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The CPG Guys

Author: Peter V.S. Bond & Sri Rajagopalan

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CPG industry icon Sri Rajagopalan (Papa Raj) & consumer loyalty guru Peter V.S. Bond explore today’s consumer, brand management, retail media and the in store model. Today’s environment is transforming fast with technologies like Artificial Intelligence and a social media engaged consumer. Our guests are CMO, CCO, CEO, founders, Martech, Retail merchants, Retail media networks. Join the discussion, be part of the solution.  http://cpgguys.com 

681 Episodes
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Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week’s topics: 7-Eleven's New CEO Is “Stealing With Pride” From JapanMars Maps the Next Decade of ShoppingHow Reckitt Is Thriving With China's Social-Media ShoppersDoorDash Names WPP Media Its Global Media PartnerCPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com SheCOMMERCE Website: https://shecommercepodcast.com/ Rhea Raj’s Website: http://rhearaj.com Lara Raj in...
The CPG Guys are joined in this episode by Scott Needham, CEO and Founder at SmartScout, The most extensive Amazon brand and product finder ever made! A tool built for Amazon sellers, by Amazon sellers. SmartScout is a tool for Amazon sellers to use as their own personal treasure map of Amazon! This episode is sponsored by SmartScout Follow Scott on LinkedIn at: https://www.linkedin.com/in/scott-needham-a8b39813/ Get a FREE category snapshot at: https://www.smartscout.com/cpgguys Scott answer...
The CPG Guys are joined in this episode by Benoit Vatere, Chief Media & Digital Commerce Officer at Liquid Death, one of the fastest growing non-alcoholic beverage brands, Liquid Death uses comedy and entertainment to make health and sustainability 50 times more fun. This episode was recorded in Las Vegas at the 2026 Groceryshop conference. Follow Benoit on LinkedIn at: https://www.linkedin.com/in/benoitvatere/ Follow Liquid Death online at: https://liquiddeath.com/ Benoit ans...
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week’s topics: Costco reports higher fourth-quarter profit on resilient consumer spendingGrocery inflation is primed to riseKroger details its AI strategy at Groceryshop 2026GLP-1 drug use keeps reshaping the grocery basketCPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com SheCOMMERCE Website: https://shecommercepodcast.com/ Rhea Raj’s Website: http://rhearaj.com L...
The CPG Guys are joined in this episode by Rich Shuman, Chustomer Director, Omnichannel Activation at Mondelēz International and Stan Turek, GM of Media Measurement at InMarket, the outcome intelligence platform built for marketers who demand results over proxy metrics. This episode was recorded in Las Vegas at the 2026 Groceryshop conference. Follow Rick on LinkedIn at: https://www.linkedin.com/in/rickshuman/ Follow Mondelēz International online at: https://www.mondelezinternational.co...
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