DiscoverPodcast SEO and Strategy for GenX Entrepreneurs Ready to Book Clients: Podcasting Problem Solver®
Podcast SEO and Strategy for GenX Entrepreneurs Ready to Book Clients: Podcasting Problem Solver®
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Podcast SEO and Strategy for GenX Entrepreneurs Ready to Book Clients: Podcasting Problem Solver®

Author: Leah Bryant, Podcast Strategist

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Description

You've shown up every week, shared every episode, and done everything the podcasting playbooks told you to do. Your downloads are fine. The right listeners can't find you, and the ones who do aren't converting.


Podcasting Problem Solver goes beyond all of that, for GenX entrepreneurs who built their businesses before "content strategy" was a job title and aren't about to start chasing trends now.

 

Questions this show answers:


What is my podcast supposed to do for my business?


Why isn't my podcast growing even though I'm doing everything "right"?


How do I figure out what's missing with my podcast?


How does podcast SEO work in the podcast players?


Which podcast categories should I choose to improve discoverability?


How do I optimize for search without my podcast sounding robotic?


Should I use keywords or my brand name in my podcast title?


Why aren't my podcast listeners booking discovery calls?


How do I connect podcast episodes to my offers without sounding sales-y?


Can I fix a podcast that's been running for years without starting over?


Can I grow my podcast without being all over social media?


What metrics should I track besides download numbers?


Is my podcast worth continuing?


Leah Bryant is a former fraud investigator who now applies the same skill sets to podcast strategy. After working with more than 70 podcasters and producing over 2,500 episodes, she's seen that GenX entrepreneurs aren't stalling for lack of content or consistency. The show has no defined role in the business, and the standard advice, written for an audience chasing algorithms, never touches that.


The Podcasting Problem Solver Framework™ runs through it all: a tested approach built from audit findings across shows, covering Strategic Positioning, Streamlined Execution, Optimized Attraction, and Sustainable Momentum.


The show mixes solo strategy episodes with live coaching breakdowns and guest conversations. It's built for GenX entrepreneurs and small business owners whose podcasts need to pull their weight, not chase a trend cycle they never signed up for.


Subscribe to my newsletter: https://leahbryantco.com/newsletter/


Or follow on Threads: https://www.threads.com/@leahbryant_co

89 Episodes
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If your podcast isn't bringing in leads the way you expected, or your downloads have stalled after years of publishing, you might wonder if you're doing something wrong. Nine times out of ten, the gap is in how you're guiding listeners to take action and whether the right people can find your show in the first place. This episode is for the podcaster who's been doing the work and not seeing the numbers move. Jennifer Dent Brown, host of Stop Dieting Forever, grew her downloads 56% in 14 days ...
Your podcast download numbers dropped, and everyone is telling you to just stay consistent. That advice isn't wrong, but it's not helping you grow. This episode is for the podcaster who's watching their summer numbers dip and wondering if they're doing something wrong. You're not. Your listeners' context changed, and your strategy needs to catch up. 00:52 - How Listener Behavior Actually Shifts in Summer 02:40 - Two Listener Types and How to Serve Yours 05:54 - What Podcasters Who Grow Throug...
Your podcast is putting out content and still not generating leads or client inquiries. You know the show could be doing more for your business, but you're not sure what's missing. This episode is for the established podcaster who's been showing up consistently and still can't point to a single client who came through the show. The problem underneath inconsistent results is almost always strategy, and most podcasters skip that layer entirely. We're getting into what intentional podcast conten...
Everyone's telling you to be consistent, and the downloads still aren't moving. If your listeners are bailing halfway through, the runtime isn't the problem. The problem underneath the length debate is almost always structure, and most podcasters skip that layer entirely. We're getting into why the episode length debate is the wrong conversation and what your consumption rate is really telling you. This episode is for the podcaster who can't figure out why their podcast episode structur...
Your podcast isn't growing, and it's not because your content isn't good. But the name, description, and titles you're using aren't telling the algorithm or a brand-new listener what your show is about. This episode is for podcasters who are tired of being invisible to everyone outside their existing audience. We're getting into why podcast discoverability is the most underworked lever in podcasting, what signals your show is sending right now, and the story of a client whose downloads had pl...
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