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Book Marketing Mentors

Author: Susan Friedmann

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Jam-packed with smart, easy and simple ideas, this weekly podcast features experts who share proven techniques to add power and zest to supercharge your book marketing plan. Hosted by Susan Friedmann, CSP, international bestselling author, and founder of Aviva Publishing, this new and exciting podcast aims to rev up your marketing efforts with fewer struggles, and more success. Start listening today and discover how to get noticed in a crowded marketplace.

551 Episodes
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What if the secret to selling more books isn't reaching more people, but connecting with the ones you already have? You share valuable content, offer helpful advice, and show up for your audience. So why aren't more people responding? This week's guest, David McIlroy, strategy coach, author, and online creator, reveals why building an engaged audience requires more than sharing your expertise. Discover how small changes in what you share and how you communicate can turn passive followers into...
What if AI could save you hours of book marketing without making you sound like everyone else? For many authors, that’s the real dilemma. You want the speed and support AI offers, but you don’t want to lose your voice, your ideas, or the human connection behind your work. This week’s guest, Jane Tabachnick, bestselling author, book marketing strategist, and founder of Simply Good Press, shares how authors can use AI as a powerful force multiplier rather than a replacement for their own thinki...
What if your readers could ask you questions about your book even when you’re not there? This week’s guest, Miroslav Beck, founder and CEO of Overnight Success Studios and Twin 24/7 AI, is using AI to make that possible. Miroslav helps authors and experts create AI-powered digital twins. These virtual versions of you can answer questions, share your expertise, and interact with readers around the clock. In this episode, we explore how authors can use digital twins to extend the life of their ...
What if your book could attract sponsors, open doors to brand partnerships, and create new revenue without a massive audience? In this episode, I talk with Justin Moore, sponsorship coach, author of Sponsor Magnet, and founder of Creator Wizard. Justin reveals how authors can use their books as more than products. They can become powerful partnership tools that attract brands, create bulk sales opportunities, and expand your reach. You’ll discover how to approach sponsors, structure creative ...
What if some of the book sales statistics authors have been hearing for years are simply wrong? And what if the marketing strategies you’ve been told you “should” use aren’t the ones most likely to sell your book? In this episode of Book Marketing Mentors, Susan Friedmann talks with award-winning author, publishing strategist, and Publish Your Purpose founder Jenn Grace about what authors need to know about selling books today. After surveying hundreds of authors, Jenn is uncovering fresh dat...
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