Home Business Profits with Ray Higdon

Cold messaging gets a bad reputation, especially from influencers who tell you it is gross and beneath them. But here is the truth Ray shares in this episode: most of us do not have the level of influence to just sit back and wait for leads to show up. In this episode Ray teaches exactly how to start conversations with strangers online in a way that actually gets responses, and he tells the story of Christina Danielle, a student who refused to do videos or content and instead became the number one recruiter in her entire company for five years straight using nothing but cold messaging. Ray breaks down the biggest mistake people make when reaching out to strangers, trying to build rapport too soon, and gives you the two specific times when rapport actually belongs in the conversation. He walks through exactly what a prospect is thinking when a stranger messages them, and how answering those unspoken questions fast is what gets you a reply. Ray also shares a real story from a coaching call the night before this episode, where a couple nervous about reaching out to med spas finally hit send on their first message and are already on track to hit a new rank. Whether it is social media or email, this episode gives you the mindset and the exact approach to finally start those conversations with confidence. 👉 HigdonGroup.com/Book 👉 Network Marketers for Jesus 👉 HigdonGroup.com/Channel 👉 BrotherUp.com Ray Higdon is a bestselling author of several books, a renowned inspirational speaker, earner of multiple seven figures in a multi-million dollar home-based business, and founder of the Higdon Group, a Fortune 5000 company, where he's helped clients generate over 500,000 new customers through his proven coaching programs (https://rayhigdoncoaching.com). Ray helps sales leaders create teams that perform without draining them. Partner with Ray: ★ Become A Rank Maker: https://rankmakers.com ★ Apply for Coaching: https://higdongroup.com/coaching ★ Invite to Speak: https://higdongroup.com/speaking ★ Order his Books: https://rankmakershop.com/collections/books-journals/book Connect with Ray: ★ Podcast: https://higdongroup.com/podcast ★ Facebook: https://www.facebook.com/rayhigdonpage ★ Instagram: https://www.instagram.com/rayhigdon ★ Twitter: https://twitter.com/rayhigdon ★ LinkedIn: https://www.linkedin.com/in/rayhigdon Thank you for watching, and be sure to subscribe for more: https://www.youtube.com/@saleswithrayhigdon We believe in you! Ray Higdon More About Ray: Ray's Home Business Profits has had over 10 million downloads, with approximately 160k monthly downloads (https://higdongroup.com/podcast). As a top keynote speaker, Ray has shared the stage with world-renowned thought leaders, including Tony Robbins, Les Brown, Brendon Burchard, Robert Kiyosaki, Bob Proctor, Gary Vaynerchuk, Grant Cardone, Magic Johnson, and many more (https://higdongroup.com/speaking). Ray resides in Naples, Florida, with his wife Jessica, a prominent realtor. They have four children. As a follower of Jesus Christ, Ray incorporates faith-based principles into all of his decisions, life challenges, and business successes. They have raised over $1,000,000 to support families in need, fight human trafficking, and advance alternatives to traditional health care. Learn more about Ray Higdon: https://www.rayhigdon.com

After training sales teams in over 50 countries and helping generate more than 300,000 new customers, Ray Higdon has learned exactly what separates a struggling sales rep from a world class one. It is not talent. It is not personality. It comes down to one skill that most people avoid, and in this episode Ray breaks down exactly why so many good, hardworking people stay stuck at the bottom of their sales team while a small few consistently rise to the top. Ray gets honest about the fear so many reps carry around closing, and why avoiding it because you do not want to be pushy actually makes you more pushy in the long run. He unpacks the real reason prospects say no, and it has nothing to do with your product. It is because you are focused on your solution instead of their actual problem. Ray gives you a simple question you can ask in any sales conversation the moment you feel anxious or feel like you are losing the sale, one that will completely change how prospects respond to you. If you believe in what you sell and you want to help more people say yes to it, this episode will show you the one shift that changes everything. 👉 HigdonGroup.com/Book 👉 Network Marketers for Jesus 👉 HigdonGroup.com/Channel 👉 BrotherUp.com Ray Higdon is a bestselling author of several books, a renowned inspirational speaker, earner of multiple seven figures in a multi-million dollar home-based business, and founder of the Higdon Group, a Fortune 5000 company, where he's helped clients generate over 500,000 new customers through his proven coaching programs (https://rayhigdoncoaching.com). Ray helps sales leaders create teams that perform without draining them. Partner with Ray: ★ Become A Rank Maker: https://rankmakers.com ★ Apply for Coaching: https://higdongroup.com/coaching ★ Invite to Speak: https://higdongroup.com/speaking ★ Order his Books: https://rankmakershop.com/collections/books-journals/book Connect with Ray: ★ Podcast: https://higdongroup.com/podcast ★ Facebook: https://www.facebook.com/rayhigdonpage ★ Instagram: https://www.instagram.com/rayhigdon ★ Twitter: https://twitter.com/rayhigdon ★ LinkedIn: https://www.linkedin.com/in/rayhigdon Thank you for watching, and be sure to subscribe for more: https://www.youtube.com/@saleswithrayhigdon We believe in you! Ray Higdon More About Ray: Ray's Home Business Profits has had over 10 million downloads, with approximately 160k monthly downloads (https://higdongroup.com/podcast). As a top keynote speaker, Ray has shared the stage with world-renowned thought leaders, including Tony Robbins, Les Brown, Brendon Burchard, Robert Kiyosaki, Bob Proctor, Gary Vaynerchuk, Grant Cardone, Magic Johnson, and many more (https://higdongroup.com/speaking). Ray resides in Naples, Florida, with his wife Jessica, a prominent realtor. They have four children. As a follower of Jesus Christ, Ray incorporates faith-based principles into all of his decisions, life challenges, and business successes. They have raised over $1,000,000 to support families in need, fight human trafficking, and advance alternatives to traditional health care. Learn more about Ray Higdon: https://www.rayhigdon.com

If you hear this objection all the time, Ray has news for you: the real problem is not the prospect, it is that you are focused more on your solution than their actual problem. In this episode Ray teaches exactly what to say when someone tells you "I need to think about it," and unlike a lot of objections that need a custom response, this one has the same answer every single time. Ray grounds this training in his four P method, specifically the pillar of position, and explains the number one rule when you cannot make progress in a conversation: fall back on position. He walks through the exact words to use, starting with putting the prospect at ease instead of getting defensive, then asking the simple question that uncovers what initially made them take a look in the first place. From there Ray shows you how to gently guide the conversation back to their real problem or desire, and why your job is not to defend your product but to help the prospect see clearly that their problem is something worth solving now. Ray closes with a reminder that objections are not something to fear or avoid, they show up in the majority of every sale he has ever made, and the North Star through all of it is always their problem. 👉 HigdonGroup.com/Book 👉 Network Marketers for Jesus 👉 HigdonGroup.com/Channel 👉 BrotherUp.com Ray Higdon is a bestselling author of several books, a renowned inspirational speaker, earner of multiple seven figures in a multi-million dollar home-based business, and founder of the Higdon Group, a Fortune 5000 company, where he's helped clients generate over 500,000 new customers through his proven coaching programs (https://rayhigdoncoaching.com). Ray helps sales leaders create teams that perform without draining them. Partner with Ray: ★ Become A Rank Maker: https://rankmakers.com ★ Apply for Coaching: https://higdongroup.com/coaching ★ Invite to Speak: https://higdongroup.com/speaking ★ Order his Books: https://rankmakershop.com/collections/books-journals/book Connect with Ray: ★ Podcast: https://higdongroup.com/podcast ★ Facebook: https://www.facebook.com/rayhigdonpage ★ Instagram: https://www.instagram.com/rayhigdon ★ Twitter: https://twitter.com/rayhigdon ★ LinkedIn: https://www.linkedin.com/in/rayhigdon Thank you for watching, and be sure to subscribe for more: https://www.youtube.com/@saleswithrayhigdon We believe in you! Ray Higdon More About Ray: Ray's Home Business Profits has had over 10 million downloads, with approximately 160k monthly downloads (https://higdongroup.com/podcast). As a top keynote speaker, Ray has shared the stage with world-renowned thought leaders, including Tony Robbins, Les Brown, Brendon Burchard, Robert Kiyosaki, Bob Proctor, Gary Vaynerchuk, Grant Cardone, Magic Johnson, and many more (https://higdongroup.com/speaking). Ray resides in Naples, Florida, with his wife Jessica, a prominent realtor. They have four children. As a follower of Jesus Christ, Ray incorporates faith-based principles into all of his decisions, life challenges, and business successes. They have raised over $1,000,000 to support families in need, fight human trafficking, and advance alternatives to traditional health care. Learn more about Ray Higdon: https://www.rayhigdon.com

Follow up does not annoy prospects. Bad follow up does. In this episode Ray digs into why "just checking in" is the laziest, most ineffective message you can send, and gives you the two word mindset shift that fixes it for good: be busy. Ray explains that if you are not actually busy living a full life, building your business, spending time with your kids, growing in your faith, then it is time to get busy, because your schedule is dictating the speed of your success. Ray shares his tried and true script for reconnecting with someone you have not talked to in a long time, along with his three step follow up for cold market prospects who have gone quiet, a method he has personally taught for over a decade that gets over half of ghosters to respond. He also gives you his favorite line for warm market, friends and family who leave you on read, and explains exactly why it works almost every time. Most importantly, Ray reminds you that a response is not the goal. Moving someone closer to solving their problem is the goal, and that starts with knowing what that problem actually is better than you know your own product. 👉 HigdonGroup.com/Book 👉 Network Marketers for Jesus 👉 HigdonGroup.com/Channel 👉 BrotherUp.com Ray Higdon is a bestselling author of several books, a renowned inspirational speaker, earner of multiple seven figures in a multi-million dollar home-based business, and founder of the Higdon Group, a Fortune 5000 company, where he's helped clients generate over 500,000 new customers through his proven coaching programs (https://rayhigdoncoaching.com). Ray helps sales leaders create teams that perform without draining them. Partner with Ray: ★ Become A Rank Maker: https://rankmakers.com ★ Apply for Coaching: https://higdongroup.com/coaching ★ Invite to Speak: https://higdongroup.com/speaking ★ Order his Books: https://rankmakershop.com/collections/books-journals/book Connect with Ray: ★ Podcast: https://higdongroup.com/podcast ★ Facebook: https://www.facebook.com/rayhigdonpage ★ Instagram: https://www.instagram.com/rayhigdon ★ Twitter: https://twitter.com/rayhigdon ★ LinkedIn: https://www.linkedin.com/in/rayhigdon Thank you for watching, and be sure to subscribe for more: https://www.youtube.com/@saleswithrayhigdon We believe in you! Ray Higdon More About Ray: Ray's Home Business Profits has had over 10 million downloads, with approximately 160k monthly downloads (https://higdongroup.com/podcast). As a top keynote speaker, Ray has shared the stage with world-renowned thought leaders, including Tony Robbins, Les Brown, Brendon Burchard, Robert Kiyosaki, Bob Proctor, Gary Vaynerchuk, Grant Cardone, Magic Johnson, and many more (https://higdongroup.com/speaking). Ray resides in Naples, Florida, with his wife Jessica, a prominent realtor. They have four children. As a follower of Jesus Christ, Ray incorporates faith-based principles into all of his decisions, life challenges, and business successes. They have raised over $1,000,000 to support families in need, fight human trafficking, and advance alternatives to traditional health care. Learn more about Ray Higdon: https://www.rayhigdon.com

You can protect your image or grow your income. Rarely both. Ray pulls no punches in this episode, calling out one of the biggest silent killers of sales success: the need for approval. If you're holding back from reaching out, posting content, or making the ask because you're worried about what people think, that fear is costing you real money. Ray shares from his own journey — including the real estate folks who laughed at him when he moved into direct sales, and then later asked if he was hiring. This episode is a gut check on fixed versus growth mindset, and why the path to mastery has nothing to do with natural talent. Ray admits he was terrible at public speaking, video, and sales when he started. He kept going anyway. Now people call him a natural. The truth is, nobody sees the reps behind the results. Whether it's closing, networking, or marketing, you can get better at all of it — but only if you stop letting people who have nothing to do with paying your bills determine how far you go. Show up, do the work, and stop waiting for the applause that may never come. 👉 HigdonGroup.com/Book 👉 Network Marketers for Jesus 👉 HigdonGroup.com/Channel 👉 BrotherUp.com Ray Higdon is a bestselling author of several books, a renowned inspirational speaker, earner of multiple seven figures in a multi-million dollar home-based business, and founder of the Higdon Group, a Fortune 5000 company, where he's helped clients generate over 500,000 new customers through his proven coaching programs (https://rayhigdoncoaching.com). Ray helps sales leaders create teams that perform without draining them. Partner with Ray: ★ Become A Rank Maker: https://rankmakers.com ★ Apply for Coaching: https://higdongroup.com/coaching ★ Invite to Speak: https://higdongroup.com/speaking ★ Order his Books: https://rankmakershop.com/collections/books-journals/book Connect with Ray: ★ Podcast: https://higdongroup.com/podcast ★ Facebook: https://www.facebook.com/rayhigdonpage ★ Instagram: https://www.instagram.com/rayhigdon ★ Twitter: https://twitter.com/rayhigdon ★ LinkedIn: https://www.linkedin.com/in/rayhigdon Thank you for watching, and be sure to subscribe for more: https://www.youtube.com/@saleswithrayhigdon We believe in you! Ray Higdon More About Ray: Ray's Home Business Profits has had over 10 million downloads, with approximately 160k monthly downloads (https://higdongroup.com/podcast). As a top keynote speaker, Ray has shared the stage with world-renowned thought leaders, including Tony Robbins, Les Brown, Brendon Burchard, Robert Kiyosaki, Bob Proctor, Gary Vaynerchuk, Grant Cardone, Magic Johnson, and many more (https://higdongroup.com/speaking). Ray resides in Naples, Florida, with his wife Jessica, a prominent realtor. They have four children. As a follower of Jesus Christ, Ray incorporates faith-based principles into all of his decisions, life challenges, and business successes. They have raised over $1,000,000 to support families in need, fight human trafficking, and advance alternatives to traditional health care. Learn more about Ray Higdon: https://www.rayhigdon.com