DiscoverStory‑Driven Fundraising | Ministry, Fundraising Ideas, Donations, Marketing Plan, NonProfit Groups
Story‑Driven Fundraising | Ministry, Fundraising Ideas, Donations, Marketing Plan, NonProfit Groups
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Story‑Driven Fundraising | Ministry, Fundraising Ideas, Donations, Marketing Plan, NonProfit Groups

Author: Lisa Diaz - Fundraising Coach, Nonprofit Strategist

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Do you wish fundraising was easier? Do you wish you didn’t have to worry so much about the money? Feeling the awkwardness, the icky-shame feeling of asking for money? Putting so much effort in but still getting “nos” or worse… ghosting?


I’m excited you’re here!! This is the place for you to learn how to fundraise easier, get rid of the shame and awkwardness of asking for money, and finally start growing supporters for your ministry that stay for the long haul!


Hi, I’m Lisa. I love Jesus, have been in ministry since I was born (missionary kid here) and I love being a part of what God is doing in people’s lives!


I’ve worked with and in ministries that struggle to truly connect with supporters. I’ve seen the stigma around raising support, the scramble across platforms and videos to “keep up,” and the relentless trial-and-error that never quite clicks—often ending in burnout.


But then I saw first hand the power of story and was BLOWN AWAY at how quickly it engaged donors and encouraged them to donate- the first time I used the power of story in our messaging, we raised so much support, the team wasn’t even prepared for it! This had never happened before!

And I want the same for your ministry!!


If you’re ready to finally raise the support you need—without the constant stress or worry…

If you want to grow your base of supporters and keep them with you for the long haul…

If you’re looking for a simple strategy you can use again and again—one that replaces burnout with confidence…

And if you’re ready to drop the awkward, icky, or shameful feelings around asking for money…

Then this podcast is for you.

Grab your coffee, your calling, and maybe a snack—let’s do this.



-Lisa


Connect w/ me:
lisa@irisstorytelling.com
https://irisstorytelling.com

55 Episodes
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You’re doing the work. You’re showing up. You care deeply about the mission—but when it comes time to write a newsletter or ask for support, you freeze. Fundraising feels heavy, confusing, and way harder than it should. In this episode, I walk you through a simple story framework you can start using immediately to bring clarity to your messaging and help donors stay engaged—without forcing yourself to say things that feel awkward or inauthentic. If you’ve ever stared at a blank screen wonde...
When you’re buried in the day-to-day of ministry, it’s easy to lose sight of the big picture—and even harder to explain what your ministry actually does. You end up stumbling through explanations, listing programs, and hoping donors somehow “get it.” In this episode, we talk about why unclear messaging makes ministry fundraising harder than it needs to be—and how to get out of the weeds. You’ll learn the three anchors every ministry message needs so donors understand your mission, feel conf...
Ministry fundraising can feel exhausting—especially when you’ve been faithful for years and still feel like you’re barely making it. If you’re juggling everything, trying every strategy, and still feeling scattered, this episode is for you. In this conversation, we talk about why fundraising so often feels heavy and unfocused—and how to move from burnout and pressure into clarity and peace. I walk you through three simple shifts that help you stop carrying what God never asked you to carr...
If you hate fundraising and feel an overwhelming sense of shame or “ick” every time you have to ask for money, you’re not alone—and you’re not doing anything wrong. In this episode, we unpack why asking for money feels so uncomfortable for so many ministry leaders and share three practical mindset shifts that can ease (and even dissolve) that icky feeling. If fundraising feels heavy, awkward, or emotionally draining—and you’re tired of forcing yourself to push through it—this ...
https://podcasts.apple.com/us/podcast/48-is-there-1-thing-that-creates-explosive-fundraising-growth/id1827301847?i=1000745702596If ministry fundraising feels heavy, confusing, or harder than it should be, unclear messaging may be the real issue holding you back. In this episode, you’ll hear a live coaching conversation with a seasoned ministry leader who admits, “Sometimes I don’t even know what we’re doing”—and why that feeling makes fundraising intimidating, inconsistent, and exhaus...
If your ministry fundraising feels stuck—no matter how long you’ve been serving or how faithfully you’ve shown up—there may be something deeper holding it back. In this episode, we unpack 3 common beliefs that quietly keep ministry fundraising from moving forward. If you’re tired of second-guessing what to say, feeling awkward asking for support, or wondering why your message isn’t connecting, this episode will help you get unstuck and begin fundraising with greater confidence and peace. ...
If your ministry is barely making ends meet and you’ve been searching for the one thing that will finally bring explosive fundraising growth, this episode is for you. Many ministry leaders feel stuck—faithful, hardworking, and called by God, yet seeing little or no growth in monthly support and donations. Is there a single change that can create overnight fundraising breakthroughs? This episode will help you release the pressure of “quick wins,” build a sustainable fundraising mindset, an...
If your fundraising messaging isn’t working and you know it’s inconsistent, confusing, or simply not connecting with donors—but you don’t know where to start—this episode is for you. In this episode, I'll walk you through step one of fixing your fundraising message by going back to the core of your ministry: why it exists. This practical, faith-centered teaching will help you simplify your message, gain confidence in fundraising, and start creating donor messaging that is clear, compe...
Donors aren’t responding—and it can leave you feeling confused, discouraged, and unsure of what’s actually wrong with your fundraising. You’re sending emails, posting on social media, updating your website, and sharing about the work you’re doing, yet donors still don’t seem to connect, engage, or give. In this episode, we uncover what your fundraising message is likely missing and why story is the key to creating a real donor connection. If your fundraising feels stuck and you’re not...
Ever had a big fundraising day—like Giving Tuesday—where you showed up, did what you could, and still felt disappointed by the results? In this episode, we talk about why some fundraising days fall flat and why it usually has less to do with competition and more to do with trust. You’ll learn three simple ways to build stronger donor relationships so fundraising becomes more sustainable and less exhausting over time. Similar Episodes: 41 | When Your Ministry Feels Invisible: 3 Steps to Bu...
Your nonprofit may be struggling with fundraising not because its mission isn’t important, but because its messaging is unclear. When nonprofit messaging relies on clever titles, insider language, or vague slogans, potential donors feel confused and move on. In this episode, I'll unpack the most common nonprofit messaging mistake that quietly costs donors—why clarity builds trust, how confusing messaging hurts donor engagement and retention, and what nonprofit leaders can do to simpli...
Is your ministry messaging falling flat—no engagement, low responses, and donors who just aren’t connecting with what you’re saying? In this episode, we talk about why “more information” isn’t the answer and how storytelling can instantly transform your fundraising communication. You’ll learn how story helps you engage donors quickly, build trust faster, and create messaging that is memorable in a noisy world. We’ll dig into the real reasons your social media posts, newsletters, donor...
Are you tired of chasing donors? If fundraising feels like an exhausting cycle of constantly finding new people because the ones you have aren’t sticking around, you’re not alone. In this episode, we unpack why that burnout happens and what it actually takes to attract donors who stay, grow with you, and truly care about the need your ministry meets. You’ll learn the three traits of loyal, long-term supporters, how motivation shapes donor behavior, and how your messaging can begin drawing in ...
Have you ever felt invisible in your fundraising—like no matter how hard you work, how many emails you send, or how consistently you show up, donors just aren’t responding? Many ministry leaders feel unseen and unheard, even while doing the exact work God has called them to. In this episode, we unpack why that happens and explore 3 practical ways to build donor trust so your ministry no longer feels overlooked in the fundraising process. You’ll learn why consistent donor communication matte...
Is your website losing potential donors? If your ministry fundraising feels stuck, your nonprofit website might be the silent culprit. Your homepage is often the first place donors land—and within seconds they decide whether they’ll stay, explore, and engage… or bounce. In this episode, we walk through the two messaging elements every ministry or nonprofit homepage must communicate immediately. Without these two pieces, your website becomes confusing, donor engagement drops, and you u...
If you’ve ever stepped into your fundraising role and felt unqualified, unsure, or like you’re “faking it,” this episode is for you. Imposter syndrome doesn’t just affect your confidence—it quietly sabotages your messaging and shapes the way donors perceive your ministry. In this episode, we walk through three practical steps to break free from that cycle by shifting your focus back to what God is doing, reviewing the words you use with donors, and rewriting your messaging so supporters can c...
If you’ve been feeling stretched thin, overwhelmed by endless tasks, and discouraged by the lack of progress in your fundraising, this episode is for you. Today we talk about what happens when you try to show up on every platform, chase every trend, and carry more than God ever asked you to. You’ll learn a simple, God-led process for releasing the overwhelm, choosing one primary messaging platform, and building consistent, meaningful relationships with your donors. This shift will help you mo...
If you feel like you’ve asked everyone you know for support—and you’re running out of people to approach—this episode will be a breath of fresh air. Today we’re talking about why relationship-based fundraising (“people give because they like me”) eventually hits a wall, and how to shift toward a mission-driven approach that’s stronger, deeper, and far more sustainable. You’ll learn the three steps to moving beyond friends-and-family giving: leaning into your ministry’s true vision and need, c...
If asking for money feels awkward, heavy, or even a little shameful, you are absolutely not alone—and it doesn’t have to stay that way. In this episode, we dig into why fundraising so often triggers discomfort, the beliefs we’ve absorbed over the years that make it feel “icky,” and how to reframe the entire experience through a healthy, God-centered mindset. You’ll learn simple shifts that help you see fundraising not as taking from others, but as giving them the opportunity to join what God ...
If your fundraising feels buried under noise, ignored by donors, or lost in a sea of competing messages, this episode will help you cut through the overwhelm. Today we’re unpacking the simple storytelling element that makes donors lean in, pay attention, and actually engage with what you share. Whether you’re speaking, posting on social media, writing an email, or crafting a donor appeal, this key shift will help your ministry stand out and connect more deeply with the people God has called t...
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