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Irresistible Consulting Moments Podcast
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Irresistible Consulting Moments Podcast

Author: David A. Fields

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Welcome to the Irresistible Consulting Moments Podcast with David A. Fields.

For over a decade, thousands of consulting firm leaders have turned to David A. Fields' weekly articles for insights, wisdom and guidance on how to build a more successful consulting practice. Those weekly gems are now captured in audio form for you, narrated by David himself.

Your questions answered, every week: Join us every Monday for our live, 15-minute Consulting Best Practices Q&A on LinkedIn (https://davidafields.com/mondaylive).
71 Episodes
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Perhaps 2024 was a tough year for you and your firm even though you're awesome. Or, because you're awesome, perhaps you had a breakthrough year. Either way you can make next year truly extraordinary by answering the seven questions posed in this podcast episode. Visit the original article https://www.davidafields.com/make-next-year-your-consulting-firms-best-year-yet-with-these-3-simple-steps and leave your comments. 
Some people are natural-born super-connectors. For the rest of us, though, to create the connections that will lead to a thriving consulting practice we can turn to the tips in this podcast episode. Visit the original article https://www.davidafields.com/connections-are-everything-for-your-consulting-firm-how-to-make-connecting-easy and leave your comments. 
Thought Leadership confers all manner of benefits on your consulting practice. Fortunately, it's not difficult to start establishing yourself as a Thought Leader, as explained in this podcast episode. Visit the original article https://www.davidafields.com/thought-leadership-boiled-down-to-a-few-easy-steps and leave your comments. 
Certain Business Development techniques apply only if your consulting firm works with large clients. Perhaps the most fun of those large client techniques is the simple, effective application of Triangulation, which is explained in this podcast episode. Visit the original article https://www.davidafields.com/how-to-win-more-consulting-projects-using-triangulation and leave your comments. 
What is the DNA of a leader of a small consulting firm? This episode outlines the personal building blocks of a rewarding, lucrative career shepherding a practice with anywhere from one to 200 employees. Visit the original article https://www.davidafields.com/the-perfect-consulting-firm-leader and leave your comments. 
Finding new decision-makers who will buy from your consulting firm can seem like a daunting task. But it doesn't have to be. There's a very good chance a ready source of new decision-makers is within easy reach. You just need to connect to them using the approaches outlined in this podcast episode. Visit the original article https://www.davidafields.com/7-ways-to-find-the-easiest-buyer-for-your-consulting-services and leave your comments. 
As the leader of a small consulting firm, you may occasionally (or frequently) run into a prospective client that seems to favor the idea of engaging a big, brand-name consulting firm. Other than highlighting your obviously superior chocolate gifts, how can you explain the disadvantages of large consulting firms? For starters, reminding your prospects of the points in this podcast episode. Visit the original article https://www.davidafields.com/5-defenses-against-large-consulting-firms and leave your comments. 
Hooray, you've won a consulting project! Uhm... now what? What should you do within the first five minutes of winning the engagement? Within the first five days? The answers are in this podcast episode. Visit the original article https://www.davidafields.com/the-7-steps-to-take-immediately-after-your-consulting-firm-wins-a-project and leave your comments. 
Ideally, your clients know what they Need and they Want your consulting firm to address their issue. But when your prospect's Wants and Needs are misaligned, then follow the L.I.F.T. approach outlined in this podcast episode. Visit the original article https://www.davidafields.com/want-vs-need-which-is-right-for-successful-consulting-firms and leave your comments. 
Sometimes clients point to an undeniable business downturn as their reason for rejecting your consulting proposal. Your best response in those cases is revealed in this podcast episode. Visit the original article https://www.davidafields.com/a-consulting-prospect-says-no-because-his-business-is-down-two-opposing-responses and leave your comments. 
Letting prospects know you're in high demand, your calendar is tight and your firm's dance card is full could make you look even more attractive. On the other hand, it could also put clients off. The right answer to whether you should present your firm as a scarce resource is revealed in this podcast episode. Visit the original article https://www.davidafields.com/should-your-consulting-firm-play-hard-to-get and leave your comments. 
All your days are sunny and full of endless successes, laughter and joy, right? Oh, wait, you run a consulting practice and you're human... so, I guess not every day is picture perfect. Down days can have a surprisingly strong and lasting impact on your consultancy, which is why you'll want to recover quickly using the tips in this podcast episode! Visit the original article https://www.davidafields.com/rough-day-month-or-year-how-to-overcome-the-consulting-blues and leave your comments. 
The most important characteristic you should look for in your prospects is, surprisingly, not at the top of most consulting firms' list. Yet, in retrospect, it will seem obvious. ("In retrospect" is after you listen to this podcast episode!) Visit the original article https://www.davidafields.com/the-1-attribute-of-every-consulting-firms-best-prospects and leave your comments. 
Marketing your consulting firm is an investment. Are you getting the most out of your hard-won time and money? You will if you follow the advice in this podcast episode. Visit the original article https://www.davidafields.com/how-to-make-your-consulting-firms-marketing-vastly-more-effective and leave your comments. 
Winning projects for your consulting firm requires a lot of Yeses. Sometimes, though, it's even more important to ferret out the Nos. Your practice will grow faster when you seek the Nos explained in this podcast episode. Visit the original article https://www.davidafields.com/three-nos-to-look-for-when-pursuing-consulting-projects and leave your comments. 
There's a particular type of behavior that's trending these days. (Perhaps it's always been there, but it appears more and more common.) That behavior isn't helpful for your consulting firm, as you'll see in this podcast episode. Visit the original article https://www.davidafields.com/playing-along-vs-playing-nice-a-common-misstep-that-could-be-costing-your-consulting-firm and leave your comments. 
Marketing your consulting firm can be frustrating, especially when your efforts don't appear to be yielding results. But there's a simple "trick" to improving all your marketing efforts, which is explained (with examples) in this podcast episode. Visit the original article https://www.davidafields.com/this-marketing-hack-will-power-your-consulting-firms-growth and leave your comments. 
Your consulting firm's chief competitors are the client's inertia (i.e., do nothing), internal staff and, occasionally, other consulting firms. It's not hard to become the obvious choice versus those competitors if you adopt the seven practices in this podcast episode. Visit the original article https://www.davidafields.com/7-easy-practices-to-make-more-clients-choose-your-consulting-firm and leave your comments. 
Among the skill sets you've developed as a consultant, asking good questions and listening rank among the most important. However, the true benefits of these skills are different than they first appear, which is why it's critical to become proficient with the guidelines in this podcast episode. Visit the original article https://www.davidafields.com/7-inquiry-guidelines-your-consulting-firm-must-master and leave your comments. 
You can't just reach out to people if you don't have something valuable to offer them, right? Wrong! In fact, super duper wrong, as explained in this podcast episode. Visit the original article https://www.davidafields.com/offering-value-is-actually-bad-for-your-consulting-business-heres-why and leave your comments. 
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