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Welcome to Uncommon Real Estate, hosted by multi-Millionaire real estate agent and investor Chris Craddock and Jeff Saferite. In exclusive mastermind conversations with some of the brightest minds in real estate, you’ll learn how to earn an extra 6-figures a year by finding creative solutions as real estate agents and investors. Don’t follow the herd, Be Uncommon!
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In this throwback episode of the Uncommon Real Estate Podcast, Chris sits down with long-time friend and powerhouse team leader Susan Arant to talk about what it really takes to grow a thriving real estate business with your spouse — without losing your mind or your marriage. Susan and her husband Gene have led one of Austin’s most respected real estate teams, selling over 3,000 homes with a concierge-level client experience and a team culture rooted in intentionality and excellence. From nav...
In this solo episode of the Uncommon Real Estate Podcast, Chris breaks down the brutal truth about building your first $100K: why it feels so slow, frustrating, and honestly…not worth it in the beginning. If you’ve ever felt like you’re doing all the right things but not seeing results yet, this episode will hit home. Chris unpacks the math behind saving and investing, explains why your money isn’t working for you (yet), and reveals the psychological shift required to push through the hardest...
What separates agents who struggle from those who scale fast? In this episode, Chris sits down with Kelli Brown, who went from being completely broke, overwhelmed, and unsure if real estate was even a viable career… to closing multiple deals a month in less than a year. Her secret? She stopped avoiding hard problems—and started running straight at them. From tracking down a missing property owner living under a bridge to navigating complex title issues, Kelli proves that the biggest paydays i...
Most real estate agents believe the path to more income is simple: get more leads. But what if the biggest opportunity is sitting inside the leads you already have? In this replay episode of Uncommon Real Estate, Chris Craddock sits down with entrepreneur, tech founder, and REI BlackBook creator Damon Remy to talk about the real reason most agents miss deals—and how better follow-up systems can unlock massive hidden revenue. In This Episode, We Cover Why most real estate agents lose deals in ...
Most agents try to build their business alone. They grind, hustle, and try to carry everything themselves—from production to leadership to operations. But eventually, that approach hits a ceiling. Today’s guest, Kristina Price, shares her journey from working in corporate sales at Homes.com to becoming a top 1% agent in Hampton Roads and building a multi-state real estate team. Along the way, she experienced the highs of rapid growth—and the burnout that can come from trying to do everything ...
Real estate isn't a hobby—it's a high-stakes professional sport. If you are an ambitious new agent feeling overwhelmed, broke, or like an "imposter," this episode is for you. Chris sits down with his "Franchise Player," Belle Tunstall, who went from crying in her car with a failing engine to being named one of the Top 30 agents under 30 in the world. She explains exactly how she translated her background as an elite college athlete into a real estate career that consistently clears 65+ transa...
Success isn't a skill; it's an identity. Chris breaks down the "Uncommon" traits that separate the best from the rest. He dives into the Entrepreneurial Operating System (EOS) and the specific core values he looks for when hiring "machines" for his own team. Inside this episode, you’ll discover: Why "Harvard smart" doesn't matter in real estate, but pattern recognition does.Why you must expect the win BEFORE you walk into the listing appointment (and the "paperwork test" that proves if ...
Are you a new agent tired of the "hamster wheel" and ready to actually hit those six-figure goals? In this power-packed replay, Chris sits down with top-producer Jon Smith to dissect exactly how he closed a staggering $34 Million in volume during his first two years in the business. Jon doesn't have a secret database or a magic wand-he had a system. He explains why your background (whether it's ministry, sports, or corporate) is your greatest asset and how to translate your past e...
In this throwback solo episode from the COVID days, Chris breaks down how smart investors are using tax law, retirement rollouts, and creative strategies to build massive wealth even without a pile of cash. You'll learn how to tap into your retirement accounts penalty-free, how to compare stock market vs. real estate returns the right way, and how to use depreciation and principal paydown to legally reduce your tax bill while stacking cashflow. Chris also shares his personal playbook for deci...
In this banger episode, Chris breaks down the jaw-dropping new NAR data: 71% of real estate agents did zero transactions in 2025. If that doesn’t light a fire under you, nothing will. Chris calls out the excuses, dismantles the lies agents tell themselves, and delivers a no-BS roadmap to rising above the 71% and finally building a business that prints both cash and long-term wealth. Whether you're new to the game or 10 years in, this episode will challenge you, inspire you, and give you the ...
Most agents want to "act" like entrepreneurs when they're actually unemployed. If you don't have a client, you don't have a business. In this throwback episode, host Chris goes into the essential strategies for scaling a real estate business from goose eggs to 24 deals per year. He offers actionable insights to help real estate professionals navigate common pitfalls and achieve sustained success. Takeaways: - Focus on the right activities. - Master the basics before getting fancy. - Turning ...
In this throwback episode, Chris sits down with Mercy Lugo-Struthers, a top real estate professional and team leader, to break down the secrets to closing online leads and building a thriving real estate business. Mercy shares how her team has mastered online lead conversion, particularly through platforms like Zillow Flex, and the mindset and strategies agents need to succeed in today’s market. Whether you're struggling to turn online leads into sales or looking for ways to improve you...
No coddling in 2026! If you're tired of excuses, sugar-coated advice, and waiting around for the market to improve, this episode is your wake-up call. From tracking every number, to talking to more people than ever before, to cutting out distractions and dead weight, Chris reveals the mindset, metrics, and methods that will set you apart in 2026. What You’ll Learn Why “unreasonable goals” are the only kind worth setting in 2026The real minimum standard for daily conversations with clien...
In this solo throwback episode, Chris Craddock breaks down the exact strategy that helped him close over 40 transactions in his first year as a full-time real estate agent. And it all started with one simple, non-negotiable rule: talk to at least 10 people a day about real estate. Chris unpacks the mindset, discipline, and math behind daily prospecting, the danger of stopping once you get busy, and how hiring support helped him scale without sacrificing future business. What You'l...
In this rerun episode, Chris sits down with Kelly Cook, a former Division I college athlete and football coach turned top-producing real estate team leader in Arizona. Kelly shares how the principles of coaching, discipline, and leverage helped him scale from solo agent to running a $100M+ team in annual sales volume. If you’ve ever hit a ceiling in your real estate business—especially between 15 and 50 deals a year—this episode is for you. You’ll learn how Kelly used morning routines, coachi...
Most agents are taught to "always be closing." Kyle Wallace was taught to "always be serving." In this throwback episode, we revisit Kyle’s journey from Youth Pastor to one of the industry's most successful leaders. We’re diving deep into why "soft skills" lead to hard profits and how Kyle leveraged authenticity to build a business that is both highly efficient and deeply relational. Key Takeaways: Breaking the Mold: Why Kyle’s unique business model outperforms traditional "grind" cultures.Th...
In this solo episode, Chris unleashes one of his most urgent and unfiltered talks yet. Drawing from personal family stories, real market data, and hard financial truths, Chris breaks down exactly how inflation, debt, and government policy are creating a wealth divide — and why real estate is the last lifeline for anyone looking to escape the squeeze on the middle class. You’ll learn: Why inflation isn’t just coming — it’s already here (and what that means for your wallet)How a 30-year fixed m...
In this powerful replay, Chris sits down with Vanessa Jaldin. A former salon owner who absolutely crushed her first full-time year in real estate with 30 deals closed. Vanessa doesn't come from a sales background, but she brings with her the two most important assets: an obsession with service and a willingness to outwork everyone else. In this episode, you'll learn: Why customer service is your #1 conversion toolThe mindset shift Vanessa made to go all-in on real estateHow she turned “no exp...
In this powerful solo episode, Chris Craddock shares the behind-the-scenes takeaways from a live Tony Robbins event—and how it lit a fire under his real estate investing game. From breaking down the mindset traps that keep agents broke, to showing how real estate creates freedom through Monthly Recurring Revenue (MRR), this episode is a wake-up call for anyone who wants to stop grinding for commission and start letting their money do the heavy lifting. Chris also opens up about: The #1 reason...
In this powerful rerun, Chris sits down with top-producing agent, investor, and national speaker Aaron West to unpack what it takes to survive — and even thrive — in what’s arguably the toughest real estate market since 1981. With over 1,900 transactions and $60M+ in annual volume under his belt, Aaron shares practical strategies and battle-tested systems for staying consistent, building wealth, and planning for long-term success. What You’ll Learn The lead-indicator strategy Aaron uses to gu...
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