Claim OwnershipPilates Business Podcast
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The Pilates Business Podcast is where boutique fitness studio owners come to get actionable insights and strategies to grow and scale their businesses!
Hosted by business growth expert Seran Glanfield, this podcast is packed with real-world advice, marketing know-how, and the exact steps you need to attract more clients, boost revenue, and create systems that make running your studio a breeze.
From the latest industry trends to tried-and-true business tactics, Seran breaks down the essentials in a way that’s easy to understand and even easier to implement.
Whether you're dreaming of taking your studio to new heights or looking to bring balance back into your business life, tune in to The Pilates Business Podcast and finally build a studio you and your clients love!
251 Episodes
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In this episode of The Pilates Business Podcast, host Seran Glanfield breaks down the mindset shift that helps boutique fitness studio owners transform the chaotic January rush into calm, predictable, profitable growth. Instead of hustling harder, discounting deeper, or adding more to your already full plate, Seran reveals the “January Machine Mindset” — the mental model high-performing studio owners use to conserve energy, lead with confidence, and turn new-year interest into long-term reten...
The Pilates Business Podcast host Seran Glanfield breaks down The 3 Client Moments That Matter Most in the Holiday Season—the key touchpoints that can make or break a boutique fitness studio’s momentum during December and beyond. As studio schedules shift and client routines derail, Seran reveals how to strategically nurture connection, encourage consistency, and position your studio for a powerful January rebound. This episode delivers clarity, confidence, and practical strategie...
How Pilates Studio Owners Are Turning Classes Into Recurring Revenue (with Uscreen CEO Allison Yazdian) In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Uscreen CEO Allison Yazdian to unpack one of the biggest opportunities for Pilates and boutique fitness studio owners in 2026 and beyond: building scalable, recurring revenue through digital memberships. Allison shares powerful insights on how instructors and studio owners—no matter their audience siz...
In this episode of The Pilates Business Podcast, host Seran Glanfield breaks down why January is the biggest opportunity month for every boutique fitness studio — and why waiting until after the holidays to plan your campaigns is the fastest way to miss out on revenue, retention, and long-term growth. Seran shares how forward-thinking studio owners inside her Thrive coaching program are preparing NOW for 2026, and the mindset shifts that help Pilates, barre, and yoga studio owners wal...
Feeling like your studio runs you instead of the other way around? In this episode of The Pilates Business Podcast, host Seran Glanfield dives into why so many boutique fitness studio owners—especially Pilates, barre, and yoga studio owners—end up working endless hours and what’s truly keeping them stuck. Seran reveals the hidden habits that bury your brilliance under busy work and walks you through the simple yet powerful shift that frees up your time while fueling real growth. You’ll learn ...
In this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Julian Barnes, CEO and Co-Founder of BFS, to unpack the brand-new BFS Pilates Industry Report—the most comprehensive data set on profitable boutique studios to date. Together, they dive into what truly separates high-performing Pilates studios from the rest, including how smaller spaces, premium pricing, and dedicated management drive consistent growth and strong margins. Whether you're wondering how your num...
In this episode of The Pilates Business Podcast, host Seran Glanfield shares the secret to turning every client into a raving fan — without spending a dime on ads. If you’ve ever wondered why some studios seem to have a never-ending stream of referrals while others struggle to fill classes, this episode is for you. Seran breaks down the difference between simply teaching classes and crafting experiences that leave clients eager to tell everyone they know about your studio. You’ll learn how to...
In this episode of The Pilates Business Podcast, host Seran Glanfield dives into one of the most common — and costly — misconceptions in the boutique fitness world: the idea that busyness equals success. If your Pilates studio looks full but your profits don’t reflect it, this episode will completely change the way you think about growth. Seran unpacks what she calls “The Revenue Illusion” — the false sense of success that comes from packed classes, full schedules, and discounted offers that ...
In this inspiring episode of The Pilates Business Podcast, host Seran Glanfield sits down with CJ Zarb, founder and editor-in-chief of The Pilates Journal — a global platform uniting instructors, educators, and studio owners from all corners of the Pilates world. Together, they dive into how the Pilates Journal is elevating the industry through connection, collaboration, and community. From the latest industry data on group reformer growth to the rise of wellness-based expansion and the highl...
In this episode of The Pilates Business Podcast, host Seran Glanfield shares how to move from scattered, last-minute marketing efforts to a streamlined system that works on autopilot. If you’ve ever felt like your social posts, emails, and promotions were random acts of marketing — taking your time but not bringing in consistent clients — this conversation is your wake-up call. Seran breaks down the essential structure of a marketing engine that consistently attracts, nurtures, and conv...
In this episode of The Pilates Business Podcast, host Seran Glanfield reveals how your scheduling software isn’t just an admin tool — it’s actually one of the most powerful parts of your client experience. From first impressions to seamless booking, automation, data tracking, and integration, Seran shows boutique fitness studio owners how to use features they already have at their fingertips to reduce friction, boost conversions, and increase retention. If you’ve ever wondered why...
On this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Maggie Calegari, who leads the Studio Owner Success Team at Arketa, to demystify the exact process of switching studio management software. If clunky systems, manual workarounds, and spotty support are slowing your growth, this conversation breaks down how migrations really work—data transfer, timelines, team training, client comms, and smart “spring cleaning” moves that simplify your Pilates studio or boutiq...
In this episode of The Pilates Business Podcast, host Seran Glanfield dives deep into what it really takes to make Q4 your most profitable season yet — without burning out or running constant discounts. If you're a boutique fitness studio owner juggling full classes, holiday chaos, and planning for the new year, this episode is your ultimate guide. You’ll learn how to strategically plan your marketing, boost client retention, and fine-tune your operations so you can maximize revenue and minim...
On this episode of The Pilates Business Podcast, host Seran Glanfield sits down with Rachel Lea, CEO and founder of Arketa, to explore the powerful shifts shaping the boutique fitness industry in 2025 and beyond. From the explosive growth of Pilates studios to the rising demand for personalized client experiences, Seran and Rachel break down what’s driving industry change — and how studio owners can adapt to thrive. Whether you’re struggling to keep up with client expectations, fe...
On this episode of The Pilates Business Podcast, host Seran Glanfield dives into the systems and structures every boutique fitness business needs to run smoothly — even when you’re not there. If you feel like you are your Pilates studio (answering emails, fixing schedules, handling payroll, and putting out fires), this episode will show you why that approach is unsustainable and what you can do about it. Seran shares how building the right systems not only reduces chaos and burnou...
💸 Is your pricing secretly driving clients away? In this episode of The Pilates Business Podcast, Seran Glanfield reveals the hidden link between your pricing strategy and client retention — and why matching the studio down the street is keeping you stuck in hustle mode. Discover how small shifts in your pricing model can: ✔️ Boost client loyalty ✔️ Increase lifetime value (LTV) ✔️ Stabilize your revenue ✔️ Help you grow your Pilates business sustainably Whether you’re...
In this episode of The Pilates Business Podcast, host Seran Glanfield dives into one of the most pressing challenges for boutique fitness studio owners today: building brand trust in an AI-saturated world. With so much “perfect” yet impersonal content flooding social media, your community is craving something real, human, and authentic. Seran shares why trust is now the most valuable currency for your Pilates studio or boutique fitness business—and exactly how to cultivate it. From show...
On this episode of The Pilates Business Podcast, host Seran Glanfield tackles one of the biggest growth blockers for boutique fitness studio owners — micromanagement. If you find yourself redoing your team’s work, fixing small mistakes, or thinking “it’s faster if I just do it myself,” you might be keeping your Pilates studio stuck and draining your own energy. Seran shares why stepping into true leadership is the key to building a profitable Pilates business that runs smoothly without you pu...
Is your marketing feeling a little...blah? You're posting on Instagram, sending emails, maybe updating your website—but it’s just not clicking with your audience? 🤷♀️ In this episode of The Pilates Business Podcast, host Seran Glanfield uncovers the secret weapon that every boutique fitness studio should be using but most totally overlook - STORYTELLING. Because let’s face it: people don’t remember class times... they remember how you made them feel ❤️ You’ll learn how to tell your studio’s ...
In this episode of The Pilates Business Podcast, host Seran Glanfield dives deep into what really moves the needle in studio marketing - without breaking the bank. Designed especially for boutique fitness studio owners, this episode is packed with actionable, low-cost and even no-cost marketing strategies that help boost visibility, attract high-quality leads, and increase revenue—even if you’re working with a tight budget. If you’ve ever felt overwhelmed trying to “keep up” with studio...
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