Claim OwnershipNBDA: Bicycle Retail Radio
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© 2025 National Bicycle Dealers Association
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The NBDA’s bicycle industry podcast brings retailers, vendors, advocates, and thought leaders to the mic for honest discussions about the latest issues facing retailers, while taking an in-depth look at the person within the profession. Content that proves relatable and thought producing, directed at exposing real-world tips and information to help retailers find success within the bicycle industry. Get more at NBDA.com.
Podcast is made possible by donations. Support the show by donating here: https://nbda.com/donate-to-the-nbda/
519 Episodes
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This week we're revisiting our Retailer & Supplier Best Practices Panel from October to learn tips from both retailer and supplier business. This panel is part of the NBDA's initiative to unite industry experts to circulate best practices that align the industry. A special thanks to sponsors Ride E-Z for your partnership. Support the show
The NBDA News Hour focuses on the news and articles contained within The Micromobility Reporter, getting a more in-depth view from a firsthand seat with the experts on the Human Powered Solutions team. The team at Human Powered Solutions has over 245 years of experience and are considered data wizards. Their monthly newsletter The Micromobility Reporter is a dynamic resource for the industry, featuring timely news and in-depth analysis about the latest in human-powered transportation, includi...
The NBDA Women in the Bicycle Industry (WIBI) program serves as a dynamic, all-encompassing platform to support, elevate, and connect women working in all areas of the cycling industry. With a focus on recruitment, mentorship, professional development, community-building, and celebration, this initiative serves as a cornerstone in fostering equity, retention, and opportunity. This July's virtual career fair was dedicated to recruiting and retaining women in the bicycle industry. Hear stories ...
Are you using AI in your bike shop? This week's episode of Bicycle Retail Radio features Jason Ford of The New Wheel. Learn how they're utilizing AI and how you can utilize new tools in your business. Support the show
How do you track your returns after a store remodel? In the off season, explore if remodel and remerchandising makes sense with Brian and Heather. Our Retailer Design Flex episode of Bicycle Retail Radio features Brian from Fixture Lab and NBDA President, Heather Mason as they tackle retailer flow and design issues. Support the show
The NBDA News Hour focuses on the news and articles contained within The Micromobility Reporter, getting a more in-depth view from a firsthand seat with the experts on the Human Powered Solutions team. The team at Human Powered Solutions has over 245 years of experience and are considered data wizards. Their monthly newsletter The Micromobility Reporter is a dynamic resource for the industry, featuring timely news and in-depth analysis about the latest in human-powered transportation, includi...
Episode 1: Manufacturing Upheaval, Tariff Tensions, and the Stories Shaping Bike Retail The inaugural episode of our quarterly news review series with Steve Frothingham, Editor in Chief of Bicycle Retailer Industry News. In this wide-ranging conversation, Steve shares his journey to the helm of the industry's leading trade publication and discusses how BRAIN operates under Outside Inc. ownership. This episode dives deep into two of the most consequential stories from fall 2025: the shocking ...
In this episode of Bicycle Retail Radio, we sit down with the leadership team at eBliss Global: Chairman & CEO Bill Klehm, Vice President Steve Richey, and National Sales Manager Tom Roth. The team shares insights on their new $4.1 million e-bike assembly facility in Utica, New York, why domestic production matters, and how eBliss is supporting retailers with U.S.-assembled e-bikes. Tune in for an inside look at eBliss’s mission to reshape green transportation and the opportunities this b...
The NBDA provides a quarterly platform for industry experts to meet, discuss and address retailer risks, concerns, and best practices regarding lithium-ion batteries and e-mobility devices safety, standards, and compliance. Listen to this week's episode of Bicycle Retail Radio, our most recent E-Bike Safety & Standards Panel. Support the show
In this episode of Bicycle Retail Radio, we sit down with Chad Smith, Vice President of HLC US, and Patrick McGinnis, CEO of HLC, one of the bike industry’s leading distributors. We explore how HLC is evolving in a rapidly changing market, from inventory strategies to simplification to data-driven partnerships, and how keeping retailers at the center of their mission informs these decisions. With a focus on wins, lessons, and opportunities, this conversation delivers practical takeaways for e...
The NBDA News Hour focuses on the news and articles contained within The Micromobility Reporter, getting a more in-depth view from a firsthand seat with the experts on the Human Powered Solutions team. The team at Human Powered Solutions has over 245 years of experience and are considered data wizards. Their monthly newsletter The Micromobility Reporter is a dynamic resource for the industry, featuring timely news and in-depth analysis about the latest in human-powered transportation, includi...
In this episode of Bicycle Retail Radio, we welcome back Stephen “Phunky” Proffitt, Technical Account Manager at Bosch eBike Systems. Stephen shares what’s new in the 2025 Bosch Dealer Training Tour, including in-person and virtual options designed to certify shop staff and introduce fresh curriculum. We explore how training helps shops tackle service challenges and prepare for the future of ebike retail and repair. View all Dealer Training Tour dates. Support the show
With tighter margins and communication expectations evolve, it’s never been more important to meet customers where they are. In this episode, Yan Lee, Affiliate Manager at Zidy, shares how smart retailers are moving beyond static websites to create fast, personal, and effective communication-plus, hear practical tips for engaging new riders and digital-first shoppers. Support the show
In this episode of Bicycle Retail Radio, Mike Gann, President of LOOK Cycle USA, reflects on his leadership experience across major bike brands and LOOK’s forward-facing IBD strategy. He discusses LOOK’s iconic legacy and product strategy, the brand’s unique approach to supporting retailers, and actionable advice for shops looking to grow their businesses. Tune in to hear Mike’s insights on navigating today’s market and how LOOK Cycle USA is partnering with retailers to ride confidently into ...
Keep your to-do list short this week. Brian and Heather review the 5 things you should do for your business. Our Retailer Design Flex episode of Bicycle Retail Radio features Brian from Fixture Lab and NBDA President, Heather Mason as they tackle retailer flow and design issues. Support the show
Summer season is coming to a close. Listen to our News Hour recap to catch up on industry news from our friends at Human Powered Solutions. We use this episode to recap the news and articles contained within The Micromobility Reporter, getting a more in-depth view from a firsthand seat with the experts on the Human Powered Solutions team. Support the show
Listen to our July Best Practices panel this week on Bicycle Retail Radio. The NBDA is holding quarterly forum style meetings on Retailer & Supplier Best Practices. The NBDA wishes to unite industry experts in a panel discussion to circulate best practices to align the industry. During the meeting, the NBDA organized panel will talk through an agenda on various topics. Support the show
Missed our Growing Ridership panel this July? Listen now in this week's Bicycle Retail Radio episode. This panel brings proactive thoughts on solutions that could facilitate growth in ridership numbers and a return to cycling. Panel lead members have been organized to represent retailers, suppliers, and select industry experts, all who have committed to being proactive and opting to take part in this forum and to provide actionable items for the industry at large to take initiative on through...
The NBDA News Hour focuses on the news and articles contained within The Micromobility Reporter, getting a more in-depth view from a firsthand seat with the experts on the Human Powered Solutions team. The team at Human Powered Solutions has over 245 years of experience and are considered data wizards. Their monthly newsletter The Micromobility Reporter is a dynamic resource for the industry, featuring timely news and in-depth analysis about the latest in human-powered transportation, includi...
In this episode, we sit down with Suzette Ayotte, founder and owner of MINT socks, to talk about her evolution in the cycling industry and what inspired her to launch her own brand. After decades as an inside sales rep, marketing director, and PR firm owner, Suzette now designs and delivers premium Italian-made socks to shops across the country. She shares why personal connections with retailers matter and how she brings purpose to every part of her business. It’s a conversation about reinven...
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Great points on working with people in need of bicycles. We work with local nonprofits and rescues, along with people that come into our store for work to be done in their personal bikes. We don't charge labor, but only materials. We are in a smaller community but we enjoy being able to provide a service.