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Called to Both - Balancing Motherhood and Business for Photographers
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Called to Both - Balancing Motherhood and Business for Photographers

Author: Joy Michelle, Coach for Photographers

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© 2026 Called to Both - Balancing Motherhood and Business for Photographers

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Called To Both® is the podcast for ambitious photographers and creative small business owners wanting better clients & diversified revenue, while also building a life you love! Finally, a fresh perspective on business and marketing from a mom who works less than 20 hours per week! 

On this podcast Joy Michelle talks about what it takes to pursue both Motherhood and entrepreneurship, balance these two worlds, and provide you with tools and lessons to help you thrive in both areas of life. While learning about business is so valuable—where is the business advice for women doing BOTH? At Called to Both, we truly don’t believe you have to choose between these two worlds tugging at your heart. 

You can be Called to Both. Called to Both Podcast will leave you feeling refreshed and inspired with new episodes each week, walking away with tangible yet simple steps to make your business and life work for you. 

Photographers, if you feel Called To Both you’re in the right place. Join us each week as we discuss time management, affiliate marketing, business strategy, marketing tips, and work life balance as if you were chatting one-on-one with your business coach.

You can find show notes, links, and resources mentioned in each episode at https://calledtoboth.com 

Connect with Joy over on Instagram at https://www.instagram.com/joyymichelle/.

242 Episodes
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187: Pivot or Push Through? 5 Steps to Decide

187: Pivot or Push Through? 5 Steps to Decide

2026-10-1226:31

What if the thing you've been calling a business pivot is actually a realignment? It might be time for your business to pivot. It feels like everyone is pivoting right now: new offers, new audiences, or even an entirely new business. If you've been watching other entrepreneurs make big changes, you might be wondering if it's your turn, too. After 13 years of entrepreneurship and several pivots of my own, I've learned that feeling restless in your business doesn't always mean you need to...
What to Do When You’ve Outgrown Your Business

What to Do When You’ve Outgrown Your Business

2026-10-0517:22

It's not that you hate your business—you might have just outgrown it. This week, I’m sharing a deeply honest conversation inspired by a Voxer message from one of my clients who realized that she no longer wants her current business to be her reality five years from now. If you’ve ever felt disconnected from your own work or unsure how to pivot, this episode is for you. I walk you through the first three steps to take when you realize it’s time to make a shift—without throwing everything away ...
Why Successful Photographers Should Diversify Their Income Before They Need To

Why Successful Photographers Should Diversify Their Income Before They Need To

2026-09-2819:45

What if your booked-out calendar and successful photography business weren’t the final destination, but the launchpad to something even better? The truth is, wanting to diversify your income isn’t a sign that you're falling out of love with your photography business. It’s the next evolution of it. If you're a photographer who has reached mastery in your craft and built a stable, respected brand, then adding new revenue streams isn’t a pivot—it’s a power move. Let’s talk about what happens aft...
186: Business is SLOW, you’re spiraling, now what?

186: Business is SLOW, you’re spiraling, now what?

2026-09-2117:58

I know the feeling: bookings are slow, inquiries aren’t converting, and business just feels down. You start to wonder, now what? Should you create a new offer or even make a major pivot? It’s easy to start spiraling. In today’s episode, I’m hoping to meet you mid-spiral and pull you out. In This Episode You’ll: Recognize what I call the “seven-year itch” in business Get my pep talk on how to stop spiralingLearn where in your business you might need to pivot Find it quickly...
Want to Be the Go-To Expert in Your Industry? Start With These 3 Brand Strategies

Want to Be the Go-To Expert in Your Industry? Start With These 3 Brand Strategies

2026-09-1411:50

What would it look like if you could be seen as the go-to expert in your field? Brand authority and credibility helps you become seen as that go-to expert, but does take a bit of work. The payoff includes more and better clients, higher rates, and peace of mind in your marketing efforts. In today's episode, I'm sharing how you can position yourself as a brand of authority and credibility. If you’re enjoying the content we’re creating on the podcast and want to connect with others who are call...
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