Claim OwnershipVolunteer Nation
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© 2026 Tobi Johnson & Associates LLC
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Nonprofit leadership author, coach, and expert Tobi Johnson shares weekly tips to help charities build, grow, and scale exceptional volunteer teams. Discover how your nonprofit can effectively coordinate volunteers who are reliable, equipped, and ready to help you bring about BIG change for the better. Rather than continuing to “do more with less,” achieve abundance for your organization by engaging community talent that helps you do more with more. Society is evolving and so, too, is volunteerism. With over 25 years of experience working in nonprofits, public sector agencies, and grassroots campaigns Tobi is known for her modern “big hat” thinking and straight talk about what it takes to achieve success in today’s world. You will learn how to coordinate volunteers, improve the volunteer experience, recruit volunteers, appreciate volunteers, and do it all more efficiently with the right volunteer management software and digital tools. It’s a mix of interviews and solo shows you’re not going to want to miss. So, if you’re ready to ditch the stress and harness the power of people to fuel your good work, you’re in exactly the right place. Hit subscribe and let’s DO this!
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Strengthening a volunteer strategy is not always about fixing a struggling program. Sometimes it is about preparing a successful program for growth. In this episode, Tobi Johnson is joined by Lisa Lopez and Paola Gonzalez from ScholarMatch to discuss how their organization examined its volunteer engagement model. Through an eight-month collaboration, the team evaluated their systems, explored new ways to support volunteers, and began building a framework to expand their impact. During the con...
Volunteer burnout is not always caused by time, workload, or lack of commitment. In many cases, it happens when leaders begin to feel less effective in their roles. As confidence and enjoyment decline, even experienced volunteers may start to disengage or step away. In this episode, Tobi Johnson sits down with leadership performance coach Paul Clarke to discuss new research on why volunteer leaders struggle under pressure and what organizations can do to better support them. They explor...
Volunteer events can be some of the most powerful tools nonprofits have, but they can also be some of the most stressful. In this episode, Tobi Johnson shares key takeaways from a recent high-energy training inside the Volunteer Pro Impact Lab, where she taught nonprofit leaders how to run volunteer events that create real impact without chaos or burnout. Whether you’re hosting corporate teams, community groups, or special one-time volunteer days, this episode will help you rethin...
What if you never had to panic-recruit volunteers again? Scrambling to find 25 volunteers by next week is stressful, reactive, and exhausting. In this episode of the Volunteer Nation Podcast, Tobi Johnson shares a smarter approach: build a volunteer pipeline before you need it using simple marketing tools like lead magnets, nurture emails, and even interactive quizzes. Instead of chasing people at the last minute, you’ll learn how to create a steady stream of mission-aligned...
The 200th episode of the Volunteer Nation podcast marks a major milestone. After four years, hundreds of conversations, and insights from volunteer leaders around the world, Tobi Johnson takes a step back to reflect on what has changed in volunteer engagement and what today’s organizations must do differently to build stronger, more sustainable volunteer programs. From strategy and systems to recruitment, retention, and leadership influence, this episode distills the most importan...
In this episode of The Volunteer Nation Podcast, Tobi Johnson continues her deep dive into the future of volunteerism with Part 2 of her trends and predictions series. Building on the first three trends covered in Episode 198, Tobi explores how wellness, technology, data, and evolving models of giving are reshaping how volunteers engage and what leaders need to prepare for next. Inspired by futurist Faith Popcorn’s question, “If you knew everything about tomorrow, what would you d...
In this episode of The Volunteer Nation Podcast, Tobi Johnson shares Part 1 of her 2026 trends and predictions for the future of volunteerism. This is the first half of a two-part series exploring 8 major shifts shaping how communities show up, how volunteer-driven organizations build trust, and what leaders of volunteers must pay attention to in the year ahead. Tobi dives into the first three big trends: accountability, mutual aid, and new psychological insights into belonging and comm...
In part 2 of our behind-the-scenes series on the Volunteer Management Progress Report, Tobi Johnson returns with Allison Russell, Assistant Professor of Public & Nonprofit Management at the University of Texas at Dallas, for a powerful conversation on practitioner research and what it can teach us about the volunteer engagement profession. Allison steps into the interviewer role again as they dig into what the VMPR revealed over a decade of surveying volunteer engagement leaders and...
To mark 10 years of the Volunteer Management Progress Report (VMPR), Tobi Johnson hands the mic to nonprofit scholar Allison Russell for a behind-the-scenes conversation about what it really takes to produce a decade-long, global research study, without grant funding, institutional backing, or a full research team. Joined by longtime research partner Pam Kappelides, this episode explores why volunteer engagement research matters more than ever, how practice-informed research gets done, ...
As we step into a brand-new year, Tobi takes listeners on a reflective walk through the most popular Volunteer Nation Podcast episodes of 2025, sharing key insights and takeaways from each. Think of this as a Reader’s Digest–style recap of the ideas, strategies, and conversations that resonated most with volunteer engagement leaders over the past year and a powerful resource to help you start 2026 with clarity, connection, and momentum! Full show notes: 195. The Top 10 Volunteer N...
In this episode of Volunteer Nation Podcast, Tobi Johnson welcomes back Amira Barger, award-winning communications executive, educator, and author of The Price of Nice: Why Comfort Keeps Us Stuck and Four Actions for Real Change. Together, they explore how “niceness” often operates as a form of social control, especially in workplaces, nonprofits, and volunteer-driven organizations, and why prioritizing comfort can come at a steep cost to individuals, teams, and missions. This conversat...
How do volunteer leaders move from being seen as “extra hands” to strategic drivers of mission success? In this episode of the Volunteer Nation Podcast, Tobi Johnson is joined by Chris Wade and Matthew Cobble, co-hosts of the Time for Impact Podcast in the UK, for a practical and thought-provoking conversation about building influence through impact. Together, they explore why volunteering needs to be reframed as community participation and talent, not just unpaid labor and how le...
In this episode of The Volunteer Nation Podcast, Tobi Johnson tackles a topic that’s becoming increasingly urgent in the nonprofit and volunteer engagement world: copyright, intellectual property, and the ethics of sharing content. As a content creator, trainer, and consultant, Tobi has seen a growing wave of copyright misuse, most often unintentional, but still harmful. From lifted slide decks to copied models to repurposed blog posts, the misuse of intellectual property not only creat...
In this episode of Volunteer Nation Podcast, Tobi Johnson breaks down a common misconception in the nonprofit world: Who is ultimately responsible for shaping your organization’s volunteer culture? After receiving pushback from a newsletter statement, Tobi walks us through the deeper nuance of volunteer culture, how it forms, why it goes wrong, and most importantly, why the CEO, not the volunteer manager, is the true culture owner. Whether you’re a leader of volunteers or a senior...
In this episode of Volunteer Nation Podcast, Tobi dives deep into what makes a truly exceptional volunteer user experience — from the very first moment someone encounters your organization, through onboarding, active service, and beyond. Tobi breaks down the five core UX principles nonprofits must master — clarity, consistency, ease, empathy, and delight and explains how they shape volunteer satisfaction, retention, and commitment. You’ll also learn how to walk the path through yo...
In this episode of the Volunteer Nation Podcast, Tobi Johnson breaks down why it’s one of the smartest, most powerful tools nonprofits can use to attract more aligned, motivated volunteers. Often, the issue isn’t a lack of interest from the community; it’s that your communication isn’t connecting, isn’t clear, or isn’t consistent across platforms. Tobi walks through the three core areas to examine when evaluating your volunteer recruitment efforts and explains how even small refinements...
In this episode of the Volunteer Nation Podcast, Tobi Johnson shares a webinar featuring Jennifer Bennett of Idealist and Travis Sternhagen, Volunteer Manager at Kinship Community Food Center. The episode delves into the transformative community-centric approach adopted by Kinship, emphasizing mutual aid, trust, and relationships over traditional transactional models of volunteerism. Tobi and Jennifer discuss the challenges and strategies involved in fostering a sense of community amon...
In this inspiring episode of the Volunteer Nation Podcast, Tobi Johnson celebrates International Volunteer Managers Day with special guest Nicole Smith, Executive Director of Alive. Together, they dive into this year’s powerful theme — “Be Bold and Make Change.” Nicole brings a wealth of experience and insight to the conversation, sharing what it really takes to lead boldly in today’s volunteer management landscape. From strategic advocacy and clear communication to accountability and c...
In this episode of the Volunteer Nation Podcast, Tobi Johnson breaks down one of the biggest pitfalls in volunteer planning: confusing strategy with tactics. She explains why a plan that’s just a long list of tasks will never move your mission forward and what to do instead. If you're ready to shift from “busy and reactive” to “focused and strategic,” this episode is packed with inspiration and actionable guidance. Plus, Tobi introduces Vision Week 2026, a hands-on, five-day planning ex...
In this episode of the Volunteer Nation Podcast, Tobi Johnson steps away from her usual format to share her journey through long COVID, from the first onset of symptoms to the long road of recovery. Tobi opens up about the physical and emotional challenges she faced, the lessons learned along the way, and the radical self-care practices that helped her heal. She also reflects on what this experience taught her about compassion, resilience, and the hidden toll of chronic conditions. ...
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