Claim OwnershipThe Sales Mama Podcast with Sausha Davis
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Welcome to the Sales Mama Podcast, where high-performing moms master selling, leading, and building real businesses without sacrificing what matters most.
This isn't for the half-assers. If you're all in on creating something profitable that changes your family's future? Welcome home.
Here, we talk sales. Real sales. The psychology behind the close, the strategy behind the scale, and the grit it takes to keep going.
We don't glorify burnout. We don't chase trends. We don't build hobbies disguised as businesses.
We sell with intention. We lead with confidence. We show up with grit.
Every episode delivers sales psychology, mindset shifts, and battle-tested strategy from a mom who's in it with you.
You're not just building a business. You're building your damn legacy.
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108 Episodes
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Sales and marketing are not the same thing, and confusing the two is one of the fastest ways to stall your revenue. In this episode, I break down the real difference between sales vs marketing, why you need both to scale, and where each one actually lives inside your funnel. We cover: What counts as marketing and what counts as salesWhere sales actually happen in funnels, DMs, and adsWhy content alone doesn’t convertHow a sale can happen without a sales callThe exact moment marketing must tur...
High achiever burnout doesn’t always look like exhaustion. It often shows up as anger, overworking, and constantly saying you “just need a vacation.” In this episode, Sausha breaks down the burnout cycle high achievers, sales leaders, and entrepreneurs get trapped in without realizing it. You’ll learn the three most common warning signs of success exhaustion, how perfectionism in sales quietly fuels burnout, and why working harder is often the problem, not the solution. If you’re driven, disc...
In this episode, I'm breaking down the three most common mistakes I see coaches and service providers making on sales calls, and why they're killing your close rate. If you've ever wondered why some calls close in 15 minutes while others drag on for 90 minutes and still ghost you, this episode will show you exactly what you're doing wrong. In this episode, you'll learn: • How to read buyer types so you stop treating every prospect the same and start closing faster • Why over-expla...
You're working hard, showing up consistently, but the clients who can actually afford you aren't biting. Here's the truth: you might be repelling premium clients without even realizing it. In this episode, I'm breaking down the three ways coaches accidentally push away high-paying clients and exactly how to fix it. We're talking messaging that's too vague, pricing that signals the wrong thing, and how you show up online. If you're tired of attracting clients who can't invest at the level you ...
You've built the perfect offer. You know it works. You know it gets results. So why aren't people buying? In this episode, I'm breaking down the #1 mistake that's killing your sales before you even get on a call: selling features instead of outcomes. Most women are out here listing modules, calls, and deliverables thinking that's what sells. But here's the truth: people don't buy features. They buy results. They buy transformation. They buy the version of themselves they want to become. I'll ...
You'll never feel confident enough. You'll never feel ready enough. And that's exactly what's keeping you broke. In this episode, I'm breaking down the biggest lie we tell ourselves as entrepreneurs: "I'll sell when I'm more confident." But that day never comes. We're talking about: Why waiting to feel ready is actually your brain's survival mechanism working against your bank accountThe biological reason your brain thinks selling will kill you (and how to override it)3 sales activities you c...
In this car episode, I'm breaking down the real purpose of networking and why showing up as the authority (not the friend) is what gets you paid. I just wrapped a coffee meetup and I'm sharing how to network without being self-serving, why fast action takers get rewarded, and the exact language I use to help people see what staying stuck is actually costing them. Plus, I'm calling out the biggest mistake people make in sales calls, what a free vs. one-cent lead magnet study revealed abo...
From Zero Clients to Cold Call Wins: How She Built a Business in 2 Hours a Day What does it look like to go from working 60+-hour weeks at a mill to landing clients through cold calls and hitting your revenue goals in 2-3 hours a day? In this episode, Sadie is sharing her whole journey. From trying to make e-commerce work to building a business that actually supports the life she wants with her daughter. We're talking about: The shift from "this is just temporary" to "this is what I'm meant t...
If your leads feel warm but no one’s actually saying yes, this episode is going to hit home. Most women assume the problem is their offer, their audience, or the algorithm… but nine times out of ten, the real issue is hidden in the gap between starting conversations and confidently moving people toward a decision. In this short, power-packed episode, I break down: The real reason your leads stall outThe mindset shift every woman in business needs right nowThe simple steps you can take today t...
Most women don’t have a sales problem. They have a follow-up problem. You’re showing up. You’re posting. You’re having great conversations. But the money you want? It’s sitting in the messages you haven’t sent yet. In this episode, I’m breaking down why follow-up feels hard, why you avoid it even when you know better, and the simple shifts that turn warm leads into paying clients fast. If you want to close out the year strong, this episode is your wake-up call. 👉 Attend my free live training ...
Are you tired of feeling like confidence makes you “too much”? In this episode, Sausha Davis, founder of Sales Mama™, dives into one of the biggest mindset traps women in business face which is confusing assertiveness with aggression. You’ll learn how to shift from apologetic selling to empowered leadership, communicate with calm authority, and make the ask without shrinking your energy or your price. This isn’t about scripts and fake urgency. It’s about owning your power, leading with servic...
Are you stuck in the cycle of should I or shouldn’t I? Should I post today or skip it? Follow up again or let it go? Work on my offer or fold the laundry? When you’re running a business and a household, the mental load never stops. Between kids’ sports, dinners, chores, baths, and keeping clients happy, it’s no wonder so many women feel overwhelmed and second-guess every business move. In this episode, Sausha breaks down: Why overthinking is draining your energy and your salesThe real reason ...
Is your sales system alive… or on life support? Most entrepreneurs — especially women balancing business, family, and big goals — don’t track the numbers that matter. Without daily pulse checks, their sales systems flatline. In this short episode, I’ll walk you through: The 3 vital signs of every healthy sales system (outreach, follow-ups, conversions)How to track your sales metrics with simple daily and weekly habitsWhy most female entrepreneurs quit before they ever build momentum — and how...
Are you constantly saving your business and your household instead of leading it? In this episode, I break down why hero mode feels natural for moms and entrepreneurs but keeps you stuck at the same level. We’ll dive into: The hidden ways “being the hero” shows up in motherhood and businessWhy doing everything yourself is the exact thing blocking your growthSimple mindset hacks to practice asking for help and letting go of controlHow to step out of firefighter mode and into your CEO roleIf yo...
In this episode, Sausha breaks down the three money moves every woman in business needs to master: receiving without guilt, releasing the blocks that hold you back, and focusing on what truly builds wealth. You’ll learn why most entrepreneurs don’t fail from lack of effort but from refusing to fully receive, how old money stories keep you stuck, and why focus—not more hustle—is the real key to scaling. Expect practical rituals, mindset shifts, and strategies you can use today to reset y...
Are you leading your sales conversations or people-pleasing your way through them? In this episode of the Sales Mama Podcast, Sausha Davis shares why sales struggles aren’t just about strategy, they’re about energy. People-pleasers over-explain, over-deliver, and apologize for asking. Leaders create clarity, confidence, and direction. You’ll learn: The hidden traps of people-pleasing salesHow CEOs show up in sales conversationsThe 5-step No Apology Sales Method: Hook, Hold, Help, Ask, AnchorA...
Are you building a business… or are you babysitting one? In this episode of the Sales Mama Podcast, Sausha Davis exposes the hidden trap many entrepreneurs fall into - babysitting their business instead of scaling it. If your business only runs when you’re grinding harder, if you can’t step away without something breaking, and if growth feels heavier instead of lighter, you’re babysitting, not scaling. You’ll learn: The real difference between hustling endlessly and building a business ...
In this raw and healing-filled episode, I’m joined by Brigid Tebaldi- a trauma-informed health coach, birth worker, and the founder of Loreto Wellness. Brigid is a homeschooling mom of five, a farmer, and a business owner helping women heal the silent trauma that lives in their nervous systems after birth. We talk about everything from hospital vs. home births, birth trauma and PTSD, and how childhood wounds often resurface in motherhood. Brigid also opens up about her transition from being t...
If you’ve ever looked around at your life and thought, “I did everything right, so why the hell do I still feel behind?” , this episode is for you. Sales Mama wasn’t born in a boardroom. It was born in the trenches—through foster care, hot checks, four jobs, and full-blown survival mode. In this unfiltered solo episode, Sausha shares the real story behind the brand and the woman it was built for: The ambitious, exhausted, angry-as-hell mama who’s been through it and still refuses to settle. T...
If you’ve ever said “I just need to be more disciplined,” this episode is your wake-up call. Because it’s not discipline you’re lacking. It’s boundaries... around your time, your energy, and your business. In this gritty episode of the Sales Mama Podcast, Sausha Davis breaks down why high-achieving women keep finding themselves stuck in overwhelm despite their work ethic. Spoiler alert: it’s not because you’re lazy. It’s because you’re too damn accessible. Inside this episode, you’ll learn: W...
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