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Female emPOWERED: Winning in Business & Life
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Female emPOWERED: Winning in Business & Life

Author: Christa Gurka, MSPT, NCPT- Health and Fitness Business Strategist

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A podcast for female boutique fitness, wellness and physical therapy small business owners who want expert insights and honest conversations about what it means to show up, thrive, and of course GET PAID.
359 Episodes
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How to Calculate Your Break-Even NumberDo you know exactly how many client visits or class spots your business needs each week just to break even? A full schedule doesn’t necessarily mean a profitable business. In this episode of the Female emPOWERed Podcast, Christa Gurka walks you step-by-step through how to calculate your break-even number—and then use that number to determine how many visits, sessions, or class spots you actually need each week to cover your expenses and reach your profit...
Who Should You Hire First? Build the Right Team for Your BusinessWho should your first hire be—a practitioner, instructor, admin, or manager? For many boutique fitness, Pilates, physical therapy, and wellness business owners, hiring happens when they’re already overwhelmed. But hiring out of desperation can lead to putting the right person in the wrong role—or hiring someone without being clear about what you actually need. In this episode of the Female emPOWERed Podcast, Christa Gurka breaks...
What decision have you been putting off in your business? Maybe it’s raising your prices. Maybe it’s addressing an underperforming team member, enforcing a boundary, changing your schedule, or finally letting someone go. In this episode of the Female emPOWERed Podcast, Christa Gurka gets into one of the most expensive habits business owners have: avoidance. Drawing from her own experiences growing Pilates in the Grove, Christa explains how avoiding uncomfortable decisions can quietly cost you...
Think you need more leads to grow your Pilates studio, PT practice, or boutique fitness business? Think again. In this episode of the Female emPOWERed Podcast, Christa Gurka explains why attracting more clients isn't always the answer—and how the wrong clients can quietly drain your profits, overwhelm your team, and create unnecessary stress. Learn how to attract high-value clients who stay longer, pay without hesitation, refer others, and help build a more profitable, sustainable business. C...
Could one pricing decision you made years ago still be costing your business thousands today? In this episode of the Female emPOWERed Podcast, Christa Gurka breaks down the four pricing mistakes that quietly erode profitability in Pilates studios, physical therapy practices, and boutique fitness businesses. From founding member rates that never expire to avoiding annual price increases, these small decisions can compound into tens—or even hundreds—of thousands of dollars in lost revenue over ...
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