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Brewbound Podcast
Brewbound Podcast
Author: Brewbound
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The Brewbound Podcast is an extension of Brewbound's leading B2B beer industry reporting, featuring interviews with beer industry executives and entrepreneurs, along with highlights and commentary from the weekly news. New episodes are released every Thursday. Send comments and suggestions to podcast@brewbound.com.
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The pack mentality isn't going away anytime soon in craft brewing. The Oregon Beverage Collective (OBC) – the tie up of Crux Fermentation Project, Cascade Lakes Brewing, Silver Moon Brewing, Goodlife Brewing and Tumalo Cider – launched a couple of weeks ago as one of the latest additions to this crowd. OBC president Andy Rhine joined the latest edition of the Brewbound Podcast to share how those five brands are looking to build strength in numbers. Rhine explained that OBC's formation wasn't out of necessity even in a Pacific Northwest market facing challenges through distributor consolidation. Instead, the collective's foundation was built via long-time relationships among brewery owners in Bend. And it was those relationships that led to Rhine acquiring Crux in a separate deal from founders Larry Sidor and Paul Evers. Even with a portfolio of five brands and efforts to consolidate production, sales and marketing, Rhine said maintaining each brand's "unique identity" will be key to the future of the collective. The conversation also covered Rhine's view of OBC's future and whether more members will be added to its ranks. Before the interview, Justin and Zoe break down the latest headlines, including the fallout from Dry January, the Brewers Association's 2025 financial results, Tilray's licensing deal with Carlsberg, the Left Hand Collective's newest member and the Supreme Court's ruling on reciprocal tariffs.
In this Brewbound Podcast Interview, Ray Latif sits down with Paul Benner, U.S. CEO of Pinter, to explore how the company is reinventing the at-home beer experience at a time when traditional home brewing and craft beer growth have slowed. Benner explains how Pinter's all-in-one brewing and tapping system eliminates the biggest barriers to entry — cost, time, space, and inconsistent quality — enabling consumers to make fresh, draft-quality beer at home in just 10–14 days. He also highlights how the brand is tapping into powerful consumer trends around at-home entertaining, DIY hobbies, and direct-to-consumer purchasing. The conversation also dives into Pinter's strategy of positioning itself as an alternative to packaged beer, supported by partnerships with breweries like Guinness, Lagunitas Brewing Company, and Great Lakes Brewing Company. With a subscription-based model, an expanding portfolio of styles, and a growing roster of brand collaborations, Pinter is building a new platform for enjoying beer at home. To learn more or get started, visit Pinter's website and explore how the system works.
As the distribution tier continues to shrink, what must brewers and bev-alc brands do to protect their routes to market? ArentFox Schiff partner Nichole Shustack and senior associate Isabelle Cunningham joined the Brewbound Podcast to discuss how suppliers can navigate the turbulence that comes with wholesaler consolidation. Shustack and Cunningham also share updates on the uncertain future of the intoxicating hemp industry, which is slated for prohibition in November 2026. Before the interview, Justin and Zoe discuss a bevy of beer news, including the formation of the Oregon Beverage Alliance, year-end shipments data from the Beer Institute, BrewDog's looming liquidation, Constellation Brands' incoming CEO and global layoffs at Heineken. Editor's Note: While the guests featured in this conversation are attorneys, the discussion does not constitute legal advice. Please consult your own legal counsel as needed.
How did a drink that was concocted for the 1952 Helsinki Olympic Games find relevance in the U.S. today? Finnish Long Drink co-founder and CEO Evan Burns explained on the latest edition of the Brewbound Podcast how the gin-based ready-to-drink (RTD) brand has connected with modern consumers through sampling, storytelling and authentic celebrity partnerships. Burns shared that first-time Long Drink consumers often get "Long Drink Face" – a range of emotions that start with confusion for what the product is, to surprise after they try it, to ultimately delight. That starts a domino effect with the newfound fan turning their friends and spouses on to the product, Burns said. It also opens them up to the story of the cocktail made from gin, grapefruit juice and water more than half a decade ago for Finland's Olympic moment. During a conversation with Brewbound senior reporter Zoe Licata, Burns emphasized how the Long Drink has stayed true to its citrus roots and isn't a product to be spun off into 30 flavors. "It's about building brands with soul," he said. Burns also discussed how a celebrity partnership with actor Miles Teller led to other celebrities organically signing on with the brand, how the Long Drink leverages social media and tips for any CPG brands seeking growth.
In this Brewbound Podcast interview, host Jess Infante sits down with Sarah Bryan, Executive Director of the Maine Brewers Guild, to preview the 10th Annual New England Craft Brew Summit, taking place Friday, March 6 in Portland, Maine. The one-day conference, New England's largest B2B gathering for the craft brewing industry, brings together brewers, brewery owners, suppliers, and industry partners for a jam-packed day of education, collaboration, and connection. Bryan describes the summit as a distinctly New England event: independent, no-nonsense, and intentionally designed to deliver maximum value in a short amount of time for busy operators. Bryan highlights what's new for the milestone year, including an expanded and modernized trade floor, longer educational sessions, and a keynote address from Natalie Cilurzo of Russian River Brewing Company. Anchored by the theme "The Brewer's Compass: Finding Focus, Crafting with Purpose," the program reflects an increasingly mature craft beer landscape, with advanced sessions covering topics like AI in the brewing workplace, modern PR and earned media, supplier innovation, employee wellness, and navigating today's complex market conditions. Beyond the conference floor, the summit also features a full slate of networking events, brewery collaborations, and celebrations throughout Portland, reinforcing the event's reputation as both a business-critical conference and a cornerstone gathering for the New England beer community. For more information and registration details, visit the New England Craft Brew Summit website.
Monday Night Brewing co-founder and CEO Jeff Heck had an Office Space moment a couple of years ago after returning from a three-month sabbatical in the South of France. "When I came back, I realized the company was generally doing great," he said, adding he had a moment straight from the movie's famous meeting-of-the-Bobs scene and asked himself: "What is it that you say you do here?" "If you can leave your job for three months and things are generally fine, it's worth asking what would you do here," Heck explained. "I've just never wanted to be the old guy who comes in with a newspaper and puts his feet up on the desk because he's 80 years old and just wants to be at the office. I like working. And I like having something meaningful to do." That moment spawned the beginning of a succession plan for the CEO role, which transferred to Monday Night co-founder Joel Iverson last month. On the latest Brewbound Podcast, Heck and Iverson shared that their eventual succession plan was a reflection of Monday Night leaders' overarching cultural philosophy of working to make their jobs irrelevant and identifying the coworkers next in line to take the reins. "That's true for everyone – from our general managers at each of our six locations to our production team – 'Hey, if someone gets hit by a bus tomorrow, who is it that's ready to step into your role?'" Heck said. "And the answer is not always clear, but if there's not a clear answer, your job is to start working on that. "The reality is that we've never had a concrete, explicit plan for what transition looked like," he continued. "But the core was how do we make sure we're culturally and missionly aligned across our leadership team so that in the event that Joel, Jonathan and I all went down in a plane crash that there would still be torchbearers for what we want to be as a company and a brewery if we're long gone." Getting there took Monday Night 12 years, Heck and Iverson shared. In the episode, they discussed how they eventually arrived at a transition plan, the importance of the culture they're built at the brewery and their vision for the future. Before the interview, Justin, Jess and Zoe discuss the latest bev-alc news, including the re-emergence of hard sodas, the Great American Beer Festival's move outdoors and surprisingly positive scans to open the year.
Minneapolis has dominated national headlines for weeks as area residents protest the Department of Homeland Security's heightened crackdown on Minnesota's large immigrant population. Tensions have intensified as agents from Immigration and Customs Enforcement (ICE) have killed two American citizens in shootings that have been recorded by observers. Local businesses such as Insight Brewing have taken a stand against ICE's occupation of the city. Insight marketing manager Joey Steinbach joins the Brewbound Podcast to discuss how the brewery has stepped up as a community hub by collecting food and other donations to distribute to mutual aid groups, supporting neighbors who participated in last week's general strike and emphasizing its role as a friendly third space. Before the interview, Zoe and Jess discuss recent news, including takeaways from the Beer, Wine & Spirits Summit and a sneak peek at Budweiser's upcoming Super Bowl commercial.
How can a craft brewer expect to win away games if they're not winning at home? That's the sports analogy pFriem Family Brewers co-founder and CEO Rudy Kellner used to describe the Hood River, Oregon-based brewery's strategy when it comes to expanding its distribution footprint. This week's Brewbound Podcast highlights a stage conversation from Brewbound Live featuring Kellner and New Trail Brewing (Williamsport, PA) COO and partner Mike LaRosa. Both breweries have secured impressive volume growth within footprints that don't stretch far beyond their neighboring states. Before the featured conversation, Justin – freshly returned from parental leave – and Jess discuss recent headlines, including the return of Dos Equis' Most Interesting Man in the World, and whether or not nostalgia can bring in new beer drinkers.
After a lengthy delay that included much fretting among industry insiders, the 2025-2030 Dietary Guidelines for Americans (DGA) were unveiled earlier this month. Any fears that anti-alcohol activists had infiltrated the quinquennial process were eased, as the new guidelines preach moderation over specific daily drink allowances. Beer Marketer's Insights senior editor Christopher Shepard, who has followed the process closely, joined the Brewbound Podcast to discuss the DGA, the fraught path to publication and what this could mean for brewers. Before the featured interview, Zoe and Jess discuss recent beer industry headlines, including a proposed deal between the Reyes Beverage Group and Republic National Distributing Company, 2 Towns Ciderhouse's acquisition of Seattle Cider and the somewhat heartening data Circana published in the past month.
A new year means it's Brewbound's annual roundtable conversation with our peers in beer industry journalism. This year, the Brewbound team is joined by Kate Bernot, lead analyst for Feel Goods Insights, and David Steinman, VP and executive editor of Beer Marketer's Insights. The discussion covers the biggest bev-alc news stories of 2025, including middle-tier consolidation, overall category health and consumer sentiment.
Earlier this year, wine industry veteran Jason McConnell acquired 38-year-old Anderson Valley Brewing Company [AVBC] (Boonville, CA). Now he is focused on maintaining AVBC's cherished traditions, such as its annual fest and its celebrated disc golf course, while adding his own flair. McConnell chatted with Brewbound editor Justin Kendall during the California Craft Beer Summit in November about AVBC's beer park and several new Japanese-inspired offerings, as well as his observations as a newcomer to craft beer. "The beer world is a lot more laid back and a lot more fun to promote than the wine world," McConnell said. "It's different, and it's awesome." Before the interview, senior reporter Zoe Licata and managing editor Jessica Infante discuss Brewbound's most-read news stories of 2025, as well as recent headlines, including Stateside's new Super Lyte and data about consumers' plans for New Year's Eve and Dry January.
Brewbound Live 2025 is in the books! Podcast co-hosts Zoe Licata and Jessica Infante recap this year's conference, as well as news stories that broke during the week. Then, Karl Strauss Brewing (San Diego, CA) co-founder and CEO Chris Cramer joins Brewbound editor Justin Kendall for this week's featured interview. The conversation was recorded at the California Craft Beer Summit last month in Irvine, CA, hosted by the California Craft Brewers Association.
Pizza Port wants to be a staple of your Southern California grocery run. "I call it the Southern California grocery basket," Pizza Port director of sales Jill Olesh said on the latest episode of the Brewbound Podcast. "It's your chicken, your tortillas, your black beans, your spinach and your 6-pack of Swami's [IPA]." Pizza Port is riding a wave of momentum as the 38th-largest craft brewery by volume in 2024, growing 9% to 53,450 barrels of beer. Olesh credited the connection the brewery has forged across generations, as well as the value of the brewery's flagship 16 oz. can 6-pack format, which the company launched in 2013. "Part of the magic recipe, the lightning in the bottle of Pizza Port, is we've been so many things to so many people throughout their lives and a lot of those people who were coming as kids are now bringing their kids here," she said. In the conversation, Olesh discussed the pillars of Pizza Port's sales pitch – "consistency, quality, affordability, availability" – as well as the mindset that carried her through the recent SoCal distributor consolidation as Hand Family Companies bought and merged Stone Distributing, Classic Beverage and Scout Distributing into Sunset Distributing earlier this year and why she's optimistic for 2026. Plus, hear the real-time reactions from the Brewbound team on Anheuser-Busch InBev's $490 million deal for 85% of party punch maker BeatBox, as well as quick recaps on a proposed class-action lawsuit against Boston Beer and how the night before Thanksgiving busted this year. Justin, Jess and Zoe also share their Spotify Wrapped results, with some surprising – and not-so-surprising – results.
The Lost Abbey's Tomme Arthur's current tagline is "We're surviving, not thriving." "We'd love to turn that into thriving," he added on the latest episode of the Brewbound Podcast. "We're trying to get to next year. That's the standard answer," Arthur explained. "Next year will be our 20th year in business. So it's a pretty big milestone in terms of continuity or continuation. So [we're] definitely looking forward. What we're trying to do is really establish the right size and scale for the brewery." For the Lost Abbey, that's led to a bit of a nomadic lifestyle over the last couple of years, moving from San Marcos to the Mother Earth Brewing facility in Vista and now to the former Eppig Brewing 30-barrel brewery space about a mile across town. Arthur described those moves as a search for efficiency that hasn't yet fully been realized, reinforcing the business with contract partners with room to add more. In the interview, Arthur shared his view of The Lost Abbey's business moves in an effort to "grow down," while also hitting on a major challenge facing California brewers coming up on the expiration of their leases as landlords seek market rate increases in rent. Arthur shared his own experience of deciding whether a 30% rent increase was worth accepting at the brewery's best-performing tasting room. Before the interview, Jess, Zoe and Justin break down Rogue Ales & Spirits' bankruptcy filing and Torch & Crown's SoHo taproom closure. They also share one thing they're looking forward to at Brewbound Live next week.
Smog City Brewing co-founder Laurie Porter is a prepper. Even during craft's days of double-digit growth in the middle 2010s, Porter, who calls herself "an incurable optimist," was eyeing a future when that growth wouldn't be there. So Porter and her husband, Jonathan Porter, built Torrence, California-based Smog City with diversified revenue streams – distribution, exports to international markets, four taprooms with over-the-bar sales and an intentional cap on production around 10,000 barrels – that allow the company to shore up its business if things go sideways. "At our level, between the 5,000 and 12,000, 13,000 barrel, a lot of our revenue is built off the taproom, direct-to-consumer, which has a little bit higher profit margin, it helps us float that wholesale," Porter says in the latest edition of the Brewbound Podcast, recorded on location at the California Craft Beer Summit. "So if wholesale is struggling or we're seeing dips and changes in seasons and customer changes, we have a little bit more buffer." Porter admits that Smog City has looked at what life would be like as a 15,000-barrel brewery but has been "apprehensive to break that" ceiling due to the loss of the ability to pivot, flex and manage costs. "When you hit 15,000 barrels, you are playing so deep in the chain world because it's all about volume," she explained. "Chain can be very fickle. It can be really difficult to maintain. A beer buyer changes and boom, you're off the shelf. And that's now, whatever, 450 barrels of beer for that one style of beer that you had committed to that grocery, and it's gone. And you can't just predict it." In the interview, Porter discusses the pressures on LA locations, consumers heading back into taprooms, the impending closure of its Steelcraft Long Beach facility after a decade due to being unable to extend the lease and the launch of a new restaurant concept in December to replace it. Before the interview, Jess, Zoe and Justin cover the latest news, including the Siebel Institute of Technology's planned exit from Chicago and move to Montreal; Athletic Brewing's big 2025 and new products coming in 2026; and a Gen Z take on the rumored Anheuser-Busch InBev acquisition of BeatBox.
Nearly a year on the job, new-ish Lagunitas CEO Bernardo Spielmann is seeing opportunities for the legacy California craft beer brand. Those opportunities include expanding Lagunitas Hazy IPA from a draft-only release to package, building on the successful launch of 9% ABV Hazicus Maximus hazy IPA, which now boasts 20,000 points of distribution, and revamping the packaging for non-alcoholic hop water Hoppy Refresher. On the latest edition of the Brewbound Podcast, Spielmann shares that it's also about listening to consumers, who demanded the return of seasonal Unrefined Shugga', the 10% ABV strong ale that returned this year as a national play in bottles and club packs. Spielmann tells Brewbound managing editor Jess Infante that the goal is to see what resonates and respond quickly. "More and more as the craft segment matures, we're going to have to be sharper per channel, per market, per SKU how you want to build your proposition," he said. "There will be a rationalization and that's the expected approach. We need to facilitate that for retailers but also our distributors. It's also part of our strategy to be very sharp on how we launch or roll out innovations and the tradeoffs." Spielmann also discusses the beer category's need to bring back socializing and capture those occasions. He explains how Lagunitas is doing its part with its "Party Legend" brand activation, which celebrates consumers who are the life of the party. But first, Brewbound editor Justin Kendall and managing editor Jess Infante discuss the sudden closure of Rogue Ales & Spirits and why the shuttering of a top 50 craft brewery is jarring for the public and industry. They also dig into the rumored sale talks of party punch maker BeatBox to Anheuser-Busch InBev. Jess and Justin also share their experiences, including a visit to Tree House's country club/golf course/taproom and the scuttlebutt from the California Craft Brewers Association's Summit and the Iowa Craft Brewers Guild's I-Best meeting.
Flavored malt beverages (FMBs) and hard seltzers have had a bright red 2025, but those declines haven't fazed Mark Anthony Brands, which continues to find growth in the segments where others have faltered. In this episode of the Brewbound Podcast, Mark Anthony Brands president David Barnett details how the bev-alc company is "doing better than most" in today's challenged marketplace. He spoke about the company's highlights with Brewbound editor Justin Kendall, in a conversation recorded at the National Beer Wholesalers Association's (NBWA's) Annual Convention in Las Vegas. "We, in 2025, are the No. 2 dollar share gainer of all of beer," Barnett said. "If you look at the top 30 beer brands in America, which represent 81% of the total beer industry, there's only nine of them that are actually growing dollars, and we have three of the nine: White Claw, [Mike's] Harder and Cayman Jack." Barnett said the company doesn't necessarily make business decisions based on overall segments trends or what's happening in scans, but instead focuses on how to strengthen its own portfolio and lineup of brands. That includes White Claw Hard Seltzer, which now has 67% share of the hard seltzer segment, according to Barnett. Mark Anthony has been able to maintain a dominant share of hard seltzer, and even bring consumers back to White Claw who may have drifted away, due to "the quality of the product in the can," he said. "And staying really consistent," he added. "We've done some innovation over the years, some have worked, some haven't, but we've got ourselves now in a really … simple focused portfolio strategy on White Claw." Ahead of the conversation, Brewbound senior reporter Zoe Licata chats with BevNET managing editor Marty Caballero about the latest hemp news, and how an advancing spending bill could put a halt to the intoxicating hemp beverage industry.
High Rise Beverage co-founder Matt Skinner has built a coastal-themed brand in the Southeast but his ambitions extend across the nation. The Charleston, South Carolina-headquartered intoxicating hemp beverage brand is now available in 22 states, and Skinner sees an opportunity to go even bigger. "We're in the space of being a nationwide brand at this point," he says on the latest edition of the Brewbound Podcast, recorded in October at the National Beer Wholesalers Association's Annual Convention in Las Vegas. "Having those partnerships and getting in with the right distributors now is important. They're finding who they feel like their horses are in the category, and I think we are aligning across the country with that. But the Southeast is very important to us." Skinner shares his strategy of building the brand in bars and restaurants and why his pitch to those retailers was bigger than his brand. He also explains how High Rise came to be partners with Sony Music in Nashville, which flavors are resonating with consumers and why Target's adoption of intoxicating hemp products "puts all eyes on the category." Before the interview, Justin and Zoe discuss the latest news, such as New Belgium's packed new product slate for 2026, including new Voodoo Ranger IPAs and a canned cocktail offshoot, as well as Molson Coors' tough Q3 earnings report.
In this Brewbound Podcast interview, host Ray Latif speaks with Kelsey McQuaid-Craig, Executive Director of the California Craft Brewers Association (CCBA), about what brewers can expect at this year's California Craft Beer Summit. McQuaid-Craig outlines the event's robust educational programming, featuring three breakout tracks—technical brewing, business of beer, and marketing—as well as new offerings like an off-flavor course for NA and low-alcohol beer (presented by Lallemand) and sessions on hop creep research, SEO, and employment law. She also highlights two interactive features designed to strengthen connection and collaboration within California's brewing community: a member town hall where brewers can directly shape CCBA's future, and a consultation corner offering one-on-one time with legal, compliance, and benefits experts. The summit promises hands-on learning, practical takeaways, and a deeper sense of community across every level of the industry. For more information, visit CaliforniaCraftBeer.com.
Bars, restaurants and social gathering spaces are beer's "moneyball" opportunity, National Beer Wholesalers Association VP of analytics and chief economist Lester Jones shares during the latest edition of the Brewbound Podcast. Jones is the first of two interviews this week. Adam and Amanda Kroener, the founders of spirits-based cocktail brand Carbliss, also join this week's podcast to share their slow approach to brand building and goal of becoming a national brand. First, Jones explains why the on-premise channel remains the key to unlocking wins for brewers. "We can go looking for home runs all day long, but at some point, you've got to have the base hitters," Jones said. "You gotta have the guys when they step up to the plate, you're gonna move the game forward." While placements in off-premise chains such as Walmart, Kroger, HEB, 7-Eleven and others are analogous to home runs, getting a tap handle is a solid base hit on the way to scoring, and brewers shouldn't lose sight of those singles. Jones also discusses why he believes craft beer's funk is potentially ending, why the ethanol pie was cut too many ways, how beer is competing for dayparts and why beer needs to bring fun and socializing back. Then, the Kroeners discuss their methodical approach to brand building and why it has worked for the family-owned and run Midwestern-based canned cocktail brand. They also dish on Carbliss' entry into warm weather markets such as Florida and being one of the most successful brands that people have never heard of. "The fun part is, when we come out to places like Vegas, if you're not in the industry, you've never heard of us," Adam says. "But at the same time, if you're looking at the Circana or Nielsen data, we're a top three, four, five brand in dollars. So it is a fun, cool thing to be this biggest thing that some people have never heard of." Before the interviews, Justin, Jess and Zoe recap the latest industry news, including Brooklyn Brewery outsourcing sales to U.S. Beverage, BeatBox's forthcoming Chillitas line, Surfside's lawsuit against Anheuser-Busch InBev over Skimmers hard tea and George Clooney joining the non-alcoholic beer game.








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