Claim OwnershipHigher Up Podcast
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© 2026 Higher Up Podcast
Description
A podcast that aims to empower individuals in various aspects of their lives, including business, church, school, and personal growth. The goal is to inspire listeners to make a positive impact on those around them, helping them reach their full potential and strive towards greatness. The show features practical tips, real-life stories, and insightful conversations with experts in their fields, all geared toward lifting others up and creating a world where everyone can thrive.
The hosts, Benji and Brady Wilson, are accomplished entrepreneurs in the business world. Their mission is to empower listeners in every aspect of their lives, from business to personal growth. They seek to inspire others to make a positive impact on the world by sharing their own life experiences and having conversations with other successful guests. Together, they explore living a Higher Up life!
43 Episodes
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Send a text In this episode, Benji and Brady Wilson talk about one of the biggest challenges leaders face: knowing when to step in and when to step back. Many leaders jump in to fix problems quickly, but over time that can create bottlenecks and limit the growth of the team. This conversation explores how strong leadership creates ownership, builds trust, and develops people instead of making the leader the solution to every issue. They also break down a simple filter leaders can use to decid...
Send a text Are you leading or just reacting? In this episode, we break down how to separate signal from noise so you can lead with clarity instead of constantly putting out fires. We talk about identifying the work only you can do, protecting your top 20 percent, and building margin into your leadership rhythm. We also get into real challenges inside churches and organizations. Handling preferences and complaints. Clarifying roles. Tying decisions back to core values. Balancing discipleship ...
Send a text Feeling busy but not effective is a leadership problem, not a motivation problem. In this episode, we break down a practical framework for cutting through noise and focusing on the work that actually drives results. We cover the four-box focus model, the discipline of saying no, and the One Thing habit that helps leaders protect strategy from constant interruptions. We talk honestly about modern distractions like notifications, walk-ups, and unclear project requests, then walk thr...
Send a text This episode focuses on leadership clarity, operational discipline, and building momentum that actually lasts. We talk about why growth does not come from doing more, but from simplifying systems, documenting what matters, and removing friction that slows teams down. We share real lessons from leading inside a complex, highly regulated business and why speed is the result of clarity, not chaos. That means making decisions, writing things down in plain language, and cutting steps t...
Send a text As the year winds down, this episode focuses on how leaders can slow the pace, close the year with clarity, and set themselves up for a healthier start to what’s next. In this season three finale, we talk about presence, gratitude, and intentional reflection, not as concepts, but as leadership practices that actually shape culture and momentum. We share lessons from a demanding holiday season, including church Christmas services and large scale events, and what they revealed about...
Send a text This episode breaks down gratitude as a real leadership system, not a holiday mindset. We talk about why teams will meet expectations for a paycheck but give extra effort when leaders notice the details, call out wins, and make people feel seen. You will hear practical habits that strengthen culture, raise performance, and keep people connected to the mission. We cover what healthy appreciation looks like in day-to-day work. Things like giving public credit, respecting creative wo...
Send us Fan Mail Forecasting isn’t guessing; it’s preparation. In this episode, we discuss turning vision into action through clear goals, solid plans, and repeatable systems. You’ll learn practical ways to forecast across revenue streams, align your team, and make confident decisions when things change. We also cover cash flow basics, rolling forecasts, timing, and strategies to protect growth while maintaining financial stability. Whether you lead a team or work solo, this conversation will...
Send a text The sale isn’t the end, it’s the reset point. In this episode, we unpack what happens after the contract is signed and why the strongest brands win in the follow-through. You’ll hear how trust compounds when you stay engaged, why consistency beats intensity, and what separates a one-time customer from a lifelong advocate. From restoration to banking to creative services, we explore practical ways to lead with education, protect results, and make every follow-up feel valuable. We a...
Send a text What Cracker Barrel’s Rebrand Got Wrong (and What Chick-fil-A Gets Right) In Part 2 of our branding series, we look at what happens when a company tries to modernize and ends up losing what people loved most. Using Cracker Barrel’s recent rebrand backlash as a case study, we talk about the tension between staying relevant and staying true to your identity. We compare it to Chick-fil-A’s approach, where brand strength comes from consistent systems, not constant design changes. Then...
Send a text What happens when a brand forgets who it is? This is Part One of our two-part series on branding and rebranding. In this episode, we break down the Cracker Barrel rebrand and the costly lessons it offers for business owners. Cracker Barrel built its reputation on consistency, nostalgia, and Southern hospitality, but its dramatic shift left loyal customers feeling disconnected. We unpack the difference between branding (who you are) and marketing (how you tell your story), and why ...
Send a text Leadership isn’t just about strategy, it’s about rhythm. In this episode, we explore why intentional pauses and quarterly rhythms are essential for your business, family, and personal health. From balancing key life areas to safeguarding sacred family time, we offer practical strategies to prevent burnout and lead more effectively. You’ll learn about tools like the balance wheel, the significance of family board meetings, and how small, consistent rhythms can create lasting legaci...
Send a text Are you leading your business or just reacting to problems as they arise? In this episode, we explore the power of quarterly rhythms, a system that helps leaders stay focused, avoid burnout, and build sustainable momentum. We discuss why rhythms matter, how seasons in life and business provide a model to follow, and the practical steps to align your team around clear priorities. You’ll learn how quarterly planning and intentional pauses create space for focus, accountability, and ...
Send a text Change is constant in leadership, but when does it harm more than help? This episode examines balancing adaptation and avoiding overwhelming your team. From Blockbuster’s resistance to pivoting when Netflix emerged, to the risks of moving too fast and causing burnout, we identify signs of "change fatigue.” You’ll learn how shifting priorities, poor follow-through, and lost trust can hinder progress. We talk through strategies for pacing change, distinguish KPIs (forward-looking) f...
Send a text In this final part of our halftime adjustment series, we dig into the surprising power of staying the course when everyone else is pivoting. We talk about why “shiny object syndrome” kills momentum, how small fundamental changes can create massive results, and why doubling down on your current plan might be the boldest move you can make. You’ll also hear how a simple calendar shift completely changed one leader’s effectiveness and how the story of Haggai gives us perspective when ...
Send a text Is It Time for a Halftime Adjustment in Your Business? At the halfway point of the year, every leader needs to ask: Are we making progress? And more importantly… What needs to change? In this episode, we examine what it means to lead with clarity and courage when you face a crossroads. We identify the three traps that hold leaders back: feelings like fear, comfort, and ego. We discuss why past success can sometimes block future growth. You’ll gain a simple yet powerful mindset shi...
Send a text In this episode, we explore how lessons from our childhood coaches continue to shape our leadership today. From punctuality to staying true to fundamentals, we examine five coaching habits that can transform any team. Drawing from The 5 Coaching Habits of Excellent Leaders by Lee and Julie Colan, we look at how clarifying expectations, asking questions, involving others, measuring what matters, and showing appreciation can foster a culture of trust and accountability. Whethe...
Send a text What can a $1.50 pimento cheese sandwich teach us about world-class customer service? A lot if you're at the Masters Tournament. In this episode, we unpack what Augusta National gets right about the customer experience, from spotless restrooms to screen-free serenity, and how those small details add up to something unforgettable. Benji shares his firsthand experience attending the Masters, and we explore how intentional, friction-free service turns everyday moments into stories wo...
Send a text We’re back, and this episode is the most authentic one yet, pulling back the curtain to show you what leadership and business ownership truly entail, especially when life gets a bit messy. From an inspiring story at Buffalo Trace Distillery in Kentucky to a listener’s heartfelt message that changed everything, this episode ushers in a new season filled with genuine conversations, fresh perspectives, and a revitalized sense of purpose.
Send a text In this episode, we’re getting real about the moment we realized our long list of 22 core values was just... noise. So we started over. We walk you through how we narrowed it down to 7 values that mean something and how they guide every part of our business: Honor God. People First. Extreme Ownership. Pursue Excellence. Relentless Execution. Data Wins. Win as a Team.This isn’t just about writing values on a wall. It’s about building a culture wh...
Send a text Ever feel like your company’s core values are just words on a wall? In this episode, Brady and Benji get real about how their team went from 22 forgettable core values to 7 that actually mean something. It all started when no one on their leadership team could remember the values. Instead of ignoring the problem, they tore it all up and started over, leading to tough conversations, major self-reflection, and real change. You’ll hear why values lose impact when there are too many, ...
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