Claim OwnershipThe Power Selling Podcast - Your Gateway to Modern Commerce
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© 2026 The Power Selling Podcast - Your Gateway to Modern Commerce
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Commerce is evolving faster than ever, and The Power Selling Podcast goes inside the shift.
From e-commerce and resale to logistics, AI, and supply chain, we explore how modern operators are building leaner, smarter, and more connected commerce businesses.
Each episode features candid conversations with founders, operators, and innovators redefining what it means to sell in the digital age, the systems they build, the challenges they face, and the lessons they’ve learned along the way.
46 Episodes
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Send a text Danna Crawford sits down with Lucy Hoffman from Depop’s Seller Growth Team for an inside look at what’s really happening on one of the fastest-growing resale platforms. If you’ve ever wondered: • Is Depop worth adding to my platforms? • What’s trending right now? • How are sellers actually growing? • What does the Seller Growth team focus on? You’re about to find out. Lucy shares insights into how Depop supports sellers, what makes the platform unique, and ...
Send a text In Part 2 of my Medicare journey, I’m sharing what happened after I completed the enrollment process — and what I didn’t expect. Turning 65 is more than a birthday milestone. It’s deadlines, decisions, and learning an entirely new system of healthcare coverage. As someone who has been self-employed for decades, I didn’t have an HR department guiding me through Medicare. I had to figure it out — and I’m documenting the journey to help others who may feel just as overwhelmed. In thi...
Send us a text In this episode of The Power Selling Podcast, host Danna Crawford sits down with Starr Bryson, the founder of Flippin’ Hippos, for a real and refreshing conversation about what it actually takes to grow a reselling business sustainably. Starr shares her journey from reseller to brand builder and opens up about the systems, structure, and mindset shifts that helped her scale without burning out. This episode goes beyond “hustle culture” and dives into how intentional processes, ...
Send us a text In this episode of the Power Selling Podcast, I’m sharing something very personal — I’ll be turning 65 in just three months, and this marks the beginning of my Medicare journey. This episode is the first in a new series where I walk through getting started with Medicare in real time. I talk about why it feels overwhelming, why starting early matters, and what I’m learning as I prepare for this next chapter. This is an educational conversation based on personal experience, not m...
Send us a text In this episode of The Power Selling Podcast, Danna Crawford talks with Danielle Hayden, Founder and CEO of Kickstart Accounting, about why accurate bookkeeping is the foundation of every successful business. Danielle breaks down the dangers of relying too heavily on automation and AI when your financial data isn’t clean, and why business owners must understand their numbers at a high level to make confident decisions. They discuss the importance of hiring a bookkeeper, separat...
Send us a text In this episode of the Power Selling Podcast, Danna Crawford shares her real journey from running a consignment business as an eBay trading assistant to becoming an unexpected member of the eBay Hall of Fame. From selling Beanie Babies at the height of the market to attending eBay Live and meeting Meg Whitman, this episode is about community, confidence, and building success by helping others—not chasing titles. If you’re an online seller, reseller, or entrepreneur, this episod...
Send us a text Buying a mattress shouldn’t feel like gambling — but for most consumers, it does. In this episode of The Power Selling Podcast, Danna Crawford sits down with Derek from NapLab, a data-driven mattress testing platform that’s changing how people shop for sleep. NapLab takes a radically transparent, data-first approach to mattress reviews — focusing on structured testing, fair scoring, and real-world outcomes instead of marketing hype. Derek shares why the mattress industry has lo...
Send us a text In this episode, Danna talks with Julie Shapiro, a seasoned reseller and educator, about the evolution of the reselling industry and what it takes to build a sustainable business in today’s market. Julie shares insights on mindset shifts, quality sourcing, effective pricing strategies, and the importance of community engagement among resellers. She also discusses the unexpected rewards of teaching others and how mentoring has shaped her own reselling journey. This episode is a ...
Send us a text Before eBay ever “clicked” for me, I tried everything. In this third part of my mini series, I’m sharing the hustle years — flea markets, part-time jobs, creative side hustles, and even running classified ads where people mailed in a dollar for a recipe. It was messy. It was creative. And it was all part of the journey. This episode is about experimenting, failing forward, and learning lessons that eventually led me to eBay and beyond. If you’re in a season of trying things and...
Send us a text After my first sale, reality set in. In this episode, I’m continuing my mini-series The Power Selling Journey with Chapter 2: the hustle years. This was the season of learning by trial and error, making mistakes, juggling life and business, and figuring things out without a roadmap. These were the years that shaped everything—before freedom, before flexibility, and before moments like recording this episode from a cruise ship in the Bahamas. If you’re in your hustle years right...
Send us a text Before algorithms, automation, and AI, online selling looked very different. In this episode, I’m taking you back to the very beginning of my online selling journey—before the tools, before the trends, and before anyone was calling it a “side hustle.” I share what life looked like before I started selling online, how I discovered e-commerce, and why that first sale changed everything. This is the first episode in a mini-series where I walk you through the real story behind my j...
Send us a text This episode is packed with straight-talking tax wisdom for anyone who is self-employed. CPA George Azar joins me to share the most important tax tips every seller, reseller, freelancer, and small business owner needs to know. We cover quarterly taxes, deductions, bookkeeping basics, and how to stay compliant even if you’re behind. George also explains when it’s smart to hire a professional and when DIY methods can work. Whether you’re new to the business or scaling...
Send us a text In this thought-provoking conversation, RJ from Backstroke joins Danna Crawford to discuss how marketers can blend data, AI, and human creativity to make smarter, bolder marketing choices. Discover how to use analytics without losing authenticity, leverage AI without replacing intuition, and turn information into inspiration that drives real ROI. 🎧 Hosted by Danna Crawford — The Power Selling Podcast 🤖 Sponsored by Reeva.ai — Smart automation for modern sellers visit https://b...
Send us a text In this episode of The Power Selling Podcast, host Danna Crawford chats with husband-and-wife duo Kevin and Jeannie Reeth about the financial habits that can make or break your business. 💼 Together, they break down the must-do steps for keeping your business finances in order — from separating personal and business accounts to automating your bookkeeping. Their simple, actionable advice will help entrepreneurs, resellers, and small business owners save time, reduce stress, and ...
Send us a text In this episode of The Power Selling Podcast, host Danna Crawford sits down with Phoebe Tan, Founder and COO of Taelor, a groundbreaking men’s clothing subscription service that blends AI technology, personal styling, and sustainability. With more than 15 years of leadership experience in finance, supply chain, and strategy, Phoebe explains how she’s using data-driven insights to reduce fashion waste and build a circular business model that benefits both people and the planet. ...
Send us a text In this episode of The Power Selling Podcast, Danna Crawford chats with Alexa “Nuzzy” Nusrala — the creative force behind NuzzyDeals, Runway Refresh, and Shoe Laced. With over 20 years of in-person shoe-selling experience and more than a decade online, Alexa shares her journey from selling shoes at local events to building multiple thriving e-commerce brands and a successful wholesale business, Nusrala Wholesale. Discover how she curates sought-after styles, streamlines sales a...
Send us a text In this episode of The Power Selling Podcast, host Danna Crawford sits down with Jessica Rennard, the innovative mind behind NuSource.io, to explore how today’s sellers can simplify fulfillment, strengthen supply chains, and scale efficiently. Jessica shares insider strategies for modern commerce—helping online sellers connect directly with manufacturers, streamline product sourcing, and gain an edge in an increasingly competitive marketplace. Sponsored by Reeva.ai, the platfor...
Send us a text “Learn how ParcelPath helps resellers & small businesses save big on UPS®/USPS® shipping. Interview with co-founder Tucker Lemm." Are you tired of overpaying for shipping? ✉️📦 In this episode of the Power Selling Podcast, Danna Crawford sits down with Tucker Lemm, co-founder of ParcelPath, to explore how sellers, small businesses, and even households can save big with smarter shipping solutions. ParcelPath offers deep USPS® and UPS® discounts with zero subscription ...
Send us a text eBay Open 2025 in Las Vegas was unforgettable! In this episode of the Power Selling Podcast, I share my full recap of this sold-out event — from reconnecting with longtime eBay friends to attending incredible workshops on AI, VERO, and growing your eBay store. I’ll also take you behind the scenes with exclusive moments like chatting with eBay’s CEO Jamie, getting hands-on with eBay swag, and enjoying the energy of the Venetian Hotel where it all took place. Whether you’re an ex...
Send us a text In this episode, I share my latest WhatNot selling update after a few months on the platform. You’ll hear about my sales results, how WhatNot compares to eBay, Poshmark, and Mercari, and the lessons I’ve learned along the way. Tune in for real reseller insights and tips for live selling success! https://whatnot.com/invite/powersellingmom Support the show Connect with me: Website: https://aiforresellers.com LinkedIn: https://www.linkedin.com/in/dannacraw... Instagram: https://w...
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