DiscoverBest SEO Podcast: Search with LLM Visibility®
Best SEO Podcast: Search with LLM Visibility®

Best SEO Podcast: Search with LLM Visibility®

Author: Matthew Bertram

Subscribed: 4,430Played: 96,292
Share

Description

AI-Driven Visibility. Real-World Impact.

Getting found, named and cited by AI search.


Running since 2009. Over 5 million downloads. The same question the whole time: what is actually working right now, and what only sounds like it is.


Matthew Bertram hosts. He owns and leads EWR Digital in Houston, so none of this is theory. It is what he is seeing in client work every week.


The shift is not that buyers use AI. It is that a model now decides which companies get mentioned at all, and most executives cannot see whether theirs is one of them. Ranking was something you could measure. Being named is not, yet, and that gap is where the risk sits.


Every week: operators, analysts and specialists who have run the thing they are talking about. What still works, what quietly stopped working, and what to do on Monday.


If you run a marketing team, run a company, or you are building your own name, this one is for you. Because if the models cannot find you, your buyers will not either.


The show explains it. EWR Digital does it. Get a free AI visibility audit at ewrdigital.com/ai-visibility-audit, or find more from Matthew at matthewbertram.com.

697 Episodes
Reverse
What actually moves the needle in Generative Engine Optimization, and which GEO tactics are getting more attention than they deserve? Watch this episode on YouTube: https://youtu.be/fd5c2Vx7oZk Matthew Bertram sits down with Ross Hudgens, founder of Siege Media and author of a new book on Generative Engine Optimization, to separate emerging GEO best practices from tactics that still lack convincing evidence. Ross explains why third-party consensus may be one of the biggest differences betw...
AI visibility isn't just an SEO problem. It's becoming a brand-wide challenge involving search, PR, social media, video, reviews, authorship, technical structure, and the consistency of everything published about your company online. Watch this episode on YouTube: https://youtu.be/hGBmNAakldg Matthew Bertram sits down with Lior Eldan, co-founder of Moburst, to explore how brands are approaching GEO and AEO as large language models become a bigger part of the discovery and recommendation pro...
Good SEO Still Matters

Good SEO Still Matters

2026-10-1239:52

SEO is entering another frontier, and some of the strategies that built rankings over the last decade aren't enough to build visibility in AI search. Watch this episode on YouTube: https://youtu.be/GpviF-_gOPM Matthew Bertram sits down with Leo Poitevin to explore where traditional SEO overlaps with AI visibility and where the playbook is starting to diverge. They dig into third-party listicles, online consensus, backlinks, outreach, brand authority, and why the sources talking about your com...
The customer journey isn't a straight line anymore, and last-click attribution may be giving marketers the wrong picture of what's actually driving revenue. Watch this episode on YouTube: https://youtu.be/gq7M-mMiv5k Matthew Bertram sits down with Carol Larson of Marketstorm to explore how AI, changing buyer behavior, fragmented platforms, and longer decision cycles are reshaping digital marketing. They break down Google's "messy middle," the difference between creating influence and capturin...
Using AI is one thing. Building an entire system around it is another. Watch this episode on YouTube: https://youtu.be/2O73XXqzwD8 Matthew Bertram sits down with returning guest Richard Valentine and Hector Herrera for a deep technical conversation about how AI power users are moving beyond individual prompts and building their own AI architecture, specialized agent teams, memory systems, workflows, and internal infrastructure. They explore model drift, token management, specialized AI teams,...
loading
Comments