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© The Drum
Description
A series of conversations to turn the industry around, hosted by Alastair Duncan for The Drum. As brands find it harder to gain attention and consumers can find stuff out by asking AI, how we can rebuild trust in the industry? How can advertising be saved?
Hosted on Acast. See acast.com/privacy for more information.
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In this episode Alastair and Richard discuss why so much strategy has defaulted to dogma. Feral thinking brings a breath of fresh air to clients looking for growth in today's tempestuous times. A very sharp and timely conversation about what the industry needs. Hosted on Acast. See acast.com/privacy for more information.
In this episode, Alastair Duncan sits down with Orlando Wood, Chief Innovation Officer of System 1 and author of ‘Look Out’ and ‘Lemon’ and Paul Simonet of Experience is Everything pivot the lens from media efficiency to the showmanship and artistry needed to engage with consumers better. Hosted on Acast. See acast.com/privacy for more information.
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