Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators

191 Episodes

Reverse

Not All Stories Are Glamorous: Everyday Stories, Lasting Connection with Sara Lohse

2026-09-2938:59

Text Emily! Think your stories aren't worth telling? Think again! In this episode, my guest Sara Lohse helps us to find the stories in our ordinary lives that are hiding in plain sight. She shares how everyday moments can become compelling stories that build connection, make content memorable, and help guide people to new insights and inspiration. Our conversation explores how to uncover the threads inside the "mundane" and why the best stories are almost always the ones th...

What to Do When the Math’s Not Mathing

2026-09-2517:07

Text Emily! Time feels a little weird lately, doesn't it? Being alive right now feels like a tilt-a-whirl. Between adopting our rescue pup (anyone else only got two brain cells left?), juggling a house, a business, and a zillion things at once, I've been living in a low hum of "gahhhhhhh!" A friend reminded me: this is a season, not a life sentence. In this episode, I'm sharing the seven things I'm actually experimenting with to feel a little less scrambled, without adding more p...

Your Brand Tells a Story with special guest, Jessica Mercier

2026-09-2238:07

Text Emily! Your brand is telling a story whether you meant it to or not. The question is whether or not it's telling the right one. In this episode, I sit down with the brilliant designer behind my own timeless branding, Jess Mercier, to talk about brands that tell a story. You'll also learn how Jess's own rambly intuition-led road brought her to where she is, and the work she does, today. If you've ever wondered what separates a logo from a real brand identity, or you're scared to be...

Why Wait? Starting over (and over again) before you're ready with Mary Foerster

2026-09-1547:02

Text Emily! Reinventing yourself could be the best move you ever make… In this episode, we get to hear the story of Mary Foerster, who challenges the assumption of when and how reinvention takes place. Mary speaks directly to those who feel stuck while promising them ideas for hope, transformation, and a restoration of their passion. You’ll hear how, even to this day with all her skills and expertise, Mary is working to overcome perfectionism and imposter syndrome. She shares her...

Transitions ARE the Work: Building in more runways and landings

2026-09-1121:49

Text Emily! It's tempting to think of transitions as temporaries. Dead zones. The throat-clearing before we rush in and get to "the real work". But what if the setup, the shutdown, and the in-between moments aren't the boring part... they're where the best work actually gets a solid foundation? In this short(ish) bonus episode, my new rescue pup Finch teaches me (the hard way) that dogs and humans alike need transition time. I share what I'm learning about intentional...

#box-pro-ellipsis-179094173071840{-webkit-line-clamp:2;}Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators

Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators