Claim OwnershipBusiness Growth Central with The Botterills
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Join Nigel, Cameron and Elliott Botterill - the father and sons trio behind Entrepreneurs Circle, who’ve generated over £100m in sales and helped thousands of businesses to grow. Expect proven tactics, honest conversations and the odd family disagreement!
21 Episodes
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This week, we’re doing something different on Business Growth Central… a rapid-fire round of real business questions. Cameron and Elliott tackle a stack of topics submitted by business owners, including when to raise your prices, how much to spend on marketing, what to do when competitors undercut you, whether to fire difficult clients, when it’s time to hire, and what a “good” sales conversion rate actually looks like. A fast-paced episode packed with practical insights you can take straight back into your business. 📩 Want your question answered on a future episode? Email podcast@entrepreneurscircle.org
In this episode, Nigel, Cameron and Elliott share the practical habits that help business owners get more done without extending their day. From time studies and protected focus blocks to eliminating distractions and stopping the faff, this is a straight-talking guide to becoming more productive and more effective. Time Tracker Download: https://drive.google.com/file/d/1It7D... 📩 Want your question answered on a future episode?Email podcast@entrepreneurscircle.org
Struggling with low email open rates? In this episode of Business Growth Central, we break down how to get more people to open your emails - including the subject line strategies, positioning tweaks and simple email marketing changes that increase open rates fast. Email deliverability tools: MXToolBox: https://mxtoolbox.com/deliverability Mail Tester: https://www.mail-tester.comEmail List Cleaner: Klean13: https://www.klean13.com/📩 Want your question answered on a future episode?Email podcast@entrepreneurscircle.org🎧 Listen on Spotify: https://open.spotify.com/show/6Hur6WpGwRHFxLvEWfqr9A 🎧 Listen on Apple Podcasts: https://podcasts.apple.com/gb/podcast/business-growth-central-with-the-botterills/id1852018079
Getting leads isn't the hard part... getting the right leads is. In this episode, Nigel, Cameron and Elliott break down why your lead quality might be suffering, how to define what a “good” lead actually looks like, and the practical tweaks you can make to instantly improve it. From qualifying questions and smarter follow-up to sharper messaging, this is a hands-on guide to attracting prospects who actually want and can afford what you offer. 📩 Want your question answered on a future episode?Email podcast@entrepreneurscircle.org
If your business relies on sales calls, Zooms or discovery meetings, this episode will save you a huge amount of time and frustration. Nigel, Cameron and Elliott explain why prospects don’t show up and the simple changes that dramatically increase show-up rates without chasing or awkward follow-ups. A fully practical episode designed to turn booked calls into real conversations. 🔗 Thank You Page Example: https://page.entrepreneurscircle.org/demo-thanks-adam📘 Free Show-Up Rate Playbook: https://docs.google.com/document/d/14ArPRQlE0UqZ2KXmmPTmvHdwboWehDlV7fiGce6CyHE/edit?usp=sharing
What you saw on TV was only half the story. In this emergency bonus episode of Business Growth Central, Nigel and Sue go behind the scenes of Rich House Poor House to answer the questions everyone’s been asking - what was real, what was staged, what happened after filming, and why they agreed to do the show in the first place. An honest, behind-the-scenes debrief recorded straight after it aired.
Raising prices can increase profit - but it’s not the only lever, and it’s not always the best place to start. In this episode, Nigel, Cameron and Elliott explore the practical ways businesses can make significantly more money by improving how customers buy, not just what they’re charged. Real-world examples and ideas you can apply without risking customer backlash. 📩 Want your question answered on a future episode?Email podcast@entrepreneurscircle.org
Hiring a marketing agency sounds like the fast track to growth - until the invoices keep coming and the results don’t. In this episode, Nigel, Cameron and Elliott dig into why so many business owners get burned by agencies, the warning signs to look out for before you hire one, and how to protect yourself from paying for activity instead of outcomes. 📩 Want your question answered on a future episode?Email podcast@entrepreneurscircle.org.
Do family businesses actually work - or are they a disaster waiting to happen? In this episode, Nigel, Cameron and Elliott have an honest conversation about hiring family members, the hidden risks most people ignore, and the conditions that must be in place if it’s ever going to work. A real-world discussion from people who've lived it. 📩 Want your question answered on a future episode?Email podcast@entrepreneurscircle.org
How do you actually know if your business is doing well this week? In this episode of Business Growth Central, Nigel, Cameron and Elliott share the simple system they use to track what matters, spot problems early, and remove the stress of guessing how the business is really performing. 📥 Download the Scorecard Rules PDF here 📩 Want your question answered on a future episode?Email podcast@entrepreneurscircle.org
If you want 2026 to be genuinely better than 2025, it starts with clarity and focus. In this episode, Nigel, Cameron and Elliott explain how to “lock in” for the year ahead - getting clear on what you actually want, cutting out distractions, and focusing on the habits and actions that truly move the needle in business.If you want us to answer your question on a future episode, email podcast@entrepreneurscircle.org
If you want 2026 to be genuinely better than 2025, you need more than vague goals and New Year’s resolutions. In this episode, Nigel, Cameron and Elliott look back on the real wins, mistakes and lessons from 2025 - then explain how to turn those insights into better habits, clearer focus and smarter decisions for the year ahead. If you want us to answer your question on a future episode, email podcast@entrepreneurscircle.org
Taking time off shouldn’t mean your business falls apart. In this episode, Nigel, Cameron and Elliott discuss how business owners can take a proper holiday without guilt or stress - and why being able to step away is one of the clearest signs of a healthy business. If you want us to answer your question on a future episode, email podcast@entrepreneurscircle.org.
If every enquiry you get is from someone trying to haggle you down, this episode is for you. Nigel, Cameron and Elliott explain how to attract customers who value quality (not the cheapest price!) by changing where you fish and how you position yourself. If you want us to answer your question on a future episode, email podcast@entrepreneurscircle.org.
Turning enquiries into sales shouldn’t feel pushy. In this episode, Nigel, Cameron and Elliott share the simple changes in speed, positioning and follow-up to help you convert more leads into paying customers.
When you need customers fast, you don't have time to guess. In this episode, Nigel, Cameron and Elliott break down the exact moves to make when you need quick cash and fast results - without spending a penny. A must-watch for any business owner facing a short-term cash squeeze.
When panic hits after a Budget, most business owners make bad decisions fast. In this emergency episode, Nigel and Cameron cut through the noise of Rachel Reeves’ announcement and explain what actually matters, what hasn’t changed, and what you should be doing right now to stay ahead while everyone else loses their heads.
Most business owners plan their year the wrong way - and it’s why nothing really changes. In this episode, the Botterills reveal a smarter, simpler approach to planning your next 12 months so you get clarity, momentum and results that actually last. If you want us to answer your question on a future episode, email podcast@entrepreneurscircle.org.
Most Black Friday deals are a waste of time - and in this episode, Nigel, Cameron and Elliott explain why doing the opposite of everyone else is often the smartest move you can make. If you'd like us to answer your business question in a future episode, email podcast@entrepreneurscircle.org.
In this episode of Business Growth Central, we tackle a big question from Lucy - how can a new business compete against long-established competitors? Nigel, Cameron and Elliott share practical, proven ways to boost your positioning, from mastering Google reviews and building authority to using awards, big numbers and presence to stand out fast. If you’d like us to answer your business question in a future episode, email podcast@entrepreneurscircle.org.
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