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Strategy Meets Finance
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Strategy Meets Finance

Author: Steve Coughran

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Welcome to Strategy Meets Finance, the podcast for business owners and entrepreneurs who want to start, grow, and run a business that lasts.

Most business owners struggle because they treat strategy and finance as separate. But without a clear strategy, your finances won’t support long-term growth. And without strong financial planning, even the best business ideas fall flat.

On this show, we bring both sides together—so you can grow your business with confidence, improve cash flow, increase profit, and make better decisions.

Hosted by Steve Coughran, a former CFO and founder of Coltivar, each episode shares simple tools, real examples, and practical advice from working with companies of all different sizes. You’ll learn how to set smart goals, fix money leaks, build stronger teams, and create lasting value.

343 Episodes
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Know your numbers, fix your cash flow, and build a business that works for you. Schedule a call with us. Margins are getting squeezed from every direction, and most companies are reacting too slowly to keep up. Often the people slowing things down are the very leaders who should be driving the change. In this episode Steve explains why so many businesses are stuck moving slow, how a profitable income statement can still hide a business that is destroying value, and why financial visibility ca...
Know your numbers, fix your cash flow, and build a business that works for you. Schedule a call with us. Ask one of your direct reports to name the three to five things that define success in their role. If the answer is vague, you have a clarity problem, and it is costing you more than you think. In this episode Steve shares the moment as a CFO that showed him how broken the typical review process is, and why job descriptions alone leave your team guessing. He walks through how to turn respo...
Know your numbers, fix your cash flow, and build a business that works for you. Schedule a call with us. Most business owners look at the bottom of their income statement, see a profit, and assume the business is doing well. That number ignores one of the biggest costs in the business: invested capital. In this episode Steve breaks down the difference between accounting profit and economic profit, why invested capital changes the whole picture, and how looking only at the P&L can le...
Know your numbers, fix your cash flow, and build a business that works for you. Schedule a call with us. Most business owners focus all their attention on profit. But some of the biggest cash flow problems in a business have nothing to do with profit at all. In this episode Steve covers the second half of the eight levers of cash flow, the four that impact invested capital. Accounts receivable, work in progress, accounts payable, and capital expenditures. These are the levers that expla...
Know your numbers, fix your cash flow, and build a business that works for you. Schedule a free call with us. Most business owners know cash flow matters. Very few know the specific levers that actually control it. In this episode Steve kicks off a two-part series on the 8 levers of cash flow, starting with the 4 that drive profit. He walks through each one, why the order matters, and why the lever most owners reach for first is usually the one with the least upside. Part two covers the...
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