Claim OwnershipShe's That Founder: Business Strategy, Time Management and AI Magic for Impactful Female Leaders
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You’re listening to She’s That Founder: the show for ambitious women ready to stop drowning in decisions and start running their businesses like the confident CEO they were born to be.
Here, we blend business strategy, leadership coaching, and a little AI magic to help you scale smarter—not harder.
I’m Dawn Andrews, your executive coach and business strategist. And if your to-do list is longer than a CVS receipt and you’re still the one refilling the printer paper... this episode is for you.
Each week, we talk smarter delegation, systems that don’t collapse when you take a nap, and AI tools that actually lighten your load—not add more tabs to your mental browser.
You’ll get:
- Proven strategies to grow your revenue and your impact
- Executive leadership frameworks that elevate you from manager to visionary
- Tools to build a business that runs without burning you out
So kick off your heels—or your high-performance sneakers—and let’s get to work.
Tuesdays are deep-dive episodes. Thursdays are quick hits and founder rants. All designed to make your business easier, your leadership sharper, and your results undeniable.
If you’re ready to turn your drive into results that don’t just increase sales but change the world, pop in your earbuds and listen to Ep. 10 | Trust Your Gut: Crafting a Career by Being Unapologetically You With Carrie Byalick
108 Episodes
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Send us a text Are you actually resting? Or just pretending to unplug while silently panicking about your inbox? If the holidays have you caught between client deadlines and family obligations, you’re not alone—and you’re not failing. You’re just running a business that needs smarter systems. In this episode of She’s That Founder, Dawn Andrews reveals the 3 AI-powered workflows that helped her compress business chaos into 30 focused minutes—so she could actually enjoy Thanksgiving and keep he...
Send us a text Is one of your clients quietly draining your time, energy, and profits? In this fiery finale of the 3-part AI Business Audit series, Dawn exposes the hidden costs of "good" clients who are actually sabotaging your business from the inside out. This episode is your wake-up call: You could be working twice as hard for half the payoff—and not even realize it. If you’ve already audited your revenue (Part 1) and your time (Part 2), this final dimension—client profitability—might be ...
Send us a text Are you feeding your AI tools private info you’d never hand to a stranger? If you’re dropping sensitive data into ChatGPT, Canva, or Notion without blinking, this episode is your wake-up call. In Part 2 of our eye-opening conversation with AI ethics strategist Elizabeth Goede, we delve into the practical aspects of AI use and how to safeguard your business, clients, and future. This one isn’t about fear. It’s about founder-level responsibility and smart decision-making in a wor...
Send us a text Are you secretly paying a 24-hour-a-week tax that’s draining your profits and sanity? In part two of the AI Business Audit series, Dawn dives into the hidden time costs that sabotage your leadership and stall your revenue growth. Spoiler alert: your packed calendar may be killing your business momentum. Learn how to audit your time, uncover team bottlenecks, and start shifting from “doing it all” to “delegating like a CEO.” This episode is a kick in the A$$ wrapped in a v...
Send us a text Is your AI use exposing your business to risks you can’t see coming? It’s not just about saving time — it’s about protecting your clients, your content, and your credibility. In this episode, Dawn Andrews sits down with AI strategist Elizabeth Goede to unpack the real (and often ignored) risks of using AI in business. From ChatGPT to Claude, learn what founders must know about security, data privacy, and ethical use — without getting lost in the tech. “You wouldn’t post your fi...
Send us a text What if the offer or service you’re most proud of is the one that’s secretly draining your profits? Welcome to Part 1 of the "AI Business Audit" series. In this Thursday episode, Dawn Andrews reveals why most founders are flying blind when it comes to knowing which offers are actually profitable. If your bank account is growing but you’re still burned out, this episode is for you. Dawn walks you through the first step of her Four-Dimensional Business Audit Framework: Reve...
Send us a text Is your business secretly held together by your memory? If you walked away for two weeks, would things run—or fall apart? If the answer makes you sweat, this episode is your lifeline. We're breaking down the three essential SOPs every founder needs to scale—and showing you how to write them in 30 minutes flat using AI. Spoiler alert: You’re not writing 47 documents. You’re building three power moves that unlock freedom, delegation, and growth. Join the Insider Experience and ge...
Send us a text What if the only thing standing between you and next-level leadership… is waiting for permission that no one’s coming to give? You don’t need another leadership book—you need to stop playing small in your own company. In this fiery Thursday Rant, Dawn calls out a silent epidemic among female founders: waiting for permission to lead the very business they built. From shrinking in the boardroom to apologizing in Slack, this is your wake-up call to drop the people-pleasing and...
Send us a text Are you holding it all together while quietly falling apart? In this raw and radically honest milestone episode, Dawn Andrews peels back the curtain and shares what it really took to hit 100 episodes—while living through the most unrelenting year of her life. We're talking an 89% business drop, a full rebrand, marathon training, eldercare chaos, and teen parenting drama. This is not your tidy “12 leadership tips” post. It’s a masterclass in what leadership looks like when...
Send us a text Is your AI tool sounding like a corporate robot with a word salad problem? It’s not broken, you’re just briefing it like an intern you secretly resent. Let’s get one thing straight: getting great AI results isn’t magic, it’s instructions. In this founder-fire Thursday episode, Dawn Andrews reveals why most female founders are getting mediocre results from AI and what to do about it. She shares the exact 5-part framework that turns AI from a confusing timesuck into your mo...
Send us a text Real talk, your attachment to struggle is costing you. Too many brilliant founders choose the hard way every time… and end up burned out, behind, and watching competitors pass them by. This episode isn’t about hustling harder — it’s about dropping the “founder martyrdom” complex and building systems that work for you. You’ll learn how to stop confusing effort with impact, replace exhausting manual work with smart systems, and reclaim the time and energy you need to lead for th...
Send us a text Let me tell you about a moment that happens in Zoom rooms every day. A founder hears five words that make her stomach drop: “I’m waiting to hear back.” It doesn’t matter if you’re leading five people or fifty — when your team treats “I sent the email” like a finish line, you’re not building a business, you’re babysitting bottlenecks. This episode isn’t about productivity hacks — it’s about culture. Specifically, the invisible “wait and see” culture draining your company’s momen...
Send us a text Let me guess — your team still pings you for every little thing, and that SOP you swore you'd write is still just a blank Google Doc mocking you from your drive. This episode isn’t about operations — it’s about freedom. Because if your business can’t run without you, you’re not leading a business… you’re babysitting one. Today, I’ll show you how smart CEOs use SOPs that scale — without boring themselves (or their team) to death. And yes, we’re making SOPs sexy again. Let’s go. ...
Send us a text Pretending you're unbothered as a leader? It’s like wearing emotional Spanx; smooth on the outside, can’t breathe on the inside. In this short and sharp episode, I’m calling out the pressure to perform instead of lead, and why trying to appear polished can actually kill connection, creativity, and trust on your team. I’ll share one cringe-but-true moment that changed the way I show up and give you a mindset shift (and one simple line) that will help you lead with power, not pre...
Send us a text Every founder is running systems even if they’re chaos. In this episode, I’m naming the three hidden systems that high-achieving women accidentally build that lead to bottlenecks, burnout, and stalled growth. These are the survival systems that got your business off the ground… but now they’re costing you time, clarity, and peace. If your calendar is full, your team depends on you for everything, or you're constantly rewriting what others create, this one’s for you. In this epi...
Send us a text Are you cramming 40 hours of work into a 20-hour week? If you're the approvals queen, the Slack oracle, and the one everyone’s waiting on; you're not running a business, you’re babysitting one. In this episode, I walk through the real cost of being the bottleneck (yes, even the invisible kind), and how to get out of it using a three-part delegation system that’s saving me, my sanity, and my business. If your team is stalling while they wait for you, this one's your wake-up call...
Send us a text Hey founder friend, if you're overwhelmed, overbooked, and over it? Delegation is your way out. In this episode, I’m sharing the moment I realized I was the bottleneck in my own business and how I started shifting from gatekeeping to truly leading. We’ll talk about the fear behind control, why martyrdom is not a business model, and how giving trust first (not last) is the move that changes everything. If your team is waiting on you for every decision… this one’s for you. ...
Send us a text Ever had that stomach-drop moment when someone gives it to you straight? I did, right in the middle of a team Zoom. I thought I was being empowering, but what they really needed was clarity. And they told me so. That moment was uncomfortable…and it completely changed my leadership. In this episode, I’m sharing the feedback framework I now use to lead with more direction, connection, and confidence, and how you can too. Whether you avoid feedback or just want it to land better, ...
Send us a text If giving feedback makes you feel like the bad guy… let me ask you this: when was the last time silence got you the result you actually wanted? In this quick hit, I’m sharing the story of a client who learned—painfully—that staying quiet to “protect” someone’s feelings can backfire in a big way. And I get it. You built your business on excellence and empathy. But here’s the truth: silence isn’t empathy. It’s sabotage. I’m here to help you shift your mindset, drop the guilt, and...
Send us a text Let me be real: I didn’t expect to hit record this year while juggling caregiving, teen stress, a fifth round of COVID, and still trying to run a business. But here we are. This episode is for every high-capacity woman trying to keep it all together. I’m not here to glorify burnout or pretend everything’s fine, I’m here to share the Realign framework I created when my life cracked wide open and my business model didn’t fit anymore. If you’re in a messy season, this isn’t the pa...
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