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Missions to Movements

Author: Dana Snyder

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Missions to Movements is the nonprofit marketing and fundraising podcast that helps you grow recurring donors, scale monthly giving programs, and build digital campaigns that convert. 


Hosted by Dana Snyder—speaker, strategist, and founder of Positive Equation—this show is packed with actionable nonprofit growth strategies, social media tips, and fundraising best practices. 


Each week, you’ll hear how organizations are increasing donor retention, building thought leadership, and using digital fundraising to drive real impact. If you want to learn how to attract monthly donors, master nonprofit marketing, and transform your mission into a movement, this podcast is for you. 

272 Episodes
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When a high schooler at NewComm manages a $10,000 budget, the money is real. So is the authority, and so are the neighborhoods they're designing solutions for. Chidi Asoluka spent 16 years as a classroom teacher before founding NewComm, a civic design studio where high schoolers from historically marginalized communities pair literature with real community challenges. He joins me in Atlanta for a special in-person CEO Series episode to share how a dream about Toni Morrison's Song of Solomon b...
What if the boldest thing philanthropy could do is to hand an organization $250,000, and $50,000 directly to the individual to support the whole leader? My next guest runs a foundation around that exact idea. Carolina García Jayaram, founding CEO of the Elevate Prize Foundation, believes that strategic visibility can be just as catalytic as funding, especially for social entrepreneurs trying to grow beyond the people and communities who already know them. We talk about Elevate Prize’s “...
When World Central Kitchen shows up within hours of a disaster, that response didn’t start that day. The relationships, infrastructure, and funding were already in place, and more than 80,000 Kitchen Corps members are a huge reason why. Monthly Giving Manager Lindsey Latham joins me to share how WCK turned an already successful recurring donor base into a true community, including a monthly newsletter that catapulted their open rates to 40-45%, along with a 4-part welcome series designed arou...
Use code: MOVEMENTS for 25% off Monthly Giving Builder Join the Sustainer Slack Group (FREE) Is monthly giving on your year-end fundraising plan, or is it just one email? In this tough love episode, Dana Snyder shares two quotes from Emma Grede that changed how she thinks about her work: "If everything feels important, you haven't made a decision" and "The work you avoid would probably change your life." If your nonprofit says it doesn't have time to start a monthly giving program, ...
During a funding crunch, Lucy Madden, CEO of Letters to a Pre-Scientist, recorded a video asking volunteers if they could spare $5 a month to help the organization finish the school year. That first ask brought in 300 monthly donors, and today, more than 90% of Stamp Squad members have also been penpal volunteers. We get into why this worked so well, including how Lucy embedded the monthly giving ask directly into required volunteer training, and how their word-of-mouth momentum is now spilli...
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