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Charcuterie & Cottage Biz Podcast
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Charcuterie & Cottage Biz Podcast

Author: Patti Sampson & Andrea Hendrix - The GrazingBiz Sisters

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Welcome to the Charcuterie & Cottage Biz Podcast, the ultimate show for charcuterie entrepreneurs and cottage food enthusiasts who are ready to turn their passion for home-based food into a thriving online business. Whether you’re just starting out or looking to take your existing food business online and to new heights, this podcast is your 'go-to' resource for actionable advice, insider tips, and step-by-step digital marketing strategies.  


FROM PASSION TO PROFITS!  Join us as we break down everything from food business ideas, tips and advice to technology and marketing online for big profits.  Let's navigate your Charcuterie and Cottage businesses together so you can dump your desk job and create a business from your passion!  


Hosted by a professional chef and digital marketer, real life sisters, Andrea Hendrix and Patti Sampson, bring over 60 years of real-life experience to the table...helping food creators and budding entrepreneurs turn their passion into a profitable business.  Learn more at https://grazingbiz.com

36 Episodes
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As we kick off 2026, we’re sharing some of our favorite and most productive marketing lessons pulled straight from previous podcast episodes. In this episode, we talk about how we market our charcuterie and cottage food businesses in simple, practical ways that actually work. We cover automation, online ordering, websites vs. landing pages, Google reviews, social media visibility, and how to build trust before you ever sell. These are real strategies we’ve used to sell more with less stress a...
What does it really take to succeed as a food business owner in 2026? In this episode, we share practical success tips that help us move from hobbyist to legitimate business owner — without burnout. We talk about why having a simple online presence builds instant trust, how capturing emails at markets and events helps us grow beyond social media, and how basic systems and automation make running our business easier. We also cover how to spot legitimate vending opportunities, avoid scams, and ...
In this episode, we’re breaking down how cottage food, charcuterie, and home-based foodpreneurs can turn their everyday skills into simple, sustainable digital products that sell on autopilot and while you sleep! From recipe eBooks to mini courses, styling guides, ingredient lists, and downloadable templates, we walk you through how to choose winning products that sell, how to price them, test ideas quickly, and package your knowledge in a way people are excited to buy. We also ta...
In this episode, we walk through the basics of starting a cottage food business in a way that feels doable and not overwhelming. Even if you are making charcuterie... you too can easily sell other things from home. We talk about what we can legally sell, what rules we need to pay attention to, and the simple steps we can take to set things up the right way from the start. We also share real-world tips from our own experience—like choosing the right products, keeping our kitchen o...
In this episode, we walk through how we set up for a private charcuterie cart event and what really goes on behind the scenes. We talk about planning, contract, pricing, menu, shopping, packing, creating, timing and all the small decisions that helped us stay organized and confident. We also share with you what we would have done differently to spend less and avoid undue stress. Get the full FREE breakdown with menu, shopping list and photos of the items we put on the cart in our Facebo...
We’re diving deep into our Black Friday game plan — from how we’re setting up preorders, bundles, and market displays to how we’re automating social posts, emails, and checkout links for a smoother holiday rush. This episode breaks down exactly how we’re turning the busiest shopping weekend of the year into our most profitable one yet. We share how to: Create irresistible charcuterie gift bundles and “ready-to-go” boxesUse early-bird preorder systems to stay ahead of the rushMaximize visibili...
When we first started our food side hustles, nothing was fancy — just good ideas, simple setups, and a lot of learning as we went. In this episode, we talk about what it’s really like to turn a food passion into something profitable: testing products, figuring out pricing, understanding cottage food laws, and building confidence with every sale. It’s not about being perfect from the start — it’s about starting small, learning fast, and growing something that actually fits our lives. If ...
Today we’re diving into the power of pop-up events and how they can help you grow your charcuterie or cottage food business. In this episode, we share real stories and practical tips from our own events — from getting set up and staying compliant to making sales and building connections. You’ll learn how to market yourself, collect customer info, and turn every event into more visibility (and profit). Pop-ups are more than just a sales day — they’re a chance to connect, learn, and grow your b...
The holidays are a whirlwind for home-based food business owners! In fact, it’s the biggest opportunity of the year to earn a ton. In this episode of the Charcuterie & Cottage Biz Podcast, sisters, Patti & Andrea, share their tips and advice for making the most of the fall season and how to earn more than the rest of the year. Additionally, they are sharing their bonus list of 25 creative and profitable holiday menu ideas to help you stand out among your competitors. &nbsp...
In this episode of Charcuterie & Cottage Food Biz, we dive deep into the world of food labels, and trust us, it’s more exciting (and important!) than it sounds. Whether you’re selling charcuterie boxes, cupcakes, or tamales, pre-packaged charcuterie, your labels do double duty: they keep you compliant with cottage food laws and help you build a brand that sticks in your customers’ minds. We cover everything from ingredient lists, allergens, and safe packaging to the fun side of making you...
If you already have a website for your charcuterie (or cottage business), but you are struggling getting sales and new business from the site, then this episode is for you! Maybe you have been wondering what else you could be doing to grow your existing business. Join our special guests as they give a third-party overview of a plan that will help you expand and grow your current business. And, if you were considering a new site and just now sure what direction to take... thi...
In this episode of the Charcuterie Launch Lab, we are pulling back the curtain on what it really takes to turn a food passion into a business that works online. We’ve been in your shoes. Learn the comparisons of available website platforms and what you really SHOULD be considering when choosing a website platform. Learn how to build trust online and the ways to market, get more customers on autopilot using your site, and most importantly, why having a site that can integrate...
Ever thought about selling food from your home-based kitchen. In most states and provinces in the US and Canada, you can do it! However... there are some easy steps, rules, regulations, and requirements you need to be aware of before you just start cooking and peddling your yumminess all over town. So, in this episode we hit home 30 things you need to know about getting your Cottage food license and selling food from home and we go through all 30 in 30 minutes!!! Join us for...
It's gift-giving season!!! Ready to turn your charcuterie into gifts you can sell for an increased year-round income stream? In this episode, we unpack everything you need to know about charcuterie packaging, seasonal gift theme ideas, the perfect customers, and marketing strategies that help you stand out and sell you goodies for more money! From ingredients to packaging hacks to profitable upsells and marketing tips and advice, you’ll walk away with fresh inspiration for every season,...
Thinking about starting a charcuterie cart business? In this episode of The Charcuterie Launch Lab, we break down everything you need to know before rolling out your cart—from what makes a cart different from boards and grazing tables, to how to price for private events vs. public markets. We also dive into cottage laws, permits, and on-site food prep requirements that can make or break your setup. Whether you’re serving weddings, farmers markets, or corporate events, Andrea and Patti share r...
In this episode, we’re diving into 10 powerful and creative ways to use AI – especially tools like ChatGPT and Google Gemini – to build, market, and grow your food business faster. Whether you run a charcuterie company, a catering service, or a home-based baking business, you’ll discover how AI can help you plan menus, price for profit, create irresistible social content, and even automate your customer follow-up. If you’ve been curious about how AI technology can save you time and boos...
In this episode, we’re sharing how we built our charcuterie business from the ground up, including and the tools, systems, and strategies that helped us grow it into something fun, profitable, and sustainable... with orders on auto-pilot. We’ll talk about what what you should do to market, make sales, and deliver using tools we could not live without! We also get into why we wrote our new book, Charcuterie Profit Secrets that is now available at https://grazingbiz.com/profit...
This is Part 2 of our behind-the-scenes breakdown of vending at a 3-day outdoor charcuterie event. We dive deeper into what really happened on the ground—from setup struggles and foot traffic issues to what saved our sales (hello, breakfast boards). Join us as we share the real talk, team wins, and takeaways you can use for your own market setup. If you want more help to get your Charcuterie or home-based food Business launched or grow it online, we got you covered: START OR GROW A CHA...
In this episode One, of a two-parter...we’re sharing the real behind-the-scenes of our three-day charcuterie event over the Fourth of July—what went right, what challenged us, and how we worked through it all together. From weather issues and low foot traffic to smart prep and food safety wins, this episode is packed with honest lessons and practical tips to help us all show up stronger at our next outdoor event. If you want more help to get your Charcuterie or home-based food Business ...
Setting up your charcuterie cart at outdoor markets can be a game-changer—but only if you do it right. In this episode, the GrazingBiz Sisters, Patti and Andrea, share everything they are doing exactly to get set up for success at a three-day event expected to gain 30,000 to 40,000 attendees. Don't miss this episode for the most important tips on how to prepare for any size outdoor event with your Charcuterie Cart, what to bring, how to price, how to set up and stand out with your...
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