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The Art of Selling Online Courses
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The Art of Selling Online Courses

Author: John Ainsworth

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The Art of Selling Online Courses is all about online courses. 
The goal of this podcast is to share winning strategies and secret hacks from top performers in the online course industry. We are interviewing successful business owners, asking them questions on how they got to the point where they are right now, and checking how their ideas can help you improve your online course!

305 Episodes
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Send us Fan Mail Add 30% to your revenue with order bumps in 3 simple steps 🏅 https://datadrivenmarketing.co/order-bumps Courtney once sold a Christmas tree on Facebook Marketplace. Eight months pregnant, dragging trees out of her photography studio, a stranger asked if she could learn photography. Courtney handed her a discount code, and walked away having sold a course. That story says everything about how she sells. Dominik sat down with Courtney, a professional family photographer in Au...
Send us Fan Mail 15 sales page elements you can't afford to miss - free checklist 📝 https://datadrivenmarketing.co/elements Julie Posluns started with a dog that lunged at children and bit skateboarders. That sent her back to university to study behavioral ecology. Then a black kitten turned up at her back door, started joining the dog training sessions, and Cat School was born. John sat down with Julie to trace the whole journey: from her first Instagram post about cat tricks catching fire...
Send us Fan Mail Struggling with low conversions? Grab our FREE checklist of 15 must-have elements to optimize your sales pages! 👉🏼 https://datadrivenmarketing.co/elements Jessica Russo Scherr holds a Fulbright Award, teaches Visual Art at one of the best international schools in Frankfurt, and somehow alongside all of that has built a gel plate printmaking course business that took around 2,000 students through her courses after launching in November 2024. She had no idea what gel plate pri...
Send us Fan Mail Add 30% to your revenue with order bumps in 3 simple steps 🏅 https://funnels.datadrivenmarketing.co/order-bump-blueprint Annelies Espeel spent over 20 years treating patients in Brussels as a Chinese medicine practitioner and acupuncturist. Then she built an online masterclass, started running Meta ads, and found herself breaking even almost immediately. No backend, no upsell, no guarantee on the page. Just a solid product and a funnel that was halfway there. In this episod...
Send us Fan Mail 15 sales page elements you can't afford to miss - free checklist 📝 https://datadrivenmarketing.co/elements Monica Froese built a multi-million dollar Pinterest ads course business, then shut it all down in a single conversation with her husband right after they signed the papers on their new house. That alone would make for a good episode. But Monica's story keeps going. After pivoting to Empowered Business and launching her Digital Shop Experience to what she describes as ...
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