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Pilates Business Podcast

Author: Seran Glanfield

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The Pilates Business Podcast is where boutique fitness studio owners come to get actionable insights and strategies to grow and scale their businesses!

Hosted by business growth expert Seran Glanfield, this podcast is packed with real-world advice, marketing know-how, and the exact steps you need to attract more clients, boost revenue, and create systems that make running your studio a breeze.

From the latest industry trends to tried-and-true business tactics, Seran breaks down the essentials in a way that’s easy to understand and even easier to implement.

Whether you're dreaming of taking your studio to new heights or looking to bring balance back into your business life, tune in to The Pilates Business Podcast and finally build a studio you and your clients love!

266 Episodes
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If your studio is fully booked… but your revenue is stuck hovering between $15–20K months, this episode of The Pilates Business Podcast is a must-listen. Hosted by Seran Glanfield, this episode dives into why so many Pilates studio owners and boutique fitness business owners hit a frustrating revenue plateau — despite working harder than ever. Seran unpacks the real reason growth stalls (hint: it’s not your marketing or your work ethic) and reveals how your current business model may be limit...
What does it actually take to build a boutique fitness brand that scales globally — without losing the quality, culture, and client experience that made it special in the first place? In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Michael Ramsey, co-founder and director of Strong Pilates — one of the fastest-growing hybrid fitness concepts in the world. Since launching in 2019, Strong Pilates has expanded to over 100 studios across 14 countries, wit...
Is your Pilates studio marketing feeling like a whole lot of effort for very little reward? In this episode of The Pilates Business Podcast, host Seran Glanfield pulls back the curtain on one of the most common — and costly — mistakes boutique fitness studio owners make: trying to market to everyone. Seran breaks down why generic, broad marketing messaging doesn't just fail to attract new clients, it actively makes your studio invisible in a crowded market. From understandin...
In this episode of The Pilates Business Podcast, host Seran Glanfield tackles one of the most overlooked growth blockers facing boutique fitness studio owners today - the teaching trap. If you're a Pilates or boutique fitness studio owner who's fully booked, running back-to-back sessions, and still not seeing the revenue growth you know your business is capable of, this episode is your wake-up call. Seran explores why being your studio's best — and busiest — instructor may actually be t...
In this episode of The Pilates Business Podcast, host Seran Glanfield tackles one of the most persistent myths in the boutique fitness industry: that more clients automatically equals more success. Seran breaks down why chasing new leads without the right foundations in place can actually accelerate stress, erode profit margins, and push studio owners closer to burnout — not further away from it. Drawing from her work with studio owners around the world inside her Thrive Business Coachi...
In this episode of The Pilates Business Podcast, host Seran Glanfield tackles one of the most frustrating experiences a studio owner can face — the dreaded revenue plateau. If your Pilates studio income has flatlined despite your best efforts, this episode is your wake-up call. Seran unpacks why flat revenue isn't a sign of failure, but rather a powerful signal from your business that something needs to shift. From capacity constraints and maxed-out schedules to outdated marketing langu...
In this episode of The Pilates Business Podcast, host Seran Glanfield dives into one of the most common (and exhausting) challenges facing Pilates studio owners today: inconsistent new client flow. If you feel like you’re doing all the things—posting on social media, running promotions, offering discounts—yet still not seeing steady growth, this conversation will be a game changer. Seran breaks down why the problem is rarely about tactics and instead lives in your foundations: lead gene...
Studio ownership can look full, successful, and thriving on the outside… yet still feel incredibly lonely on the inside. In this episode of The Pilates Business Podcast, host Seran Glanfield explores the hidden truth behind burnout in a pilates studio and boutique fitness business — isolation. From carrying the emotional weight of leadership to navigating decisions, finances, and growth alone, Seran unpacks why so many studio owners feel disconnected even when their schedules are ...
In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with longtime friend, Pilates educator, and industry leader Victoria Torrie-Capan to explore what it truly means to elevate Pilates teachers as professionals in a rapidly changing industry. With over 20 years of experience as a teacher, studio owner, and mentor, Victoria shares why teaching excellence, business understanding, and personal growth cannot be separated — and how studio owners must rethink how th...
In this episode of The Pilates Business Podcast, host Seran Glanfield breaks down the hidden reason so many boutique fitness studio owners feel stuck on a constant hamster wheel of marketing, discounting, and chasing new clients. Spoiler alert: it’s not a lead problem - it’s a retention problem. Seran explains why client retention is the real engine behind a profitable, sustainable pilates business and how focusing on keeping the right clients can create stable revenue, fuller classes, ...
In this episode of The Pilates Business Podcast, host Seran Glanfield breaks down why studio owners don’t need more systems - they need the right ones. If running your Pilates studio or boutique fitness business feels overwhelming, chaotic, or overly dependent on you, this episode reveals how systemizing just 20% of your business can free up 80% of your time, energy, and mental bandwidth. Seran shares the three high-leverage areas that create the biggest shift - your client journe...
In this episode of The Pilates Business Podcast, host Seran Glanfield breaks down a refreshing and sustainable approach to marketing for studio owners who feel burned out, overwhelmed, and stuck on the content hamster wheel. Instead of doing more, Seran introduces the concept of the minimum effective dose of marketing—the smallest, most strategic actions that actually generate consistent, high-quality leads. This episode is a must-listen for Pilates, barre, and yoga studio owners who are jugg...
In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Jessica Spillane, founder of EYT Pilates Teacher Training and longtime Pilates studio owner, to unpack what it really takes to build a strong, sustainable Pilates business through exceptional teacher training. With decades of experience growing a successful Pilates studio in the New York Tri-State area, Jessica shares why so many studio owners struggle to find qualified instructors - and what’s actually...
In this episode of The Pilates Business Podcast, host Seran Glanfield breaks down one of the biggest misconceptions holding boutique fitness studio owners back: the belief that discounts will fix long-term revenue problems. Spoiler alert — they won’t. Instead, Seran reveals how a clear, intentional sales process can help Pilates studios and boutique fitness businesses fill classes, improve retention, and grow predictable revenue without racing to the bottom on price. From understa...
In this powerful year-in-review episode of The Pilates Business Podcast, host Seran Glanfield breaks down the real story behind the boutique fitness boom of 2025—and what every Pilates, barre, and yoga studio owner must understand heading into 2026. With the global boutique fitness market climbing toward $60B, Seran uncovers the trends, data, and mindset shifts reshaping how consumers choose movement, community, and long-term wellness. From the rise of AI in studio operations, to ...
In this episode of The Pilates Business Podcast, host Seran Glanfield breaks down the mindset shift that helps boutique fitness studio owners transform the chaotic January rush into calm, predictable, profitable growth. Instead of hustling harder, discounting deeper, or adding more to your already full plate, Seran reveals the “January Machine Mindset” — the mental model high-performing studio owners use to conserve energy, lead with confidence, and turn new-year interest into long-term reten...
The Pilates Business Podcast host Seran Glanfield breaks down The 3 Client Moments That Matter Most in the Holiday Season—the key touchpoints that can make or break a boutique fitness studio’s momentum during December and beyond. As studio schedules shift and client routines derail, Seran reveals how to strategically nurture connection, encourage consistency, and position your studio for a powerful January rebound. This episode delivers clarity, confidence, and practical strategie...
How Pilates Studio Owners Are Turning Classes Into Recurring Revenue (with Uscreen CEO Allison Yazdian) In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Uscreen CEO Allison Yazdian to unpack one of the biggest opportunities for Pilates and boutique fitness studio owners in 2026 and beyond: building scalable, recurring revenue through digital memberships. Allison shares powerful insights on how instructors and studio owners—no matter their audience siz...
In this episode of The Pilates Business Podcast, host Seran Glanfield breaks down why January is the biggest opportunity month for every boutique fitness studio — and why waiting until after the holidays to plan your campaigns is the fastest way to miss out on revenue, retention, and long-term growth. Seran shares how forward-thinking studio owners inside her Thrive coaching program are preparing NOW for 2026, and the mindset shifts that help Pilates, barre, and yoga studio owners wal...
Feeling like your studio runs you instead of the other way around? In this episode of The Pilates Business Podcast, host Seran Glanfield dives into why so many boutique fitness studio owners—especially Pilates, barre, and yoga studio owners—end up working endless hours and what’s truly keeping them stuck. Seran reveals the hidden habits that bury your brilliance under busy work and walks you through the simple yet powerful shift that frees up your time while fueling real growth. You’ll learn ...
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