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The Estate Agent Consultancy Podcast is where estate agents come to grow their business. Hosted by Chris Webb, we skip the fluff and get straight into the stuff that actually moves the needle, more listings, better fees, and a business that works for you (not the other way around). Expect real talk, proven strategies, and the occasional rant. Whether you’re scaling up or just starting out, this is the no-BS playbook for building a better agency.
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206 Episodes
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Landlords are selling up, but do they have to? In this episode, I chat with Rachel Jenkins from RJ Mortgages about the mortgage routes landlords don’t always hear about: buy-to-let, let-to-buy, refinancing and restructuring options, and how agents can step in with the right guidance. This conversation could help you save your managed stock and become an even better advisor to your clients. 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Ins...
Most agents consume social media. Very few consistently create it. But if you’re serious about building a brand, staying front of mind, and attracting the kind of clients you actually want, you need to shift from consumer to producer. In this episode, I break down the mindset shift that separates top agents from the rest – and why showing up regularly online is no longer optional. You’ll learn how to stop overthinking, start producing, and join the 1% who dominate their patch through visibili...
Too many agents work harder than ever but see little increase in profit. In this conversation, I’m joined by Rob Graves to explore the strategies and mistakes agency owners should know if they want to scale without burning out. From fee structures to must-know metrics, this episode is packed with practical advice you can apply right away. 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ ...
Struggling with team mistakes, inconsistent processes, or things slipping through the net? This episode breaks down exactly how we fixed those problems through simple, in-house training sessions — and why the key isn’t how to do things, but why we do them that way. Plus: how often to train, what to cover, and how involving your team makes everything easier. 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagra...
You could be doing everything right – creating content, generating interest, getting traffic – but still losing business because of one sneaky problem: friction. In this episode, I’ll walk you through a quick audit of your publicly-facing business assets – from your links and social bios to your valuation booking process and viewing enquiry forms. These are the overlooked things that can silently kill your leads without you even knowing. I’ll show you how to spot the friction, fix it fast, an...
We talk to industry experts all the time… but what about the people who actually pay us? Want lifetime clients? Charlotte has been with her agent for 13 years, and today she shares exactly why. As an accidental landlord turned loyal one, she talks openly about what made her stay, the service that impressed her, the things that didn’t, and what agents often overlook. This episode is a masterclass in landlord psychology, directly from the source. A must-listen for any agent wanting landl...
Right now, agents everywhere are saying it’s a “quiet market.” And while that might be true in parts, the real danger is believing it and slowing down. In this episode, I dive into the trap of quiet market thinking – how it becomes a self-fulfilling prophecy, and why pulling back on your marketing is the worst move you can make. You’ll hear why doubling down now, when others are retreating, gives you a massive head start once things pick up. If you’re serious about staying visible, building ...
In this episode, I’m joined by Simon Whale, former Reapit director, founder of Kerfuffle, and one of the most outspoken voices in UK proptech, for a fast-paced conversation on what truly makes modern estate agents competitive. We dig into Simon’s journey from building CRM systems to simplifying the chaotic supplier landscape through Kerfuffle, and why his latest moves, including acquiring View Agents and joining the board of Made Snappy 360, matter for small and self-employed agents. Simon ...
https://us06web.zoom.us/meeting/register/OSImgq8LSsiaGOC47OIY2w So… turns out we only covered the tip of the iceberg last time. In this episode, we’re diving into more Renters Reform Act changes that will completely reshape the way agents work. Rent rises, advance rent, EPCs, Awaab’s Law, ASB grounds, enforcement powers, and the huge new PRS Database. I break down what’s coming, when, and what you need to tighten behind the scenes before the deadlines hit. No scaremongering, just the facts yo...
Slow buyers kill deals. In this episode, we dive into the psychology of buyer commitment and how top-performing agents get offers locked in faster — without pressure tactics. You’ll discover the negotiation frameworks that make every party feel they’re getting a great deal, how to manage momentum, and how to create urgency that accelerates completions and boosts your pipeline. 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www....
Many new estate agents fall into the “replace your salary” trap — thinking they’ll be happy just matching their old employed income. But this mindset leads to burnout, inconsistency, and frustration. In this episode, we unpack why this is such a dangerous myth, how it sabotages your growth, and what to focus on instead if you want a scalable, stable business with predictable income and freedom. 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Inst...
Too many estate agents take a scattergun approach to marketing—and it’s costing them instructions. In this episode, I’m joined by Kirsty Franks, Founder of Frank Marketing and Fractional Group Marketing Director at The Property Franchise Group, to uncover what actually works for self-employed agents in today’s market. You’ll discover: Why most marketing budgets are wasted (and where to spend instead)How to build a brand that makes you stand out locallyThe role social media really plays in get...
In this Your Questions Answered episode, I’m breaking down the biggest changes coming with the Renters Reform Act and what they mean for letting agents. From the end of Section 21 and fixed-term tenancies to the ban on bidding wars, stricter pet rules, tougher discrimination regulations, the new PRS Database, and the upcoming Ombudsman… I’m giving you clear, practical answers based on exactly what’s been confirmed. If you want the roadmap (and how to prepare), this episode has it....
Most estate agents undercharge because they haven’t learned how to position themselves as the obvious choice for sellers. In this episode, we break down the mindset, messaging, and moments that allow you to confidently increase your fees, without losing instructions. You’ll learn how top agents win business on value, not price, and how to communicate your worth so clearly that sellers gladly pay more. 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” ...
You can have the most polished video, perfect lighting, and killer message — but if you don’t hook people in the first five seconds, none of it matters. In this episode, we break down why your hook determines whether your content lives or dies, and how missing it means you’ve already spent 80% of your marketing budget on content no one watches. You’ll learn: 🎯 What makes a scroll-stopping hook in 2025 🎯 The psychology behind first-five-second engagement 🎯 How to test and craft hooks that in...
Can one estate agent outperform an entire branch? Jacob Littorin says yes — and in this episode, he proves it. We dive deep into the exact Canva workflows, content strategies, and live-reporting tactics Jacob uses to stay top of mind (and top of the local rankings) in Islington. If you’re tired of being invisible online or stuck chasing leads, this interview gives you the systems to flip the script. Highlights: Canva templates that convertData-led storytelling for vendorsBuilding a pre-port...
What should you automate and what should you leave alone? In this episode, I walk you through our tried-and-tested method for identifying which tasks to automate and the smartest ways to get them done, from hiring help to using the right tools. Perfect for anyone ready to streamline their business and scale with confidence. 📚Want a free copy of the ‘Your First £100,000 Estate Agency’ book? ✅ DM me the word “BOOK” on Instagram https://www.instagram.com/estateagent.consultancy/ and...
Let’s be honest — most agents feel totally comfortable doing valuations and viewings… but when it comes to putting themselves out there on video, social media, or new marketing ideas, fear creeps in. In this episode, we dive into why that fear is actually the key to your next level of growth. You’ll learn: •Why staying comfortable kills your momentum •How to reframe fear so it becomes your growth signal •Practical ways to take action even when you don’t feel ready Because the truth is: you...
What if the real goal of your business was to make yourself redundant? In this episode, we explore the counterintuitive truth behind freedom and scale in estate agency — that your value increases as your daily involvement decreases. You’ll learn: •The exact framework to make yourself less essential in the day-to-day •How to create systems and leadership that free up your time •Why this approach not only gives you better work–life balance but also creates a sellable, scalable asset If you’re...
Linda Stringer left behind years in corporate estate agency to build a business that truly reflects her values and identity. In this episode, she shares the mindset shifts, marketing moves, and moments of doubt that shaped her journey as a self-employed agent. We cover: Leaving employment and making the leapOvercoming fear of not making enoughGrowing without a high street officeSelling homes purely through social mediaBuilding a brand that builds trustWhen to hire help—and why it matters👉 Tun...
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