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Hosted by top-performing estate agents David Warburton, Ian Storey and James Kendall.
The Complete Agent Podcast is your weekly inside track on building a smarter, more profitable estate agency.... without the fluff.
With over 60 years of combined experience, your hosts bring real-world strategies, proven marketing tactics, and honest conversations from the front lines of the UK property market.
Each episode delivers practical insights on winning premium listings, commanding five-figure fees, navigating market shifts, and building a brand that attracts the right clients. Whether you're an independent agent, self-employed, or scaling your own agency, this is the podcast you’ll wish you found sooner.
Direct mail, social media, mindset, market insight, and the systems we actually use - all laid bare.
Join the UK's most ambitious agents and start becoming a Complete Agent.
Join the Private Facebook Group here! - https://www.facebook.com/groups/911153513904767/
111 Episodes
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Send us a text It’s a two-hander this week as Dave Warburton and James Kendall record without Ian, and the conversation quickly turns into a practical look at what’s actually driving results right now. They cover a busy start to the year, why shoots and capacity can become the bottleneck, and how protracted negotiations are becoming more common as buyers stay price sensitive. From there, they go deep on direct mail and why quality matters. The core point is simple. If your marketing feels c...
Send us a text In this episode of The Complete Agent Podcast, Dave Warburton, Ian Storey and James Kendall unpack the realities of week to week estate agency life. They cover current market trends, recruitment pressures, valuation challenges and how agents should manage client expectations without becoming defensive. The conversation explores why proximity to high performers matters, how speed of follow up can win or lose instructions, and why personalised communication builds stronger trust....
Send us a text Continue the conversation on Facebook! - https://www.facebook.com/groups/thecompleteagent In this episode, James Kendall and Ian Storey share their weekly market updates and what they are seeing on the ground. They break down current sales performance, shifting market sentiment, and how pricing strategy needs to match reality if you want traction from buyers. A big focus is placed on direct mail and why quality matters more than volume, as well as how premium marketing influenc...
Send us a text The lads are back together for the first full episode of the year after the pre recorded 100th milestone and a two host episode last week. The conversation kicks off with the reality of returning after Christmas, how to get your mojo back, and why January performance is all about pipeline and momentum. From there it moves into high end agency realities, including the emotional and commercial impact of fall throughs, handling withdrawals with class, and why certain stock types l...
Send us a text This is a big one. In this special 100th episode of The Complete Agent Podcast, we pause to reflect on the journey so far and look ahead to what comes next. We revisit the biggest lessons, themes and turning points from the first 99 episodes. From pricing and valuations to negotiations, marketing, premium positioning, off market strategies, leadership and building a modern agency that actually works in the real world. But this episode is not just a highlight reel. We also talk ...
Send us a text In this episode of The Complete Agent podcast, Dave Warburton and Ian Storey reflect on the start of a new year and what really sets agents up for success in January. They discuss the importance of team morale, taking proper breaks, and starting the year with a strong pipeline. The conversation explores how AI can support estate agency businesses without replacing personal contact, why authenticity still matters in client relationships, and how marketing is evolving with a grow...
Send us a text In this episode of The Complete Agent Podcast, James Kendall of James Kendall & Co is joined by Ian Storey of Storeys of Cheshire for a practical, no-nonsense discussion about the realities of estate agency right now and how agents should be positioning themselves for the year ahead. The conversation begins with a review of the past week in the market, looking at sales activity, new instructions and the importance of maintaining a strong pipeline. James and Ian explain why ...
Send us a text his week on The Complete Agent Podcast, we recorded in person live from Ian Storey’s house for a proper, unfiltered market chat. No studio polish, no scripted segments, just three agents comparing notes on what this year has really felt like on the ground and what we believe is coming next. James Kendall, Ian Storey and David Warburton talk candidly about the challenges we have all had to navigate. Sellers still anchored to pricing from a different market, buyers more cautious ...
Send us a text Fresh off the back of the TCA Mastermind in Manchester, the lads are back (eventually... Dave had some connection issues!) to dissect the reality of the current market. This week, Ian shares a horror story involving a high-value property and a lazy agent that nearly collapsed a chain, proving once again that "cheap" fees often cost the most. JK battles the "Mancunian Cough" to drop truth bombs about conversion rates, and the team debates the age-old question: Should you launch ...
Send us a text Join our private Facebook group - https://www.facebook.com/groups/911153513904767/ This week on The Complete Agent Podcast, James Kendall, Ian Storey and David Warburton return with a frank and practical breakdown of the latest movements in the UK property market. From fall-through frustrations to budget-day anticlimaxes, the trio pull apart what’s actually happening on the ground and how estate agents can use this period to strengthen relationships, sharpen marketing strateg...
Send us a text Join our private Facebook group - https://www.facebook.com/groups/911153513904767/ This week on The Complete Agent Podcast, James Kendall is joined by co-hosts Ian Storey and David Warburton for a deep dive into the realities of building a high-performing estate agency in an ever-changing market. They’re joined by a familiar face to the Complete Agent community: Michelle, whose background in estate agency, sales progression and business coaching has shaped the growth of the p...
Send us a text In this episode of the Complete Agent Podcast, Dave Warburton, Ian Storey and James Kendall share a wide-ranging, honest discussion about what’s working – and what isn’t – in the current market. From pricing challenges and fickle buyers to the power of confidence and consistency in winning high-end business, this episode dives deep into the realities estate agents are facing right now. The team reflect on their own wins and lessons, exploring the importance of brand positioning...
Send us a text In this episode of the Complete Agent Podcast, the hosts explore the current state of the property market and why prioritising quality over quantity is crucial for estate agents right now. They share timely insights into pricing strategies, lead generation techniques, and how strong branding can attract motivated buyers and sellers. The team also previews their upcoming December Mastermind event, where agents will gain tools to build momentum heading into 2026.
Send us a text In this episode of the Complete Agent Podcast, hosts Dave Warburton, Ian Storey, and James Kendall explore the current real estate landscape, focusing on pricing challenges, shifting buyer expectations, and the increasing importance of data-led decision-making. Joined by special guest Rory Black from Dataloft(PriceHubble), the conversation delves into how agents can use market intelligence to deliver accurate property valuations and enhance their credibility with clients. They ...
Send us a text Get 6 Months FREE Courtesy of TCA - http://ai.homesearch.co.uk/partner/11514 In this episode of The Complete Agent Podcast, host Dave Warburton is joined by co-hosts James Kendall and Ian Storey along with special guest Giles Ellwood, CEO of HomeSearch. Together they explore how AI and data are reshaping the property industry — from how buyers search for homes to how agents can generate more instructions. Giles shares the story behind Halo, HomeSearch’s latest tool ,aiming to...
Send us a text In this episode of The Complete Agent Podcast, hosts James Kendall, Ian Storey, and David Warburton dive into the realities of today’s property market — where hustle, adaptability, and sharper sales strategies are the keys to success. They explore how AI is changing property marketing, why setting the right expectations with clients is more crucial than ever, and how agents can stay proactive with lead generation, direct mail, and community-based branding. With actionable t...
Send us a text In this episode of The Complete Agent Podcast, hosts Dave Warburton and Ian Storey break down their latest wins in the estate agency market, from standout sales results to smart marketing plays that are cutting through the noise. They dive into shifting market trends, the real impact of stamp duty on transaction speed, and why maintaining strong vendor relationships is more important than ever. With the next Complete Agent Mastermind event on the horizon, they also share how c...
Send us a text In this episode of The Complete Agent Podcast, hosts Dave Warburton, James Kendall, and Ian Storey share timely insights into the current state of the UK estate agency market. They explore the real impact of pricing strategy, the psychology of today’s buyers, and how agents can adapt to a shifting landscape. With the upcoming budget announcement looming, the team discusses how potential tax changes and market trends may influence property sales — especially in the premium secto...
Send us a text In this high-energy episode of The Complete Agent Podcast, Dave Warburton, James Kendall, and Ian Storey are back together to talk shop — covering everything from off-market sales and overvaluations to buyer sourcing, direct mail wins, and advanced use of ChatGPT for valuations. They share what’s working right now in the mid-to-high-end market, the real conversations happening with sellers, and how to navigate fall-throughs and pricing pressures. There’s also a behind-the-s...
Send us a text In this episode of The Complete Agent Podcast, James Kendall and Ian Storey reflect on current sales performance, team accountability, and the power of professional communication in a changing market. They explore why taking time off can boost productivity, how structured morning meetings improve results, and the importance of giving clients honest pricing advice, even when it’s not what they want to hear. With insights into networking, team culture, and client engagement, th...
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