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Veterinary Business Podcast
Veterinary Business Podcast
Author: Veterinary Business Podcast
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Welcome to the Veterinary Business Podcast, a leading platform for veterinary business education and professional development dedicated to empowering veterinarians with the knowledge and skills to excel in their careers.
Join us as we dive into engaging conversations, insightful interviews, and expert advice from leaders in the field of veterinary medicine.
Join us as we dive into engaging conversations, insightful interviews, and expert advice from leaders in the field of veterinary medicine.
85 Episodes
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In this episode, financial strategist Michelle Musacchio, CPA, breaks down the hidden leaks and financial blind spots that drain veterinary practices — and shares simple systems to regain clarity, confidence, and sustainable profit. Learn how the CATS & DOGS method, smarter bonus structures, and intentional financial habits can transform your practice's stability and growth.
In this forward-thinking episode of the Veterinary Business Podcast, Dr. Mark Masaro shares his journey from clinical medicine to leadership in technology and mental health advocacy. He discusses identity shifts, navigating imposter syndrome, and embracing innovation as a path to wellbeing and career expansion. Listeners will hear how AI and digital tools can reduce burnout, why networking and mentorship are essential for non-clinical career success, and how the future of veterinary medicine will blend technology, empathy, and education to support healthier, more sustainable careers. This episode empowers veterinary professionals to explore new possibilities, prioritize mental health, and define success on their own terms.
In this eye-opening episode of the Veterinary Business Podcast, margin recovery expert Mark P. Shannon reveals the hidden financial drains quietly eroding veterinary practice profits—from confusing credit card fees to unnoticed vendor markups and auto-renewed contracts. With nearly a decade optimizing payment systems and recovering lost margin for healthcare organizations, Mark explains how most clinics can reduce processing costs by 30–60% without switching software or disrupting workflows. He breaks down interchange optimization in simple terms, shares how routine expense audits uncover thousands of dollars in avoidable costs, and empowers practice owners to regain control of their bottom line, allowing them to reinvest in their teams, patient care, and sustainable growth.
In this episode of the Veterinary Business Podcast, Claire Pickens, founder and CEO of Claire-ity Group LLC, shares insights on building a sustainable and fulfilling veterinary business. She discusses key mindset shifts for entrepreneurs moving from startup excitement to lasting success—highlighting how to maintain creativity, avoid early mistakes, and engage teams through dynamic business playbooks. Claire also explores balancing structure with innovation, optimizing workflows, and starting business planning with dreams and culture before the numbers, offering practical strategies to help veterinary leaders grow with purpose and clarity.
In this episode, experts Tiffany Gonzalvo and Dr. Lauren Pastewka share practical strategies to boost efficiency, strengthen team culture, and enhance leadership in veterinary practices. They discuss identifying workflow bottlenecks, balancing structure with flexibility, building psychological safety, using KPIs for growth, and managing compassion fatigue and conflict during change. A must-listen for veterinary leaders looking to create engaged, high-performing teams.
In this episode, Naren Arulraja, CEO of Ekwa Marketing, shares how veterinary practices can overcome price objections, build client trust, and boost treatment acceptance through effective marketing and communication. He highlights strategies for leveraging detailed online reviews, optimizing Google Business profiles, and creating story-driven testimonials that influence client decisions. With practical advice on client education, content marketing, and value-based messaging, Naren equips practice owners to attract the right clients, strengthen loyalty, and achieve sustainable growth by shifting the focus from price to value.
In this episode, Holly Corcoran, CPA and business strategist, shares how veterinary practice owners can navigate tax complexities, maximize deductions, and maintain financial health for sustainable growth. She highlights key insights from the HR1 bill, payroll and contractor reporting changes, and deductions for equipment, employee benefits, and retirement plans. With practical advice on real estate structuring, year-end reporting, and profit-sharing strategies, Holly equips clinic owners to reduce financial stress, stay compliant, and plan for long-term success.
In this episode, Naren Arulraja, CEO of Ekwa Marketing, shares how strategic marketing can reduce ER misuse, build client trust, and drive sustainable growth for veterinary practices. He highlights the power of SEO, consistent five-star Google reviews, and engaging content in guiding clients from awareness to trust. With insights on campaign essentials, KPIs, and long-term marketing systems, Naren offers practical advice for clinic owners seeking relief from ER strain while strengthening client relationships and ensuring lasting financial success.
Explore how a global veterinary perspective can boost your practice's efficiency, profitability, and client care in 2025. Esteban Satomayor shares insights on tackling management challenges, optimizing support teams, leveraging AI and digital tools, and maintaining the human touch. Learn practical advice on listening to clients to align services with their needs and ensure your practice thrives in a competitive market.
Running an independent or emergency veterinary practice? Don't miss this insightful session with expert panelists Stacy and Andrea from the Veterinary Business Institute as they unpack the evolving strategies and technologies reshaping workflows and client care in 2025. Learn how flexible hiring, employee-centered retention, positive culture building, and smart communication can streamline your practice operations.
Discover how a tier-based, performance-driven compensation system can revolutionize your veterinary practice team culture and motivation. In this episode, Dr. Christine Staten shares her journey from practicing veterinarian to innovative practice owner and business mentor. Learn practical strategies to design transparent pay tiers based on skills, knowledge, and teamwork that empower self-motivated staff, improve retention, and create a collaborative workplace. Whether you lead a startup or an established clinic, this episode offers actionable insights to build a fair, growth-focused team ready to share the burden—and the rewards—of success.
Running an independent or emergency veterinary practice? Don't miss this episode where Jacinte Moreau and Dr. Cindy Trice unpack the latest technologies that are reshaping workflows and client care in 2025. From AI scribing to personalized automated reminders, get inspired to lead your practice confidently into the next era.
In this special episode, hear from three seasoned experts as they unpack the complexities of veterinary practice transitions—from buying and selling to merging. Whether you're preparing to sell, looking to buy smart, or aiming to future-proof your practice, this discussion delivers actionable insights and real-world strategies to help you navigate today's ever-changing veterinary market.
From startup struggles during a recession to leading AI innovation in veterinary medicine, Dr. Karen Bolten shares a powerful story about transformation and tech. Dive into the practical ways AI is changing how vets work—and why it's critical to embrace this shift now or risk falling behind.
Can perfectionism be a professional hazard? Veterinarians, are you always giving and never refilling your own cup? Discover why saying "no" is a skill, and how practicing it could save your career—and your happiness.
In this insightful episode of the Veterinary Business Podcast, Dr. Amanda Landis-Hanna welcomes Erica Emmett, founder and Chief Inspiration Officer of FYR Consulting, to explore the critical topic of well-being and engagement within veterinary teams. Drawing from her two decades of experience as a licensed veterinary technician and her expertise in organizational leadership and strengths coaching, Erica shares practical strategies for fostering a strengths-based, values-aligned workplace culture. Discover how veterinary practices can improve communication, reduce turnover, support mental health, and create an environment where every team member feels valued and empowered. Whether you're a practice owner, manager, or team member, this episode offers actionable advice to build stronger, more connected, and healthier veterinary workplaces.
In this engaging episode of the Veterinary Business Podcast, host Michael Walker sits down with Sang Park, a seasoned expert in veterinary practice sales, mergers, acquisitions, and business valuation. With over a decade of experience, Sang shares his journey from a financial analyst to a passionate advocate for veterinary professionals, sparked by his personal experience as a pet owner. The conversation dives into the critical topic of addressing the innovation gap in veterinary practice management software, exploring how better data access, reporting, and analytics can transform practice operations. Sang offers practical insights on leveraging existing data, such as timestamps, to gain actionable insights and emphasizes the need for standardized data governance to unlock the full potential of practice management systems. Whether you're a practice owner, veterinarian, or manager, this episode provides valuable strategies to enhance efficiency, profitability, and client satisfaction in your veterinary practice.
What if the key to unlocking your veterinary practice's potential isn't in systems or strategy—but in energy? In this insightful episode of the Veterinary Business Podcast, host Michael Walker is joined by Dr. Jennifer Edwards, to explore how leadership energy shapes every aspect of veterinary practice success. Together, they dive into the Energy Leadership™ Index (ELI), a tool that uncovers how leaders show up under stress and in their daily lives. Discover how your energy impacts your team's morale, client relationships, and even your bottom line—and how shifting it can transform your entire practice. If you're a practice owner, manager, or aspiring leader looking to build a resilient, emotionally intelligent team, this episode is your blueprint.
In this episode of the Veterinary Business Podcast, we're joined by Joe Chikarollo, VP of Sales at Chikvet and a seasoned SaaS leader in the veterinary and dental software space. Joe shares his deep insights into how automation—especially online booking—can streamline operations, improve client experience, and boost revenue in veterinary clinics. Whether you're running a solo practice or overseeing a growing group of hospitals, this episode covers how to build scalable workflows, reduce CSR burnout, and make smarter marketing decisions with real-time data. We also dive into the challenges and myths around implementing tech in a busy clinic, and how white-glove onboarding can make the transition seamless. If you've been wondering whether automation is worth the investment or if your practice is "too small" to need it—this episode is for you.
Struggling with cash flow or profitability in your veterinary practice? Financial strategist Hunter Scott reveals the hidden mistakes draining your business—and the simple fixes to turn things around. Don't miss these game-changing insights!



