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Concise and comprehensive snippets of the FittDesign, fashion design, product sourcing and e-commerce growth content that you love.
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Many brands rush into sampling thinking it’s the finish line. In reality, it’s a testing phase that requires technical clarity, financial guardrails, and a clear next step. This episode breaks down the key warning signs that indicate you should pause, refine, and structure before moving into sampling. Tune in if you want your samples to move you forward, not slow you down. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: ...
Finding new customers gets harder every year, while keeping existing ones matters more than ever. This episode looks at how leading brands drive repeat purchases through consistent products, smart assortments, and easy reorders. Tune in if you want growth that builds over time, not just quick wins. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/services/consultation Design your own collec...
In today's FittBite, we explain why products built around trends rarely create lasting brands. We cover how focusing on core bestsellers, repeatable silhouettes, and long-term product thinking leads to stronger identity, simpler operations, and sustainable growth. Tune in if you’re building a brand and want to stop guessing what to launch next. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/...
In today’s FittBite, we explore what actually drives premium perception without relying on high production costs. We cover fabric feel, color control, focused product selection, packaging, website presentation, and the small system details that quietly elevate a brand. Tune in to learn how the right 20% of decisions can create most of your perceived value. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittde...
In today’s FittBite, we explain the difference between short-term drops and long-term product ecosystems, and why cohesion matters more than constant launches. We walk through how successful brands design systems that reinforce identity, simplify growth, and increase customer lifetime value. Tune in to rethink how you plan your next release. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/services...
In today’s FittBite, we explain why building an activewear brand is less about hype and more about systems, structure, and emotional resilience. This episode breaks down the operational and mental challenges founders face once the excitement fades. Tune in if you are serious about building something sustainable. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/services/consultation Design your own co...
In today’s FittBite, we break down the real cost behind an $80 pair of leggings and explain why the price goes far beyond fabric and labor. We cover product construction, R&D and fit testing, retail and staffing costs, marketing and community building, and the reinvestment strategies that allow premium brands to scale long term. This episode is for founders who want to understand pricing logic, margin structure, and how strong brands build sustainable ecosystems instead of rac...
In today’s FittBite, we explain why Pantone is misunderstood in apparel and why a perfect match on paper rarely looks the same on fabric. We break down TCX, TSX, coated, and uncoated systems, how textile texture changes color perception, and how lab dips ensure visual consistency across materials. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/services/consultation Design your own collectio...
In today’s FittBite, we break down why great designs often fail to perform in the market. You’ll learn how to validate real demand, manage production costs, and make decisions that balance creativity with scalability. Tune in to understand what makes a product truly succeed, and how to avoid costly first-launch mistakes. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/services/consultation Desig...
In today’s FittBite, we break down why most founders fail after launch—and how to build a brand that lasts. You’ll learn the five systems every sportswear brand needs to stay scalable, consistent, and profitable long after the first drop. Tune in to build smarter, not faster. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/services/consultation Design your own collection with our instantly...
In today’s FittBite, we cover the overlooked weak point in most production pipelines: sample approval. You’ll see why feedback over WhatsApp fails, how to apply a clear versioning process, and how the 5F System helps you fix fit, function, and finish with precision. Tune in to learn how to review smarter and produce better. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/services/consultation De...
In today’s FittBite, we break down what customers really think when they first see your brand—from that first scroll on social media to the moment they try on your product. Learn how perception shapes value, and how to control the experience from first impression to repeat purchase. Tune in to learn how to influence what they feel before they decide. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/services/...
In today’s FittBite, you’ll learn how to ask the right questions—about MOQs, timelines, sampling, quality control, and more. These 10 prompts are designed to help you earn trust, avoid surprises, and lead the conversation with clarity. Tune in to start asking smarter. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/services/consultation Design your own collection with our instantly downloadable ...
In today’s FittBite, we look at what makes a product impossible to ignore. We explore how exclusivity, storytelling, and timing can transform simple items into collectible experiences. Tune in to learn how to create demand through design, not discounts. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/services/consultation Design your own collection with our instantly downloadable factory ready tech pack...
In today’s FittBite, I’m showing you how minor brand mistakes create major customer drop-off, and what you can do to close the gap between first impression and long term trust. Tune in to strengthen your brand’s post-sale experience. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/services/consultation Design your own collection with our instantly downloadable factory ready tech pack templates: Fitt...
In today’s FittBite, we explore how logos silently shape the perception of your brand. We cover sizing rules, placement logic, and color psychology to help you build recognition and trust through better design. Tune in to learn how to design with intent and strengthen your brand identity. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/services/consultation Design your own collection with our instantl...
In today’s Fittbitte, I walk you through the playbook brands like Nike, Vuori, and YoungLA are using to win without relying on fabric innovation alone. You’ll learn how to build experiences that stick, reduce reliance on paid ads, and create a brand people want to be part of. Tune in to see how to build your own ecosystem. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/services/consultation Des...
In today’s FittBite, I explain why even profitable brands run out of cash and how poor planning around production, deposits, and reorders creates invisible risk. We’ll cover the exact systems top brands use to manage their money and timing with precision. Tune in to learn how to protect your business from the mistakes that kill most startups. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/services/...
In today’s Fittbite, I reveal why so many new sportswear brands don’t make it past year one. Lack of a clear USP, bad financial planning, overproduction, and no customer retention plan are just some of the silent killers I unpack. Alongside each, I highlight the practical steps that founders can take to avoid these pitfalls and build for long-term success. Tune in if you want to learn how to launch smarter and scale stronger. Book a 1 on 1 with our host, Shadi for personalized advice on h...
In today’s Fittbite, I explain why so many people end up buying black leggings even when they plan to try something different. We’ll discuss how black reduces decision fatigue, why it makes logos stand out more clearly, and how it becomes the foundation of repeat purchases. Beyond consumer psychology, I highlight the way major brands turn black into their most reliable product and use it to fund seasonal experiments. Tune in to discover how you can make black a powerful tool for y...
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