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The Winning Real Estate Equation is the go-to podcast for agents looking to elevate their business and mindset. Our formula—Mindset + Marketing + Massive Action—drives success at every level. Whether you're a new agent or a seasoned pro, we’re here to inspire, educate, and create a thriving community of real estate professionals who support and cheer each other on. Tune in, take action, and win in real estate!
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Send us a text Standing in line at TJ Maxx, I struck up a simple conversation with a stranger. No script. No agenda. Just genuine curiosity. And just like we’ve talked about before—asking what someone does naturally led to them asking what I do. In this episode, I share how that everyday moment turned into a reminder that opportunities are everywhere if we’re willing to see them. You don’t need more leads—you need more awareness. This conversation is encouragement for agents (and anyone in bu...
Send us a text As we head into a new year, goal setting is everywhere—but what if the answer isn’t adding more goals to an already full plate? In this episode, we talk about goal setting from a different perspective: eliminating the things that are getting in the way of progress instead of overwhelming yourself with more to do. We discuss why clarity often comes from subtraction, not addition. We also dive into the blurred line between personal life and work in real estate—and why you can’t t...
Send us a text In this episode of The Winning Real Estate Equation, we take time to reflect on the past year of podcasting — what went well, what surprised us, and the moments that stood out the most. We share our biggest highlights from the year, the conversations that resonated most with agents, and the lessons we’re carrying forward. From there, we look ahead to 2026 and talk openly about what’s next — including our continued commitment to contribution within the real estate industry. Educ...
Send us a text Prospecting this time of year can feel awkward — unless you change the way you ask the question. In this bonus episode of The Winning Real Estate Equation, Anna C shares a simple but highly effective prospecting approach that consistently creates natural, engaging conversations. By shifting your language to ask about “this next year”, you: Take pressure off the conversationMake it easier for people to say yesOpen the door to longer, more meaningful dialogueThis isn’t a pushy sc...
Send us a text If social media has felt scattered, frustrating, or inconsistent this year — this episode is for you. In this episode of The Winning Real Estate Equation, Anna T walks us through a simple but powerful social media audit that helps agents reflect on: What actually worked this yearWhat didn’t — and whyHow to use that clarity to build a smarter strategy moving forwardShe challenges agents to get clear on who their ideal client is and create content that attracts them — not everyon...
Send us a text So many agents overthink how to bring up real estate — and end up saying nothing at all. In this episode of The Winning Real Estate Equation, we break down a simple truth: 👉 Stories create connection. Scripts create pressure. We talk about how real estate naturally comes up when you’re willing to: Ask better questionsStay curious instead of transactionalBe intentional with everyday conversationsYou’ll hear practical examples of questions that evoke stories, not defenses — like:...
Send us a text In this episode of The Winning Real Estate Equation, Danica and Anna break down a surprising role play Anna recently did with her college-age son — someone not in the real estate industry. They talked about public speaking, the fear of cold calls, and why so many people feel intimidated by a career that requires picking up the phone. But after the role play, her son said something that changed everything: “That wasn’t hard… you just kept asking me questions.” And that’s the poi...
Send us a text In this episode of The Winning Real Estate Equation, Anna C, Anna T, and Danica sit down for an Ask Me Anything with Anna Trower—diving deep into social media strategies that actually work heading into the new year. Anna breaks down the simple, sustainable approach every agent needs: documenting your day instead of over-creating, staying consistent, and weaving social media into your daily schedule without it taking over your life. If you’ve ever felt overwhelmed or unsure of w...
Send us a text Most agents walk into an open house hoping for a miracle — but top agents walk in with a strategy. In this episode of The Winning Real Estate Equation, we give open houses a fresh perspective heading into the new year. Anna C shares her 6-step system that turns casual visitors into real clients: Attitude Is Everything — When you expect opportunities, you see them. And when you see them, you convert them.Be Prepared — Know the home, the neighborhood, and the nearby options. If t...
Send us a text As we head into a new year, most agents focus on goal-setting and fresh plans — but there’s a crucial step that often gets skipped: inventorying the opportunities you already created. In this episode of The Winning Real Estate Equation, we break down how to gather a list of every lead you met, showed homes to, or discussed value with this past year… especially the ones who never transacted. These leads often fall through the cracks, and when they do, they don’t disappear — the...
Send us a text Whether you're a brand-new agent or a seasoned agent craving a fresh start, this episode breaks down the top three things that truly move the needle in your real estate career. We dive into our signature equation — Mindset, Marketing, and Massive Action — and share practical, actionable steps you can start implementing today. This quick, power-packed episode is designed to refocus your energy, jumpstart your momentum, and help you build a successful year from day one. If you’re...
Send us a text A great year doesn’t happen by accident — it’s built with intention, clarity, and strategy. In this episode, we walk you through the same business planning process we use with our agents. We talk about reflecting on what worked (and what didn’t), identifying meaningful adjustments, and setting a goal that’s rooted in your real data and past successes. Then we break down how to turn that goal into bite-sized, actionable steps that create traction from day one — not the first wee...
Send us a text Time is the one resource we can’t get more of — and how we spend it determines the results we create. In this episode, we break down why now is the perfect moment to reflect on where your time is going, what’s truly moving the needle, and what needs to change to make next year your most productive yet. We talk efficiency, strategy, and the small shifts that lead to big wins. If you want to close more deals, work smarter (not harder), and step into the new year with intention an...
Send us a text Think the old team account is full of junk leads? Think again. In this episode, we share two real success stories from agents who turned “dead” leads into dream appointments—one lead that had been sitting untouched for 12 years, and another for 7 years. These stories are powerful reminders that consistency pays off, curiosity matters, and no lead is ever truly dead. If you’ve ever felt discouraged or tempted to give up on long-term follow-up, this episode will encourage you to ...
Send us a text Negotiation has changed — again. With a market that can move fast one week and stall the next, agents need more than a script… they need a strategy. In this episode, we break down how to approach negotiations using market data, how to pivot based on pace and demand, and how to prepare your clients for both competitive situations and long days on market. Whether you’re chasing multiple offers or navigating a slow listing, this conversation will help you show up confident, calm, ...
Send us a text In this episode, Anna and Danica dive into a recent team training with Amy Wienands that focused on likability — not as something you’re born with, but as a learned and developed skill that can transform relationships, client experiences, and overall business success. They unpack what likability really means in real estate, how to strengthen it through intentional habits, and why it’s one of the most underrated skills that separates good agents from great ones. Support the show
Send us a text Let’s be honest — social media can feel like rocket science sometimes. 🚀 But it doesn’t have to be. In this episode, Anna Trower and Anna Caughron break down how to simplify your approach, show up consistently, and focus on adding value — because that’s what actually moves the needle. Social media is free, powerful, and one of the best tools you have to build your brand and authority. You’ll leave this episode feeling refreshed, encouraged, and ready to start (or restart!) wit...
Send us a text In this solo episode, Anna Caughron gets real about what it takes to win in real estate — and in life. The truth? You are the only one who can move the needle in your business. Your attitude and effort are everything. Anna shares how to focus on what you can control, stop giving energy to what you can’t, and find that hunger again to chase your goals — without excuses. This episode will leave you inspired, re-centered, and ready to run your best race. #TheWinningRealEstat...
Send us a text The end of the year is when distractions hit hardest — and discipline matters most. In this episode, we talk about how to refocus, re-engage, and finish the year with intention. Whether you’re feeling tired, busy, or just ready for the holidays — this conversation will remind you what’s possible when you stay consistent. 🎧 Tune in to The Winning Real Estate Equation wherever you listen to podcasts. #TheWinningRealEstateEquation #RealEstatePodcast #MindsetMatters #StayDiscipline...
Send us a text In this episode of The Winning Real Estate Equation, we’re talking about empathy—what it really means and how often we miss the mark. We revisit a team training that revealed just how quickly we tend to jump into “fix-it” mode instead of truly listening. Our real estate coach challenged us to think about every conversation and relationship: are we adding to it or taking from it? True connection—and true influence—happens when we’re willing to sit in the emotion before we offer ...
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