Pre-Loved Podcast with Emily Stochl

Today, we're chatting with Cathy Moscardini, Depop's Head of Sustainability. Listeners of this show, you of course know Depope – it's one of the most culturally influential resale platforms in the world. Founded in 2011 with a mission to make fashion circular, the community-powered marketplace has grown to 56 million registered users, with over 136 million items given a second life through its platform.  Part vintage marketplace, part social community, as well as being a launchpad for many young entrepreneurs, Depop has helped reshape what it means to shop, sell, and style yourself in the digital age. Cathy's path here was anything but linear. A languages graduate who spent time in Chinese factories and volunteering in Nicaragua, she saw firsthand the vast distance between where fashion is made and where its consequences are felt. That experience lit a fire that took her into sustainability strategy eventually at Depop, where she's been focused on one of the most important questions in the circular economy: is resale actually reducing consumption, or just reshaping it? During her time at Depop, Cathy has led the work of quantifying and communicating the real impact of resale — which has included developing industry-aligned methodologies in partnership with organizations like WRAP as well as other resale platforms, and proving with data that buying secondhand is not just a trend, but a meaningful lever for changing fashion's environmental footprint. She's also the person making sure that sustainability isn't siloed in one corner of Depop's business, but woven into every product decision, every marketing campaign, and every feature designed to make it easier and more exciting to choose pre-loved. Those tapped into the universe of Pre-Loved will be aware that last month eBay has entered into a definitive agreement to acquire Depop from Etsy, who purchased Depop in 2021, for approximately a $1.2 billion cash deal – we've covered this news as it unfolded. At this time, there's not much more to add, because while eBay and Etsy's Board of Directors unanimously approved the deal, it will not close until the second quarter of this year, subject to closing conditions and regulatory approvals.  Instead, on today's episode, we talk about what it actually takes to shift consumer behavior at scale, why emotional connection to our clothing is in fact a sustainability strategy, and what the data really says about whether secondhand shopping is displacing new production. We also get into the culture of resale — how it's moved from the margins to the mainstream — and what Cathy believes needs to happen next to truly make fashion circular. Let's dive right in.  

Today, we're sitting down with two of the many people behind one of New York City's most beloved thrift institutions — Housing Works. Housing Works is a mission-based organization born from the AIDS crisis, fighting for inclusive care, social justice, and an end to homelessness and the AIDS epidemic. Their thrift shops — nine locations across New York City, plus a bookstore café and online ecommerce shop — aren't just places to find incredible secondhand treasures. They're also the engine that funds life-saving services for New Yorkers, rooted in the belief that housing is healthcare. Daniel Rodriguez has been with Housing Works for nearly two decades. As Director of Operations, he has helped shape the organization's thrift enterprise, and oversees its operation from the shop floors to the annual events to the online auction site, developing the way Housing Works prices, merchandises, and tells the story of the pieces that come through its doors. Emily McKay is the Processing & Curation Manager which means she leads the Housing Works Processing and Distribution Center out in Long Island City — the behind-the-scenes warehouse hub where the majority of the organizations donations are sorted, curated, and transformed into the beautiful collections that stock the many city shops and headline the annual events. A former luxury consignment boutique owner who has earned her master's in fashion management at Parsons since her last time on this show, Emily brings a rare blend of expertise to the work of curating collections at scale. On today's episode, we get to explore the magic of what it actually takes to run a thrift enterprise of this size — the stories that come through the donation bags, the philosophy behind their curation, the unique role Housing Works plays in the iconic NYC vintage scene, and the annual 'Best of Spring' event that's happening right now across Housing Works locations. This one is for all of us who've ever believed that a great piece deserves another chapter.  Let's dive right in. DISCUSSED IN THE EPISODE: [5:15] Daniel has been a part of the vintage and secondhand scene in New York since the late 90s — shopping at iconic spots like Screaming Mimi's, Cheap Jacks, Andy's Cheapies, Starstruck, and Rags-A-Go-Go. [8:25] He started at Housing Works as a manager of several of the thrift stores, eventually becoming senior merchandising manager and developing the organization's pricing philosophy and visual merchandising.  [12:15] How Housing Works has grown since it was founded in response to the AIDS crisis — from a carriage house on 18th Street in 1992 to nine shops, a bookstore café, annual events, and an online shop. [17:00] How the resale boom changed how Housing Works approaches donations and sales strategy. [20:00] Emily McKaydescribes what it's like to walk into the PDC — the Processing and Distribution Center in Long Island City — and what her team does every day. [24:30] What it's like to curate donations at scale — developing material knowledge, sorting by gut instinct, and routing pieces to the right stores and events. [30:17] What shoppers can expect at Best of Spring this month. [36:20] Some of the most unique and historically significant collections that have come through Housing Works — including a Patti Smith art auction, an Andy Cohen Clubhouse event. [37:40] Emily reflects on how universally adored Housing Works is in New York City [42:30] Daniel and Emily share their personal favorite Housing Works finds. EPISODE MENTIONS:  Housing Works @housingworks Screaming Mimi's  ACT UP NY Fashion for Action Design on a Dime Parsons School of Design — Fashion Management Housing Works Bookstore As shown in Taylor Swift's All Too Well (10 Minute Version) Most Wanted Luxury on Pre-Loved Podcast Best of Spring - Events Calendar LET'S CONNECT:  📸Instagram: @emilymstochl 🐦Threads: @emilymstochl 🎥TikTok: @emilymstochl 📧 Substack: https://prelovedpod.substack.com/  🎧Patreon: https://www.patreon.com/prelovedpod  SPECIAL THANKS:  A special thanks goes out to my Patron Insiders – your support makes Pre-Loved Podcast possible! Patty Weber Kathy Brand Lisa of Queenie & Pearl Lydia Welp Michael A. Megan Morris Jennifer Alana Rivero Jerrica Yasumura Amanda Hale  

Today, we're chatting with Dana Andrews — the creator and maker behind Sunworn Vintage, an upcycled clothing and accessory brand, built on the art of reuse and reimagination. Dana grew up on the Central Coast of California in Santa Maria where she fell in love with fashion early, raiding her older sisters' closets and getting voted best dressed in high school. She learned to sew in a clothing and fashion elective she took all four years of high school, and she loved it so much she'd stay in the classroom through lunch just to keep working. Always creative with a couple of side hustles, Dana found her way back to sewing amidst the pandemic. She bought a pre-loved sewing machine of KSL, and Sunworn Vintage was born. Now, it's her full-time dream job. She creates one-of-a-kind pieces from vintage and thrifted textiles, offers custom orders, runs monthly website restocks, and has stepped into something she never expected: designing digital sewing patterns so others can make their own Sunworn creations at home. Her first pattern was for a bag made entirely from neckties —and we get into the whole story on today's show. This one is truly for the makers, the thrifters, and everyone who's ever looked at a pile of men's ties at Goodwill and thought — wait, what if? And keep your eyes peeled, because Sunworn's next pattern is coming very soon – sneak peek on today's show. Let's dive in! DISCUSSED IN THE EPISODE: [5:57] How Dana got into thrifting as a teen. [9:26] Her love of estates sales — and why she'd go even if she found nothing [11:25] Learning to sew in high school [18:27] How Dana found her way back to sewing amidst the pandemic when she bought a secondhand sewing machine. [22:24] The early days of the upcycling business, and how it has changed in the last six years. [27:35] She never expected to be designing digital sewing patterns for others to create at home. [29:28] The thrift store inspired the idea of the Tie Bag [37:48] The response to the Tie Bag pattern — and how passive income changed her business [39:54] Working on her second digital pattern [45:46] Pitching Sunworn Vintage to Mildew Magazine [51:57] Dana's personal style and holy grail thrift finds EPISODE MENTIONS:  Sunworn Vintage @sunwornvintage Jess - digital sewing patterns course Mildew Magazine @mildewmag Alyssa Vallejos, photographer Ship Rock Santa Fe LET'S CONNECT:  📸Instagram: @emilymstochl 🐦Threads: @emilymstochl 🎥TikTok: @emilymstochl 📧 Substack: https://prelovedpod.substack.com/  🎧Patreon: https://www.patreon.com/prelovedpod  SPECIAL THANKS:  A special thanks goes out to my Patron Insiders – your support makes Pre-Loved Podcast possible! Patty Weber Kathy Brand Lisa of Queenie & Pearl Lydia Welp Michael A. Megan Morris Jennifer Alana Rivero Jerrica Yasumura Amanda Hale

Today, we're chatting with Margy McCarthy, a 29-year-old who did something most of us only dream about — she walked away from a corporate career to take over her grandmother's 57-year-old resale business, Elite Repeat. Grandma, Betty started Elite Repeat in 1969 in the Chicago suburbs as a consignment business. For over 50 years, she ran her shop with no website, no social media – just word of mouth, a gift for connection, and an eye for craftsmanship and quality in vintage pieces. All these years later, the regulars who came in with their moms are now coming in with their daughters. Our guest today, Margy, grew up with a front row seat to all of it — doing her homework on a vintage sofa in the consignment room, watching her grandmother and learning early that the real business wasn't the clothes. It was the relationships. On today's show, she'll share how she found her way back to Elite Repeat, as the  pull of the business became impossible to ignore.  In 2024, she sat down with her grandmother, who is now 92, and made it official. Since then, she's built Elite Repeat's first ever website, grown their audience on TikTok and Instagram, and attracted consignors flying in from the East Coast after finding Elite Repeat through her videos. Margy shares the story of how Betty built Elite Repeat from a single gown to a destination for St. John knits and vintage furs, and – speaking of – we'll  get into the craft of vintage fur: how to choose it, how to care for it, and why Margy thinks the renewed interest comes with a real responsibility. And we talk about what it means to carry forward something your grandmother built, brick by brick, for nearly six decades. DISCUSSED IN THE EPISODE: [4:41] After leaving competitive diving, Margy found her interest in fashion rising. [5:06] Margy's early memories of being at Elite Repeat with her grandma. [6:47] How Betty started Elite Repeat in 1969, and grew the business entirely through word of mouth [10:48] How secondhand shopping has shifted over the decades [16:02] Taking the leap to leave her corporate job and take over Elite Repeat [17:24] What Betty taught Margy about running the business [19:22] The relationships at the heart of Elite Repeat [23:24] Expanding Elite Repeat's reach beyond the local community. [26:31] Facing the challenges of taking over — like building the website, learning photography, and navigating people and emotions.  [29:10] St. John knits are one of the shop's specialties.  [31:16] Elite Repeat has always specialized in vintage furs, and the responsibility behind recirculating vintage furs  [34:46] How to pick out an investment vintage fur coat — what to look for [36:04] How to take care of a vintage fur coat. [41:43] Margy's personal style philosophy includes tailoring, and dressing with intention [44:37] Special pieces and memorable finds.  EPISODE MENTIONS:  Elite Repeat @eliterepeatresale on Instagram @shopeliterepeat on TikTok The Merchandise Mart York Furrier Rae Harrison LET'S CONNECT:  📸Instagram: @emilymstochl 🐦Threads: @emilymstochl 🎥TikTok: @emilymstochl 📧 Substack: https://prelovedpod.substack.com/  🎧Patreon: https://www.patreon.com/prelovedpod  SPECIAL THANKS:  A special thanks goes out to my Patron Insiders – your support makes Pre-Loved Podcast possible! Patty Weber Kathy Brand Lisa of Queenie & Pearl Lydia Welp Michael A. Megan Morris Jennifer Alana Rivero Jerrica Yasumura Amanda Hale  

Today, we're chatting with Monica and Scotti, a mother-daughter team behind CS80 Vintage who are rediscovering the 80s in a way neither of them expected.  Monica, who once worked in sporting goods and later built a career in photography and organizing – helping people deal with large-scale hoards and inventories, stumbled into a massive vintage collection during the pandemic. When the original owner, Franz, passed after years of illness, the inventory — tucked into basements, an attic, gazebos, and storage pods — just sat. Nobody knew what to do with it. Her daughter, Scotti, now 23, grew up thrifting and has always loved vintage – now she's helping mom preserve an incredible archive of true 1980s deadstock sportswear.  Neither Monica or Scotti set out to be vintage dealers. They've learned from conversations with experts and mentors and midnight eBay searches, like we all do.  They have uncovered what turns out to be — by the account of multiple experts — one of the largest deadstock vintage sportswear collections ever found: 10,000 pairs of sneakers, thousands of hats, blanks, jerseys, satin jackets, and more. Every single piece true deadstock, never worn, straight from the warehouse. On today's show, they'll share how they did it. All the sales strategies, collaborations and pop-ups. Scotty came home, built a website from scratch, launched their Instagram in December, and within two weeks had gained 28,000 followers. How their drops sell out reaching collectors from Paris to Japan.  A pair of boxing shoes sold to a film produced by Sylvester Stallone. Their clothes filled the set of a Target x Stranger Things commercial. But more than any of that, this is a story about honoring Franz's life work, about a mother and daughter collaboration, and about what it means to be the unexpected stewards of something rare. It's a really really good one — let's dive in.   DISCUSSED IN THE EPISODE: [5:57] How Monica and Scotti came into the largest deadstock vintage sportswear collections known to exist. [12:21] How they started to discover the value of this collection. [14:14] A mentor warned Monica she could "destroy the vintage market" — and the responsibility to sell slowly. [15:12] Their first major sale was a buyer from Japan at the Alameda Flea Market — the moment Monica and her husband realized what they really had. [19:00] Scotti came home, launched a website for CS80 and started Instagram sales. [21:49] How pricing works differently depending on geography, buyer, and context — and why the story behind CS80 commands higher prices than comparable pieces. [24:07] Honoring Franz's life work and what it means to be the unexpected stewards of something so rare.  [30:32] Most surprising finds and holy grail collector moments [33:56] What they've learned about vintage labels and how a single label difference can change value by hundreds of dollars. [39:53] What happens when CS80 sells the last deadstock piece? [47:43] Favorite personal pieces they've kept, and what comes next. EPISODE MENTIONS:  CS80 Vintage @cs80vintage Chris Bond - Spiders Garage Alameda Flea Market Sneakercon Jordan at Shoezeum Sea Hive Station in San Diego CS80's viral TikTok Target x Stranger Things commercial Justin with Stuck in the 90s The Wordlsworst Expo LET'S CONNECT:  📸Instagram: @emilymstochl 🐦Threads: @emilymstochl 🎥TikTok: @emilymstochl 📧 Substack: https://prelovedpod.substack.com/  🎧Patreon: https://www.patreon.com/prelovedpod  SPECIAL THANKS:  A special thanks goes out to my Patron Insiders – your support makes Pre-Loved Podcast possible! Patty Weber Kathy Brand Lisa of Queenie & Pearl Lydia Welp Michael A. Megan Morris Jennifer Alana Rivero Jerrica Yasumura Amanda Hale

On today's show, we're chatting with Sue Poole, the founder of At Source Vintage. Sue's love for fashion started young – she remembers many bold fashion moments from her teens – wearing a turquoise pencil skirt with rainbow leggings, buying her first designer piece, shopping the charity shops in London.  In 2020, Sue made a decision that changed everything: she stopped buying new clothes completely. What started as participating in Oxfam's Secondhand September challenge – where she committed to only wearing the secondhand pieces already in her wardrobe – turned into a permanent lifestyle shift. Four years later, she hasn't bought a single new item. This commitment didn't just change how Sue shops – it revolutionized her entire relationship with fashion. She went from following trends and scrolling through brand algorithms to becoming a vintage expert who tracks down 1970s YSL toweling caftans, collects Celine blouses, and once scored an '80s Hermès velour lounge suit on eBay for £18. In 2022, she launched her own curated vintage business, At Source Vintage, and since Sue's been featured in British Vogue, she showcases at London vintage fairs, and her Instagram is a masterclass in styling vintage pieces in ways that make them feel completely contemporary.  We talk about the styling challenge that started it all for her, and how secondhand shopping is actually about right-sizing our relationship with clothing  – finding your style through vintage, breaking free from consumption cycles, and proving that you don't need to buy new clothes to dress incredibly well. It's a fun one, so let's dive right in! DISCUSSED IN THE EPISODE: [3:27] Sue's always been a fashion-lover, and shares her early style memories. [6:38] Her earliest secondhand experiences and London's vintage scene [9:46] Why she took Oxfam's Secondhand September Challenge in 2020. [11:23] Practical strategies that helped her stick to buying only secondhand [14:57] How the challenge transformed her relationship with fashion [19:51] How her personal style has shifted since adopting a secondhand wardrobe. [22:28] Getting off trend cycles and tracking down vintage versions of runway pieces [26:52] The joy of researching vintage pieces and dating labels [29:52] Starting At Source Vintage, her curated vintage brand [37:20] The rise of secondhand shopping and what has changed [43:55] Her vintage wishlist and holy grail finds [50:29] Her best deal ever: an £18 Hermès lounge suit on eBay [54:33] Shout-outs to vintage sellers and fashion historians to follow EPISODE MENTIONS:  Sue's Instagram At Source Vintage British Vogue feature Portobello Market Oxfam Secondhand September Somewhere in Hackney Kate at Converted Closet Jacquemus runway video  British Heart Foundation charity shops Frock Me Second Life Markets Angelina - Just What You Know Rebecca - Documenting Fashion Frank Akinsete - Souled out at the House of Provenance Known Source Orsola de Castro on Pre-Loved Podcast Emily and Clare Press on Wardrobe Crisis LET'S CONNECT:  📸Instagram: @emilymstochl 🐦Threads: @emilymstochl 🎥TikTok: @emilymstochl 📧 Substack: https://prelovedpod.substack.com/  🎧Patreon: https://www.patreon.com/prelovedpod  SPECIAL THANKS:  A special thanks goes out to my Patron Insiders – your support makes Pre-Loved Podcast possible! Patty Weber Kathy Brand Lisa of Queenie & Pearl Lydia Welp Michael A. Megan Morris Jennifer Alana Rivero Jerrica Yasumura Amanda Hale  

On today's show, we're chatting with Hannah Englehart, a vintage dealer in Minneapolis at Olio Vintage, and the creator and designer of a new upcycled clothing line, Soft Jaws, which she just launched. Hannah's journey into vintage started with thrifting with her grandma in Ohio, and hunting for treasures in Amish country antique stores. After working at Plato's Closet as a teen, and selling vintage on Depop part-time for three years while grinding through corporate jobs, Hannah took a leap– she saved up six months of living expenses and moved to Minneapolis to sell vintage full-time. Within 72 hours of arriving in town, she was set up at the Minneapolis Vintage Market, meeting the community that would become her creative collaborators and her vintage people. Now she's part of the Olio Vintage collective, where she's found the stability and support to expand into styling and design. She worked as wardrobe stylist on indie films, and – after teaching herself to sew on YouTube – she's just launched Soft Jaws – a clothing line featuring reversible tie-front blouses made from vintage linens and reclaimed textiles. We talk about the collective model that allows vintage dealers to support each other, her holy grail finds, and why she's auctioning a rare Bonnie Cashin bag to support Immigrant Law Center Minnesota. This conversation is all about finding your people, building community, and creating something meaningful, and I think you'll really enjoy it – so let's dive right in! DISCUSSED IN THE EPISODE: [5:01] Thrifting with her grandma in middle school in the suburbs of Ohio. [7:53] Working at Plato's Closet as a teenager [10:07] When Hannah knew she wanted to work in vintage, styling for her friend's photography projects validated that path [12:31] Meeting the founders of Olio Vintage at a local market and becoming one of their first guest vendors [13:47] Why Hannah is a big believer in the vintage collective model and how transparency benefits everyone [15:23] How she knew it was the right time to dive into selling vintage full-time after squirreling away six months of living expenses [19:05] What makes the Minneapolis vintage scene so special  [22:02] How Minneapolis vintage dealers are responding to the ICE occupation [25:22] Burning out in her second year of selling full-time and how she restructured her time to make space for styling and design [28:34] Teaching herself to sew on YouTube and spending a year perfecting her first pattern for Soft Jaws [37:08] Advice for aspiring vintage sellers - don't let the "oversaturated" narratives discourage you [38:33] On personal style, treating winter as a "fashion assignment," and her holy grail finds.  EPISODE MENTIONS:  Lobster Garden Vintage Soft Jaws Olio Vintage Immigrant Law Center Minnesota Woman Land Film Minneapolis Vintage Market  Carrie Martinson, founder of Olio  Pre-Loved's 2025 Vintage Dealer Income Survey Results Why Vintage Dealers in Collectives Earn More How Minneapolis Vintage Dealers Responded to ICE Occupation Moth Oddities Little Dipper  Oubliette Leah - LJN Pictures The Standard Market - March 7 LET'S CONNECT:  📸Instagram: @emilymstochl 🐦Threads: @emilymstochl 🎥TikTok: @emilymstochl 📧 Substack: https://prelovedpod.substack.com/  🎧Patreon: https://www.patreon.com/prelovedpod  SPECIAL THANKS:  A special thanks goes out to my Patron Insiders – your support makes Pre-Loved Podcast possible! Patty Weber Kathy Brand Lisa of Queenie & Pearl Lydia Welp Michael A. Megan Morris Jennifer Alana Rivero Jerrica Yasumura Amanda Hale

On today's show, we're chatting with Tacee Webb, the original founder of Red Light Vintage in Seattle – a store she first opened in her early 20s in 1996 and is now buying back from its current owners 30 years later! Full circle story! Red Light has been a Seattle institution since the grunge era, known for its eclectic mix of vintage finds from the 1930s through the 1990s, its vibrant community spirit, and oh yes – its legendary naked shopping sprees. In this episode, Tacee takes us on a journey that starts on a tiny island near the Canadian border, where she grew up surrounded by her family's belongings dating back to the 1860s – from her Native American grandmother's furniture to Victorian dresses in the old log cabin. She shares how selling rusty anchors and clay pinch pots on the beach as a kid planted the seeds for a career in retail, and how an encounter with a glamorous vintage dealer in her teens changed everything for her. We dive into the wild days of Red Light in the '90s – when MTV was filming there, Courtney Love was tearing through the store, and Tacee became one of the biggest sneaker resellers in the business – at the time she was featured in the Wall Street Journal, Vogue, NPR, People, CNN, and tons of magazines in Japan. "We would get 100 voice mails a day – people calling me to sell their sneakers from all over the country, it was WILD!" Tacee wrote me.  She shares stories about styling Alice in Chains for Rolling Stone, hosting bands like Modest Mouse in the store's cafe, and why she old Red Light in 1999, the bittersweet reality of watching Seattle boom and price out the creative class. Late last year, when she saw the Vanishing Seattle post announcing the original store's potential closure, she knew she wanted it back. Now, partnering with her daughter – who's been part of the Red Light story since she was a baby – Tacee is bringing back the beloved traditions while reimagining vintage retail for a new generation. It's a conversation spanning decades of vintage fashion history from someone who's lived it all. This episode is SUCH a fun one, so let's dive right in! DISCUSSED IN THE EPISODE: [7:09] Growing up on the San Juan islands in Washington, and her first "store" called The Rust Factory. [10:42] How Tacee's style evolved from small-town vintage fashion lover, influenced by Madonna, her Pan Am flight attendant mother's Pucci collection, and family heirlooms. [15:46] Her first encounter with vintage dealer Gloria and putting a 1890s wedding gown on layaway as a teenager. [18:59] Red Light became a vintage hub on the Avenue in Seattle after it opened in 1996. [22:12] Red Light was grunge rock headquarters including a cafe space where bands like Modest Mouse played, and MTV filming there constantly. [26:34] How Red Light approached vintage retail like traditional retail in the '90s. [28:15] The reworking and upcycling happening at Red Light in the '90s  [29:38] Stories from the grunge era: styling Layne Staley for Rolling Stone, having Kurt Cobain's clothing in the store, and Courtney Love's shopping sprees. [37:36] Why Tacee sold Red Light in Seattle back in 1999. [42:15] How seeing the Vanishing Seattle post about Red Light potentially closing made Tacee realize she wanted her store back. [44:06] Partnering with her daughter – who has been part of Red Light since she was a baby– to take over ownership. [48:27] Red Light will re-open under Tacee right in time for its 30th anniversary, with a celebration weekend including a fashion show, and the return of the naked shopping spree. [56:42] Reimagining Red Light for a new generation with a membership-based vintage wardrobe lending library. [1:05:08] People kept asking Tacee when vintage would "go out of style" in the '90s, and her philosophy on fashion cycles. [1:08:33] How Tacee created vintage denim and sneaker buying guides in the '90s (pre-internet!) to educate dealers and pickers. [1:09:58]  Tacee's massive sneaker buying operation and trips to Japan. [1:22:54] Her parents' incredible vintage collection on the San Juan island [1:25:12] Plans for an anti-fascist themed fashion show as a benefit for ACLU and other local organizations, including other vintage shops and dealers. EPISODE MENTIONS:  @redlightvintage Red Light Vintage Vanishing Seattle LET'S CONNECT:  📸Instagram: @emilymstochl 🐦Threads: @emilymstochl 🎥TikTok: @emilymstochl 📧 Substack: https://prelovedpod.substack.com/  🎧Patreon: https://www.patreon.com/prelovedpod  SPECIAL THANKS:  A special thanks goes out to my Patron Insiders – your support makes Pre-Loved Podcast possible! Patty Weber Kathy Brand Lisa of Queenie & Pearl Lydia Welp Michael A. Megan Morris Jennifer Alana Rivero Jerrica Yasumura Amanda Hale

On today's show, we're chatting with Renée Morin, Chief Sustainability Officer at eBay. eBay has been in the resale game since 1995 – long before 'recommerce' was even a term. Today, as Chief Sustainability Officer, Renée leads eBay's environmental programs and sustainability strategy. In this episode, Renée shares her journey from being the kid who petitioned her school to stop using styrofoam plates to leading sustainability efforts at one of the world's largest recommerce platforms. She shares how her time in the Peace Corps brought environmental concerns into sharp focus, and how she found her way to the perfect career at the intersection of sustainability and business at eBay. Plus, she breaks down eBay's fifth annual Recommerce Report, which has just been released – revealing that nine in ten consumers plan to maintain or increase their secondhand spending, with Gen Z leading the charge.  We dive into how tech is revolutionizing the search and listing experience, why Renée thinks "thrill of the find" is replacing "thrill of the hunt," and what policy changes could accelerate the circular economy. It's an eye-opening conversation about where recommerce has been and where it's headed next, so let's dive right in! DISCUSSED IN THE EPISODE: eBay's 2025 Recommerce Report [3:24] Renée grew up thrifting and crafting with her mom. [5:39] How her time in the Peace Corps brought environmental concerns into sharp focus. [12:45] Where the recommerce space is going next, headed into 2026. [16:24] In 2025, shopping secondhand is officially mainstream. [23:27] Why buyers and sellers consider themselves part of a recommerce community. [31:08] 78% of consumers globally (82% in the U.S.) are more likely to purchase a secondhand gift this year compared to last. [32:57]  What policy changes could accelerate the circular economy. [37:40] Why eBay brings sellers to Capitol Hill  [40:28] Why fashion might be the gateway into recommerce, but it's expanding to all categories. [42:53] The special secondhand pieces in Renée's closet LET'S CONNECT:  📸Instagram: @emilymstochl 🐦Threads: @emilymstochl 🎥TikTok: @emilymstochl 📧 Substack: https://prelovedpod.substack.com/  🎧Patreon: https://www.patreon.com/prelovedpod  SPECIAL THANKS:  A special thanks goes out to my Patron Insiders – your support makes Pre-Loved Podcast possible! Patty Weber Kathy Brand Lisa of Queenie & Pearl KT  Lydia Welp Michael A. Megan Morris Jennifer Alana Rivero Jerrica Yasumura

On today's show, we're chatting with Annapurna Rogers, a Brooklyn-based vintage curator and the owner of Annapurna Vintage. Anna specializes in exceptional pieces from the 1960s through the 1990s for the modern woman – think well-constructed blazers, iconic coats, and those showstopper garments that elevate any wardrobe. In this episode, she shares her journey from growing up as a thrift-loving kid in Portland, Oregon – where she'd walk to Valley Village and find mod 60s dresses to wear to middle school – to running the daily operations of the Arcade vintage store for A Current Affair in Industry City, Brooklyn, and eventually launching her own business.  She opens up about what she's learned from vintage-selling mentors, and about navigating the world of high-end vintage markets – including what's hot right now, and her philosophy on building a collection around quality and design  Plus, the unbelievable moment when Sabrina Carpenter's stylist reached out for a piece she'd just sold. What would you even do? It's a really fun one full of great stories and advice, so let's dive right in! DISCUSSED IN THE EPISODE: [2:52] Growing up, Annapurna visited the Value Village for vintage, and her mom made a lot of her clothes. [8:12] Her design internship in London that made her realize styling might be a good job for her [10:25] Her winding career path that eventually led her to vintage – - from restaurant management to high-end boutiques. [12:55] She started out in vintage by helping her friend get ready for the A Current Affair shows. [18:05] But she opened her Etsy store in 2016 to sell some of her personal collection [18:48] She gets her big break into vintage when A Current Affair opened a store in Industry City and needed a manager.  [23:52] Learning to source based on public demand [31:04] How Annapurna developed her own vintage specialties. [34:33] She loves female designers like Anne Klein and Donna Karen.  [41:19] Stocking both practical wardrobe staples and showstopper pieces, and the pressure dealers feel to find showstoppers for markets. [43:16] Preparing for major markets like A Current Affair and Pickwick. [47:16] What's hot right now: suede coats, leather jackets, feather coats, and silk slip dresses [51:02] When Sabrina Carpenter's stylist reached out for a piece she'd just sold [52:52] Holy grail finds she still thinks about, and other pieces from her personal collection EPISODE MENTIONS:  Annapurna Vintage Annapurna's Etsy Will, of The Find Pickwick Vintage A Current Affair Omnia Magpie Vintage Redlight Clothing Exchange Arcade James Veloria Amarcord Saint Laurent ivory leather top Recreo Reinspired Samantha Knight Swanee Grace @lesansfin Lesansfin Past Lives Studio Studio Nordic LET'S CONNECT:  📸Instagram: @emilymstochl 🐦Threads: @emilymstochl 🎥TikTok: @emilymstochl 📧 Substack: https://prelovedpod.substack.com/  🎧Patreon: https://www.patreon.com/prelovedpod  SPECIAL THANKS:  A special thanks goes out to my Patron Insiders – your support makes Pre-Loved Podcast possible! Patty Weber Kathy Brand Lisa of Queenie & Pearl KT  Lydia Welp Michael A. Megan Morris Jennifer Alana Rivero Jerrica Yasumura

On today's show, we're chatting with Stef, the founder of Costura, a Y2K vintage fashion business that does serious volume on Whatnot. Stef started reselling full-time after losing her job during the pandemic, and for the last three and a half years, she's been hosting live auctions on the livestream platform, Whatnot – sometimes she even goes live daily.  In this episode, she shares how she's built a loyal community of cool people who love early 2000s fashion, plus her best tips for livestream sales. Earlier this year, Stef teamed up with a few business partners to make her biggest buyout yet, and then spent three and half months in Los Angeles, continuously going live until she sold the lots – it's a wild story and she's always on the move between Miami and LA hunting down one-of-a-kind Y2K treasures. I'll let her share the scoop on how she does it. This is a really fun one – let's dive right in! DISCUSSED IN THE EPISODE: [4:57] How Stef started selling vintage after getting laid off from her job in television production. [6:27] Her first time visiting a rag house. [11:32] Things really clicked when Stef got on Whatnot [15:09] Building an audience of Whatnot regulars: resellers, collectors, and everyday shoppers [17:15] Stef's biggest buyout yet: 1,000 pieces of Y2K deadstock [21:41] How to have a successful vintage live show [33:34] Living and selling vintage between Miami and Los Angeles [37:13] How Stef approaches social media, showing up on TikTok and Instagram [41:19] The vintage in her personal collection that she will never sell [46:05] Her holy grail find is a Jean Paul Gaultier piece from the bins EPISODE MENTIONS:  @houseofcostura Stef on TikTok Shop Costura on Whatnot Stef's upcoming Mandalay show @bleumi.bleumi @busyladybaca Whatnot LET'S CONNECT:  📸Instagram: @emilymstochl 🐦Threads: @emilymstochl 🎥TikTok: @emilymstochl 📧 Substack: https://prelovedpod.substack.com/  🎧Patreon: https://www.patreon.com/prelovedpod  SPECIAL THANKS:  A special thanks goes out to my Patron Insiders – your support makes Pre-Loved Podcast possible! Patty Weber Kathy Brand Lisa of Queenie & Pearl KT  Lydia Welp Michael A. Megan Morris Jennifer Alana Rivero Jerrica Yasumura  

On today's show, we're chatting with Hilliary—a vintage collector and event producer who's building community at the intersection of sustainability and style. Hilliary is the founder of Circle of Friends, where she hosts The Stoop Series—a live interview series that's making circular fashion accessible and inspiring. With Circle of Friends, she's using her platform to elevate the voices of vintage dealers, sustainable brands, and circular economy innovators, showing people why secondhand should always be the first choice. And if you're a collector yourself, you're going to love this conversation. In this episode, Hilliary shares her journey with circular fashion – how she fell in love with vintage markets while studying abroad in Florence, to her growing silver collection of hosting and homewares. Plus, how she's restoring a 1899 Brooklyn townhouse entirely with vintage and secondhand finds. Oh yeah – and we talk Brimfield, she's a Brimfield fanatic, just like me. What I love about Hilliary's approach is that she's building a vintage-filled life through relationships and community – she's built connections with vendors at markets like Brimfield who remember her, save pieces for her, and have become genuine friends. Very within the ethos of Circle of Friends. This is a really fun one – let's dive right in! DISCUSSED IN THE EPISODE: [4:20] Hilliary grew up a fashion-lover, and her first big purchase was saving up to buy a Kate Spade backpack. [7:44] Her journey into a sustainable fashion career. [13:14] Starting "Something Borrowed Never New" - her original Substack focused on re-use during wedding season [17:08] Why she started Circle of Friends  and The Stoop Series [20:37] Conversations that have expanded her understanding of circularity - from fashion to food to home [26:36] Restoring a 1899 Brooklyn townhouse entirely with vintage and secondhand finds.  [35:07] Her go-to Brimfield fields and vendors [42:10] How she's building and using her vintage silver collection for hosting [48:31] Learning upholstery to restore vintage furniture herself EPISODE MENTIONS:  Hilliary Bianca Salamanca @yourcircleoffriends Hilliary's Substack I did the Stoop Series with Circle of Friends! Terratela Terratela on Circle of Friends Helena Elston Studio Helena on Circle of Friends Rachel Glicksberg Don't Let Disco Ashley from Don't Let Disco on Pre-Loved Podcast LET'S CONNECT:  📸Instagram: @emilymstochl 🐦Threads: @emilymstochl 🎥TikTok: @emilymstochl 📧 Substack: https://prelovedpod.substack.com/  🎧Patreon: https://www.patreon.com/prelovedpod  SPECIAL THANKS:  A special thanks goes out to my Patron Insiders – your support makes Pre-Loved Podcast possible! Patty Weber Kathy Brand Lisa of Queenie & Pearl KT  Lydia Welp Michael A. Megan Morris Jennifer Alana Rivero Jerrica Yasumura  

On today's show, we're chatting with Hailey and Hallie –two best friends who turned their high school thrifting hobby into a thriving brick-and-mortar vintage shop in Asbury Park, New Jersey. Hailey and Hallie met in high school gym class, and bonded over their shared love of thrifting, Tumblr, fashion, and magazines. They started thrifting together and listing their finds on Depop as a fun creative outlet after school. As they grew up, the shop's story evolved – the duo opened their first brick-and-mortar store in a tiny beach town while finishing up school. They've since moved their brick-and-mortar twice– landing in the heart of downtown Asbury Park. Along the way, they've built an incredible community, devoted customers, and hosted fashion shows that sold nearly a thousand tickets! In this episode, they share how they balance managing their store and their Depop simultaneously, why they pivoted from thrift store sourcing to private buying appointments, and their most memorable finds. If you've ever wondered what it would be like to dig through garages and attics for decades-old treasure with your best friend and business partner – well, listen up! It's a really fun one – let's dive right in! DISCUSSED IN THE EPISODE: [3:54] Finding the styles they admired from Tumblr at the thrift store. [5:56] Hailey and Hallie met in high school gym class where they bonded over magazines, thrifting and fashion. [9:30] They launched Shedhead on Depop while still in high school. [14:45] Their first pop-ups were in other small businesses – local boutiques and coffee shops – where they learned the ropes of retail. [18:14] Opening their first brick-and-mortar store in a tiny beach town, Avon-by-the-Sea. [22:02] Moving locations three times to find the right vintage-loving community [27:32] The biggest lessons learned from running their business [30:45]  How they balance their store and their Depop simultaneously [36:49] Why they shifted from thrift store sourcing to private buying appointments [38:33] Their most memorable buys and finds. [41:34] Hosting a punk fashion show that sold almost 1,000 tickets EPISODE MENTIONS:  Shedhead Vintage @sheadhead.vintage Martha Peabody  Mini-documentary with Martha about Bestsey Johnson Pearl Street Consignment Devyn Crimson Emily Riboflavin LET'S CONNECT:  📸Instagram: @emilymstochl 🐦Threads: @emilymstochl 🎥TikTok: @emilymstochl 📧 Substack: https://prelovedpod.substack.com/  🎧Patreon: https://www.patreon.com/prelovedpod  SPECIAL THANKS:  A special thanks goes out to my Patron Insiders – your support makes Pre-Loved Podcast possible! Patty Weber Kathy Brand Lisa of Queenie & Pearl KT  Lydia Welp Michael A. Megan Morris Jennifer Alana Rivero Jerrica Yasumura  

On today's show, we're chatting with Tara, of Call Me the Breeze – where she's best known for curating and restoring vintage wedding dresses. Tara lives in rural South Australia on an off-the-grid farm with no neighbors for miles. Last year, Tara made a huge pivot – closing her decade-old multi-brand brick-and-mortar shop to lean into her love for vintage and antique fashion. It all started when she acquired a massive collection, which included suitcases of antique bridal and lingerie, the works. Now Tara operates an online vintage studio business out of a haunted (!!) heritage mansion from the 1870s, shooting her finds in the wedding chapel. In this episode, Tara shares about the viral TikTok video that got 13 million views and put her vintage bridal business on the map, how she sources vintage in rural areas (where collections sit untapped for decades!), and how she manifested her current career back in high school with a business project.  It's a really fun one – let's dive right in! DISCUSSED IN THE EPISODE: [7:19] Tara sourced some of her earliest pieces for styling jobs from eBay. [9:00] She manifested her current resale career back in high school with a business class project.  [10:04] Moving to a small, rural town in South Australia. [11:30] She opened a multi-brand brick-and-mortar shop, which she ran for 10 years. [15:57] After a massive collection acquisition, Tara rented a room in a heritage mansion from the 1870s, and dove right into starting the vintage business. [19:45] How living remotely gives her access to untapped collections from rural areas where people have space to store things for decades. [24:00] How vintage bridal became a focus for Call Me the Breeze. [24:56] The viral video (13 million views!) showing her friend's wedding dress restoration process. [29:34] Her social media strategy [32:58] How to clean and restore vintage wedding dresses [35:25] Popular styles in vintage bridal in 2025. [41:34] Her most memorable finds, including two Issey Miyake apron dresses for $12 each. EPISODE MENTIONS:  Call Me the Breeze @callmethebreeze on IG @callmethebreeze on TikTok Viral wedding dress restoration Lucy Williams Issey Miyake found at a thrift store 80s dress that inspired Tom Ford for Gucci? Romance Was Born Collette Dinnigan Catherine Rayner  Sarah O'Hare Love Well Sourced LET'S CONNECT:  📸Instagram: @emilymstochl 🐦Threads: @emilymstochl 🎥TikTok: @emilymstochl 📧 Substack: https://prelovedpod.substack.com/  🎧Patreon: https://www.patreon.com/prelovedpod  SPECIAL THANKS:  A special thanks goes out to my Patron Insiders – your support makes Pre-Loved Podcast possible! Patty Weber Kathy Brand Lisa of Queenie & Pearl KT  Lydia Welp Michael A. Megan Morris Jennifer Alana Rivero Jerrica Yasumura

On today's show, we're chatting with Janelle Abbott, the artist and designer behind JRAT. Raised in her parents' Seattle clothing factory, Janelle grew up with an early respect for the labor that goes into making clothing.  After graduating from Parsons, she rejected corporate fashion, choosing a radically sustainable, zero-waste path.  Through her brand JRAT, she transforms discarded and found materials into one-of a-kind garments – her work merges activism, art, and performance—as she exposes fast fashion's farce through garment reclamation, reminding us that all garments are human artifacts. In this conversation, we're diving into Janelle's journey from growing up surrounded by sewing machines to her own craft in zero-waste design. We'll talk about how her design education shaped her view of the fashion industry, her creative process for sourcing and transforming discarded textiles, and what it really means to practice zero-waste pattern making. Plus, Janelle shares stories about her favorite finds, and why she wants people to be in love with clothes that already exist. Plus so much more. Let's dive right in! DISCUSSED IN THE EPISODE: [2:06] Janelle loved fashion from a young age, growing up in her parents' Seattle clothing factory. [8:14] How thrifting with her mom at St. Vincent de Paul became their bonding time [10:08] Learning to sew at age seven and the freedom to experiment with reworking clothes [12:31] Why she decided to pursue fashion at Parsons despite knowing firsthand how hard the industry is [18:34] Learning zero-waste pattern drafting  [24:04] Taking a seven-year detour to avoid monetizing her creative work [28:15] Her creative process for sourcing and transforming discarded textiles [33:23] Her special upcycling techniques [39:45] JRAT's latest NYFW show, Pretty Ugly Princess, inspired by the 1990s board game [53:09] Personal style, and the pieces that make it into her own closet.  EPISODE MENTIONS:  JRAT Alyza DelPan-Monley Sustainable Style Seattle JeLisa Marshall T Parent Path with Art Adult Human Females Avery Trufleman Doc's Cake Shop Nick of Time Sheerly Touch Ya Heavy Duty Vintage Shop Berriez Down to Clown LET'S CONNECT:  📸Instagram: @emilymstochl 🐦Threads: @emilymstochl 🎥TikTok: @emilymstochl 📧 Substack: https://prelovedpod.substack.com/  🎧Patreon: https://www.patreon.com/prelovedpod  SPECIAL THANKS:  A special thanks goes out to my Patron Insiders – your support makes Pre-Loved Podcast possible! Patty Weber Kathy Brand Lisa of Queenie & Pearl KT  Lydia Welp Michael A. Megan Morris Jennifer Alana Rivero Jerrica Yasumura

This episode is brought to you by ThredUp —and big news: their tech just got a serious upgrade, go check it out! Plus, new customers get 50% off and free shipping when you use the code: PRELOVEDPOD. On today's show, we're chatting with Rachel Stillman, the founder of Ornate Vintage Co. Rachel's journey into vintage started young—growing up surrounded by fashion and art, with a grandfather who was an artist and dealer, a grandmother who was a fashion designer, and a mother who also graduated from FIT, where Rachel herself studied fashion, and sells vintage jewelry. At just 20 years old, as a college student in the middle of a pandemic, Rachel took the leap and opened Ornate Vintage Co.—turning a lifelong dream into reality sooner than she ever imagined.  Today, she's sharing her journey with us, including: how her family shaped her creative vision, and her love of vintage showgirl pieces with incredible histories. Plus so much more. Let's dive right in! DISCUSSED IN THE EPISODE: [1:34] Rachels is a third-generation FIT grad who grew up surrounded by fashion and art.  [5:23] Going to flea markets and auctions with her grandfather  [9:12] Her mom found  her a $20 Jean Paul Gaultier top at a local consignment shop when she was in middle school.  [12:18] She went to school for fashion, like her mom and grandma. [14:34] Starting her vintage business because of a single bulk buy of 500 units, during the pandemic.  [17:57] Unloading the inventory and doing DIY photo shoots with friends [22:31] Developing her brand aesthetic and specialties [26:46] Specializing in vintage showgirl costumes. [34:38] On selling at Brimfield. [36:44] Hosting a Whatnot live sale after watching for three years [49:08] Always searching for sexy memorabilia and novelty graphics EPISODE MENTIONS:  Ornate Vintage @ornatevintageco @stillvintage Beacon's Closet Golden Nugget Flea Market Manhattan Vintage Show Whatnot Q&A with Toots Vintage on Whatnot Gem Pre-Loved Podcast with Liisa Ditto Vintage LET'S CONNECT:  📸Instagram: @emilymstochl 🐦Threads: @emilymstochl 🎥TikTok: @emilymstochl 📧 Substack: https://prelovedpod.substack.com/  🎧Patreon: https://www.patreon.com/prelovedpod  SPECIAL THANKS:  A special thanks goes out to my Patron Insiders – your support makes Pre-Loved Podcast possible! Patty Weber Kathy Brand Lisa of Queenie & Pearl KT  Lydia Welp Michael A. Megan Morris Jennifer Alana Rivero Jerrica Yasumura  

This episode is brought to you by ThredUp —and big news: their tech just got a serious upgrade, go check it out! Plus, new customers get 50% off and free shipping when you use the code: PRELOVEDPOD. On today's show, we're chatting with Ken, the founder of Stylebidder, a secondhand shop specializing in vintage and designer menswear. Ken has been selling for over thirteen years, starting out on eBay and Grailed, and he eventually expanded to his own online store and pop-ups events across the northeast including Newport Folk Festival & Alfargo's Marketplace.  Ken is a true Ivy style enthusiast with deep knowledge of American menswear history, including Brooks Brothers, and in 2024, Stylebidder began an ongoing collaboration with Brooks Brothers sourcing and cataloging vintage pieces from their 200 year history for their seasonal vintage shops. He shares lessons learned from building his business, including: the power of sharing educational content on social media, navigating the balance between online sales and pop-up markets, and advice for working with consigners Plus so much more. Let's dive right in! DISCUSSED IN THE EPISODE: [1:45] Ken's early style influences: from skateboarding to discovering American Ivy style in college [5:09] Going to college in Boston, Ken found the thrift stores were a treasure trove for American Ivy style. [7:20] He started selling part-time on eBay because he found s0 many good finds sourcing for himself, including five Hermès dress shirts at a thrift store [9:30] Things really picked up when he started to take on clients to do consignment. [12:47] The vintage scene in Vermont and building community with other dealers [13:38] His first pop-up at Burlington Vintage Market and the transition from online-only selling [17:23] Developing his vintage specialties of American Ivy menswear brands, tailoring, and Japanese designers [20:15] What defines American Ivy style  [27:27] On working with Brooks Brothers [32:42] How social media, particularly educational content, has helped Stylebidder grow. [37:32] How to strike work-life balance, including between online sales and pop-ups. [41:17] Favorite pieces and personal style : picking through a hayloft, finding Big E Levi's, and hunting for the perfect tweed sport coat EPISODE MENTIONS:  Stylebidder @Stylebidder Newport Folk Festival Alfargo's Marketplace Burlington Vintage Market Little City Thrifty Engineered Garments Beams Plus Take Ivy Articles of Interest - American Ivy Ametora book Patchwork Madras Brooks Brothers Fun Shirts JPress Shaggy Dog Sweater Patchwork corduroy hunting coat Rico's Vintage Humbug Vintage LET'S CONNECT:  📸Instagram: @emilymstochl 🐦Threads: @emilymstochl 🎥TikTok: @emilymstochl 📧 Substack: https://prelovedpod.substack.com/  🎧Patreon: https://www.patreon.com/prelovedpod  SPECIAL THANKS:  A special thanks goes out to my Patron Insiders – your support makes Pre-Loved Podcast possible! Patty Weber Kathy Brand Lisa of Queenie & Pearl KT  Lydia Welp Michael A. Megan Morris Jennifer Alana Rivero Jerrica Yasumura  

On today's show, we're chatting with Desiree, founder of Electrical Banana Vintage. Her obsession with vintage started at a very young age, growing up in NYC where she kept herself occupied by playing 'store' while her mom attended college classes. Eventually, she got a job working at Nashville's oldest vintage shop, The Hip Zipper, and after three years learning the ropes and getting encouragement from the owner to follow her dreams, Desiree decided to take the leap and start her own vintage business. She has great advice to share about pivoting in your business, and has taken Electrical Banana Vintage through several iterations, now finding she enjoys to sell and build community on Instagram live shows. I'll let her tell you all about it – let's dive right in! DISCUSSED IN THE EPISODE: [3:19] Desiree grew up playing dress-up and store as a child [6:21] What thrifting was like in 1990s New York City  [10:36] She managed several small businesses in Nashville [15:16] Lessons learned about running a business while working at the Hip Zipper [20:24] Why Desiree opened a brick-and-mortar, but pivoted and closed it [26:05] Staying open-minded and pivoting when you need to [26:34] How to make social media work for you and your business [34:53] How to define your brand as a reflection of your personal style [40:59] Nashville's vintage scene has exploded to nearly 100 shops [43:38] Favorites from Desiree's personal vintage collection EPISODE MENTIONS:  Electrical Banana Vintage @electricalbananavintage Etsy page Hip Zipper Mellow Yellow Payton Dale Ellie Monster Black Shag Vintage Screaming Mimi's  How to navigate vintage wholesale on Pre-Loved My Best Vintage Life Live True Vintage Sonic Wave Vintage Irreverent Finery Leelee Roos Vintage LET'S CONNECT:  📸Instagram: @emilymstochl 🐦Threads: @emilymstochl 🎥TikTok: @emilymstochl 📧 Substack: https://prelovedpod.substack.com/  🎧Patreon: https://www.patreon.com/prelovedpod  SPECIAL THANKS:  A special thanks goes out to my Patron Insiders – your support makes Pre-Loved Podcast possible! Patty Weber Kathy Brand Lisa of Queenie & Pearl KT  Lydia Welp Michael A. Megan Morris Jennifer Alana Rivero Jerrica Yasumura

This episode is brought to you by ThredUp —and big news: their tech just got a serious upgrade, go check it out! Plus, new customers get 50% off and free shipping when you use the code: PRELOVEDPOD. On today's show, we're chatting with Lureena Thompson, a comedian, actor and artist in Los Angeles, who opened the Cheerio Collective in Highland Park this spring. It's a vintage store by day – utilizing a curated "rent-a-rack" collective concept, and a live event space by night – and Lureena self-admits she's doing SO MUCH, and that you should stop by to tell her in-person to stop and drink some water. This is a really honest and authentic chat about what it takes to bring a store and event venue to life. A major highlight of the Cheerio Collective is a breathtaking 1,200 square foot mosaic floor that Lureena designed and installed herself utilizing remnant offcuts of natural stones such as marble, granite, quartz and travertine. Creating it was a labor of love, that underscored Lureena's commitment to using sustainable practices and recycled materials in her business. The creation of the mosaic floor created a significant buzz, both within the Highland Park neighborhood, and online. The documentation of the entire renovation captivated a wide audience and amassed millions of social media views that created a huge anticipation for Cheerio to open. I'll let Lureena tell you the rest! –  let's dive right in! DISCUSSED IN THE EPISODE: [4:19] Lureena has thrifted her whole life, and has noticed how much more popular secondhand has become in recent years. [8:39] How Lureena got into selling vintage. [10:43] Things really got started when they found the studio space that would become the Cheerio Collective. [14:19] First, she took on a major renovation and designed and installed a 1,200 square foot mosaic floor utilizing remnant offcuts of natural stones. [18:11] Sharing the 3-month renovation journey on social media. [23:20] An honest and authentic chat about opening a small business vs. expectations [26:39] Why they've landed on a rent-a-rack, vintage collective, and market model. [32:35] Advice about pricing and running a sustainable business [38:29] Lureena's personal style and favorite pieces. EPISODE MENTIONS:  @cheeriocollective Cheerio Collective Mosaic floor work-in-progress Dresscue Dresscue on Pre-Loved Podcast The Crowd Went Wild  Cheerio Collective events calendar Juju of ANJU and Luca Essentials LET'S CONNECT:  📸Instagram: @emilymstochl 🐦Threads: @emilymstochl 🎥TikTok: @emilymstochl 📧 Substack: https://prelovedpod.substack.com/  🎧Patreon: https://www.patreon.com/prelovedpod  SPECIAL THANKS:  A special thanks goes out to my Patron Insiders – your support makes Pre-Loved Podcast possible! Patty Weber Kathy Brand Lisa of Queenie & Pearl KT  Lydia Welp Michael A. Megan Morris Jennifer Alana Rivero Jerrica Yasumura

On today's show, we're chatting with Ashley Moubayed, the founder of Don't Let Disco. Don't Let Disco sources uniquely crafted beads, often vintage or antique, and one-of-a-kind, to upcycle into limited-edition jewelry, honoring the life within every bead.  Don't Let Disco is a CFDA/Vogue Fashion Fund finalist, and this New York Fashion Week, Ashley will be showing her Spring/Summer 2026 collection – Pre-Loved got you a special sneak peek into some of the pieces and their stories, and I can't wait to share these with you.  Everything about Don't Let Disco embraces the spirit of pre-loved, and I can't wait for you to hear Ashley's stories–  let's dive right in! DISCUSSED IN THE EPISODE: [4:55] Ashley loved fashion as a young child, and she particularly gravitated toward jewelry. [5:52] In college, she started upcycling jewelry for her friends. [11:46] Her grandmother collected coins and her grandfather collected stamps, so Ashley has a fondness for both. [17:54] Working in the fine arts at Sotheby's  [25:05] While at Sotheby's, Ashley was full of creative inspiration and started making beaded jewelry.  [33:17] How Don't Let Disco started working with The RealReal [35:58] What we can expect from the Spring/Summer 2026 collection, which premiers this week.  [39:21] The Don't Let Disco beading bars EPISODE MENTIONS:  Don't Let Disco @dontletdisco @therealreal Pools of Light jewelry  Sotheby's  By George Don't Let Disco x The RealReal Naomi Elizée Rachel Glicksberg Noelle Sciacca The Miami Antique Show Heather Hurst Heather Hurst on Pre-Loved Podcast Hilliary Bianca Salamanca Circle of Friends In House LET'S CONNECT:  📸Instagram: @emilymstochl 🐦Threads: @emilymstochl 🎥TikTok: @emilymstochl 📧 Substack: https://prelovedpod.substack.com/  🎧Patreon: https://www.patreon.com/prelovedpod  SPECIAL THANKS:  A special thanks goes out to my Patron Insiders – your support makes Pre-Loved Podcast possible! Patty Weber Kathy Brand Lisa of Queenie & Pearl KT  Lydia Welp Michael A. Megan Morris Jennifer Alana Rivero Jerrica Yasumura