Claim OwnershipThe Keri Croft Show
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© 2026 The Keri Croft Show
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The Keri Croft Show is a podcast for people building something BADASS. A business. A dream. A life that actually feels like yours.
Hosted by Keri Croft, this podcast explores the real stories behind the build, what it takes to start, and more importantly, the Mental Athleticism™ it takes to stay in it when the excitement fades and the work gets real.
The Keri Croft Show features conversations with founders, creatives, musicians and people in the middle of building something meaningful, without the highlight reel.
🎙 New episodes drop every Thursday.
183 Episodes
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Send a text Nancy Kramer aka Kramer, founder of Resource Ammirati and current Chief Evangelist Officer at IBM, shares her remarkable journey from landing Apple as her first client at 26, to building one of the most successful women-owned marketing agencies in the country. But what makes Kramer truly inspiring is how she carries herself as a flawed and approachable human. Her transparency about navigating professional triumphs alongside personal struggles offers powerful lessons in resilience...
Send a text Ready to challenge the norm? Join me for a captivating conversation with Jessica Brugger, founder of Dwell Well Design Co., who bravely swapped corporate life for the fulfilling chaos of entrepreneurship. This episode peels back the curtain of what it's truly like to step away from a cushy job and into a path of passion. Whether you’re on the brink of making a change or just contemplating what color to paint your kitchen, this episode invites you to explore how to build a career a...
Send a text Starting a business? Community is everything! And know one knows that better than Lauren Betterton, the brains behind Bumble’s Backyard in Columbus, Ohio. This absolute ray of sunshine joins the pod to talk about building a dog park that’s really about bringing people together. We get into the highs and lows of launching something from scratch, working with a partner and learning to ask for help. Whether you’re a dog lover, an entrepreneur, or just craving connection, tune in!
Send a text Lindsay Remley is in the building! The powerhouse CEO of Edgework Creative (and fellow Jim Tressel superfan) gets real about entrepreneurship, parenting and work-life balance. We dive into overcoming anxiety, setting boundaries and raising strong daughters with “boy” names. Plus, Lindsay shares her journey from corporate life to craftsmanship—she even built my dining table! And because Lindsay is the absolute best, she comes bearing gifts!!! Of course, BIG things are in the works...
Send a text Melanie and I were introduced by the one & only Regan Walsh. (If you haven't listened to Regan's episode yet, you can check her out in SZN 1, EP 32.) Melanie's resume is impressive. She's a PsyD, clinical psychologist, brain coach, speaker, and author. Her first book, The Emotionally Intelligent Teen: Skills to Help You Deal with What You Feel, Build Stronger Relationships, and Boost Self-Confidence, gives teens and young adults the skills they need to improve th...
Send a text If you’ve spent any time around the Columbus food scene, you probably heard of BJ Lieberman. He’s the chef behind Chapman’s, Metsi's, Ginger Rabbit, and one of the most thoughtful people I’ve met when it comes to food, creativity, and building restaurants that people genuinely love. In this episode, BJ and I talk about his path into the restaurant world, what it’s really like running restaurants in Columbus right now, and how becoming a dad has shifted the way he thinks about work...
Send a text Whenever Chef Nikki pulls up, you know the episode is going to be a vibe. Join in on this impromptu hang as we go everywhere. Food, travel, energy, and what it really looks like to build an experience brand that’s global, intimate, and completely its own lane. Nikki’s the founder of High End Affair and she’s out here producing microdosed supper clubs and “adult field trips” (yes, like the nostalgic brown-bag lunch… but infused). She breaks down how she designs these experiences sa...
Send a text Ever feel like a rudderless ship in the ocean—moving, busy, maybe even working hard… but not actually steering toward anything? That’s where Mental Athleticism comes in. In this episode, we introduce the first foundational pillar of MA: anchoring yourself to a bold vision for your life. Because when you know where you’re going and who you’re becoming, your entire trajectory will start to shift. This episode sets the stage for how to think bigger, act more intentionally, a...
Send a text How do you build a profitable, sustainable company without losing your marriage or yourself? In this episode, Cameron Mitchell shares how he turned a turbulent childhood and a chip on his shoulder into one of the most successful restaurant groups in the country. But this isn’t just a business conversation. His incredible wife, Molly, joins the discussion, offering the unfiltered, behind-the-scenes perspective on what it really took to build the company, raise three kids, survive...
Send a text What if we’re spending more time training our kids to compete than we are teaching them how to cope? In this conversation, I sit down with Amy Jo Hamilton, founder of The Balanced Child Method, to talk about something that feels urgent right now: raising emotionally regulated kids in a world that feels anything but calm. Amy shares her journey through miscarriage, fertility struggles, and entrepreneurship. She shares how those seasons shaped the work she’s doing today inside schoo...
Send a text Katalina’s didn’t become a beloved Columbus restaurant by accident. In this conversation with founder Kathleen Day, we talk about staying power, what it takes to build something people love, keep it standing through hard seasons, and still care deeply about the work years later. We bounce from wild life stories to music obsessions, famous run-ins, creative intensity, and the unfiltered realities of the restaurant industry, alongside the very real work of protecting a legacy brand ...
Send a text Confidence isn’t something you magically wake up with one day. It’s built quietly, consistently, and often when no one’s watching. In this episode, I sit down with mental performance coach and podcast host Sean Fee to talk about what it actually takes to believe in yourself again, especially after burnout, major life changes, or a season that knocked the wind out of you. We get into: Why your brain needs small wins to rebuild confidenceHow micro goals create momentum when motivati...
Send a text What happens when a brand like Homage hits year 19? You get a conversation that’s equal parts thoughtful, absurd, and completely unfiltered. This sit-down with Homage founder, Ryan Vesler jumps from nostalgia and creativity to sales plans, leadership, and the strange realities of building a brand for nearly two decades. Sometimes serious, sometimes sarcastic, and occasionally interrupted by a fart app (because why not). Recorded in a bowling alley locker room, the energy is loose...
Send a text I don’t usually sit down with history professors, but after this conversation, I might need to start. In this episode, I’m joined by Hasan Kwame Jeffries, College of Arts and Sciences Alumni Associate Professor of History at The Ohio State University, and I’ll be honest, I was little intimidated. What followed was one of those conversations that stretches you. Not because it’s heavy, but because it’s honest. We talk about history as story, not nostalgia. About why banning bo...
Send a text What happens when the validation disappears and you’re left alone with yourself? In this episode, Keri sits down with Achea Redd for a raw, honest conversation about counterfeit relationships, people-pleasing, and learning how to trust your intuition. Achea shares how being married to NBA Hall of Famer, Michael Redd, sharpened her ability to spot fake energy, forced her to protect her peace, and ultimately pushed her into a deeper relationship with herself. Achea opens up about gr...
Send a text This week, I’m sitting down with Ashtyn Pharis, founder of Pilates by Ashtyn, the largest Pilates studio in Ohio, to talk about the long game of building: discipline, identity, and knowing when to go all in… and when to walk away. We unpack her path from elite athletics to heavy weightlifting, shutting down a decade-long online fitness business, and rebuilding from the ground up with a business rooted in relationships not transactions. We also talk about control, scaling, burnout,...
Send a text We weren’t planning on dropping another episode before the new year, but when the timing feels right, you listen. This is a special holiday re-share of my conversation with Vanessa Torres from Freedom a la Cart, an organization doing some of the most important, powerful work in our community. In this episode, Vanessa shares her personal story of surviving human trafficking and what real healing actually looks like when someone is met with safety, employment, community, and time. W...
Send a text It’s just you and me today, friend—and this one has been a long time coming. I’m giving you the full behind-the-scenes download on everything we’ve been building: why the show has been quiet, what’s happening inside our tiny-but-mighty team, and why 2026 is about to be our biggest year yet. I’m also breaking down the heartbeat of all of it: Mental Athleticism. How I use it. Why it matters. And how it became the foundation for the B10 Challenge (starting January 12) and the Build Y...
Send a text This Halloween, we’re taking you inside Columbus’s viral goth bakery—Bite This—where the bagels are skull-shaped, the playlists are heavy metal, and the owner, Annie Dixon, is redefining what it means to build a brand with bite. In this raw and wildly fun conversation, Annie opens up about her journey from elder emo to entrepreneur — including the dark humor, brutal honesty, and radical self-acceptance that fuel her success. You’ll hear: How Annie built Bite This, the goth bakery ...
Send a text The Riveter’s Amy Nelson joins me on the pod to launch The Brave Shift Live Series—a brand-new collaboration between The Riveter and The B Lab that helps people in business build through the mess. Together, we go deep on what it really means to make a brave shift—the kind that changes everything. From career pivots and business reinvention to mindset and mental athleticism, this episode explores how to listen to your intuition, reset your focus, and build through change with clari...
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