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Beyond The Clinic

Author: Sarah Almond Bushell

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Welcome to Beyond the Clinic, the podcast where you'll discover how to break free from traditional healthcare models and build a thriving online business. Hosted by Sarah Almond Bushell, a registered dietitian, certified business strategist, and successful entrepreneur, each episode delivers practical advice and expert insights to help you grow your health business in the digital age.

Join Sarah every Monday as she shares tangible strategies, tactics, and tech tips to elevate your online presence and attract clients directly to you. From ethical marketing practices to buyer psychology and pricing strategies, Beyond the Clinic covers everything you need to know to succeed in the competitive online landscape.

But it's not just about business—it's about empowerment. Sarah shares personal stories of overcoming challenges and achieving success, inspiring you to overcome mindset barriers and take bold action towards your goals. Whether you're a seasoned practitioner or just starting out, Beyond the Clinic offers invaluable guidance to help you navigate the complexities of entrepreneurship and make a meaningful impact in the world.

Tune in every Monday at 6am to ignite your entrepreneurial spirit and take your health business beyond the clinic. Don't forget to subscribe on Apple Podcasts, Stitcher, Spotify, YouTube, or your favourite podcast platform to never miss an episode. 

91 Episodes
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Money can feel awkward to talk about — but if you’re running a business (especially one meant to support your life), getting clear on your numbers isn’t just helpful… it’s essential. In this episode, I’m walking you through how to create a business budget that actually works — one that pays you, supports your growth, and keeps things sustainable as you scale. We’ll talk through a simple income breakdown, what to prioritise at different stages of business, and how to build a realistic sales pl...
Welcome to Part 3 of Your Best Year Yet! In this livestream replay, you'll hear how I guided my colleagues through a three-day business planning process aimed at helping you create a more intentional and profitable business for 2026. This episode is all about mindset, because you can have the best strategy in the world, but without the right mindset your business wont grow. By the end of this episode you'll have identified hidden things that may be holding your business growth back. Part ...
Welcome to Part 2 of Your Best Year Yet! In this livestream replay, you'll hear how I guided my colleagues through a three-day business planning process aimed at helping you create a more intentional and profitable business for 2026. In this episode we are getting strategic. We are defining your money goal and mapping out the steps you need to take in order to achieve it. By the end of this episode you'll have a fleshed out strategic plan. Part 1 (episode 87) is all about looking back and...
Welcome to Part 1 of Your Best Year Yet! In this livestream replay, you'll hear how I guided my colleagues through a three-day business planning process aimed at helping you create a more intentional and profitable business for 2026. Part 1 is all about looking back and identifying whats working, what needs optimising and whats really not doing you any favours. You'll hear my reflective questions to evaluate your offers, your audience, and the sales mechanisms you chose last year, ultim...
If your 2026 goals include getting more clients, making more money or finally leaving the NHS behind, this episode is a must-listen. In part two of our 2026 planning series, I’m diving deep into the mindset shifts that changed everything in my business - and will help you stop hiding, start showing up, and attract consistent private clients without fear or overthinking. We’re talking self-doubt, fear of judgment, visibility blocks and what it really takes to break free from them (especially w...
Let’s start the year with intention. In this episode, I’m guiding you through a business planning session - the same process I use with my mastermind clients — to help you map out what you want to earn, what you’ll sell, and how you’ll structure your time to make it happen in 2026. Together, we’ll build your revenue targets, align them with your offers, and walk through a practical approach to planning how you'll book more clients and marketing efforts. No woowoo or vision boards, just ...
In this powerful conversation, I’m joined by international mindset and business coach Shelley Bosworth to unpack the real work behind building a courageous mindset. We dive into the practical side of mindset growth — what it looks like day-to-day for ambitious clinicians in business, and how confidence isn't the prerequisite for action — it's the result of it. Shelley shares her leap-from-corporate story, the link between mindset and burnout, why fear of success is more common than you think,...
Ever wonder if you’re “doing Instagram right”? Or how much time you really need to spend on socials to actually see results? In this honest and insight-packed conversation, I sit down with Emma Donnelly — social media marketing manager and founder of Ask Emma Social — to talk about the real story behind content creation, going viral, and what actually works for health professionals trying to grow their businesses online. This isn’t about becoming an influencer or going viral. It’s about susta...
This week on Beyond The Clinic, I’m pulling back the curtain on my highest-converting sales campaign to date — a waitlist funnel strategy that brought in 12 paying clients in just 3 days… from an email list of only 22 people. Inside, I break down exactly how I built this “mini launch” — step-by-step — and share what made it work so well. No webinars. No masterclasses. No complicated tech. Just a few well-crafted website pages, a warm audience, and a wildly irresistible offer. If you’re tired ...
Episode Summary: If you left the NHS dreaming of more freedom, only to find yourself working longer hours than ever, this episode is for you. I’m joined by the brilliant Kay Dewar — a master intuitive psychology coach and operations consultant — and we’re talking about the hidden reasons why so many regulated professionals find it so hard to rest (even when the systems are in place). Together, we unpack how deep-rooted perfectionism, people-pleasing, and NHS conditioning show up in your busi...
Ever feel like Black Friday just doesn’t fit with the kind of business you’re trying to run? Like it’s too salesy, too noisy — or just not aligned with how you want to show up as a health professional? In this episode, I’m breaking down a values-led, ethically aligned approach to Black Friday that’s helped both me and my clients bring in meaningful revenue without discounting our time or compromising our integrity. I’ll walk you through the 6 biggest mistakes I see health professionals ...
Ever feel like you’re either hiding completely or sharing way too much on social media? This week on Beyond the Clinic, I’m joined by the brilliant Kell Bauer, personal brand strategist and founder of Brand Alchemy, to unpack how health professionals can build a magnetic, trustworthy personal brand — without oversharing or feeling exposed. We explore how to share your story in a way that connects, not cringes — and how to show up online as a real human while still maintaining your professiona...
Do you freeze up at the thought of posting online? Wonder how everyone else seems so confident on camera while you cringe at your own voice? You’re not alone - and in this episode, I’m pulling back the curtain on exactly how I built confidence on social media… after a few (very) embarrassing moments. From my first awkward post to a live video that ended in sheer panic, I’m sharing the real story of how I went from terrified to totally confident online — and how you can too. Whether you’re ju...
You’ve got the qualifications. The experience. The knowledge. So why does it feel so hard to be visible in your business? In this honest and empowering episode, I’m joined by Carah Elizabeth - a trauma-informed coach and former psychotherapist with over 20 years of experience - who now helps high-achieving women regulate their nervous systems and build sustainable, aligned businesses. We talk about why confidence issues aren’t just mindset blocks - and how your body (not your brain) might be ...
Ever feel like you're constantly showing up online… and still not seeing results from your content? In this episode of Beyond The Clinic, I’m joined by copywriter and content strategist Jasmine Edwards to unpack one of the most frustrating parts of content marketing for healthcare professionals: when you're doing all the right things but still not getting client enquiries, bookings, or conversions. 😩 We dive into: The root causes of content overwhelm (and how to fix them)Why healthcare profes...
🎧 Episode Summary: Feel like social media is just one more to-do that isn’t doing much? You’re not alone. In this episode, I’m sharing the exact shifts you can make to turn your posts into a client-generating machine — without chasing trends or posting every day. If you’ve been pouring time into educational content that gets likes but not leads, this episode will show you why — and what to do instead. Whether you’re a dietitian, nutritionist or health professional trying to grow your busines...
What if Instagram didn't have to feel like a full-time job… or a full-time failure? In this episode, I’m pulling back the curtain on my own 4-Hour Visibility Plan — the exact system I use (and teach my clients) to show up consistently, strategically, and most importantly, to get actual client enquiries from Instagram… without burning out, going viral, or spending your Sunday buried in Canva. If you're tired of winging it on social media, second-guessing what to post, or wondering why it's not...
Not every opportunity is worth saying yes to - especially when it comes to your professional credibility. In this episode, I’m taking you behind the scenes of a recent brand offer that looked amazing on paper… but didn’t align with my values. I’ll walk you through the exact red flags I spotted, how I handled it, and how you can confidently assess brand partnerships too. Here’s what we cover: The 5 key filters I use to assess brand opportunitiesWhy I turned down a five-figure offer (and what h...
The visibility strategy most dietitians skip (but can’t afford to) You’ve picked your niche, refined your messaging, and started showing up online... So why does it still feel like your content is falling flat? Why are you working harder, but still not attracting the right clients? Why are other professionals engaging, but your ideal clients nowhere to be seen? If you're nodding along, this episode is for you. In today’s episode of Beyond The Clinic, I’m breaking down what really happens af...
Welcome to the final episode of our Summer Reset series! In this special behind-the-scenes episode, I’m opening the doors to what’s actually shifting inside my business. After guiding you through five weeks of gentle reflection and intentional planning, I’m walking my talk and taking you inside the exact refinements, automations, and mindset resets I’ve made this season. From retiring a social media team (and why that decision felt like taking off a heavy coat) to embracing custom GPTs and Ma...
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