Claim OwnershipThe Podiatry Business Podcast
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The podcast for Podiatry Clinic owners. Brought to your by Lorcan O Donaile, Podiatrist & Health Business Mentor. Discover how Lorcan O Donaile built a Clinic that allows his clinical hours to zero, take 4 holidays a year and spend more time with his family and doing the things he loves, all while increasing his profits by over 400%.👉The secrets on how to avoid the mistakes that means that most Podiatry Clinic Owners are chained to their stagnating businesses. 👉The tips to make the most of the patient's you already have, thus boosting your turnover before having to spend another cent on marketing. 👉A step by step system for hiring and retaining the best of staff.👉The process to follow to avoid wasting any more money on ineffective marketing. 👉The systems to get the new patient's you want beating a path to your clinic all on autopilot.👉How to devise the perfect pricing system to ethically boost your profits.👉The keys the giving your patient's the WOW customer experience. Lorcan O Donaile, Podiatry Business Coach has worked in private practice since qualifying from London Foot Hospital in 1998. Having set up his own clinic & almost losing everything he has rebuilt his business to one where his team now treat 500% more patient’s. This allows him to focus on helping other clinic owners to Earn More, Work Less & Enjoy Life in his Coaching Business www.morepracticeprofits.com
205 Episodes
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Most podiatry clinic owners don’t struggle because they lack skill — they struggle because the business is built around them. If you’re the one doing the consults, making the decisions, fixing the diary gaps, and jumping in when the team gets stuck, growth eventually hits a ceiling. In today’s episode, we’re tackling the big scaling question: what should you do first — hire an associate, add more rooms and capacity, or open a second location? Because each option solves a different problem, an...
ChatGPT Ads are now available — and for podiatrists, this could be one of those “early Facebook ads” moments where the clinics that move first get the advantage. Patient behaviour has changed. Google still works brilliantly for people ready to book (“podiatrist near me”). But when someone is earlier in the decision process — asking “How do I fix plantar fasciitis?” — more and more of them are having that conversation with AI, mainly ChatGPT. In this new podcast episode, I break down wha...
Many podiatry clinic owners are flat-out busy: full diaries, waiting lists, and constant demand—yet the bank account still feels tight. The problem isn’t effort, it’s running the clinic reactively based on what’s in the bank, instead of managing it like a business. In this episode, we show how to start with the end in mind: define the life and income you want, then design a clinic that delivers it. We break down the simple numbers that matter—breakeven, revenue per hour, and requi...
Google Ads isn’t dead… but if you run a podiatry clinic, it might feel like it. In episode 203 of the Podiatry Business Podcast, I’m going to break down how Google Ads actually works—an auction on keywords—and why the game has changed so dramatically in the last 12 months. We’ll talk about the two types of searches that used to drive consistent new patient enquiries: the “podiatrist near me” book-now crowd, and the condition-based researchers looking for answers. Then we’ll ...
More clinic locations sounds like growth… but it can quietly kill your profits. I recently spoke with a clinic owner running multiple locations, each only 1–2 rooms. The result? More rent, more admin staff, more complexity — and less money left at the end of the month. In today’s episode I break down why one larger clinic often beats multiple small sites — and the smarter way to expand without bleeding cash or loosing your mind.
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