My Amazon Guy

Send us Fan Mail Amazon FBA fees 2027 are increasing, with new fulfillment rates, storage fees, and changes that could reduce Amazon seller profits. Noah Wickham breaks down the 2027 Amazon FBA fee increase, including the average $0.19 per-unit change and higher fees for certain standard-size products. The video covers Amazon fulfillment fees, low-price FBA rates, aged inventory storage fees, bulky product tiers, and the fuel surcharge. Amazon sellers can see how these changes may affect pro...

Send us Fan Mail In this episode of the Building in the Open series, Steven Pope discusses a potential CEO partnership with a supplement brand and his plans to build the business in public. From reviewing product packaging issues and improving the Amazon customer experience to mentoring the founder's daughter and handling family business decisions, Steven shares what it takes to lead an Amazon brand. Get a behind-the-scenes look at how the CEO of My Amazon Guy approaches business partne...

Send us Fan Mail CEO daily routine with Steven Pope at My Amazon Guy shows how he manages 400 employees, checks team performance, and reviews business operations. Steven Pope shares what a CEO does all day, from checking Slack channels and employee updates to reviewing client sales and agency projects. This behind-the-scenes look at running a marketing agency also covers YouTube analytics, CTR, thumbnail A/B testing, and team feedback. The video shows how a CEO manages daily tasks, reviews r...

Send us Fan Mail My Amazon Guy shows how sellers can use the new Detach from Family and Ungroup Variation Family options in Manage Inventory. This Amazon Seller Central update explains how the new controls compare with the Variation Wizard and flat-file updates. The video also covers possible variation errors and changes to the new Seller Central interface. Need help fixing Amazon listing issues or managing variation families? Book a call with experts! https://bit.ly/4jMZtxu #AmazonSellerCe...

Send us Fan Mail Amazon Marketing Cloud Audiences help sellers improve Sponsored Products targeting and ad performance. Noah Wickham explains how to use AMC audiences, customer data, and reporting to improve Amazon PPC campaigns. This Amazon Marketing Cloud tutorial covers seasonal advertising analysis, audience bid adjustments, and how to create AMC audiences without SQL. It also shows how sellers can target cart abandoners, off-Amazon shoppers, and high-value new-to-brand customers to impr...