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Jewelry Business Academy Podcast
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Jewelry Business Academy Podcast

Author: Robyn Clark

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Hey, it's Robyn Clark! I'm a jewelry designer turned Jewelry Business Coach, and the host of the Jewelry Business Academy Podcast!

If you're a jewelry business owner looking to break through to the next level, then my courses, coaching programs, and podcast are for you. You'll learn how to overcome the biggest challenges in your business, and build and scale your business with as much ease and simplicity as possible.

Ready to work with me and implement systems & strategies into your business, so you can make MORE MONEY & RECLAIM YOUR TIME?

If you're ready to enter a chapter of growth and expansion, click the link below:

https://jewelrybusinessacademy.ca/
252 Episodes
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Think you just need a formula to get the right prices for your jewelry? Think again! Today I'm diving into why pricing needs to take into consideration your RESENTMENT PRICE. I'm also talking about the issue of underpricing and how it can lead to resentment towards your business.    Topics Discussed: The Importance of Resentment Pricing Underpricing Identifying Resentment and Making Changes Balancing Pricing and Market Value Price Changes Over Time Communication of Price Increases   Ready for growth? Then this invitation is for you...   If you're looking for my support on how to scale your jewelry business, join the Jewelry Business Academy. This is the most expansive and supportive container for jewelry business owners who want to scale to 6+ figures without burning out. You'll get my eyes on your business every single week, as well as lots of 1:1 support and will join a community of jewelry business owners all scaling their businesses together.   I've helped jewelry business owners from around the world, from those who are just starting out, to those making multiple six-figures, build solid foundations in their business, find clarity, implement systems and proven growth strategies, and hit big goals, and I want to help you do the same. Learn more here: jewelrybusinessacademy.ca   P.S. I love connecting with you on your entrepreneurial journey! Join me on Instagram: robynclarkcoaching  
Work with me 👉 https://www.jewelrybusinessacademy.ca/ Are you pushing through brain fog, low energy, mood shifts, or unexplained weight gain and telling yourself it's "just life"… even though your body is clearly asking for help?  In this episode, I sit down with naturopathic doctor Dr. Jennifer Bunzenmeyer to talk about perimenopause, menopause, and how women can reclaim their energy without relying on willpower or caffeine. We unpack why symptoms often show up slowly, why "normal" lab work isn't always optimal, and the foundational habits that make the biggest difference, like blood sugar balancing, protein, movement, sleep support, and gut health. Dr. Jen also shares how hormones shift over a 4–10 year perimenopause window, why stress and cortisol matter, and why strength training and bone health become non-negotiable as we age.  This conversation is your reminder: you're not broken… you're evolving, and you deserve support.     What You Will Learn in this Episode: How to spot the "quiet" signs of perimenopause before you hit burnout in business Why blood sugar balance, protein, and gut health can dramatically shift energy and brain fog How to think about "normal" labs vs. optimal trends (thyroid, A1C, cortisol patterns) A more sustainable approach to health habits (systems over willpower, quarter-by-quarter changes)   Topics Discussed: Perimenopause + menopause symptoms (sleep, mood, brain fog, energy) The "four pillars" approach (basics, gut, hormones, aging well) Protein, meal prep, movement, and joy as real energy tools Stress, cortisol, adrenals, and nervous system support Weight gain, insulin resistance, thyroid, estrogen/progesterone shifts Community and connection as a health essential   __________________________ Ready to grow + scale your jewelry business? Work with me → jewelrybusinessacademy.ca/fast-track If you loved today's episode, hit subscribe so you never miss a strategy drop. DM me your biggest takeaway on Instagram → @robynclarkcoaching Grab my free business guides → linktr.ee/robynclarkcoaching Instagram | https://www.instagram.com/perimenopausenaturopath/ Website | https://drjennbnd.com/
What happens when you stop rushing your jewelry business and start building it in a way that actually supports your life? In this special HOT SEAT episode, I'm in the guest seat while jewelry artist and Slow Made Podcast host Christine Mighion interviews me about creativity, slow living, energy, and building a business with intention. We dive into how the Jewelry Business Academy came to life, why confidence and visibility matter more than algorithms, and how honoring your energy is essential for long-term success. This conversation is part business strategy, part mindset shift, and part permission slip to stop doing things the "hard way." If you're craving more connection, clarity, and sustainability in your jewelry business, this episode is for you.     What You Will Learn in this Episode: Why confidence and using your voice matter more than any marketing hack How to build a jewelry business that supports your energy, not drains it The power of community and why jewelry artists don't have to do this alone How slow living and strategic sprints can coexist in a profitable business     Topics Discussed: Creativity and inspiration in business Slow living vs. hustle culture Energy management for jewelry business owners Building authentic connection online The evolution of the Jewelry Business Academy   __________________________ Ready to grow + scale your jewelry business? Work with me → jewelrybusinessacademy.ca/fast-track If you loved today's episode, hit subscribe so you never miss a strategy drop. DM me your biggest takeaway on Instagram → @robynclarkcoaching Grab my free business guides → linktr.ee/robynclarkcoaching Christine's Instagram | https://www.instagram.com/christinemighion/  Christine's Website | https://www.christinemighion.com/  Christine's Podcast | https://open.spotify.com/show/0GoUGA4xse5R8n8rIC7sBL
Have you ever wondered why your jewelry sells out in person… but barely moves online? In this extra-special live call-in coaching episode, I sit down with Rhylee Stone of Stone Clay & Co. for a real, unscripted Hot Seat coaching session and I walk her through exactly what's holding her back from consistent online sales. Rhylee is a stay-at-home mom selling hundreds of earrings at markets, yet struggling to convert online and that disconnect is more common than you think. Together, we break down why selling a product isn't enough, how niching down actually creates freedom (not limitation), and why YOU, not your jewelry, are the true differentiator in your business. This episode gives you a behind-the-scenes look at what real coaching sounds like, how offers are refined in real time, and how small shifts in messaging, content, and structure can unlock consistent $5K months… even in a busy season of motherhood. If you've been craving clarity, confidence, and a clear next step, this live coaching session is for you.   __________________________     What You Will Learn in this Episode: Why strong in-person sales don't automatically translate to online success How niching down around a feeling (not a product) drives connection and conversions Why hiding behind your jewelry is costing you sales How busy moms can market effectively in 5–7 minute pockets of time     Topics Discussed: Live Hot Seat coaching for jewelry business owners Selling transformation instead of products Confidence-based branding and niche clarity Content pillars that actually convert Why consistency beats batching in early growth stages Structuring a jewelry business for sustainable $5K months   __________________________ Ready to grow + scale your jewelry business? Work with me → jewelrybusinessacademy.ca/fast-track If you loved today's episode, hit subscribe so you never miss a strategy drop. DM me your biggest takeaway on Instagram → @robynclarkcoaching Grab my free business guides → linktr.ee/robynclarkcoaching Rhylee's Instagram | https://www.instagram.com/stone_clayco/?hl=en
Are you secretly hoping 2026 will magically "fix" your jewelry business just because the calendar flipped? In this episode, I'm breaking down why a new year alone doesn't change your results but a new identity, paired with systems, strategy, and support, absolutely does. I walk you through how to stop winging it, get out of fight-or-flight in your business, and build a jewelry brand that feels intentional, profitable, and sustainable. I'll share why motivation is the least reliable growth plan, how to design systems that protect your energy and drive sales, and why trying to do everything alone is quietly slowing you down.  If you're ready for 2026 to be the year your jewelry business becomes more predictable, profitable, and supported, this episode will help you step into your CEO identity and create a game plan you can actually follow.     What You Will Learn in this Episode: Why a new year won't change your jewelry business unless your identity and habits do How systems and strategy turn chaos, burnout, and guessing into clarity, consistency, and momentum The power of community and support in scaling your jewelry business without doing it all alone Why feeling worthy of support is the real shift that unlocks higher revenue and a CEO-level version of you   Topics Discussed: New year energy vs. the identity shifts required for real business growth Building systems and strategy instead of relying on motivation and "winging it" Burnout, nervous system overload, and why structure actually creates freedom Isolation, loneliness, and the importance of entrepreneurial community for jewelers Worthiness, investing in support, and stepping into your CEO identity in 2026 How the Jewelry Business Academy supports jewelry designers in creating predictable, scalable growth   __________________________ Ready to grow + scale your jewelry business? Work with me → jewelrybusinessacademy.ca/fast-track If you loved today's episode, hit subscribe so you never miss a strategy drop. DM me your biggest takeaway on Instagram → @robynclarkcoaching Grab my free business guides → linktr.ee/robynclarkcoaching  
Are you rushing into your 2026 jewelry business goals… without stopping to honor who you became in 2025? In this episode, I walk you through a gentle year-end reflection ritual to help you celebrate your growth, release what you've outgrown, and step into the next-level jewelry CEO you're meant to be. We look honestly at how you ran your business this year, where your systems and strategy truly supported you (or didn't), and the identities you're still carrying that are quietly keeping you small. I'll guide you through three powerful journal prompts to get clear on what actually worked, what you want more of, and what it's time to lovingly let go of – from underpricing and perfectionism to the "starving artist" story. If you're ready for 2026 to be the year your jewelry business feels more intentional, profitable, and supported, this episode will help you step into that version of yourself on purpose.     What You Will Learn in this Episode: Why reflecting on who you became in 2025 is the key to jewelry business growth in 2026 How to identify what actually worked in your jewelry business (beyond just revenue) Which beliefs, identities, and habits you quietly outgrew this year How to step into your 2026 jewelry CEO identity with structure, support, and strategy   Topics Discussed: Using the "quiet week" between Christmas and New Year's with intention Three powerful reflection questions for jewelry business owners Letting go of underpricing, perfectionism, and "starving artist" stories Identity, nervous system safety, and feeling worthy of growth Building systems, strategy, and support for 2026 How the Jewelry Business Academy helps you step into your next-level CEO self __________________________ Ready to grow + scale your jewelry business? Work with me → jewelrybusinessacademy.ca/fast-track If you loved today's episode, hit subscribe so you never miss a strategy drop. DM me your biggest takeaway on Instagram → @robynclarkcoaching Grab my free business guides → linktr.ee/robynclarkcoaching
Are you growing your jewelry business… but feeling exhausted, resentful, or like your body just can't keep up anymore?  In this episode, I sit down with women's health and hormones expert Jenn Pike to talk honestly about burnout, people pleasing, pricing, and why scaling a jewelry business as a woman is a completely different game. We dive into hormones, nervous system regulation, and how your body will literally "speak" when your boundaries are missing. Jenn shares how she rebuilt her business to feel calm, grounded, and wildly successful – without the constant hustle – and we explore practical ways you can protect your energy, raise your prices, and simplify your schedule so your business actually feels good to run.  If you've ever hit that wall of fatigue, resentment, or "I'm doing everything right, why do I still feel awful?" this one is for you.     What You Will Learn in this Episode: Why burnout looks different for female founders (and what your hormones are trying to tell you) How people pleasing and weak boundaries show up as real physical symptoms Simple daily rituals to protect your energy and stop treating your business like an emergency How to feel worthy of charging more for your jewelry and stand behind your prices with confidence   Topics Discussed: Burnout, hormones, and the nervous system for women in business Spotting the difference between cyclical hormone issues and chronic exhaustion People pleasing, resentment, and how the body "keeps the score" Morning and evening routines that ground you before and after work Building a calm, spacious business instead of living in constant reaction mode Pricing, self-worth, and raising your rates as a jewelry business owner   __________________________ Ready to grow + scale your jewelry business? Work with me → jewelrybusinessacademy.ca/fast-track If you loved today's episode, hit subscribe so you never miss a strategy drop. DM me your biggest takeaway on Instagram → @robynclarkcoaching Grab my free business guides → linktr.ee/robynclarkcoaching Jenn's Instagram | https://www.instagram.com/jennpike/  Jenn's Website | https://jennpike.com/
Are you secretly building a jewelry business that takes more from you than it gives back to your life? In this episode of the Jewelry Business Academy, I'm joined by jewelry artist and Slow Maid podcast host Christine Mighion for a real conversation about slow living, boundaries, and redefining success as a jewelry business owner. We talk about what it actually looks like to build a sustainable jewelry business over 20+ years, create one-of-a-kind pieces without outsourcing everything, and still have summers at the lake, flexible studio days, and time for rest. Christine shares how she navigated burnout, hit six figures without hiring production help, and then chose to scale back in a way that honored her energy, her artistry, and her life season. We also dive into embracing imperfection, soft selling on Instagram, and giving yourself permission to make money from your art. If you've ever felt guilty for wanting a slower pace or more freedom, this episode is going to feel like a deep exhale.     What You Will Learn in this Episode: How to build a jewelry business that supports your actual dream life, not just your revenue goals Why niching down and staying true to your artistic vision can feel expansive—not restrictive Practical ways to set boundaries around your time, seasons, and energy as a jewelry business owner How to embrace imperfection, show your face more, and soft-sell your jewelry in a way that feels genuine   Topics Discussed: Christine's last two years: launching the Slow Maid podcast and building the Slow Maid Collective Niching down as a jewelry artist and staying true to your creative vision Embracing imperfection, messy action, and being more visible online Seasonal business boundaries, summer schedules, and designing a life-first business Redefining success beyond constant scaling and outsourcing Soft selling, permission to make money from your art, and inspiring the next generation __________________________ Ready to grow + scale your jewelry business? Work with me → jewelrybusinessacademy.ca/fast-track If you loved today's episode, hit subscribe so you never miss a strategy drop. DM me your biggest takeaway on Instagram → @robynclarkcoaching Grab my free business guides → linktr.ee/robynclarkcoaching Christine's Instagram | https://www.instagram.com/christinemighion/  Christine's Website | https://www.christinemighion.com/  Christine's Podcast | https://open.spotify.com/show/0GoUGA4xse5R8n8rIC7sBL
Are you trying to grow your jewelry business but feel like your energy, routines, and relationships just can't keep up with your big vision? In this Hot Seat episode, Nicola Dawn from Lord Violet Jewelry flips the script and interviews me about the lifestyle, mindset, and habits that support running a growing jewelry business and coaching program. We chat about my evolution through different fitness seasons (from CrossFit to reformer Pilates to lifting weights again), why walking and time in nature are non-negotiable for my creativity and leadership, and how upping my protein completely changed my energy and brain fog so I can show up fully for my clients. I'm also sharing honestly about dating as a visible, ambitious woman, finding a partner who celebrates your success, and what it really looks like to build friendships and community as an entrepreneur. If you've been craving more energy, more support, and more joy in your life and jewelry business, this episode is for you.     What You Will Learn in this Episode: How to design fitness and movement routines that actually support your energy as a jewelry business owner Why a higher-protein way of eating transformed my energy, focus, and ability to lead my business The mindset shift from "work-life balance" to work-life integration (and how that looks in real life) What I've learned about dating, friendships, and choosing relationships that truly support your growth     Topics Discussed: Building sustainable fitness routines to support your jewelry business High-protein eating, energy levels, and reducing brain fog Non-negotiables, boundaries, and protecting your best energy Work-life integration vs chasing perfect "balance" Dating and partnership as a successful, visible woman in business Making friends, building community, and feeling seen as an entrepreneur   __________________________ Ready to grow + scale your jewelry business? Work with me → jewelrybusinessacademy.ca/fast-track If you loved today's episode, hit subscribe so you never miss a strategy drop. DM me your biggest takeaway on Instagram → @robynclarkcoaching Grab my free business guides → linktr.ee/robynclarkcoaching Nicola Dawn Instagram | https://www.instagram.com/lord_violet/ Nicola Dawn Website | https://lordviolet.ca/
Have you ever held yourself back in your jewelry business because you didn't want to seem like a "sellout"?  In this episode, I sit down with jewelry industry pioneer Tracy Matthews to unpack the mindset blocks that stop so many creative entrepreneurs from growing the business, and life, they truly want. We talk about letting go of guilt around success, stepping into your role as a chief visionary officer, and building structure that supports your creativity rather than stifles it. Tracy shares her story of starting her jewelry business in the '90s, overcoming rejection, and helping thousands of designers grow thriving brands through her coaching work. If you've ever questioned your worth or struggled to show up consistently, this conversation will remind you: wanting more doesn't make you a sellout…it makes you unstoppable.     What You Will Learn in this Episode:  How to stop abandoning your vision and start owning your worth as an artist The mindset shift from "maker" to chief visionary officer Why structure gives creatives more freedom, not less How to overcome fear of judgment and rejection in your business   Topics Discussed: Overcoming the "sellout" stigma in the jewelry industry Subconscious beliefs and self-sabotage among creatives Structuring your week for growth and flow Handling rejection and building resilience Partner support and navigating unsupportive relationships Reinventing your business and staying aligned as you grow   __________________________ Ready to grow + scale your jewelry business? Work with me → jewelrybusinessacademy.ca/fast-track If you loved today's episode, hit subscribe so you never miss a strategy drop. DM me your biggest takeaway on Instagram → @robynclarkcoaching Grab my free business guides → linktr.ee/robynclarkcoaching Tracy's Instagram | https://www.instagram.com/flourish_thrive/ https://www.instagram.com/iamtracymatthews/    Tracy's Podcast | https://creativesruletheworld.com/   
Are you stuck in a "stable" career while secretly dreaming of going all-in on your jewelry business? In this episode, I sit down with Heidi Kalafut of Heidi Marie Private Jeweler to talk about her courageous leap from an 11-year career in financial services into a six-figure custom fine jewelry business. We unpack how she grew from a few engagement ring referrals to a thriving private studio, how she navigated that messy overlap between her 9–5 and her jewelry business, and what it really looks like to build a business while raising two little ones. Heidi shares the networking strategies that actually move the needle, how she thinks about pricing and markups with gold costs skyrocketing, and why this is exactly the time to raise your prices. If you've been craving proof that it's possible to build a profitable, sustainable jewelry business on your own terms, this conversation will light a fire under you.   What You Will Learn in this Episode: How Heidi transitioned from a "stable" financial services career into a six-figure custom jewelry business in just a few years Practical mindset shifts for taking the leap from hobby to true jewelry business (without waiting to feel "ready") Networking strategies that feel genuine (not salesy) and actually bring in dream jewelry clients How to think about pricing, markups, and price increases when gold and material costs keep going up     Topics Discussed: Heidi's journey from art major to retail jewelry, financial advisor, and finally private jeweler Starting a jewelry business in 2020 while pregnant and parenting a toddler The tipping point of leaving a 9–5 to go full time in your jewelry business Networking vs. social media as a primary growth strategy Pricing, margins, and communicating price increases to clients Balancing (and realistically juggling) motherhood, business growth, and new revenue streams   __________________________ Ready to grow + scale your jewelry business? Work with me → jewelrybusinessacademy.ca/fast-track If you loved today's episode, hit subscribe so you never miss a strategy drop. DM me your biggest takeaway on Instagram → @robynclarkcoaching Grab my free business guides → linktr.ee/robynclarkcoaching Heidi's Instagram | https://www.instagram.com/heidimarieprivatejeweler Heidi's Website | https://heidimarieprivatejeweler.com/   
Struggling to be seen, fighting imposter syndrome, or skipping celebrations because you're "not there yet"? In this hot-seat episode, Emily Wan flips the mic and interviews me about growing from the shy girl who whispered answers to the woman who coaches jewelry founders to own their voice and their prices. I share the pivotal moments that shifted my identity (hello, Toronto Fashion Week curveball), practical ways to build confidence in tiny daily reps, and why celebrating wins isn't fluffy…it's fuel for sustainable sales. We also talk about navigating full-time transitions with intention, setting healthy boundaries, and building a business that feels like you. If you want tactical mindset tools you can apply today, this one's for you.     What You Will Learn in this Episode: How to retrain your "I'm shy/I'm not a real designer" story into confident CEO energy Micro-habits to practice visibility (and why opinions are a sales skill) A simple celebration ritual to reduce burnout and increase conversions How to navigate growth seasons (wholesale, shows, going full-time) without losing yourself   Topics Discussed: Shyness → visibility: the identity shift Imposter syndrome in the jewelry industry Celebrating milestones as a sales strategy Boundaries, routines, and nervous-system savvy growth Going full-time with intention Community, support, and the JBA container   __________________________ Ready to grow + scale your jewelry business? Work with me → jewelrybusinessacademy.ca/fast-track If you loved today's episode, hit subscribe so you never miss a strategy drop. DM me your biggest takeaway on Instagram → @robynclarkcoaching Grab my free business guides → linktr.ee/robynclarkcoaching Emily's Instagram | https://www.instagram.com/julystudiocreations/ Emily's Website | https://julystudiocreations.com/
Do you feel too drained after your 9–5 to grow your jewelry business or worried you're moving "too slowly"?  In this episode, I sit down with Jill Elise, the artist behind Lilikoi Project, to talk ADHD, porcelain jewelry, and the surprising relief that comes when your business finally aligns with who you are. We unpack how an aligned side business can energize your day job, the mindset that rebuilds self-trust, and why daily Instagram touchpoints beat endless "getting ready" mode. Jill shares her rock-bottom moment, the simple actions that sparked momentum (hello, one post a day), and the power of community inside the Jewelry Business Academy.    If you're a jewelry business owner balancing a corporate role, struggling with consistency, or afraid to be seen, this conversation will help you trade burnout for clarity, build confidence in your voice, and grow a brand that customers respect enough to invest in.     What You Will Learn in this Episode: How alignment (not more effort) increases energy, confidence, and sales A simple consistency protocol to escape "getting ready" mode Rebuilding self-trust after missed promises to yourself Nervous-system-friendly visibility: taking messy action when posting feels scary      Topics Discussed: Balancing a 9–5 with a jewelry brand ADHD, anxiety, and business rhythms Consistency on Instagram (why daily touchpoints work) Finding your brand story & offer statement Community, coaching, and evidence stacking Starting a podcast to strengthen your voice   __________________________ Ready to grow + scale your jewelry business? Work with me → jewelrybusinessacademy.ca/fast-track If you loved today's episode, hit subscribe so you never miss a strategy drop. DM me your biggest takeaway on Instagram → @robynclarkcoaching Grab my free business guides → linktr.ee/robynclarkcoaching Jill's Instagram | https://www.instagram.com/lilikoi.project/  Jill's Website | https://lilikoiproject.com/
Does selling your jewelry make you feel anxious or exposed? You're not alone. In this episode of Momentum Monday, I'm diving into why sales feel so vulnerable and how to shift your mindset so you can sell with confidence and ease. We'll unpack the emotional side of selling, how to detach your self-worth from your results, and what it really takes to step into your CEO energy. If you've been ghosted, underpricing your work, or avoiding sales altogether, this quick episode will help you rebuild your confidence and start selling with conviction.     What You Will Learn in this Episode: Why selling your jewelry feels so personal and how to change that mindset How to detach your self-worth from your sales results The secret to selling with conviction (without feeling "salesy") How to reframe rejection so it builds your emotional resilience   Topics Discussed: The vulnerability of selling handmade jewelry Building confidence through consistent selling Shifting from apologetic energy to CEO energy Detaching your worth from your business results Reframing rejection and learning from every "no" __________________________   Ready to grow + scale your jewelry business? Work with me → jewelrybusinessacademy.ca/fast-track If you loved today's episode, hit subscribe so you never miss a strategy drop. DM me your biggest takeaway on Instagram → @robynclarkcoaching Grab my free business guides → linktr.ee/robynclarkcoaching
Are you pricing like a business owner or quietly resenting every order? In this hot-seat episode, I sit down with Nida from LaMaya Blush and answer her biggest questions on pricing strategy, niching, content, and attracting premium customers. We dig into the "resentment price" (and why it silently sabotages sales), how to niche so specifically it feels scary, and why your business does not need to be on every platform to scale. I share my 3 steps if I had to start from scratch today, the mindset shift that keeps you steady when sales dip, and the kind of human, non-curated content that actually builds trust in a world of AI. If you're a jewelry designer ready to grow with intention—pricing, brand positioning, Instagram Lives, and premium customer experience—this one's for you.     What You Will Learn in this Episode: How to find and fix your resentment price so you stop repelling sales The "so-niche-it's-scary" approach to stand out in a crowded market Why strategy > platforms (and how to choose the right ones) How to detach your self-worth from monthly sales and lead like a CEO   Topics Discussed: Pricing frameworks vs. the resentment price Niching, storytelling, and brand identity Minimum viable product + real-world feedback Instagram vs. TikTok and human-first content Premium buyers & building a premium experience CEO mindset, boundaries, and sustainability __________________________ Ready to grow + scale your jewelry business? Work with me → jewelrybusinessacademy.ca/fast-track If you loved today's episode, hit subscribe so you never miss a strategy drop. DM me your biggest takeaway on Instagram → @robynclarkcoaching Grab my free business guides → linktr.ee/robynclarkcoaching Nida's Instagram | https://www.instagram.com/lamayablush/  Nida's Website | https://lamayablush.com/
Are you shrinking your jewelry business with the words you wear, on your labels and in your mind?    In this episode, I sit down with author and TEDx speaker Vera Milan Gervais to explore how language, identity, and even earrings shape confidence, pricing, and sales for jewelry business owners. Vera's powerful story, owning her identity, starting a business over a weekend, and collecting earrings that anchor memories, shows why mindset must come before strategy. We unpack how to swap self-limiting labels ("hobby," "just starting") for empowering ones ("designer," "CEO"), why conversation-starting pieces sell, and how tiny brave actions rebuild self-trust.   If you've ever downplayed your work or waited for permission to go "all in," this episode will help you claim your brand voice, design from values, and market the emotion your jewelry delivers.     What You Will Learn in this Episode: How the words you use become labels that shape buyer perception and pricing power A practical way to reframe "hobby energy" into confident CEO identity Why jewelry sells when it carries story, emotion, and connection Tiny habits to rebuild self-trust and momentum in your business   Topics Discussed: Language as brand label & mindset Earrings as memory, story & identity From safe "hobby" to CEO energy Confidence via small, repeatable actions Hiring help at home to grow faster Starting before you feel ready   __________________________ Ready to grow + scale your jewelry business? Work with me → jewelrybusinessacademy.ca/fast-track If you loved today's episode, hit subscribe so you never miss a strategy drop. DM me your biggest takeaway on Instagram → @robynclarkcoaching Grab my free business guides → linktr.ee/robynclarkcoaching Vera's Instagram | https://www.instagram.com/vera_milan_gervais/  Vera's Website | https://www.veragervais.com/  Vera's LinkedIn | https://www.linkedin.com/in/vera-milan-gervais/?originalSubdomain=ca   
Are you stuck at the bench wondering why growth feels slow…no matter how hard you work? In this episode of the Jewelry Business Academy Podcast, I sit down with JBA client Jenny Dirks of Moss Rock Metals to unpack the unsexy truth of scaling a jewelry business: mindset, visibility, and systems. We talk about moving from one-of-a-kind hustle to collection-led sales, why wholesale outreach beats waiting for orders, and how regulating your nervous system is just as important as choosing your pricing strategy. Jenny shares the confidence shifts that helped her step out from behind the bench, embrace being seen, and create a more sustainable model, without losing her artistry. If you want practical encouragement and a roadmap to grow with less burnout and more momentum, this one's for you.   What You Will Learn in this Episode: How to step back from constant making and step into the CEO role A simple daily blueprint to drive sales (wholesale, collabs, lives) Nervous system tools that make scaling actually sustainable Visibility (and rejection) as non-negotiable skills for premium brands     Topics Discussed: Bench time vs. business time Wholesale collections & outreach Daily 90-day blueprint habits Nervous system regulation for CEOs Visibility, rejection, and confidence Sustainable growth mindset   __________________________ Ready to grow + scale your jewelry business? Work with me → jewelrybusinessacademy.ca/fast-track If you loved today's episode, hit subscribe so you never miss a strategy drop. DM me your biggest takeaway on Instagram → @robynclarkcoaching Grab my free business guides → linktr.ee/robynclarkcoaching Jenny's Instagram | https://www.instagram.com/mossrockmetals/  Jenny's Website | https://mossrockmetals.com/   
Have you been thinking about getting your jewelry into stores but feel overwhelmed by wholesale, consignment, and inventory management? You're not alone.  In this episode of the Jewelry Business Academy Podcast, I sit down with jewelry designer Anna Froman for a hot seat session where we unpack the realities of wholesale and what store owners are really looking for. We dive deep into red flags to watch for when working with stores, common mistakes handmade jewelry businesses make when wholesaling, and how to price your pieces so wholesale actually grows your revenue instead of draining your energy. I also share lessons I learned the hard way in my own jewelry business, and how to balance wholesale orders with direct-to-customer sales when your time is limited. If you've been dreaming of expanding into wholesale or consignment, this episode will give you the clarity, confidence, and strategy you need to do it sustainably.     What You Will Learn in this Episode: How to spot red flags in wholesale and consignment relationships The biggest mistakes jewelry business owners make with wholesale (and how to avoid them) What retailers actually look for when choosing a jewelry line How to balance wholesale orders with direct-to-customer sales without burning out   Topics Discussed: Red flags in wholesale and consignment Mistakes to avoid when wholesaling handmade jewelry Retailers' priorities when choosing jewelry lines Pricing strategies for sustainable wholesale margins Balancing wholesale, consignment, and direct sales When to hire help in your business __________________________ Ready to grow + scale your jewelry business? Work with me → jewelrybusinessacademy.ca/fast-track If you loved today's episode, hit subscribe so you never miss a strategy drop. DM me your biggest takeaway on Instagram → @robynclarkcoaching Grab my free business guides → linktr.ee/robynclarkcoaching Anna's IG → https://www.instagram.com/silfrbyanna Anna's Website → https://silfrmetalart.com/
Are you tired of attracting bargain shoppers who love your jewelry but never actually buy? In this Momentum Monday episode, I share the one mindset shift every jewelry designer must make to stop discount-chasing customers in their tracks and start attracting aligned, ready-to-invest buyers. We'll explore how apologetic energy, inconsistent pricing, and treating your business like a hobby repel premium clients and the identity shift you need to embody to call in those who truly value your work. When you shift from selling "just jewelry" to offering a transformation, your confidence, marketing, and sales soar. This episode is packed with practical mindset strategies to help you claim your value, stand firm in your prices, and step into your brand identity with conviction.     What You Will Learn in this Episode: Why apologetic energy repels high-value customers The difference between marketing like a maker vs. a brand How to position your jewelry as a transformation, not just a product The identity shift required to attract aligned, ready-to-buy clients     Topics Discussed: Attracting bargain shoppers vs. premium buyers Mindset and brand identity Shifting from hobbyist to business owner Holding pricing with confidence Storytelling to connect with ideal clients Practical mindset challenge for jewelry designers   __________________________   Ready to grow + scale your jewelry business? Work with me → jewelrybusinessacademy.ca/fast-track If you loved today's episode, hit subscribe so you never miss a strategy drop. DM me your biggest takeaway on Instagram → @robynclarkcoaching Grab my free business guides → linktr.ee/robynclarkcoaching
Do you ever feel like no matter how much you do, it's never enough in your business?  I've been there, and in this episode of the Jewelry Business Academy Podcast, I'm opening up about the big mindset and strategy shifts I've made around growth and sustainability. Instead of chasing "more," I've learned the power of seasons in business, when to sprint, when to slow down, and how rest can actually fuel your revenue. If you've been feeling overworked, guilty for resting, or unsure how to balance growth with sustainability, this episode will help you realign your business with your energy, priorities, and the lifestyle you truly want.   What You Will Learn in this Episode: Why "more" isn't always the path to scaling How rest and fun are money-generating activities The danger of waiting until milestones to feel "worthy" of rest How to define the season of business you're in and set boundaries       Topics Discussed: The trap of overbooking and overextending Building a business around your energy The power of saying no without guilt Embracing seasons of sprinting vs. resting Setting boundaries and non-negotiables Creating a sustainable growth strategy   __________________________   Ready to grow + scale your jewelry business? Work with me → jewelrybusinessacademy.ca/fast-track If you loved today's episode, hit subscribe so you never miss a strategy drop. DM me your biggest takeaway on Instagram → @robynclarkcoaching Grab my free business guides → linktr.ee/robynclarkcoaching
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Comments (4)

Sahar Rezaei

Thank you, it was very useful!

Nov 5th
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Sahar Rezaei

so powerful

Sep 16th
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Catarina Lopes

I love this podcast! so informative and uplifting. every episode is filled with valuable information that we can actually use in our businesses. thank you for giving all this free information

Jul 17th
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Sahar Rezaei

Very useful information, thank you 🙌

May 31st
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