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Handmade & Beyond Podcast

Author: LL - Etsy & Handmade Business Coach

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I help other people start, build, and grow their handmade and Etsy businesses so that they can make extra money pursuing their passion. I am a real seller that makes their entire living off Etsy and my handmade business. I teach others how to do the same.
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Grow faster than 99% of Etsy shops 👇 Steal my $540K shortcut & skip the struggle 👇 👉 https://www.skool.com/etsygamesvip/about   I'm breaking down one of the biggest struggles Etsy sellers face — choosing between building a niche shop or chasing trends. I share the real differences, the pros and cons, and the long-term impact on your business so you can stop guessing and start growing with clarity.   I explain why niche strategy creates sustainability, consistency, and repeat buyers — and why trend-chasing creates burnout, stress, and short-lived wins. I also walk through how to blend both strategies the smart way, so you get steady evergreen income while still capturing seasonal and timely spikes in traffic.   Here's what I cover:  • Niche clarity and why it brings better long-term results  • Trend chasing pitfalls and why most sellers burn out  • Sustainability vs. speed — which actually grows faster  • How to incorporate trends without losing your shop's flow  • Smart ways to blend niches + trends for double the opportunity  • How to avoid trademark issues when using pop culture  • Why passion matters when choosing your shop direction  • Building a cohesive shop instead of a "yard sale look"   I keep it real and strategic with practical, easy-to-follow guidance you can implement today.   Hashtags: #EtsySellerTips #EtsySEO #EtsyShopGrowth #EtsyBusiness #EtsySuccess   💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY   📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess   🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart   Watch These Grow & Improve Your Etsy Business👇 https://youtu.be/J-jysEC-rqs https://youtu.be/XoBckxhk5iw   00:00 Etsy Niche vs Trends Overview 00:00:40 The Core Question Sellers Ask 00:01:15 Why Niche Strategy Creates Sustainability 00:02:05 Understanding Your Ideal Customer Roadmap 00:03:00 The Stress Behind Trend Chasing 00:03:48 Why Trend Sellers Burn Out Fast 00:04:26 Lack of Passion Makes Trends Unsustainable 00:04:57 Poor Quality Listings and the Yard Sale Effect 00:05:36 How to Smartly Use Trends Inside a Niche 00:06:00 Seasonal Trend Opportunities 00:06:21 Pop Culture Trends and Trademark Risks 00:06:52 Blending Niche With Trending Designs 00:07:13 Why Sustainable Growth Beats Quick Wins 00:07:30 Building a Long-Term Etsy Business 00:07:45 Final Advice and Invitation to Join Etsy Games VIP
Etsy's new CEO, Kruti Patel Goyal, just revealed her first major vision for the platform—and this could reshape how sellers grow, get traffic, and use AI on Etsy. I'm unpacking all the key takeaways, what they really mean for sellers, and what to expect next.   Here's what I cover:  • The leadership shift and what Kruti's past role tells us about Etsy's next phase  • Etsy's plan to use AI to amplify human creativity, not replace it  • How traffic and discovery are evolving (and how offsite ads + ChatGPT integration play in)  • The truth about SEO changes—why shorter titles might help or hurt  • The new enforcement push on handmade vs. AI-generated art  • Fixes coming for seller support, international shipping, and multiple shop management  • Etsy's roadmap for personalization features, analytics, and even in-person markets  • My thoughts on whether these updates will help or hurt long-time sellers   This is the breakdown every Etsy seller needs to stay ahead in 2025. #EtsyUpdate #EtsySellers #EtsySEO #EtsyGrowth #AIandEtsy     Grow faster than 99% of Etsy shops 👇 Steal my $540K shortcut & skip the struggle 👇 👉 https://www.skool.com/etsygamesvip/about   💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY   📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess   🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart   Watch These Grow & Improve Your Etsy Business👇 https://youtu.be/J-jysEC-rqs https://youtu.be/XoBckxhk5iw     00:00 Etsy's New CEO Kruti Patel Goyal Takes Over 00:38 Etsy's Vision: Keeping It Human with AI 01:30 Less Admin Work, More Time Creating 02:20 Etsy Traffic Trends and Buyer Behavior Shift 03:05 ChatGPT Integration and Offsite Ads Expansion 04:10 Etsy SEO Title Update Explained 06:20 Handmade vs AI Art — New Marketplace Rules 08:00 Seller Support Fixes and 24/7 Live Chat 09:10 Transparent Rollouts and Safer Testing Tips 10:05 International Shipping & Tariff Pricing Updates 11:10 Multi-Shop Management and Roadmap Features 12:00 Image Cropping Issues & Listing Preview Fix 12:45 Personalization Orders and Processing Delays 13:20 Etsy Analytics, Insights & Seller Data Tools 13:55 Etsy Offline Events & In-Person Market Expansion 14:35 Final Thoughts + Etsy Games VIP Invite
I reveal the real truth about the "100 Etsy Listings" strategy — and why it's NOT the magic formula everyone online says it is. After listing thousands of products and generating over $500K in Etsy sales, I've learned what actually works (and what wastes your time).   Here's what you'll learn step-by-step:  • Why the 100 listing rule isn't enough to grow your shop  • How to use data and the Etsy algorithm to your advantage  • The real reason niches outperform trend-chasing sellers  • How to release listings strategically for faster growth  • Building product lines that multiply your sales  • The simple strategy top Etsy sellers use to scale fast  • How to use your analytics to find bestsellers and repeat success   This is the truth Etsy coaches won't tell you — because most don't even know it.   #EtsyTips #EtsySEO #EtsySeller #EtsySuccess #EtsyGrowth #EtsyShopTips #EtsyAlgorithm     Grow faster than 99% of Etsy shops 👇 Steal my $540K shortcut & skip the struggle 👇 👉 https://www.skool.com/etsygamesvip/about   💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY   📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess   🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart   Watch These Grow & Improve Your Etsy Business👇 https://youtu.be/J-jysEC-rqs https://youtu.be/XoBckxhk5iw   00:00 The Truth About 100 Etsy Listings 00:42 Why Everyone Talks About the 100 Listing Rule 02:10 What 100 Listings Really Does for Your Shop 03:25 How Etsy's Algorithm Learns from Your Listings 04:55 The Strategy Behind Making 100 Listings Work 06:45 Why Choosing a Niche Changes Everything 08:22 The Problem with Trend-Based Products 09:50 How to Release Listings Consistently for Growth 11:30 Product Lines — The Secret to Scaling Your Shop 13:05 Doubling Down on What's Working 14:20 How to Use Data to Grow Faster 15:40 Why Intentional Listings Beat Random Uploads 17:05 The Real Key to Long-Term Etsy Success 18:30 How I Hit $500K with Strategic Listings 19:45 Final Thoughts + How to Join Etsy Games VIP
Etsy traffic might look rough right now, but there's way more to the story. In this episode, I compare traffic trends from Etsy, Amazon, and eBay to reveal what's really happening — and why the next two months could actually be your biggest opportunity yet.   You'll see how to read marketplace traffic like a pro, what these dips and spikes mean for sellers, and why the work you're doing now sets up your 2025 success. I also share five proven steps to rebuild your Etsy traffic fast — the same methods I've used to help hundreds of sellers boost sales when everyone else was panicking.   Here's what we cover:   Why Etsy traffic looks bad (and what the data really says) What Amazon and eBay tell us about the bigger ecommerce trend How to prepare for the holiday surge before it hits 5 guaranteed traffic boosters to implement now The biggest mistake sellers make when traffic drops How to future-proof your shop for long-term growth     If you're tired of watching your views drop and wondering what to do next — this is your blueprint to turn it around before the holidays hit full swing.   #EtsyTips #EtsySeller #EcommerceStrategy #EtsySEO #EtsyShopGrowth   Grow faster than 99% of Etsy shops 👇 Steal my $540K shortcut & skip the struggle 👇 👉 https://www.skool.com/etsygamesvip/about   💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY   📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess   🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart     00:00 Etsy traffic is down — but here's the truth 00:01:17 Comparing Etsy, eBay, and Amazon traffic 00:02:19 What October projections really mean for sellers 00:03:40 Why Q4 could still be your best season yet 00:04:35 The mindset shift every Etsy seller needs 00:05:22 Why consistency matters more than short-term wins 00:06:25 Join the Etsy Games VIP community 00:07:10 Step 1 – Feed the algorithm with fresh listings 00:08:58 Step 2 – Serve one niche, not everyone 00:10:29 Step 3 – Double down on what's already working 00:11:30 Step 4 – Fix missed opportunities in your shop 00:12:41 Step 5 – Outperform your competition with value 00:14:40 What separates successful sellers from the rest 00:15:45 Why delayed gratification pays off big 00:16:25 Final thoughts and next steps for Etsy sellers
I'm breaking down Etsy's brand-new international pricing tool—and what every non-U.S. seller needs to know before it impacts your profit margins. If you sell to U.S. buyers, tariffs and duty fees can eat away at your income fast, but this update changes the game. I'll walk you through exactly where to find the new toggle, how to set prices correctly, and which third-party tools like Zonos can help you calculate and offset extra costs.   You'll also learn how to:  • Avoid losing money to hidden fees and tariffs  • Use Zonos.com to calculate duties and taxes before setting prices  • Handle returns and exchanges the smart way under new fee rules  • Protect your margins and ship confidently to U.S. buyers  • Use delivery-duty-paid providers like DHL or UPS for compliance  • Keep your Etsy shop competitive even as costs rise   Stick around until the end—I'll share how to connect with my Etsy Games VIP community, where sellers get personal coaching, motivation, and insider updates to grow faster with less stress.   #EtsyUpdate #EtsySellers #EtsyTips #EtsySEO #EtsyShopHelp #Ecommerce #Tariffs #EtsyInternational   Grow faster than 99% of Etsy shops 👇 Steal my $540K shortcut & skip the struggle 👇 👉 https://www.skool.com/etsygamesvip/about   💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY   📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess   🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart   Watch These Grow & Improve Your Etsy Business👇 https://youtu.be/J-jysEC-rqs https://youtu.be/XoBckxhk5iw     00:00 Etsy's New Price Tool for International Sellers 00:00:18 Where to Find the Tool in Your Listings 00:00:36 How the U.S. Tariff Toggle Works 00:01:01 Understanding Extra Fees and Costs 00:01:33 Using Zonos to Calculate Duties and Taxes 00:02:30 Adjusting Prices to Cover Fees 00:02:55 Shipping and Duty-Paid Options Explained 00:03:22 Why You Can't Use Etsy Labels for U.S. Shipments 00:03:45 Handling Duty Fees, Returns, and Refunds 00:04:23 Should You Still Sell to the U.S.? 00:04:56 Is the Tool Perfect? No—But It Helps 00:05:19 Final Tips for International Sellers 00:05:40 Join the Etsy Games VIP Community
Etsy's stock just dropped — and I'm breaking down exactly what that means for sellers like us. 🚨 This isn't just another market headline — it's a major shift that could shape your shop's future.   Here's what's really going on:   A new CEO is stepping in to replace Josh Silverman after 8 years of mixed reactions from sellers. Etsy's active buyers and sellers are down, showing warning signs across the marketplace. Other big players like Amazon and eBay are seeing similar trends — so this isn't just an Etsy problem. I'll cover 3 key actions every seller needs to take right now to stay competitive and protect revenue: 1️⃣ Stand out in a shrinking market. 2️⃣ Lean into personalization and storytelling. 3️⃣ Rework pricing using psychological triggers like price anchoring.     I'll also share why Etsy's push toward AI and distinct inventory could actually be a massive opportunity — if you adapt your shop strategy fast.   #EtsyNews #EtsySellers #EtsyTips #EtsySEO #EtsyShopGrowth   Grow faster than 99% of Etsy shops 👇 Steal my $540K shortcut & skip the struggle 👇 👉 https://www.skool.com/etsygamesvip/about 💻Try Alura For Free Here: https://www.alura.io/?via=LLETSY 📚Etsy SEO Revealed FREE eBook- Learn and understand Etsy SEO to help you grow your business. Download it for free here: https://www.handmadeandbeyond.com/etsyseosuccess 🚀Etsy Quickstart Free Guide- A quick guide to help you get your Etsy business off the ground. Download it for free here: https://www.handmadeandbeyond.com/quickstart      00:00 What's happening with Etsy's stock drop 00:00:25 New CEO announcement and leadership shakeup 00:00:57 What sellers didn't like about past management 00:01:16 Etsy's financial warning signs and what they mean 00:01:44 Buyer and seller activity is down—why it matters 00:02:23 Revenue still strong but growth slowing 00:02:25 Etsy's new direction: AI, personalization, and uniqueness 00:02:49 Comparing Etsy's decline to Amazon and eBay 00:03:27 What sellers should do during a market slowdown 00:04:03 Step 1: Stand out in a shrinking market 00:05:14 Step 2: Lean into personalization and storytelling 00:06:43 Step 3: Adjust pricing strategy and use price anchoring 00:08:22 Why this change could still be good for sellers 00:08:44 Invitation to join the Etsy VIP community 00:09:39 Encouragement for sellers and final thoughts
I'm showing you the exact framework I used to go from zero sales to consistent momentum—ultimately passing $550,000 in Etsy revenue. You'll learn the psychological journey every seller goes through, how to pick a tight niche the algorithm actually understands, the cadence for shipping listings without burning out, and the metrics that prove you're on track (including the 1% conversion benchmark). I'll also cover when to layer in marketing (and when not to), which channels compound over time, and the weekly system that keeps growth predictable.   What you'll learn • Mindset map: uninformed optimism → informed pessimism → valley of despair → informed optimism → success • Niche strategy: why focus beats "sell everything" and how the algorithm rewards depth • Listing cadence: a simple weekly target to feed the algo and gather data fast • Momentum signals: traffic → favorites → sales (and how to mine listing stats/keywords) • Benchmarks: the 1% conversion rule and how to interpret it at low volumes • Go deeper: multiplying winners, avoiding shiny-object detours • Marketing timing: when to use coupons, sales, and (later) Etsy Ads without wasting budget • Traffic that compounds: Pinterest, YouTube, and blog vs. short-life social posts • The weekly flywheel: research → create → analyze → refine → expand   #EtsySelling #EtsySEO #EcommerceTips #SideHustle #PrintOnDemand #SmallBusiness #HandmadeBusiness   Grow faster than 99% of Etsy shops 👇 Steal my $540K shortcut & skip the struggle 👇 👉 https://www.skool.com/etsygamesvip/about   💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY   📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess   🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart   Watch These Grow & Improve Your Etsy Business👇 https://youtu.be/J-jysEC-rqs https://youtu.be/XoBckxhk5iw   00:00  Why Most Etsy Sellers Struggle to Get Sales 01:07  The Real Etsy Success Framework from 0 to 500 Sales 02:12  The Entrepreneur's Emotional Journey on Etsy 03:42  How to Push Through the Valley of Despair 05:10  Step 1: Find Your Etsy Niche and Stay Consistent 07:45  How the Etsy Algorithm Chooses Which Shops Win 09:58  How Many Listings You Really Need to Gain Momentum 11:20  Step 2: Track Traffic, Favorites, and Sales Growth 13:05  The 1% Conversion Rule and What It Means 14:00  Step 3: Go Deeper on What's Already Selling 16:20  Avoiding Shiny Object Syndrome on Etsy 17:50  When and How to Use Etsy Ads the Right Way 19:25  Inside vs Outside Marketing — What Actually Works 20:55  Why Pinterest, YouTube, and Blogs Beat Social Media 22:40  Building a Weekly Etsy Growth System That Compounds 24:35  Final Advice and Etsy Games VIP Invitation
I'm diving into a $250,000 Etsy listing to show you exactly how to reverse engineer success — and then beat the competition at their own game. You'll learn two powerful strategies: how to scale your own bestsellers into even bigger money-makers, and how to compete with top-performing shops without racing to the bottom on price.   Here's what I cover step-by-step:  • The secret behind listings that hit six figures in sales  • How to multiply your best-performing products for more revenue  • The simple variation strategy that boosts visibility overnight  • Adding personalization and proof-of-concept products for explosive growth  • How to analyze competitors and create a better version that sells faster  • The right way to increase perceived value so you can charge more  • Why packaging, care guides, and better photos can 10x conversions  • The overlooked SEO and description tricks that help you rank higher  • The one mindset shift that separates good sellers from great ones   If you're serious about growing your Etsy shop faster — and want to outsell competitors who don't know these secrets — you'll want to watch this to the end.   #EtsyTips #EtsySEO #EtsySellerGrowth #EtsySuccess #EtsyShopStrategy   Grow faster than 99% of Etsy shops 👇 Steal my $540K shortcut & skip the struggle 👇 👉 https://www.skool.com/etsygamesvip/about   💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY   📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess   🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart   Watch These Grow & Improve Your Etsy Business👇 https://youtu.be/q9Vy2pfuAv4 https://youtu.be/fNi3gV-8UYk   00:00 $250K Etsy Listing Breakdown 00:15 How to Find Winning Etsy Products 00:46 The #1 Mistake Etsy Sellers Make 01:05 How to Scale Your Bestselling Etsy Listing 01:39 Etsy Variation Strategy for More Sales 02:15 Create Similar Etsy Products That Sell Fast 02:49 Personalization Tricks to Boost Etsy Revenue 03:34 How to Compete With Top Etsy Sellers 04:28 Add Value and Charge More on Etsy 05:25 Etsy Packaging & Unboxing Strategy for More Orders 06:18 Maximize Etsy SEO With 20 Photos + Alt Text 07:12 Fix Etsy Descriptions for Higher Conversions 08:40 Etsy SEO: Bottom-of-Funnel Keyword Strategy 10:30 Etsy Seller Mindset for Long-Term Growth 11:45 Join Etsy Games VIP for Faster Shop Growth
Etsy sellers everywhere are freaking out about traffic tanking — but it's not what you think. I dig into what's really going on behind the scenes with Etsy traffic right now and how to turn it around fast. I'll walk you through why recent title changes may have backfired, what Etsy actually said about algorithm updates, and how external factors like buyer behavior and the economy are impacting your sales.   You'll also learn how to prepare your shop for the upcoming holiday rush — including the best ways to boost visibility, refresh underperforming listings, and create consistent sales momentum. I'll share actionable tactics like when to shorten your titles, how to structure your weekly listing schedule, and how to leverage both Etsy's algorithm and external platforms like Pinterest and YouTube to bring in evergreen traffic.   Whether you're struggling with a sudden drop in traffic or want to maximize November and December sales, this breakdown gives you everything you need to regain momentum and finish the year strong.   #EtsyTips #EtsySEO #EtsyTraffic #EtsySellers #EtsyShopGrowth   Grow faster than 99% of Etsy shops 👇 Steal my $540K shortcut & skip the struggle 👇 👉 https://www.skool.com/etsygamesvip/about   💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY   📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess   🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart   Watch These Grow & Improve Your Etsy Business👇 https://youtu.be/J-jysEC-rqs https://youtu.be/XoBckxhk5iw   00:00 What's Happening With Etsy Traffic 00:01 Why Sellers Are Seeing Sales Drops 00:03 The Title Update Panic 00:04 Why Changing Performing Listings Hurts 00:05 What Etsy Actually Said About Titles 00:07 Real Reason Etsy Traffic Is Down 00:09 How Amazon, eBay, and Etsy Compare 00:10 External Economic Factors Explained 00:12 How To Prepare For The Holiday Surge 00:13 Cyber Week Sale Strategy 00:14 Launching Holiday Products Early 00:15 Listing Consistency & New Product Strategy 00:16 Fixing Underperforming Listings 00:17 Running Promos & Creating Urgency 00:18 Bringing In Your Own Traffic 00:19 Social Media vs Search Engines 00:21 How To Build Evergreen Traffic 00:22 Staying Focused On What You Can Control 00:23 Etsy VIP Program & Final Motivation
Ever wish you could show your Etsy products in action without ever touching a camera? 🎥 In this video, I walk you through how I'm using HeyGen and 11 Labs to create AI-powered product placement videos that look professional, boost your shop's visibility, and save hours of production time.   Here's what I cover step-by-step: • How to generate realistic product videos using HeyGen's avatar templates • How to upload your own products and create dynamic, engaging clips • Using 11 Labs to clone your voice for personal, authentic narration • The cost breakdown and how to keep it budget-friendly • How to automate this entire process using n8n workflows so videos post to YouTube, Facebook, or Instagram automatically • Real examples of AI product videos in action (including funny demos) • Ways to repurpose your blog posts or product descriptions into short, viral videos • How Etsy sellers can use this strategy to drive traffic, engagement, and sales — even if you hate being on camera   This tutorial is a game-changer if you're trying to scale your Etsy shop or online business without hiring editors or buying expensive equipment.   #EtsyTips #HeyGen #EtsyMarketing #AIforEtsy #EtsySellerGrowth   Grow faster than 99% of Etsy shops 👇 Steal my $540K shortcut & skip the struggle 👇 👉 https://www.skool.com/etsygamesvip/about   💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY   📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess   🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart   Watch These Grow & Improve Your Etsy Business👇 https://youtu.be/J-jysEC-rqs https://youtu.be/XoBckxhk5iw   00:00 Intro: Create Product Videos Without a Camera 00:14 What Is HeyGen and Why It's Perfect for Etsy Sellers 00:31 Example of a Product Placement Video 00:54 How to Upload Your Own Product 01:17 Using AI Avatars and Custom Scripts 01:36 Adding Your Own Voice with 11 Labs 02:04 Cost Breakdown and Pricing Options 02:35 Automating Video Creation with n8n 03:07 Turning Blog Posts into AI Video Scripts 03:40 Example of Automated AI Workflow in Action 04:09 How to Repurpose Videos for Social Media 04:26 Benefits for Etsy Sellers Who Hate Being on Camera 04:44 Expanding Into SEO and Blog Video Content 05:01 Using AI to Educate, Sell, and Build Trust 05:15 Etsy Games VIP Program and Coaching Invite
Here's your YouTube package—description, chapters, and irresistible titles—built from the transcript.   I explain Etsy's new 20-photo listings update and show exactly when to use all 20, what to avoid, and how to turn photos into conversion boosters. I walk through smart image ideas (variations, lifestyle, angles, packaging, size/scale, process, care, ordering, deadlines, reviews, problem–solution, friendly policies) and then show how photo SEO and alt text strengthen ranking and AI visibility—without being forced to hit 20 every time.   What you'll learn: • When 20 photos help (and when they don't) • The 12+ photo types that increase trust and conversions • How to avoid fluff, duplicates, and spammy galleries • Packaging, size/scale, and lifestyle shots that answer buyer questions • Using reviews and problem–solution images as social proof • Photo SEO basics: natural, keyword-rich alt text that builds relevance • Where to add alt text in Etsy and how to write it the right way • A fast action plan for new and existing listings   Hashtags: #EtsySEO #EtsySeller #ProductPhotography #EtsyTips #EcommerceMarketing #AltText   Grow faster than 99% of Etsy shops 👇 Steal my $540K shortcut & skip the struggle 👇 👉 https://www.skool.com/etsygamesvip/about   💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY   📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess   🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart   Watch These Grow & Improve Your Etsy Business👇 https://youtu.be/J-jysEC-rqs https://youtu.be/XoBckxhk5iw   0:00 Etsy's New 20 Photo Update Explained (What It Means for Sellers) 0:42 When to Use All 20 Etsy Photos (And When You Shouldn't) 2:09 Top Etsy Listing Photo Ideas to Boost Clicks and Sales 3:02 How to Showcase Variations in Etsy Listing Photos 3:22 Etsy Photo Tips: Showing Your Product in Use 4:05 How to Create a 360° Etsy Product Photo View 4:49 Etsy Packaging Photo Ideas That Impress Buyers 5:45 Size & Scale Photos for Etsy Listings That Convert 6:26 Show Your Etsy Product Process (Build Buyer Trust) 7:27 Etsy Photo Ideas: Care & Maintenance Instructions 8:07 Etsy Custom Order Instruction Photo Example 8:57 Add Holiday Shipping Deadlines to Etsy Photos (Smart Hack) 9:53 Use Reviews & Social Proof in Etsy Listing Photos 10:45 Problem–Solution Etsy Photo Strategy That Sells 11:10 Friendly Policy Reminder Photos for Etsy Listings 12:00 Etsy Photo SEO Tips (What You Need to Know) 13:32 How to Write Alt Text on Etsy Photos for Better Ranking
Etsy just partnered with OpenAI — and this changes everything. I'll show you exactly how this integration works, how Etsy listings are now appearing directly in ChatGPT searches, and what you can do to make sure your products are the ones that show up.   We'll break down how ChatGPT product discovery is reshaping SEO, what "bottom of the funnel" really means for Etsy listings, and how to write titles, tags, and descriptions that ChatGPT actually understands. You'll see examples of real searches like "motivational shirt" vs. "XL gray lion shirt for the gym" — and how that difference determines who gets the sale.   Then I'll walk you through my proven Etsy ChatGPT SEO Guide — including optimized title and tag strategies, long-tail keyword examples, and a plug-and-play description template built to dominate AI-powered search.   By the end, you'll know how to: ✅ Get your Etsy listings shown directly in ChatGPT results ✅ Write bottom-of-funnel listings that convert buyers faster ✅ Structure your descriptions for AI visibility and real-world sales ✅ Use attributes and tags the right way for better exposure   #EtsySEO #ChatGPTforBusiness #EtsyTips #EcommerceMarketing #AISEO   Grow faster than 99% of Etsy shops 👇 Steal my $540K shortcut & skip the struggle 👇 👉 https://www.skool.com/etsygamesvip/about   💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY   📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess   🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart   Watch These Grow & Improve Your Etsy Business👇 https://youtu.be/J-jysEC-rqs https://youtu.be/XoBckxhk5iw
Here's how I turn Pinterest into an Etsy sales engine—fast. I start with the big mindset shifts (Pinterest is a visual search engine, not social), then show how to get discovered with the right keywords, "savable" pins, and simple videos. I cover the Etsy mistakes that quietly kill reach (pinning straight from Etsy, weak links, seasonal timing), why claiming a domain boosts distribution, and what to post (process clips, styled shots, comparisons). I wrap with a practical cadence you can maintain, when to consider Tailwind, and how to prep for holiday spikes without burning out.   What you'll learn • Strategy that still works in 2025 (and what changed since 2020) • Pinterest vs. Etsy SEO (and how to pick keywords that rank) • "Saves-first" content that converts later • Exactly what to post: product shots, behind-the-scenes, quick demos, lifestyle, short video • Claiming your site, linking the right URL, naming boards to index faster • Seasonal timing (start in August for Q4), organic before ads, sustainable posting cadence   #Etsy #PinterestMarketing #EtsySEO #EcommerceTips #SmallBusiness #PinterestTips     Grow faster than 99% of Etsy shops 👇 Steal my $540K shortcut & skip the struggle 👇 👉 https://www.skool.com/etsygamesvip/about   💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY   📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess   🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart   Watch These Grow & Improve Your Etsy Business👇 https://youtu.be/J-jysEC-rqs https://youtu.be/XoBckxhk5iw
I share the exact roadmap I use to hit 100+ Etsy sales fast. You'll learn the mindset shifts to survive the "valley of despair," how to validate demand (inside and outside Etsy), what barriers to entry mean for your niche, and the simple ways to make your listings irresistible. I also cover building product lines that feed the algorithm, a weekly listing cadence that compounds traffic, how to "follow the breadcrumbs" in your stats, and when to pour fuel on the fire with promos, coupons, and ads (without burning cash).   What you'll get: • Mindset map of the entrepreneur journey (and how to push through lows) • Demand research on Etsy + external tools (including a quick URL tweak trick) • Barrier-to-entry decisions for POD vs. higher-skill niches • Differentiation playbook: photos, video, SEO, bonuses, value adds • Product-line strategy to scale winners (and train the algorithm) • Consistent listing schedule that keeps your shop analyzed and surfaced • Data loops: read your stats, double down on what works • Marketing stack: sales, coupons, recover carts/favorites, and when to run ads   #EtsyTips #EtsySEO #EtsySeller #SmallBusiness #PrintOnDemand #Ecommerce     Grow faster than 99% of Etsy shops 👇 Steal my $540K shortcut & skip the struggle 👇 👉 https://www.skool.com/etsygamesvip/about   💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY   📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess   🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart   Watch These Grow & Improve Your Etsy Business👇 https://youtu.be/J-jysEC-rqs https://youtu.be/XoBckxhk5iw
I'm sharing how my Etsy shop hit over 1.5 million views and what that really meant for sales, traffic, and revenue. I'll show you the exact numbers behind my shop and the framework I used so you can apply it to yours.   Here's what I cover step-by-step:  • Traffic & Revenue Numbers – 1.5M views, 828K visits, 19K orders, $550K earned  • Conversion Rate Secrets – how to calculate yours and why it matters  • Revenue Per Order – the overlooked metric that makes or breaks profitability  • Views vs. Visits Explained – and why visits matter more than views  • The 5 Etsy Growth Pillars – niche, product lines, consistency, testing, and scaling winners  • How to Scale Fast – doubling down on what already works instead of chasing new shiny objects   If you've been struggling to grow traffic or make consistent sales on Etsy, this breakdown will give you clarity and a proven framework to follow.   #EtsyTips #EtsySeller #EtsySEO #OnlineBusiness   Grow faster than 99% of Etsy shops 👇 Steal my $540K shortcut & skip the struggle 👇 👉 https://www.skool.com/etsygamesvip/about   💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY   📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess   🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart   Watch These Grow & Improve Your Etsy Business👇 https://youtu.be/J-jysEC-rqs https://youtu.be/XoBckxhk5iw
I reveal a 4-step Etsy traffic playbook that can double, triple, or even quadruple your shop visits if applied consistently. I share how I've built multiple six-figure shops and break down exactly how you can use these strategies to get the algorithm on your side.   Here's what you'll learn:  • How to lock in your niche and build product lines the algorithm trusts  • Why curated shop sections are the secret to more targeted traffic  • How to multiply visibility with 10–20 listings in a product line  • The power of targeting main keywords across titles, descriptions, tags, and alt text  • A live example of a candle shop dominating their niche  • A hidden SEO review tip that gives your shop extra ranking juice   If you're tired of random results and want a consistent traffic machine, this step-by-step strategy is for you. #EtsyTips #EtsySEO #EtsySuccess   Grow faster than 99% of Etsy shops 👇 Steal my $540K shortcut & skip the struggle 👇 👉 https://www.skool.com/etsygamesvip/about   💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY   📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess   🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart   Watch These Grow & Improve Your Etsy Business👇 https://youtu.be/J-jysEC-rqs https://youtu.be/XoBckxhk5iw     0:00 5 Minute Etsy SEO Fix to Double Your Traffic 1:09 Step 1: Find Your Etsy Niche and Product Lines 2:51 Step 2: Create Shop Sections That Boost Etsy SEO 3:56 Step 3: Add Multiple Etsy Listings for More Traffic 5:06 Step 4: Use Keywords That Rank Etsy Listings Fast 7:30 Real Etsy Shop Example Using This SEO Strategy 8:59 Etsy Games VIP Program for Seller Growth 10:02 Secret Etsy SEO Pro Tip to Explode Traffic
Here's my daily 10-minute Etsy SEO routine to climb search results fast and turn views into sales. I walk through exactly how I pick underperforming listings, when to duplicate vs. edit, how I find demand-backed keywords, and the exact description structure that feeds Etsy's algorithm (and AI Overviews). I also show what great photos/video look like, how to write alt text that actually helps, and the "special sauce" value add-ons that make your listing beat competitors—without racing to the bottom on price.   What you'll learn (quick skim): • Strategy overview: how winners use small, consistent daily actions • Existing listings: identify >6-month low-traffic products to fix first • Age rule: when to duplicate + delete vs. refresh in place • Keyword research: demand checks (Allora/E-rank/EverBee), long-tails first in titles & full tag coverage • Descriptions that rank: keyword-rich opener, benefits, specs, internal links, CTA (with a plug-and-play prompt) • Images & video: click-worthy cover, clear angles, fast product demo, proper alt text • Value bombs: bonuses with dollar value, social proof, positioning, and premium pricing strategies   Perfect for: Etsy sellers who want a repeatable, fast routine to earn more impressions, clicks, and conversions—without guesswork.   #EtsySEO #EtsySeller #EtsyTips #SellOnEtsy #SEO     Grow faster than 99% of Etsy shops 👇 Steal my $540K shortcut & skip the struggle 👇 👉 https://www.skool.com/etsygamesvip/about   💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY   📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess   🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart   Watch These Grow & Improve Your Etsy Business👇 https://youtu.be/J-jysEC-rqs https://youtu.be/XoBckxhk5iw  
I'm diving into Etsy's latest title change recommendations—and why they're causing chaos for sellers. If you've been tempted to shorten your titles or follow Etsy's new guidelines, watch this first. I explain exactly how changing titles can reset your listings, tank your traffic, and crush your sales.   Here's what I cover: • Why Etsy's advice on shorter titles is misleading and risky • How the algorithm uses listing history and customer behavior to rank products • The real danger of changing titles on best-selling listings • When (and how) you can test shorter titles on new or underperforming listings • Why keyword research tools like Alura, eRank, and EverBee are more reliable than Etsy's AI tool • A smarter way to protect your traffic, test safely, and avoid wrecking your shop • The importance of using proven keywords with real search traffic • How to approach Etsy's updates strategically without tanking your sales   This is a must-watch if you want to protect your shop and avoid costly mistakes.   #EtsyTips #EtsySEO #EtsySeller     Grow faster than 99% of Etsy shops 👇 Steal my $540K shortcut & skip the struggle 👇 👉 https://www.skool.com/etsygamesvip/about   💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY   📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess   🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart   Watch The Full Video Series (Can I start a new shop and make sales in 30 days or less?!)👇 https://www.youtube.com/playlist?list=PLR-GbCVvZ074WFcpBaczvE6q4ZkUdUaus
I'm diving into a head-to-head breakdown of Etsy vs Go Imagine to help you decide where to sell your handmade products. If you've ever felt frustrated with Etsy's rising fees, constant changes, or tricky ad system, you've probably wondered if Go Imagine is a better alternative.   Here's what I cover step by step:  • Who can actually sell on Go Imagine and the restrictions you need to know.  • The true listing fees and transaction fees for both platforms (with examples).  • Payment processing costs and the hidden differences between Etsy and Go Imagine.  • The truth about advertising fees, including Etsy's controversial off-site ads.  • A real profit comparison example for a $25 item + shipping.  • The massive traffic gap between Etsy and Go Imagine (numbers that might shock you).  • The biggest reason why Etsy still dominates—and when Go Imagine might make sense.  • My final verdict on whether switching to Go Imagine is worth it.   By the end, you'll know exactly what fees you're really paying, what traffic you can expect, and whether Go Imagine is a smart move for your shop.   #Etsy #GoImagine #EtsySellerTips #HandmadeBusiness   Grow faster than 99% of Etsy shops 👇 Steal my $540K shortcut & skip the struggle 👇 👉 https://www.skool.com/etsygamesvip/about   💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY   📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess   🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart   Watch These Grow & Improve Your Etsy Business👇 https://youtu.be/J-jysEC-rqs https://youtu.be/XoBckxhk5iw   0:00 GoImagine vs Etsy Fees & Traffic Explained 0:58 GoImagine vs Etsy Listing Fees Breakdown 2:06 Etsy vs GoImagine Transaction Fees Comparison 3:11 Payment Processing Fees on Etsy vs GoImagine 3:48 Etsy Offsite Ads vs GoImagine Advertising Costs 5:49 Real Profit Example: $25 Item Fee Breakdown 8:19 Etsy Traffic vs GoImagine Traffic (Shocking Gap) 12:28 Etsy Games VIP Program for Sellers
I'm sharing some tough news about how new tariffs are hitting small businesses and Etsy sellers harder than ever. I'll walk you through what's changing, why international shipping is suddenly a nightmare, and what options you actually have to keep selling.   Here's the breakdown:  • Why tariffs are crushing small businesses and Etsy sellers  • What changed with the "de minimis" rule and why shipments under $800 are no longer exempt  • Which countries have stopped shipping to the U.S. and why  • Why Etsy disabled shipping labels and how DDP (Deliver Duty Paid) works  • The alternatives like DHL and UPS that can still handle these orders  • What small businesses can do right now to protect profits and adapt  • Why writing to Congress might be the only real solution   Hashtags: #EtsySeller #SmallBusinessTips #Tariffs #Ecommerce     Grow faster than 99% of Etsy shops 👇 Steal my $540K shortcut & skip the struggle 👇 👉 https://www.skool.com/etsygamesvip/about   💻Try Alura For Free Here:  https://www.alura.io/?via=LLETSY   📚Etsy SEO Revealed FREE eBook-  Learn and understand Etsy SEO to help you grow your business.  Download it for free here:  https://www.handmadeandbeyond.com/etsyseosuccess   🚀Etsy Quickstart Free Guide-  A quick guide to help you get your Etsy business off the ground.  Download it for free here: https://www.handmadeandbeyond.com/quickstart   Watch These Grow & Improve Your Etsy Business👇 https://youtu.be/J-jysEC-rqs https://youtu.be/XoBckxhk5iw
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Comments (4)

Samantha Malvey

Really enjoyed this episode. Agree with the fact that your first Etsy shop / business will fail, and also to push past the instant gratification habit of thinking. thank you!

Mar 8th
Reply

Samantha Malvey

Where did you see that Etsy is doing $10 off $35+? I can't find that anywhere!

Nov 9th
Reply

Filipa Antunes

Full of good tips!!

Nov 20th
Reply

Kristyn Jones

As a graphic designer, I don't recommend purchasing a $5 logo from anywhere

Sep 26th
Reply
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