Claim OwnershipMindset to Market: Holistic Business Tools for Solopreneurs with Deborah C. Smith
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© 2025 Mindset to Market: Holistic Business Tools for Solopreneurs with Deborah C. Smith
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Welcome to Mindset to Market, your go-to podcast for practical tools and solutions for the everyday challenges of being a creative and spiritual entrepreneur living in a material world.
If you’re a mission-driven, creative solopreneur, and you're ready to jump into messy action to grow your online business... you’re in the right place.
Your host, Deborah C. Smith, is a holistic business coach, online marketing consultant and former owner of the multi 6-figure citywide juice bar and holistic nutrition company.
The goal is to inspire and support your entrepreneurial journey with creative problem-solving, mindset shifts, daily practices and motivation to help you take imperfect action so you too can find balance while building your dream business.
Don't wait to start building your profitable online business, one that is soulful and aligned with your big life dreams!
Join the Mindset to Market course and weekly group mastermind and immediately shift into growth and abundance mode for your small business. Learn how to set daily routines that align you for clarity in your business offers, expand your capacity to receive, clarify your brand and offer suite and hit that 6 figure mark through clear messaging and streamlined tech!
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Feeling pulled between holiday rest and year-end business pressure? This episode is a must-listen for creative, mission-driven solopreneurs who want to end the year with intention and NOT by burning out. I'm sharing five simple shifts or tiny tweaks you can implement in under 30 minutes. From a morning mindset reset to a mini offer audit and a digital detox, these actions are designed to preserve your peace and gently move the needle forward. Whether you're battling comparison, struggli...
In this empowering episode of The Sonic Wealth Podcast, I was fortunate to be interviewed by the enigmatic Roshni Dotani and share my journey as a holistic business coach, marketing strategist and multi-passionate creative. We covered so many rich topics, including the art of turning purpose into prosperity. From the Sonic Wealth Podcast Show Notes: Before launching NYC’s first-ever mobile juice bar, Deborah spent years in communications and event production, mastering how to crea...
What does it really look like to keep showing up when life is falling apart behind the scenes? In this deeply personal 100th episode of Mindset to Market, I’m pulling back the curtain on the real-life challenges of building a purpose-driven business while navigating grief, caregiving, burnout, and big life shifts. This episode is for every solopreneur who’s ever wondered: Can I still grow my business when I’m completely overwhelmed?How do I stay visible when I feel like hiding?What do I do wh...
If you’re a purpose-driven solopreneur, coach, or online service provider looking to grow your business with intention, this episode is for you. I’m walking you through a 5-step annual planning process to help you wrap up the year with clarity and step into the new one with confidence. We’ll talk about what worked, what didn’t, how to set bold but aligned goals, and how to map out your calendar without burning out. ✨ You’ll learn how to: Do an honest business audit of 2025Dream BIG without ge...
If you're watching everyone else's big sales wins and feeling like you're behind this season - this one’s for you. In this episode, we’re busting the myth that you’re supposed to be making thousands during the holidays. I’ll walk you through 3 powerful mindset shifts to help you stay focused, keep building your foundation, and stop spiraling when you’re not in a selling phase. → We’ll cover: Why you're NOT behind (even if you're not launching)The truth behind flashy income postsWhat to focus ...
What if opening your big mouth was the key to bigger sales? Today’s guest is Taylor de la Fuente, the founder of Big Mouth Copy, and she’s here to spill all the secrets about bold, brave, personality-packed copy that actually sells. In this episode you'll learn: → Why sounding more like YOU is the ultimate marketing flex → How to make your website work while you sleep → The biggest mistakes service providers make with their words (and how to fix them) → Why "authenticity" isn’t ...
In this solo episode, I’m sharing the exact framework I use with my coaching clients to help them turn their soul-driven mission into real, sustainable income. You’ll hear the story of my client Chloe, a wellness coach who went from burnt out and scattered to booking over $10K in sales in just a few weeks without any complicated funnels. We break down the 3 essential layers of profitable purpose: → Your Spark (your story + passion) → The Struggle (a clear problem you solve) ...
There comes a moment in every solopreneur journey when you have to pause and ask: Is this effort actually aligned with what I set out to create? Or am I just doing what I “should,” chasing every shiny tactic, and exhausting myself in the process? In this short but powerful mindset episode, I share the personal story behind how I simplified my business while caregiving for my mother, let go of misaligned strategies, and made space for more income, impact, and clarity. You’ll hear how I: ...
What if your lead magnet didn’t just collect email addresses but actually sorted, scored, and qualified your dream clients? In this jam-packed episode, I sit down with Maeve Ferguson, business strategist and creator of The Client Engine, a powerful system that turns your intellectual property into an evergreen lead generation machine. Maeve shares the secrets behind diagnostic assessments (aka quiz funnels on steroids), and how she uses data + segmentation to help clients attract high-ticket ...
What if you didn’t have to wait until everything was “ready” to start making money from your next offer? In this episode, I’m walking you through a "Pre-Sell With Soul" strategy. This is a proven, soulful way to invite in your first clients before your program or course is fully built. The goal is to validate your offer in real-time, and create a container that works for you and your clients. ✨ I’m also sharing real behind-the-scenes insight from a few of my current clients who are actively f...
Still hoping to hit your sales goals before the end of the year, but feeling behind, scattered, or unsure where to focus? Let's fix it! In this episode, I'm sharing a soulful yet strategic Q4 Game Plan to help you simplify your priorities, generate momentum, and make aligned sales in the final stretch of 2025. Learn 5 practical tools to clarify your offer, reverse engineer your revenue, and build weekly momentum so you can end the year strong. Plus learn how to use the free Q4 Planning ...
If you've ever felt overwhelmed by all the marketing noise (ahem 🙋🏼♀️), then this episode is your reset button. 👏 In this powerful peer-to-peer convo, I sit down with business coach + marketing strategist Michelle DeNio to talk about what no one tells you: 👉 Every marketing strategy can work. But not every strategy will work for you. Michelle breaks down how to cut through the noise, stop chasing shiny tactics, and build a marketing strategy that fits YOUR values, brain, lifestyle, and capa...
Are you doing all the right things in your business? You're posting, showing up, sharing offers and following up, but creating sales still feels like you're standing awkwardly against the wall at the dance wondering if anyone sees you? Yeah. Been there. The problem might not be your funnel, your script, or your price point. It might be that your sales energy is out of alignment. In this episode, I share the 5 signs that your sales strategy is out of alignment and how to shift back...
Is social media and being online feeling like a heavy lift or a performance these days? You're not alone, especially in today’s polarized, noisy digital world. In this solo episode of Mindset to Market, I'm breaking down how to show up online authentically, without burnout or pretending. This conversation is perfect for the mission-driven solopreneur who wants to be visible without compromising integrity. Listen and learn: Why posting on social can feel so high-stakes right now (and wha...
Email marketing is FAR from dead! In fact it's thriving with a side dish of reality TV drama these past few weeks since Kit hiked their prices. 😂 If you're wondering which email platform is actually worth it in 2025 — this episode is for you. I’m breaking down the recent Kit pricing drama, comparing top ESPs like Flodesk and Beehiiv, and sharing exactly how I help my coaching clients choose the right tools for their business stage. Even if you're not an email marketer, listen in because email...
In this episode of Mindset to Market, I sit down with my longtime friend, Jen Mazer—known worldwide as the Queen of Manifestation. We dive deep into how manifestation really works (hint: it’s not just vision boards). If you’ve ever felt stuck in the noise of online business, overwhelmed by comparison, or questioning your worth, this conversation will bring clarity, ease, and a fresh perspective. Jen breaks down: her BEAM framework—belief, expectation, and action how we can learn to...
Ever wonder why your skills aren’t translating into sales or standout opportunities? In this short solo episode, I share a story about being multi-talented but often overlooked, and how one moment of radical clarity changed my career. You’ll learn a quick, 5-minute journaling exercise to uncover what you really want to be known for and how to start aligning your business to reflect that. Whether you’re feeling stuck, misaligned, or like your dream clients just aren’t “getting it,”...
Trying every funnel under the sun? Freebies, DMs, webinars, ads… but not sure which one is actually going to work? Been there and honestly, trying to do it all is the fastest path to burnout. In this episode I break down what’s really working in 2025 for coaches, consultants, and service providers who sell high-ticket offers. Whether you run a wellness studio, design websites, or coach clients through a transformation, funnels can feel like a maze. But the truth is, the highest-convertin...
Ready to ditch the pressure tactics and sell with soul? In this episode, I'm breaking down a smarter, more conscious way to use urgency and deadlines in your offers — without creating FOMO or burnout. You'll learn how to inspire action using truth, transparency, and value that actually serves your audience. We’ll cover: → What "ethical inspiration" really means → The 5 key components of aligned urgency → Why rewarding action beats punishing hesitation → Real-world exam...
If you have a heavy heart... or you've ever wondered if your story even matters... my guest on today's episode has thoughts on both. In this deeply moving conversation, I sit down with my client and friend, Tiff Carson - author, podcaster, and creator of The Healing Heart Journey. Tiff shares her raw and inspiring story of transforming profound grief, infertility struggles, and personal loss into a mission to help others heal. From starting her podcast The Hard Beautiful Journey t...
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