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Description
Introducing the AI SIX Podcast: Learn AI on the Go
Artificial intelligence is changing marketing, offering new ways to connect, create, and deliver value. To help marketers adapt, I’m introducing the AI SIX Podcast – a practical, daily resource designed to make AI learning manageable and relevant.
What Is the AI SIX Podcast?
The AI SIXPodcast is a six-minute daily podcast tailored for marketers looking to understand and use AI effectively. Hosted by me, Joanne Sweeney, a communications and marketing practitioner, author, and trainer with years of experience in digital transformation, this podcast provides clear, actionable insights to support your work.
Why Six Minutes?
Marketers often have busy schedules. The AI SIX Podcast offers focused content you can fit into your day, whether during your morning routine, commute, or a short break. Each episode delivers practical tips you can apply immediately, helping you stay informed without feeling overwhelmed.
What to Expect
Here’s what the podcast includes:
- Daily Episodes: Updates and advice on AI tools, trends, and how to use them in marketing.
- Weekly Long-Listen Interviews: On Saturdays, a 20-minute session featuring experts and professionals sharing their experiences with AI in marketing.
- Practical Guidance: Strategies for integrating AI into workflows, improving efficiency, and using AI responsibly.
Who Is This Podcast For?
This podcast is ideal for marketing professionals who want to:
- Learn how AI can streamline marketing tasks.
- Find tools that improve efficiency and creativity.
- Understand how to incorporate AI ethically and effectively.
- Stay informed about developments in AI for marketing.
323 Episodes
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Send a text In a world where TikTok is king, Instagram prioritises Reels, YouTube has Shorts, LinkedIn and X have introduced video feeds on mobile, and even Google now features a dedicated "Short Videos" tab in search results, one thing is clear: short-form video isn't just trending—it's essential for digital survival. But who has time to create all this content? Today's episode is all about AI for video editing and why Opus Clips has become my secret weapon in the short-form video revolution...
Send a text In this week’s long listen, I’m joined by Deputy Naoise Ó Cearúil, Fianna Fáil spokesperson on AI, to break down Ireland’s new AI and Digital Strategy. We discuss the balance between innovation and regulation, the proposed National AI Office, opportunities for SMEs through a regulatory sandbox, and how we support workers as AI transforms jobs. We also tackle AI’s environmental impact, Europe’s tech dependence, and what Ireland’s EU Presidency could mean for digital leadership. Con...
Send a text Google has quietly embedded powerful AI tools across Chrome and Workspace, and most teams are not using them. From Auto Browse and custom Gems to the =AI() function in Sheets and NotebookLM, these features go far beyond email summaries. In this episode, I share seven Google AI tools that can automate tasks, speed up workflows, and give your organisation an edge. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with ...
Send a text You have the AI tools. So why is ROI missing? Most employees have access to AI, but very few are using it in ways that truly change how they work. The real barrier is not technology. It is culture, management support, and incentives. In this episode, I explain why employees hold back and what leaders must do to turn AI into real productivity gains. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in the Loop. 🎓 Level up with the CPD Accred...
Send a text AI adoption is a top five priority for scaling companies in the west of Ireland, yet only 7% have embedded it organisation-wide. With businesses forecasting 30% growth in 2026, there is a clear gap between ambition and execution. In this episode, I unpack the latest Platform94 survey and explain why moving from piloting AI to embedding it is the step most organisations are struggling to take. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human ...
Send a text Three AI brains. One answer. Perplexity has launched Model Council, a feature that runs your question through three AI models at the same time, then uses a fourth model to synthesise the results and show where they agree and disagree. In this episode, I explain how it works, why multi-model reasoning is a smarter way to use AI, and what it means for research, policy, and decision-making. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly LinkedIn newsletter, Human in th...
Send a text The European Parliament has disabled built-in AI features on all staff devices due to data security and privacy concerns. Writing assistants and summarisers were switched off after it emerged some tools were sending data to external cloud servers. Days later, Microsoft confirmed a Copilot bug that exposed confidential emails. In this episode, I explain what happened and why AI governance, data sovereignty, and visibility matter more than ever. Want to go deeper on AI? 📖 Buy AI P...
Send a text What if you could no longer tell whether the voice on the phone was real… or AI? This week on AI SIX, I share my weekly Digital Download from Dublin FM’s Good Morning Dublin, where we unpack the newly released International AI Safety Report. We discuss the growing gap between innovation and policy, the rise of AI-powered scams and voice cloning, the reality of deepfakes, and whether existing laws like the EU AI Act can truly be enforced. The big question: Who is ...
Send a text Ireland has just launched its most ambitious Digital and AI Strategy ever, 90 actions, 5 pillars, and a bold plan to become a global AI leader. But will it deliver? In this episode, I break down what the new strategy really means for business, the public sector, and anyone working in Ireland today. From fully digital public services by 2030, to a new AI Office of Ireland, a regulatory sandbox for startups, major supercomputing investment, and a national AI skilling platform —...
Send a text Anthropic’s Claude, Google’s Gemini, and xAI’s Grok are battling for the top spot on Chatbot Arena, the world’s most-watched AI leaderboard. Now, prediction markets are letting people bet real money on which model will be number one by the end of the month. In this episode of AI Six, I explain why these human-voted rankings matter, why the leaderboard is so volatile, and what it means for organisations choosing AI vendors. The key takeaway? Do not choose based on brand. Check perf...
Send a text OpenAI has launched OpenAI Frontier, an enterprise platform that treats AI agents like employees. They are onboarded, given permissions, assigned workflows, and reviewed on performance. These agents plug directly into business systems such as CRMs, data warehouses, and support tools, executing tasks across finance, engineering, and operations. Fortune 500 companies are already embedding them into core workflows. In this episode of AI Six, I explore what this means for leadership, ...
Send a text AI promised productivity. But what if it is quietly increasing your workload? In this episode of AI Six, I unpack a major study from University of California Berkeley, featured in Harvard Business Review, which found that when employees were given AI tools, they worked faster, longer and took on more responsibility. Not because they were told to. Because they could. The researchers call it workload creep. AI did not reduce work. It intensified it. I also explore related findings f...
Send a text The UK Government built an AI tool that saved £9 million in one year. After delivering a five-day AI and SEO executive programme in London, with guest speakers including Simon Baugh, I’m sharing the five biggest lessons that apply to anyone trying to stay visible when AI is now the middleman between you and your audience. If you care about visibility in the age of AI search, this episode is essential listening. Want to go deeper on AI? 📖 Buy AI Playbook 📩 Get my weekly Li...
Send a text What if your customers are finding answers but never clicking your website? In today's episode, I’m sharing my interview from Dublin FM’s Good Morning Dublin, where I unpack the rise of zero-click search and what it means for your business. With Google AI Overviews and tools like ChatGPT delivering answers instantly, search behaviour is changing fast, and 20% of answers are already coming from AI tools. But here’s my message: this isn’t a crisis, it’s a golden opportun...
Send a text Enterprise voice agent deployments are growing fast, 340% year on year, with two-thirds of Fortune 500 companies now running production systems. In this episode, I break down what AI voice agents are, how they work, and why businesses are using them for both inbound and outbound calls. I explain how the technology listens, thinks, and talks in real time, the practical steps to get started without being a developer, and the planning required to map conversations, handle excep...
Send a text A recent study found that more than a third of what employees type into ChatGPT contains sensitive data, and on most personal plans, that information can be used for model training by default. In this episode, I break down what organisations often miss about ChatGPT’s privacy settings, the difference between consumer and enterprise tiers, and why shadow AI use is becoming one of the biggest governance risks inside companies. Want to go deeper on AI? 📖 Buy AI Playbook...
Send a text France has made a bold move by signing a military AI deal that keeps its systems, data, and infrastructure under national control. In this episode, I explain what sovereign AI really means, why President Macron is pushing a European “third way” between the US and China, and how companies like Mistral are being positioned as strategic champions. I look at the opportunities, the scepticism, and why this matters far beyond defence. For governments, regulated industries, a...
Send a text Inspired by a question I was asked during a recent training in Luxembourg, this episode tackles a fear I hear all the time. Are we outsourcing our thinking to AI. I explore why the real risk is not the technology itself but how we use it, how intentional interaction can strengthen judgement, and why critical thinking will only grow in value as AI takes over more execution. With insights from Harvard PhD candidate Shae Omonijo, this is a practical look at how to stay firmly in...
Send a text Google has just launched free, full-length SAT practice exams inside its Gemini app, and it could reshape how people learn. In this episode, I explore how on-demand AI tutoring at global scale could democratise exam prep, disrupt the tutoring industry, and signal what’s coming next for corporate training and workplace learning. From personalised study plans to big-tech rivalry in education, this is a glimpse into a future where AI becomes learning infrastructure, with ...
Send a text In today’s long listen episode, I join Michael O'Kane for my regular Thursday digital download on Dublin FM’s Good Morning Dublin to unpack the viral AI sensation that’s shaking up the tech world, OpenClaw. Unlike tools such as ChatGPT, OpenClaw doesn’t just respond to prompts; it acts. But here’s the catch: it’s open source, recently hacked, and requires deep access to your personal systems. Agentic AI is now mainstream, but should you trust it? Want to go...
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