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© 2026 Maven Marketing with Brandon Welch
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Each year, business owners spend one trillion dollars on advertising with very little to show for it. In fact, eight out of ten say they are not confident they are getting their money’s worth.
Without throwing money at advertising, how do you grow your business?
Maven Marketing with Brandon Welch is a workshop-style podcast answering real growth questions from today’s business leaders. Each episode will introduce you to the Maven Method, our straight-forward, proven approach for growing a business without wasting money on ineffective ads.
Trade the marketing lies for solid growth strategies so you can reach your big dream!
Join Brandon Welch and co-host, Caleb Agee, each week for Maven Monday and Frankly Friday!
190 Episodes
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Send us a text Most businesses think branding is vague, expensive, and impossible to measure. It’s not. In this Maven Monday episode, Brandon and Caleb break down what brand strength actually looks like in the real world, and how to see it clearly inside your own data. They walk through the three Google Analytics metrics that reveal whether your business is becoming the one people think of first… or just another option in the pile. You’ll learn why being easy to remember makes every ...
Send us a text If your ads feel stale, you’re probably tempted to blow everything up. New year. New platforms. New formats. New creative. New… something. But in this Maven Monday episode, Brandon and Caleb push back on the most expensive marketing instinct there is: changing just to feel like you’re doing They unpack how action bias tricks business owners into bad switches, and why the best advertisers don’t chase novelty, they build memory, trust, and preference over time. If you’r...
Send us a text Every January starts the same way. Motivation is high, everyone’s announcing goals and convinced they’ve cracked it this time. And then… real life shows up. In this Maven Monday episode, Caleb Agee breaks down why most New Year’s resolutions fail, and shares a simple framework that actually survives February, March, and the chaos of everyday life. This isn't some "new year, new me" motivational hype video. It’s about building a system that creates real change over time. You...
Send us a text What if the most powerful marketing tactic you’ll use this year has nothing to do with ads, funnels, or budgets? In this Maven Monday, Brandon Welch and Caleb revisit a 90-year-old insight from Dale Carnegie that still outperforms most modern marketing tactics... and almost everyone overlooks it. This episode isn’t about scripts, hacks, or manipulation. It’s about attention, respect, and the small human moments that quietly open doors, deepen trust, and change conversations. If...
Send us a text Most businesses will waste money in 2026. Here’s how not to be one of them. In this Maven Monday, Brandon Welch and Caleb strip marketing back to what actually works after years of chaos and shiny objects. This episode isn’t about trends, hacks, or predictions. It’s about the foundational decisions that separate businesses that grow steadily from those that constantly feel behind. This conversation was sparked by a simple question Brandon posed to a business owner who felt o...
Send us a text 2026 is shaping up to be the year things finally settle, but that doesn’t mean marketing gets easier. In this Maven Monday episode, Brandon and Caleb break down what they’re seeing on the front lines of annual planning season and why the way you build your 2026 marketing plan matters more than ever. Costs are higher, customers are more selective, and attention is harder to earn—but the businesses that plan correctly now will have a massive advantage. This isn’t about chasing...
Send us a text End-of-year chaos isn’t just exhausting; it exposes every crack in your business. In this solo Maven Monday, Caleb steps into the host chair to talk about the one thing most leaders overlook when the pressure rises: how to actually lead your team through it without losing their hearts, focus, or sanity. If the holidays, deadlines, PTO gaps, and Q4 expectations have your organization feeling stretched, distracted, or even a little frayed at the edges… this episode will help you ...
Send us a text Getting 5-star reviews shouldn’t feel awkward, desperate, or hit-or-miss. And yet… for most service businesses, it is. In this Maven Monday, Brandon brings Kyle DeVries back to unpack a simple shift that turned one client’s stale review flow into a wave of fresh 5-stars — without begging, bribing, or hoping technicians “remember to ask.” We’re talking small tweaks that create big confidence: better conversions, better leads, better performance across every marketing channel....
Send us a text What’s Your Gratitude Budget? (Most Businesses Don’t Have One) This Maven Monday, Brandon asks a question most business owners have never considered — and it might change how you grow in 2026: What if the most profitable move in your business has nothing to do with advertising… and everything to do with something you already have? In a week when everyone else is thinking about gratitude at home, Brandon turns the lens toward your business and challenges a blind spot that drains...
Send us a text Short-form video isn’t just for influencers anymore. If you run a service-based business, ignoring it might be the most expensive mistake you make in 2026. In this Maven Monday, Brandon and Caleb break down a surprising shift that’s quietly reshaping how real customers search, choose, and trust local businesses. This isn’t about trends, dances, or overnight fame. It’s about a simple strategy business owners can use to get seen, get remembered, and get picked… without spendin...
Send us a text If your business feels heavy lately (more stress, less spark) this episode might be the reset you need. Brandon and Caleb are back together for a Maven Monday conversation on restoring joy to your business and rebuilding the energy that made you start it in the first place. They share three practical moves any leader can make to shift the atmosphere, re-engage their people, and build a team that actually wants to win again. No buzzwords. No kumbaya. Just clear steps to bring...
Send us a text Most business owners want more leads NOW. But what if the real secret to growth isn’t found in a lead form... it’s found in the long game? In this Maven Monday, Brandon sits down with longtime friend and business owner of The Window Source of Atlanta, Tyler Smith, to unpack what happened when he stopped chasing today’s customer and started building tomorrow’s. Eighteen months later, his results speak for themselves. But the real story is how it feels to lead a business that’s k...
Send us a text You don’t need a new ad, a bigger budget, or a better system to grow. You might just need to look around the room. Because sometimes, the breakthrough your business needs doesn’t come from a strategy meeting or a marketing plan, it comes from a conversation. In this solo Maven Monday, Brandon slows things down to talk about something that costs nothing, compounds over time, and changes everything about how your team shows up. It’s not a leadership framework. It’s not a culture ...
Send us a text If you’ve ever told yourself, “I’ll get healthy when work slows down,” this episode might change your timeline. In this Maven Monday, Brandon sits down with Jeremiah Dalton (investor, husband, father of three, and host of Long Island Legends) to unpack how a radical health reset transformed his energy, confidence, and profitability. We’re not handing you a fad diet or a hero montage. We’re exploring the few levers Jeremiah pulled that turned burnout into momentum—and why they...
Send us a text Sales isn’t the problem. Focus is. If your sales team is following the process but still missing the mark, this episode will hit home. Brandon sits down with sales coach Ian Nix to uncover why most salespeople lose deals, and how to fix it without becoming “that” pushy salesperson. They unpack three quiet killers of sales performance that cost businesses thousands every month and how to replace them with simple, customer-first conversations that close more deals with less press...
Send us a text If your ads are running, your SEO guy is paid, and your phone still isn’t ringing — this one’s for you. Brandon and Caleb break down the five biggest reasons businesses disappear from Google and how the rules of search have quietly changed. From AI Overviews to Local Service Ads, Google Maps, and organic SEO, this episode reveals where your marketing dollars are leaking and how to plug the holes fast. Inside this episode: What Google’s new AI Overviews mean for local business...
Send us a text Are YouTube ads finally better than TV for building a local brand, or is broadcast still king when you need daily reach and real frequency? 🤔 Brandon sits down with Kyle to unpack what we’re seeing across millions in ad spend: CPMs, skip rates, watch time, and the one factor that keeps TV (often) ahead for “tomorrow marketing.” We also cover when YouTube does win—and how to plug it into a media plan without wasting budget. What you’ll learn: TV vs YouTube: real CPMs we’re...
Send us a text Radio advertising: dead relic of the past, or secret weapon hiding in plain sight? We tested the hype, the hate, and the hard numbers, without picking a side. This episode dives into what most marketers miss about audio, how to tell if your brand should even touch radio, and the one buying mistake that quietly kills campaigns. In this episode: The media metric that can flip your budget math“Targeting” vs. being rememberedThe brain quirk audio exploits (and how to script for it)...
Send us a text Most businesses think they have a “sales process.” Spoiler: they don’t. And it’s costing them thousands in wasted ad spend and lost customers. In this episode, Brandon and Caleb dig into the real reason leads slip through the cracks and what you can do—without spending a single extra dollar—to plug the leaks. What you’ll hear: The common mistakes almost every business makesWhy “weak leads” aren’t really weakThe simple shifts that make your marketing instantly more ...
Send us a text Is it fall? Is it summer? Doesn’t matter, planning season is here, and the shiny objects are coming (AI, OTT, YouTube). Brandon & Caleb zoom out and lock you into the three pillars that never change—so your plan works no matter which media fad shows up. The framework: Strategy → Message → Media (in that order, always)Build each for three customer types: Today, Tomorrow, YesterdayIn this episode you’ll get: Today customers: How to win the finish line with Price, Speed...
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