The Fitness Business Podcast

Solo podcast going through the 6 hills I will die on as a business coach (and why).. Timestamps: 00:00 Introduction to Business Coaching Philosophy 05:05 The Importance of Pull Marketing 09:47 Value First: Building Trust Before Selling 15:06 Work-Life Balance: The Myth of Hustle 19:50 Lead Generation: Targeted Messaging Over Quantity 24:52 Scaling Your Business: Leverage vs. Hustle 26:55 Premium Pricing: The Value of Expertise   The Circle Group Mastermind:  https://briankeanefitness.com/online-mastermind Business Mentorship:  https://briankeanefitness.com/mentorship-and-business-coaching

I was planning to release this a new series on The Brian Keane Podcast; but after listening back, I think its a better fit here.  It's an unedited podcast talking about belief, skills and process; alongside some other things that may be holding your business back.   Timestamps: 00:00 Introduction to Strategy Saturday 02:45 Identifying the Core Problems in Business 06:01 Understanding Belief Issues 08:53 Exploring Skills Gaps 12:12 The Importance of Process 15:06 Navigating Financial Literacy 17:51 Addressing Delegation Deficits 20:55 Creating Effective Systems 24:08 Conclusion and Next Steps     The Circle – Group Mastermind: https://briankeanefitness.com/online-mastermind   6 Month Business Mentorship: https://briankeanefitness.com/mentorship-and-business-coaching

Solo with Brian: 00:00 Introduction to Growth Signals in Fitness Business 03:13 Understanding Growth Beyond Metrics 06:00 The Importance of Saying No 09:06 Evolving Content and Curiosity 11:58 Redefining Busy and Productive 14:50 Navigating Imposter Syndrome 18:09 The Value of White Space in Your Calendar 20:46 Client Dynamics and Growth 24:02 Teaching vs. Training 26:45 Feeling Behind While Ahead https://briankeanefitness.com

Solo with Brian:  Timestamps:  00:00 Introduction to the Lifestyle Audit 02:48 Reality Check: Tracking Your Week 05:56 Identifying Your Business vs. Job 08:47 The Energy Audit: Understanding Your Drains and Gains 12:02 Automate, Eliminate, Delegate: Streamlining Your Business 15:11 Revenue Audit: Assessing Your Income Streams 17:59 Actionable Steps for Business Improvement 20:54 Final Thoughts: Building a Sustainable Business https://briankeanefitness.com/online-mastermind https://briankeanefitness.com/mentorship-and-business-coaching https://briankeanefitness.com/landing/lead-generation-for-fitness-businesses  

In this episode, I sit down in person with Gavin Meenan from Modern Warrior to discuss his journey from personal trainer to holistic coach and retreat leader. Gavin shares his experience transitioning beyond traditional PT work to create the Modern Warrior methodology—a deeper approach to transformation that integrates physical training with mindset and personal development. We dive into how Gavin built retreats into his coaching model, the practical steps for fitness professionals looking to add retreat experiences to their business, and why this format creates such powerful transformations for clients. Most importantly, Gavin opens up about the rewards of serving people on a deeper level—moving beyond just physical results to facilitate genuine life change. If you've ever felt called to do more meaningful work with your clients or wondered how to elevate your coaching beyond the gym floor, this conversation is for you.   Today's podcast is sponsored by The Circle:  https://briankeanefitness.com/online-mastermind       (Website) Fat Loss Trainer | Muscle Building Coach | Best Top Personal Fitness Trainers Online in Ireland | Gavin Meenan   (Facebook) www.facebook.com/gavinmeenan1/   (Instagram) Ireland's No. 1 Men's Mentor & Coach (@gavinmeenan) • Instagram photos and videos   (LinkedIN) Gavin Meenan - 📚 Author 🏋️‍♂️ Coach 🚀 Mentor | LinkedIn

Neil "Shoney" Maclean is a marketing practitioner and coach who builds and runs Facebook/Meta ad campaigns for coaches and knowledge-business owners, plus produces paid training.  He's an ads expert, agency co-owner, course creator and speaker. He is also a dad, husband and investor and in today's show we are going to unpack all the mistakes you are potentially making with your ads strategy online.    Timestamps (may vary by 2-4 minutes based on your podcast app) 02:11 Introduction to Ad Strategies for Fitness Professionals 05:06 Understanding Conversion Systems in Advertising 08:01 Effective Ad Frameworks: Live Masterclasses and Lead Magnets 10:57 Warm vs Cold Campaigns: Strategies for Success 14:02 Navigating High Skepticism Markets 17:01 Macro vs Micro: The Balance in Ad Strategy 20:17 The 3x Reel Strategy: Amplifying Success 25:28 Boosting Posts Effectively 28:51 Custom Ads vs. Amplifying Organic Content 31:01 The Seven Day Stack Facebook Ad Strategy 32:39 Overcoming Ad Aversion 36:11 Choosing Between Facebook and Instagram Ads 39:20 Identifying Who Shouldn't Run Ads   Today's podcast is sponsored by The Circle:  https://briankeanefitness.com/online-mastermind   (Website) https://neil-maclean-marketing.mykajabi.com/ (Instagram) www.instagram.com/neilshoneymac/ (Threads) https://www.threads.com/%40neilshoneymac  

A solo podcast going through my new business book (coming 2026) and how it all came together after an ayahuasca retreat.  00:00 Introduction to Ayahuasca and Business Transformation 02:48 The Birth of the Scale Framework 06:10 Storytelling: The Foundation of Business 08:52 Core Offer: Defining Your Business's Heart 12:07 Amplifying Your Impact and Income 18:06 Leveraging Your Time and Resources 21:52 Evolving: Transitioning from Operator to Owner   https://sacruna.com Give the code KEANE2025 when you sign up and get 5% off the price.   The Circle: https://briankeanefitness.com/online-mastermind Business mentorship: https://briankeanefitness.com/mentorship-and-business-coaching  

Brendan McGurgan is a global business leader, coach, and investor passionate about building profitable, purposeful, and scalable businesses.  He has co-founded, built and led over ten 7,8 and 9 figure revenue businesses across 6 continents. He believes that if you have a remarkable product or service, you have an obligation to scale it, to bring it to the world with intention and impact. He is co-author of the Amazon best-seller Simple Scaling: 10 Proven Principles to 10x Your Business, described by Kirkus Reviews as "comprehensive, concrete counsel for business leaders." Brendan also hosts the acclaimed ScaleX™ Insider podcast, ranked in the top 2% of podcasts globally. Through candid conversations with thought leaders and high-growth entrepreneurs, he explores the mindset and mechanics of scaling with purpose.   Timestamps (may vary by 2-4 minutes depending on your podcast platform)  01:53 Introduction to Scaling with Brendan McGurgan 04:05 The Principles of Simple Scaling 14:07 Understanding the Psyche of a Leader 19:31 The Four Freedoms of Entrepreneurship 24:30 Common Pain Points in Scaling Businesses 32:07 Filtering Opportunities and Staying Focused 39:57 Finding Your Unique Ability and Passion   Today's podcast is sponsored by The Circle (my online group business mastermind)  https://briankeanefitness.com/online-mastermind   (website) https://simplescaling.com/ (Instagram) www.instagram.com/bennymcgurgan www.instagram.com/simple_scaling/   (Facebook) www.facebook.com/simplescaling   (LinkeIn) How to create a clear vision for scaling success | Brendan McGurgan posted on the topic | LinkedIn

Andy Zoltan is an entrepreneur who founded a yoga platform that sold $11M in online programs.  Now he helps mindful coaches create lifestyle empires. Timestamps:  00:38 Introduction to Systems and Stability03:38 The Importance of Brand and Strategy 06:42 Learning from Failures: The DoYou.com Experience 09:46 Content Creation as a Media Company 12:25 Navigating the Red Ocean of Competition 15:31 Crafting Offers: Balancing Scalability and Personalisation 23:43 Building Systems for Success 30:06 The Power of Collaboration 34:52 Common Mistakes in Yoga Businesses 40:41 Overcoming Imposter Syndrome   Today's podcast is sponsored by the Circle:  https://briankeanefitness.com/online-mastermind   (Website) www.impact.me   (Instagram) www.instagram.com/itszoltan/   (Youtube) www.youtube.com/@itszoltan (Threads) www.threads.com/%40itszoltan   (Facebook) www.facebook.com/itszoltan/

This is by far the most frequently asked question I get amongst online and offline coaches, small gym owners etc. Here a free training video for: Lead Generation for Fitness Business.  It will also subscribe you to my business email list (which you can unsubscribe from at any time)  I hope it helps.  https://briankeanefitness.com/landing/lead-generation-for-fitness-businesses 

A solo podcast with Brian breaking down Instagram's optimised posting schedule, formats and content style according to Instagram.  Timestamps: 00:00 Introduction to Instagram Marketing Strategies 03:13 Optimizing Posting Schedule and Content Formats 06:01 Engagement and Building Trust through Storytelling 08:49 Strategies for Increasing Views and Engagement 12:02 Creating Valuable Content for Loyalty and Shares 14:47 Practical Tools and Tips for Instagram Success 17:55 Final Thoughts and Conclusion   Join the Circle (group business coaching with Brian) https://briankeanefitness.com/online-mastermind Business Mentorship: https://briankeanefitness.com/mentorship-and-business-coaching

Premium Podcast posted publicly from The Circle. This is the first time I've posted one of these premium business conversations on my public podcast.  Do you run or aspire to run your own business? If yes, check out The Circle - my online group business coaching.  Premium podcasts with questions sent in by you (such as today's with Sophie) Bi weekly LIVE training videos and Q+A's with Brian  Quarterly in person meet ups (led by Brian)  Access to all my courses whilst a member  And much more..  Join The Circle today https://briankeanefitness.com/online-mastermind Check out Sophie here:  (Instagram) www.instagram.com/sophie_morris/  

In this episode of the Fitness Business Podcast, I interview my friend, former mentee and current Circle member Paul Hughes, a fitness coach who transitioned from a building surveyor to a strength coach after overcoming personal injuries.    We discuss the integration of AI in fitness coaching, particularly how custom GPTs can streamline content creation and enhance brand awareness. Paul shares his journey, the practical applications of AI tools, and the importance of consistency in building a brand. We also touch on common business mistakes, the value of networking with other coaches, and the underrated importance of personal connections in business.   Timestamps:    00:49 Introduction to AI in Fitness Coaching 03:51 Paul's Journey: From Surveyor to Strength Coach 06:46 Building Custom GPTs for Business Efficiency 09:40 Creating Content with AI: A Game Changer 12:30 Brand Awareness and Consistency through AI 15:36 Exploring AI Tools for Automation 18:32 Combining AI Tools for Enhanced Content Creation 21:24 Navigating the Limitations of AI 24:13 Business Lessons Learned: Mistakes and Growth 27:12 Overcoming Video Content Fears 29:58 Underrated and Overrated Tools in Business 32:48 Final Thoughts and Advice for New Coaches   Join the Circle here: https://briankeanefitness.com/online-mastermind   Details for business mentorship: https://briankeanefitness.com/mentorship-and-business-coaching]   Paul's website:  https://templetownsc.com/about-us/   Paul's Instagram: https://www.instagram.com/templetownstrengthconditioning/   The Lower Back Pain Podcast: https://sites.libsyn.com/585585

Solo Q+A with Brian.  1.     How to motivate a weight loss client who doesn't see the benefits in using weights? 2.     I've a client who wants to do marathon prep but can only train 3 days a week, how should I design their plan? 3.     Best PT qualification you recommend? 4.     What advice would you give on dealing with setbacks on your business journey (I want to be an online coach)   Timestamps:   00:00 Introduction to Fitness Business Podcast 00:56 Motivating Clients to Embrace Weight Training 07:06 Designing Effective Marathon Prep Plans 12:13 Navigating Personal Training Qualifications 17:56 Dealing with Business Setbacks and Failures   Group Coaching with Brian – The Circle https://briankeanefitness.com/online-mastermind   Business Mentorship https://briankeanefitness.com/mentorship-and-business-coaching   BKF Certified Nutrition Course: https://briankeanefitness.com/nutrition-course GCG level 4 PT course link https://briankeanefitness.com/gcg-pt-course

Solo episode for every personal trainer or online coach out there.  00:00 Introduction to 2025 Fitness Trends 00:55 The Rise of Recovery Rooms 04:10 Hyrox and Performance-Based Training 08:48 Strength Training for Women and Older Adults 14:03 Animal Flow and Movement Patterns 17:47 The Importance of Flexibility Training 18:46 Honorable Mentions: Food Swap Content 20:11 Disappearing Trends in Fitness 24:02 Navigating Social Media and Podcasting Trends The Circle  - Business Group Coaching https://briankeanefitness.com/online-mastermind 1:1 Business Mentorship: https://briankeanefitness.com/mentorship-and-business-coaching

Today is a special in person podcast with Jason Best.    On top of going through some of the biggest mistakes I made when I first qualified, we also go through the only personal training course I am in partnership with.    If you are looking to qualify as a personal trainer, here is how you can do that.    Course details link:  https://galwaycitygymoffers.com/brian-calls   Join the my group business coaching program - The Circle  https://briankeanefitness.com/online-mastermind

After 177 episodes, it's time for a change.. But don't worry, the podcast isn't going anywhere, we're just evolving with a rebrand.  Here is a short episode explaining why..  https://briankeanefitness.com/online-mastermind https://briankeanefitness.com/mentorship-and-business-coaching

Megan Banahan is a fitness coach, gym owner, and online trainer whose mission is to help everyday people achieve extraordinary results—without resorting to fad diets or gimmicks.    Based in County Longford, Ireland, Megan is the founder of Megan Banahan Fitness, a thriving wellness community built around real conversations, consistent action, and sustainable change.    A great chat with a wonderful person about what it takes to set up your own gym business (in Ireland in particular)    Timestamps (subject to change by 2-4 minutes based on your podcast app of choice)   00:00 Introduction to Building a Gym and Hybrid Business 01:00 Megan's Journey: From Technician to Gym Owner 03:02 Challenges and Lessons in the Early Days of the Gym 05:54 Trial and Error: Finding the Right Class Structure 08:54 Scaling the Business: Hiring Coaches and Managing Energy 11:55 Transitioning to Online Coaching: The Pull to Digital 14:01 Building the Sustainable Fat Loss Program 18:13 The Role of Social Media and Podcasting in Business Growth 21:57 Creating Community: The Importance of Engagement 23:46 Running Club: Building a Local Community 26:03 Filtering Ideas: Testing and Pivoting in Business 30:08 Goal Setting: Balancing Personal and Business Objectives   Today's podcast is sponsored by my business mentorship program:    https://briankeanefitness.com/mentorship-and-business-coaching   (Website) https://meganbanahan420.lpages.co/website-page   (Instagram) www.instagram.com/meganbanahanfitness   (Facebook) https://www.facebook.com/mbstrengthfitness   (Youtube) Megan Banahan Fitness - YouTube   (Podcast) https://open.spotify.com/show/0kTWQtSF8qGtQDsNA1s5wU?si=2b2da994b1fc4315&nd=1&dlsi=1f1d22c9ab0540df

What's Inside The Circle? - **Live Monthly Training:** Join Brian for 60-90 minute sessions where you can dive deep into topics voted on by members—your learning, your choice! - **Monthly Q&A:** Get your burning questions answered directly by Brian. - **Private Telegram Group:** Connect with fellow health and fitness professionals, share ideas, and network! - **Exclusive Interviews:** Gain insights from leading experts in health, wealth, relationships, and personal achievement. - **Bonus Podcasts:** Send in your questions for Brian's podcasts featuring world-class experts (members only). - **20+ Hours of Video Content:** Learn how to write and publish a best-seller, price your services, grow your social media, and build a six or seven-figure brand.  - **Full Course Access:** Membership includes all of Brian's courses (valued at over €2k)—yours for as long as you're a member! Membership Options: - **Monthly Plan:** Just €599/month—no contracts, cancel anytime! - **Annual Plan:** €4,999 for 12 months—save €2,220 with full access for a full year!    AND if you join the annual plan, you'll get a 1:1 hour long business coaching call with me in month 1. 

Nada Lena is the founder and CEO of Rise Up For You, #1 Best Selling Author, Leadership and Career Confidence Coach, and 2x TEDx Motivational Speaker. With over 10 years of experience as a college professor and former top executive for an education corporation, Nada understands the importance of fusing education, empowerment, and leadership together as she works with her clients and speaks to audiences worldwide.  She has toured the world as a singer, has a Master's degree in Executive Leadership, and has coached and mentored close to 100,000 individuals around the world on self-empowerment, career strategy, and soft skills. Nada has been featured on hundreds of podcasts and radio shows as well as a featured motivational and educational speaker on platforms such as TEDx Talks, The Female Quotient, The California Human Resources Conference, The World In Leadership Diversity Conference, Women of Influence, The Virtual Coach Expo, The Wonder Women Tech, and more.  She's spoken on platforms alongside the greats such as Tony Robbins, Les Brown, Marie Forleo, David Meltzer, and more!  Here are some of the things we talked about in today's show:  • Confidence is the number one skill needed for success. • Macro confidence is essential for taking action. • Perfectionism can hinder potential and progress. • Procrastination often stems from limiting beliefs. • Emotional intelligence is crucial for career advancement. • Building relationships is key to business success. • Influential communication can drive client engagement. • Gathering testimonials enhances credibility as a speaker. • Consistency in showing up builds thought leadership. You can achieve success even with limited resources. Today's podcast is sponsored by my 6 months business mentorship.  [%22]https://briankeanefitness.com/mentorship-and-business-coaching (Website) Enhance Your Professional Development with Business Coaching, Leadership Training, Public Speaking Training, Emotional Intelligence, Confidence Coaching, and Soft Skills Training | Rise Up For You (Facebook) www.facebook.com/RiseUpForYou/ (Youtube) Rise Up For You - YouTube (LinkedIn) Rise Up For You, SHRM-CP, SHRM-SCP | LinkedIn (Instagram) www.instagram.com/nadalenanasserdeen/ www.instagram.com/riseupforyou