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© 2026 Acupuncture Marketing School
Description
Ready to build a thriving, meaningful business? Learn how to market your acupuncture practice with confidence, serve more patients, and increase your income.
Hosted by Michelle Grasek, practicing acupuncturist and marketing coach, this podcast delivers practical marketing ideas to help you increase your visibility in your community and change more lives with the incredible power of acupuncture.
Visit michellegrasek.com for free marketing checklists and workbooks, and follow Michelle on Instagram @michellegrasek for even more marketing insights and ideas.
Hosted by Michelle Grasek, practicing acupuncturist and marketing coach, this podcast delivers practical marketing ideas to help you increase your visibility in your community and change more lives with the incredible power of acupuncture.
Visit michellegrasek.com for free marketing checklists and workbooks, and follow Michelle on Instagram @michellegrasek for even more marketing insights and ideas.
139 Episodes
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Preparing your acupuncture practice for sale might not be on your radar right now, but it's never too early to start thinking about it! In this episode, I'm joined by Dr. Ruth Mannschreck, a dentist who has spent nearly two decades coaching private practice owners. Ruth shares how to make your practice more valuable and attractive to potential buyers, while also making it easier to run today. We also discuss why even solo practitioners have options when it comes to selling their businesses. Y...
I've spent the past few months redesigning Acupuncture Marketing School to keep up with the changing marketing landscape, and I'm so excited to share what's new with you. In this short bonus episode, I'm sharing some new perspectives on marketing in the age of AI that I hope will really help shift the way you approach marketing. And good news, this not all about catering to AI. It's about how your marketing can be built for humans but also be useful for Google and AI tools at the same t...
Welcome back! Today we're talking about some of the challenges facing the acupuncture profession, particularly building and running a successful practice. Most acupuncturists graduate feeling unprepared for the business side of practice, and with the current economy, it's understandable that many practitioners are feeling discouraged. These challenges are real, and today my guest Amy and I are talking about how to move forward despite them. How can we acknowledge what's unfair while focusing ...
Have you thought about running Facebook or Instagram ads for your acupuncture or chiropractic practice? If you’ve ever opened Meta Ads Manager and immediately felt overwhelmed, this episode is for you. Today I’m talking with Jen Peterson, founder of Slay Social, about how wellness providers can use organic social media and paid ads together to reach more of the right people, without spending all day creating content. Jen has a really practical approach to marketing, and we get into: How much ...
Today I’m talking with Britt Cunningham, founder of Brit Social Media, about whether TikTok actually is worth your time as a local, brick-and-mortar business. Britt works with service-based businesses, including acupuncturists and other wellness entrepreneurs, to manage their social media strategy and content. The last time she was on the podcast, we talked mostly about Instagram, but she mentioned that TikTok has some unique advantages when it comes to reaching a local audience. That c...
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