Claim OwnershipBecoming a Cut Flower Grower
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© 2026 Becoming a Cut Flower Grower
Description
Becoming a Cut Flower Grower is a raw and honest podcast about growing and selling cut flowers and the realities of what it really takes to build a cut flower business from the ground up.
Hosted by a working cut flower grower, the podcast combines practical insight with thoughtful reflections on the decisions, trade-offs, and rhythms of the work — from production and selling, to confidence, sustainability, and shaping an off-grid business on a tight budget.
Episodes will be useful whether you’re starting out with cut flowers, developing a small-scale flower business, or simply interested in the craft, economics, and rhythm of growing cut flowers for sale.
With twice-weekly episodes, this podcast is an intelligent, steady companion for anyone curious to know what growing and selling cut flowers with intention and care really looks and feels like.
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www.henhillcutflowers.co.uk
112 Episodes
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Hello, it's Tuesday 10 February 2026. Today's episode is a big one and it's all about pricing. It's such a hot topic: everyone wants answers and so I thought I'd share my experiences of it. I'm covering the nitty-gritty details including why pricing properly matters, what information you need to calculate the cost of producing stems (and how you do this), how I do the sums, all the elements growers have to consider, margins for wholesale and retail customers, the importance of market research...
Hello, it's Friday 6 February 2026. The stats are in: we've had a lot of rain. According to the Met Office my region of the UK has had 188% of its average rainfall in January. It's no wonder I have been grumpy this month: missing days of work and nothing doable on the field. On the plus side I have collected a lot of rainwater but I'd swap that for some dry days. In light of this I'm discussing the impact of flooding and waterlogging, what makes it worse and action we can take, includin...
Hello, it's Tuesday 3 February 2026. Another wet week! In today's episode I realise that I don't have enough growing space for all the annuals that I'm planning to grow, which is a problem. I have come up with a solution and hopefully you'll agree it's a good one (although the chickens may not approve). I discuss my seed sowing plan in great detail including all the calculations I have made and the reasons behind them. I'm playing it safe with the dates. The formulas behind the numbers ...
Hello and welcome to Friday 30 January 2026. Tonight I'm talking all about the magic of compost. I absolutely love making it, talking about it and using it. Given the price of compost these days, it's so much better to make my own plus it has the added benefit of being tailored to my soil conditions. So I talk about how to make simple compost bays, what to add (and what to avoid), turning it (or not), covering it (or not), plus the importance of using the right compost for the right plants (a...
Hello and welcome to (a very wet) Tuesday 27 January 2026. The disasters are coming thick and fast this week (and it's only Tuesday). There is endless rain, my car window has broken (again), and something has eaten a third of my tulips. To console myself I've just made a gloriously rich and decadent tartifette and will worry about the calories in the spring. Tonight I have two epic chats for you: the first concerns the recent news that the Church is considering a ban on floral foam and import...
Hello, it's Friday 23 January 2026. The laptop is back and normal service has been resumed so today's episode has the proper introduction and music, phew. However the audio quality isn't brilliant at the beginning so apologies for that. It does get better about five minutes into the episode so maybe I did something silly with the microphone. Tonight I'm talking about photoperiodism: what it is and why it matters to cut flower growers. I have been looking into this recently so that I can treat...
Hello, it's Tuesday 20 January 2026. Tonight’s episode sounds a little different because there’s no introduction or music because my laptop is at the repair shop and I’m having to upload this episode in a completely different way. Since last week’s episodes I have received lots of really great questions from listeners about my seed sowing plan so I thought I’d answer these in this episode, including the point of a financial goal, how planning now makes things easier when it gets busy, and how...
Hello, it's Friday 16 January 2026. My seed/crop planning is still in progress and just when I think I've cracked it, I discover more things that I need to work out. So I have been drowning in a complicated spreadsheet this week as it has poured down with rain outside. I've also ordered a new wall calendar plus thousands of sticky dots to stick on it. And I've realised all the additional data that I need to collect this year. In the second part of tonight's episode, I continue my Plant Profil...
Hello and welcome to a rainy Tuesday 13 January 2026. Lots of things going on at the moment including a broken inner car door handle, more rain than I thought possible, outrageously elevated hormone levels and getting into the Alpine spirit with home-made Tartiflette. Crop planning started in earnest today and I'd like to share my thoughts with you on this episode. I started out with an enormous list of plants I planned to grow (which needed revising down to start with) and ended with a...
Hello, it's Friday 9 January 2026. Welcome to the latest episode! I've been hunkered down indoors this week finishing my new website, which I'm excited to say is now live. It has taken me a while because I wanted to write the text using all the information I learnt on my recent flower faming business course with Jenny Marks. So I hope that I have captured the spirit of the plot on the website. The second part of this episode is the first in a new series of flower profiles that I thought would...
Welcome. It's Tuesday 6 January 2026. We had more snow today! It was so pretty and fluffy but it did settle on the plot and made negotiating the slope a nightmare. It's melted away now but in the next few days we have a named storm coming in bringing with it a ton a rain. Always useful for topping up the water bowsers but not so good for getting any physical work done. With that in mind, I've created a list of nine things I could be doing when it's not possible to work outside. Topics r...
Welcome. It's Friday 2 January 2026. Tonight I'm talking about the new year resolution I've made to improve my time management and fingers crossed I can do better in 2026. I really must stop running around like a mad thing. I'm also answering three brilliant questions from listeners in this episode that I've received in the last couple of days and I hope you enjoy the answers. The first one is about my rose planting technique (and how this differs from how I would plant roses in a garden); th...
Welcome to Tuesday 30 December 2025 and the 100th episode of this podcast! To celebrate this milestone, today's episode is an extra long one because I wanted to include the hens and then take you on a walk around the plot to chat about what's going on, and then finish part 2 of my review of 2025. The hens are an integral part of my cut flowers: they provide much needed organic fertiliser for the soil and they do help to keep pests away and aerate the soil. They're also the best company ...
Welcome to the latest episode on Friday 26 December 2025. I hope that you've had a great Christmas. It's Boxing Day and to celebrate the end of Christmas and (almost) the end of the year, this episode is part 1 of my End of Year A-Z Review where tonight I chat about everything on the plot from Annuals to Ladybirds via Cosmos to Irrigation, Bells of Ireland to (lost) Keys, Hydrangea to Leafmould, tonight's episode covers a lot. It's been really fun to look back at everything I've been do...
Hello, it's Tuesday 23 December 2025. It's a shorter episode tonight - I'm feeling a bit blue. I'm missing my regular routines and I'm not enjoying the disruption. I also have a mole on the field which I was very excited about and then realised it may well cause havoc with everything I've planted so far (and what's still to come). Routines are a mainstay for me: I need them to stay sane and I like to have structure in my day so I really struggle at Christmas time, and this year is no ex...
Hello, it's Friday 19 December 2025. Phew - we've made it through another week and I've had so much rain here in the UK. My Six Figure Flower Farming course with Jenny Marks of Trademark Farmer has come to an end and I'm feeling rather sad about it: I will miss everyone. I realised in the final graduation video call just how much material we have covered in the last month (it's been a lot!) and just how many techniques and tips I've acquired. My list of jobs to do on the field remains e...
Hello, welcome to Tuesday 16 December 2025. I've been busy since we last spoke - lots of digging and planting on the field and most of the dahlias are now in the ground, together with my new geums, veronica, astrantia and peonies. I went on a wreath-making course with a friend over the weekend and we had the best time making mini wreaths, eating s'mores cooked on an open fire and making stars out of sticks. I also tested out the compost toilet! I've also (finally) finished my own wreaths than...
Hello, it's Friday 12 December 2025. Another busy week: wet gloves, wet tools, muddy clothes, and never-ending lists of things to do. I hope you've had a good week. All of my roses have now been delivered which is wonderful and now they all need planting asap. My dahlia mentor, Richard Bailey, has kindly given me more of his unwanted dahlia tubers including Weston Pirate and some incredible Kilburn Glow (which has petals which actually do seem to glow). In tonight's episode I talk about a bre...
Hello and welcome to Tuesday 9 December 2025. What a wet and windy few days! Another named storm has rolled in and everything is very wet. The plants on the plot are fine (benefit of being on a slope) but everywhere else on the field is somewhat treacherous (downside to being on a slope). I've had a busy time since we last caught up and tonight I talk about having lunch with my best wholesale florist client and the useful things we discussed, including a heads-up on her wedding colour s...
Hello and welcome to Friday 5 December 2025. It's been a very wet and chilly week: I've been soaked too many times to remember this week and it's not been nice! Thank you if you sent me a comment about the last few episodes - it's always good to hear what you think. I have (finally) placed my large rose order and I can't wait to get them and see the blooms next year. My course is going well and I'm just starting a module on marketing, which I hope will prove useful. I take a deep dive into wr...
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