makes sense, and how to avoid the compensation mistakes that could kill your business. This episode pulls back the curtain on what actually works at different stages of growth and why simplicity wins almost every time. Listen and enjoy the show! You’ll...
"One thing that my mentor taught me to do is wind the position down to two or three people and then have your spouse do the final interview. This will be key because your spouse knows you better than you know yourself. They know who you are going to work well with." In this episode, Tom Krol reveals a pattern he has seen repeatedly while working with the most successful coaches in the country. After years of watching who builds profitable, long-lasting coaching businesses, Tom noticed somethi...
Most coaches believe they need massive email lists, paid ads, or complicated funnels to create real revenue spikes. In this episode, Brandon Cobb proves the opposite. With just 500 people on his email list, Brandon generated $75,000 in seven days using a simple, intentional Black Friday email sequence. In this conversation, he breaks down how he structured the emails, why he borrowed frameworks from private equity capital raises, and how curiosity, excitement, and scarcity did the heavy lifti...
Why do so many clients feel excited when they pay, only to be immediately confused, overwhelmed, or embarrassed once they are inside a program? In this episode, Megan Huber breaks down the silent experience gap that causes buyer’s remorse even when your offer delivers real results. This conversation delves into the exact onboarding framework, including the slide deck, Zoom call, and the 48-hour window that prevents clients from disappearing and instead turns them into raving fans. If you want...
In Part 1, Leif broke down how elite sales conversations work. In Part 2, the focus shifts to what most coaches get wrong next: hiring, onboarding, and keeping sales reps who actually perform. This episode is a behind-the-scenes look at what it really takes to build a high-ticket sales team that lasts. Listen as Leif explains when not to hire, the exact lead volume you need before hiring your first rep, why most “high-ticket closers” destroy businesses, and the exact structure that keeps grea...
Behind nearly every massive coaching brand is a sales system most people never see. In this live masterclass, Leif Meyerson reveals the exact frameworks, habits, and conversations that turn good offers into consistent, high-ticket revenue. Leif has built and led sales floors for some of the biggest names in the industry, including Tony Robbins, Dean Graziosi, Cody Sperber, and more. In this episode, he breaks down why “winging it” on sales calls quietly kills close rates, how silence becomes ...
This episode dives into the exact mechanics behind her three-day events, which consistently convert nearly half of attendees into $40,000 mentoring programs, not through aggressive pitching, but through intentional design, discipline, and clarity. Listen as Isabelle explains how she structures payments, why she refuses payment plans, how she protects her team’s energy, and what separates serious buyers from problem clients. Enjoy the show! You’ll Learn How To Structure a high-ticket offer wit...
Live events are dying. Show rates are down across the board, and people just aren't showing up. When they do show up, they are just not buying... except for one person who’s quietly filling rooms, keeping a 95% show rate, and converting 49% of attendees into a $40,000 mentoring program every single month. In this episode, Isabelle Guarino breaks down the exact system behind those numbers. She shared how she fills her events, delivers an experience that keeps people engaged, and why her approa...
If Part 1 showed you why information alone is no longer a business model, Part 2 goes even deeper into the psychology, strategy, and long-term positioning behind building a coaching company that won’t get wiped out as AI evolves. In this second half of the masterclass, Pace Morby pulls back the curtain on what truly scales. He talks openly about the future of education, why most coaching brands die every five years, and what it takes to build something that lasts a decade or more. Listen and ...
AI can answer questions faster than you. It can teach concepts better than you. And the information once sold by the thing coaches is now free. If your offer is still built around knowledge, you are already losing the game. In this first part of our two-part masterclass, Pace Morby breaks down why his community has become one of the strongest ecosystems in all of real estate education and why AI will never replace what he built. Today, you’ll hear the philosophy behind SubTo, why community is...
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