Claim OwnershipCool Times Podcast
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Hosted by business & life partners, Vince and Jenna Free, The Cool Times Podcast talks all things cool about the cold storage industry. Hear from general contractors to product vendors as they share their cool stories and products, in one of the fastest growing industries today. Learn more at https://www.freezconstruction.com/
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In this heartfelt and unfiltered episode, Vince and Jenna Free close out Season 5 of The Cool Times Podcast with an honest recap of 2025 and their hopes for 2026. From industry lessons and personal growth to podcast highlights and burpee challenges, the dynamic duo reflects on the wins, the hard leadership moments, and what it really means to slow down. Plus, they announce a special Cold Storage Nation challenge that gives back. Whether you're here for industry insights or relationship real t...
In this heartwarming and insightful episode, Vince and Jenna Free sit down with Matt Brower, VP of Development at BCCG, to talk about playing the long game in cold storage construction. Matt shares his journey from general construction into the cold space, how BCCG is growing as an ESOP-driven company, and why culture and trust are the cornerstones of their client relationships. From leadership lessons to launching a burpee challenge for charity, this episode proves that construction isn’t ju...
In this laid-back and info-packed episode, Vince and Jenna Free welcome Glen Oltmanns Vice President at Senneca Holdings at Senneca Holdings—and longtime friend of the show. Glen shares his decades of experience in cold storage construction and door solutions, unpacking how Senneca’s portfolio of brands has evolved and adapted with the industry. From traffic doors to high-performance insulated doors, Glen walks us through how Seneca became a one-stop-shop for the cold chain. You'll hear stori...
In this dynamic episode, Vince and Jenna Free sit down with Thomas Gubbins, Director of Business Development, and Sean Doherty, Senior Project Manager, of Layton Construction to talk about building more than just cold storage facilities. From Sean's journey from owner to GC, to Thomas’ sports agency beginnings with Green Bay legends, the episode blends industry insight with some serious laughs. The Layton team opens up about how they broke into the cold market, what sets them apart from other...
In this high-energy episode, Vince and Jenna Free dive into the fascinating world of cold storage automation with Alex Reed, Sales Director at Swisslog. From high-bay warehouses to software-powered solutions, Alex breaks down how Swisslog has been revolutionizing automation in the cold chain—especially in challenging environments like deep freeze. With 125 years of experience, Swisslog is no rookie, and Alex shares stories that are both hilarious (think conveyor mishaps involving women’s unde...
After over two years in the making, Brian Benson finally joins Vince and Jenna in the studio—and the wait was worth it. As Director of Solutions Engineering at Voxel, Brian brings a wealth of experience from his decades in cold storage, combined with cutting-edge AI technology designed to make warehouses safer and smarter. From managing one of the most dangerous warehouses in the western U.S. to partnering with Voxel to prevent injuries and save operational costs, Brian shares how proactive v...
In this episode of the Cool Times Podcast, hosts Vince and Jenna Free sit down with Jeremy Bentley, Director of Architecture at Power Construction's Cold and Food Group. Jeremy shares his journey from Lincoln Logs to leading some of the industry’s most innovative cold storage designs. With nearly two decades of experience—starting with United Insulated Structures and now shaping the future at Power—Jeremy offers deep insights into evolving building standards, design/build collaboration, and t...
In Part 2 of this Cool Times Podcast special, hosts Vince and Jenna Free dig deeper with Eric Finnerty, President and CEO of Vapor Armor, to get into the science, skepticism, and energy savings that make his system so revolutionary. Eric breaks down how Vapor Armor challenges conventional thermodynamics, why traditional frost ribbon details fall short, and how a properly designed perimeter seal can save customers millions. From debates with roofers and thermal contractors to 40 million square...
In Part 1 of this two-part Cool Times Podcast special, Vince and Jenna sit down with Eric Finnerty, President and CEO of Vapor Armor, to unpack the origin story of one of the cold storage industry’s most impactful innovations. Known across the industry as “The Beard,” Eric shares how a roof failure and a bold idea launched Vapor Armor, a company now synonymous with ice-free cold storage and cutting-edge vapor barrier solutions. From roofing jobs in the Pacific Northwest to forensic investigat...
Get ready for a masterclass in leadership, legacy, and loyalty in cold storage construction. Vince and Jenna welcome back industry legend and now author Bret Wedding, EVP at Fricks, to talk about his new book Not a Commodity: A True Story of Relational Leadership. With humor, heart, and honesty, Brett shares powerful lessons from the battlefield to the boardroom—reminding us that trust, care, and character are what truly set businesses apart. If you're ready to lead with purpose and connect o...
In this insightful and entertaining episode, Vince and Jenna sit down with Michael Cody, Director of Industrial Cold and Food at Ware Malcomb, to dig deep into the world of cold storage design. From industry collaboration and field-grown teams to next-gen detail innovation (like the soon-to-be-patented expansion joint lid detail), Michael shares what makes great architectural work in cold storage tick. Plus, we dive into 3D printing, whiskey preferences, and the secret power of a “Hot Tub Boa...
In this fun and insightful episode, Vince and Jenna sit down in-studio with Marko Dzeletovich, founder of ColdBox Builders, and his son Max to talk about legacy, leadership, and how ColdBox became one of the most respected names in cold storage construction. Marko shares the story of scaling the company through explosive growth, why culture always beats cash, and how to keep things cool—even through the chaos. Max jumps in with fresh energy as the next generation of ColdBox begins to take sha...
In this fun and insightful episode, Vince and Jenna sit down with Sean Gilbert of Saxum Real Estate to talk about how Saxum went from boutique developments to becoming a national leader in cold storage and food processing facilities. Sean shares how strategic focus, smart partnerships (like with Arcadia Cold), and a commitment to team culture helped Saxum scale to over $3 billion in assets. From beard-growing tactics to real estate war stories, this episode is packed with laughs, strategy, an...
In this episode of Cool Times Podcast, Vince and Jenna Free welcome back Brian Lynch for a deep dive into everything happening at CEBA (Controlled Environment Building Association) and the broader GCCA (Global Cold Chain Alliance). Brian shares key updates, insights into strategic growth, member benefits, upcoming events, and how CEBA is shaping the future of controlled environment building through collaboration, education, and leadership. Cool Takeaways: ❄️ What CEBA Is: CEBA supports expert...
In this special episode of Cool Times Podcast, host Vince Free sits down with his wife, Jenna Free, COO of Freez Construction, to celebrate Women in Construction Week and discuss the evolving landscape for women in the industry. They share personal stories, insights into leadership and business growth, and the progress made in increasing female representation in construction. Jenna reflects on her upbringing in the industry, her leadership journey, and the lessons she would pass on to aspirin...
Cold Storage is Going Higher—Literally! Automation, ASRS, and smart warehouse design are reshaping cold storage—and Steve Wilson of Slate River Systems (SRSI) is at the center of it all. Vince and Jenna Free sit down with Steve to break down how data-driven automation is making cold storage operations more efficient, cost-effective, and ready for the future. From pallet shuttles to warehouse management systems, Steve shares how SRSI is helping businesses build smarter, not just bigger. Cool...
In this episode of the Cool Times Podcast, hosts Vince and Jenna Free are joined by Josh Lewis, President of RL Cold, to discuss the evolving cold storage industry. They explore RL Cold's unique customer-centric approach to developing cold storage facilities, the impact of COVID-19 on the industry, and the importance of sustainability and automation. Josh shares insights on the challenges of growth and execution, key trends in the industry, and valuable advice for aspiring entrepreneurs. St...
In this episode of the Cool Times Podcast, hosts Vince and Jenna Free welcome James Price, a regional sales manager at Iceberg Mechanical. James shares his extensive experience in the refrigeration industry, discussing the growth of Iceberg Mechanical, the importance of custom refrigeration solutions, and the innovations in low charge systems. The conversation also touches on the future of refrigeration technology, including the role of AI, and the significance of relationships within the ind...
In this episode of the Cool Times Podcast, hosts Jenna, and Vince Free welcome Dan Crist, the President of A M King, to discuss the intricacies of the cold storage construction industry. Dan shares his journey from a large international contracting firm to becoming a key player in A M King, emphasizing the importance of the design-build approach and the challenges faced in cold storage projects. The conversation also delves into the role of technology in enhancing efficiency and safety on job...
In this episode of the Cool Times Podcast, hosts Vince and Jenna Free welcome Frank Siedler from Wagner Group, a leading fire protection company specializing in low oxygen systems for cold storage facilities. Frank shares insights into the evolution of Wagner Group, its innovative fire protection solutions, and the challenges faced in the cold storage industry. The conversation delves into the importance of education regarding fire safety, the technical aspects of oxygen levels, and the futur...
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