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All About Hair...and So Much More.
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All About Hair...and So Much More.

Author: Danise Keilitz

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Welcome to All About Hair with Danise...where beautiful hair is just the beginning.


I'm Danise, a hairstylist, educator, and salon owner with more than 30 years in the beauty industry. After owning four award-winning salons, I never imagined I'd build another one...until now.


Join me as I document the real journey of creating Panache & Company from the ground up. From finding the perfect location and designing the salon to hiring a team, mentoring stylists, serving clients, and navigating the unexpected, you'll hear the honest conversations that happen behind every milestone.


Whether you're a client looking for trusted hair advice, a stylist building your career, or a salon owner growing your business, you'll find practical education, inspiring stories, and real-life lessons from behind the chair and beyond.


New episodes feature:
 • Behind-the-scenes salon building
 • Hair education and healthy hair tips
 • Business and leadership insights
 • Stylist career development
 • Client transformations
 • Honest conversations about entrepreneurship and life


Remember...when you know better, you do better.

225 Episodes
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Send Danise a Text Message. The hardest part of opening a new salon isn’t paint colors or chairs, it’s being fully ready while someone else’s timeline decides when you can move. We give a candid update on Panache and Company as we move from a disappointing location that fell through to an exciting new space in Newtown on Center Street in Williamsburg, Virginia. The vibe is perfect, the vision is clear, and the waiting is real: the property closing delays the lease, which delays construction, ...
Send Danise a Text Message. The moment you catch a glimpse of your scalp under harsh bathroom lights can hit harder than you expect. When your part looks wider, your crown feels flat, or your ponytail is suddenly half the thickness, it’s easy to wonder what happened and whether anyone else notices. I want to slow that moment down, name what’s going on, and remind you that thinning hair in women is common, complex, and absolutely worth talking about with honesty. We dig into the real reasons ...
Send Danise a Text Message. A non-compete can look like “standard salon paperwork” until the day you want to leave and realize it might block you from working anywhere nearby. We talk through the real reasons salon owners use non-competes, including the very valid desire to protect an investment, training time, marketing, and confidential business information. Then I separate what often gets mashed together in one employment agreement: a non-compete, a client non-solicitation clause, a...
Send Danise a Text Message. Stylists are walking away from traditional salons in record numbers, and I understand why. When you’re giving up 50 to 55% but only getting a chair and some shampoo, the math feels insulting. But here’s the question I really want to ask: is the commission salon model broken, or have too many salons stopped earning their share? I share what Chris and I are building at Panache and Company and why I still believe a great commission salon can be one of the best career...
Send Danise a Text Message. Your hair can change quietly, then all at once: a thinner ponytail, a scalp that shows in photos, a part that seems to widen overnight. After more than 30 years behind the chair, we’re hearing those worries constantly and we know they’re not shallow. Hair loss hits identity, confidence, and the way you move through your day. We’re sharing something new we’re genuinely excited about: enrolling in Kelly Maxwell’s Elevate Mesh Integration Certification Program and br...
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