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This is THE podcast for you if: - you're a solo lash artist or beauty business owner - you're working on building your clientele/growing your business - you want to be apart of a like-minded community of beauty biz owners growing their businesses together. Lash Biz Babes is all about lashes, business, marketing, mindset, empowerment, & community! A little about your host: My name is Erica Schramm, and I'm a mama, a lash artist since 2014, & I own Beauty COR Pro - a social media management agency for salons and beauty businesses internationally. I'm here to help you build a full beauty clientele & create a life that you love. Let's grow together!
148 Episodes
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What actually makes your beauty business look and FEEL professional to your clients? When we think about elevating our businesses, it's easy to immediately think about the things we can spend money on: better branding, a prettier studio, a fancy website, new decor...and the list goes on! But in this episode, I'm breaking down the things that can make your lash or beauty business feel more professional without spending another dollar. Because professionalism isn't only about having the prettie...
How many opportunities are you missing out on simply because you're afraid to put yourself out there? In this episode, I'm sharing a little bit of a vulnerable realization I've had lately: after YEARS of preaching about getting outside of your comfort zone, I've found myself feeling cringy about putting myself out there again. And it made me wonder...how much could we be holding ourselves back in our businesses without even realizing it? I share some of the opportunities I've received over th...
One of the most common questions lash artists face is: "Is my client having an allergy, or is it just irritation?" In this episode, I break down the key differences between lash extension allergies and irritations, why it's important to know the signs of each, and how to confidently troubleshoot client concerns while staying within your scope of practice. Drawing on nearly 12 years of experience as a lash artist and educator, I also shared why continuing your education is one of the best inve...
If social media feels like a freaking full-time job, you're not alone! Between algorithm changes, endless trends, and trying to figure out what actually leads to bookings, it's easy to feel overwhelmed. In this episode, I shared three content strategies that are currently getting better engagement, reaching more local people, and helping you turn social media into real business growth! These strategies are directly from what I am currently seeing across our social media clients results recent...
What if you stopped pricing your lash services based on what everyone else is charging...and started pricing based on the life you actually want to build? In this episode of Lash Biz Babes, I talked with Valerie Ochoa (@valthelashgal on IG) to talk about building a profitable lash business with intention. Val shares how a $800 lash training at 19 years old completely changed the trajectory of her life, eventually leading her to open The Dollhouse Salon Suites, launch a board-accredited lash a...
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