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Conquer the Chaos

Author: Clate Mask

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Conquer the Chaos takes you behind the scenes with entrepreneurs and thought leaders as they share the vulnerable moments that changed them and real advice on how to grow a successful small business. What can look like smooth growth on the outside is often chaotic on the inside. Host Clate Mask, CEO of Keap, has seen both hockey-stick growth and the damage the dark side of entrepreneurship can do on relationships and business success. He shares his own experiences, his six keys to success, and lessons of his own in this engaging conversation that will give you the real stories behind successful companies, and what it took to get there.
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In this pivotal episode of the Conquer the Chaos podcast, host Clate Mask makes a major announcement about the future of the show. After guiding listeners through the principles of building a great business and a great life, Clate is officially passing the hosting torch to long-time entrepreneur, coach, and partner, Matt Vosburgh. Matt is stepping into the role of Brand Ambassador for Conquer the Chaos, bringing with him over 25 years of entrepreneurial experience and a deep, practical mastery of the "Six Keys to Success." *In this episode, you'll discover:* • The New Era: Why Clate is stepping back from the microphone and why Matt is the perfect person to lead the podcast forward. • More Tactics & Training: Matt reveals his vision for upcoming episodes—expect a shift toward actionable, "in-the-weeds" training, micro-lessons, and practical tactics you can apply immediately. • Clate's Strategic Pivot: Insight into Clate's decision to niche down and focus exclusively on software entrepreneurs and the "Phoenix Forward" mission. • Mastering the Personal Keys: A candid discussion on why Mindset, Vision, and Rhythm are often the missing ingredients for struggling entrepreneurs, and how focusing on them has changed Matt's life. Whether you are a long-time listener or new to the community, this is a can't-miss episode that sets the stage for the exciting growth and practical wisdom coming your way. Follow Matt Vosburgh and MVP Creative Solutions: • https://www.linkedin.com/in/matt-vosburgh-333013113/ • https://www.facebook.com/profile.php?id=61580258917665 *About Conquer the Chaos:* The Conquer the Chaos podcast, hosted by Clate Mask with co-host Matt Vosburgh, features inspiring business owners who share what it takes to build a great business and a great life. That means more money, more time, more control, more impact, and more freedom. Subscribe for more episodes on how to conquer the chaos of entrepreneurship. *Get the Conquer the Chaos Book* The principles discussed in this episode are from Clate Mask's book. You can find the complete book here: https://amzn.to/4pAaIgn #ConquerTheChaos #ClateMask #MattVosburgh #SixKeysToSuccess #SmallBusinessSuccess #BusinessStrategy #Entrepreneurship #LeadershipDevelopment #Mindset #Vision #BusinessRhythm #PhoenixForward #SoftwareEntrepreneurs #NewEpisode #PodcastAnnouncement #BusinessPodcast #TacticalTraining #MicroLearning
Are you a business owner who feels like you are drowning in manual, repetitive tasks? In this episode of Conquer the Chaos, we are joined by Sarah Watz, Co-Founder of Business Heroes®, to discuss how to move from overwhelm to clarity and action.  We dive deep into the specific strategies that allow service-based businesses, like coaches and consultants, to free up time immediately. Sarah shares her expertise on Keap and automation tools, revealing the biggest mistakes entrepreneurs make when they first invest in software and how to ensure you get a real return on that investment.  In this episode, we cover: • SOPs to SAPs: How to convert Standard Operating Procedures into Standard Automated Procedures.  • The Human Touch: How to use automation to build relationships rather than creating distance between you and your clients.  • AI as a Teammate: "Onboarding" AI to help conquer the chaos of marketing and sales.  • The Offer Ladder: Guiding potential customers from small engagements to premium services without being pushy.  • Beyond Marketing: Using automation for operations and team management to scale your impact.  Sarah Watz is a business coach, international speaker, and the co-founder of Business Heroes®, dedicated to empowering service-based entrepreneurs to grow with clarity, structure and a powerful client experience. With a career that spans leadership roles, digital agency ownership and strategic consultancy, Sarah now runs three businesses and brings decades of insight to the entrepreneurs she guides. Her signature framework, the Business Heroes Grid, acts as an operating system for business growth, helping founders map what's working, plug leaks, and build client journeys that scale. She also speaks and trains globally on entrepreneurship, AI, automation, and leadership, helping business owners simplify delivery, reclaim time, and build a business they love. She was honoured as MVP of the Year 2024 by Keap (now Thryv) in the UK/EMEA region. Her signature program, Business Heroes® Academy, is a global online mentorship and training program helping service-based entrepreneurs grow their business with clarity, structure and AI-powered systems. Sarah hosts the Boost Your Business podcast where she pulls back the curtain on what truly moves growth: intentional structure, strategic execution and human-centred service. Sarah's Links: • Free Business Heroes® Grid Worksheet → https://www.businessheroes.io/free-resources/bh-grid • Design your client-delivery experience → https://businessheroes.io/courses/hybrid-edge • Website → https://businessheroes.io • LinkedIn → https://www.linkedin.com/in/sarahwatz/ • Instagram → https://www.instagram.com/sarahwatz/ • Facebook → https://www.facebook.com/sarahwatz/ • Podcast → https://businessheroes.io/podcast #ConquerTheChaos #SmallBusinessAutomation #Keap #BusinessStrategy #AIforBusiness #ScaleYourBusiness #SarahWatz #Entrepreneurship *About Conquer the Chaos:* The Conquer the Chaos podcast, hosted by Clate Mask with co-host Matt Vosburgh, features inspiring business owners who share what it takes to build a great business and a great life. That means more money, more time, more control, more impact, and more freedom. Subscribe for more episodes on how to conquer the chaos of entrepreneurship. *Get the Conquer the Chaos Book* The principles discussed in this episode are from Clate Mask's book. You can find the complete book here: https://amzn.to/44YYIND
What is the single most critical factor that separates thriving entrepreneurs from those who remain stuck in the chaos? It isn't strategy, funding, or market timing—it's mindset. In this episode of Conquer the Chaos, Clate Mask sits down with Dobbin Buck, Co-owner of GetUWired. Dobbin shares his direct and powerful story of rebuilding his life from the absolute bottom—homeless and in a hospital—to becoming the leader of a successful agency. It's a practical lesson in the power of mindset. This conversation moves past theory and into the real, day-to-day work of developing the mental toughness required to succeed in business. In this episode, you will learn: • The critical difference between a destructive ego and true self-confidence. • The framework Dobbin used to go from a place of desperation to a life of purpose and success. • Daily practices like meditation and cold plunging that build the clarity needed for effective leadership. • How to observe your thoughts to gain control, instead of being controlled by them. • How to build a resilient culture where your team feels safe to "fail forward" and grow. If you are working to manage the chaos of running your business, this episode provides a clear path to regaining control by strengthening your mindset. Connect with Dobbin & GetUWired: • Website: https://getuwired.com/ • LinkedIn: https://www.linkedin.com/in/dobbinbuck/ • Instagram: https://www.instagram.com/getuwired/ • YouTube: https://www.youtube.com/@getuwiredinc #EntrepreneurialMindset #ConquerTheChaos #BusinessResilience #MentalFortitude #SmallBusinessLeadership #ComebackStory #EgoIsTheEnemy #MindfulnessForEntrepreneurs #ClateMask #GetUWired *About Conquer the Chaos:* The Conquer the Chaos podcast, hosted by Clate Mask with co-host Matt Vosburgh, features inspiring business owners who share what it takes to build a great business and a great life. That means more money, more time, more control, more impact, and more freedom. Subscribe for more episodes on how to conquer the chaos of entrepreneurship. *Get the Conquer the Chaos Book* The principles discussed in this episode are from Clate Mask's book. You can find the complete book here: https://amzn.to/44YYIND
Are you ready to transform your approach to sales and build a business that thrives on genuine service? In this episode of Conquer The Chaos, host Clate Mask sits down with the legendary "Sales Whisperer," Wes Schaeffer, to uncover the secrets to ethical and effective selling. In this discussion, you'll learn how the role of the modern salesperson has changed due to the internet, social media, COVID, and AI, and how you can leverage these changes to stop closing deals and start opening new accounts without gimmicks or high-pressure tactics. This will enable you to sell more, faster, at higher margins, with less stress, and closing deals more predictably.  Wes also reveals how to shift your mindset from a manipulative salesperson to a trusted expert who genuinely serves your customers. Learn how to ask the questions your prospects can't answer, proactively address objections with the "sales dog" method, and build unwavering belief in the value you provide. Whether you're a business owner, sales manager, or salesperson, this conversation will provide you with the actionable strategies you need to master the art of sales and drive consistent growth. Connect with Wes: • Website: TheSalesWhisperer.com • LinkedIn: https://www.linkedin.com/in/thesaleswhisperer/ • X: https://x.com/SalesWhisperer • Instagram: https://instagram.com/saleswhisperer • YouTube: https://www.youtube.com/@TheSalesWhispererWes #Sales #SalesTraining #Entrepreneurship #SmallBusiness #BusinessGrowth #ConquerTheChaos #ClateMask #WesSchaeffer
In this episode, Clate Mask and marketing expert Jennifer Orechwa provide a masterclass on how to build a marketing machine that works while you sleep, giving you back your time and scaling your impact. Jennifer, founder of Salt Marketing, reveals how to leverage organic, story-based automated systems to double your leads and boost client retention without burning through your budget on ads. Learn how the strategic use of automation is not just about efficiency, but about creating powerful, personalized client connections at scale and turning one-time customers into lifelong fans. This episode is a must-listen for any entrepreneur ready to master the key of Automation and build a business that serves them. In this episode, you will learn how to: • Build an automated marketing machine that works for you 24/7. • Transform one-time clients into lifelong advocates through automated follow-up. • Use automation to differentiate your brand and build authority. • Implement effective lead funnels that convert new customers automatically. About Jennifer Orechwa: Jennifer Orechwa is the founder of Salt Marketing and a StoryBrand Certified Coach with nearly three decades of digital marketing experience. As a leader who has built and exited a multi-seven-figure company, she now helps wellness practitioners attract loyal clients and grow sustainably through robust automation and story-based systems. She is also the host of the "Worth Your Salt" podcast. Connect with Jennifer: • Website: https://jenniferorechwa.com • YouTube: youtube.com/@saltmarketingco • LinkedIn: https://linkedin.com/in/jenniferorechwa • Facebook: https://facebook.com/saltmarketingteam • Instagram: https://instagram.com/saltmarketingco #ConquerTheChaos #MarketingAutomation #SmallBusiness #Entrepreneurship #DigitalMarketing #Automation #LeadGeneration #BusinessSystems #MarketingTips #ScaleYourBusiness #JenniferOrechwa #SaltMarketing #StoryBrand #WellnessBusiness #HealthAndWellness #MarketingStrategy
In this episode of Conquer the Chaos, host Clate Mask sits down with master sales trainer and author, Eric Lofholm, to discuss how entrepreneurs can overcome the chaos of sales and achieve massive success. Eric shares his proven strategies for lead generation, closing deals, and building a high-performing sales team. If you're a small business owner or entrepreneur looking to take your business to the next level, this episode is a must-listen. You'll learn how to develop a winning mindset, create a systematic approach to sales, and leverage technology to grow your business without going crazy. Tune in to discover: Eric Lofholm's journey from sales failure to sales champion. The three keys to mastering the "inner game" of sales. Actionable tips for generating a steady stream of qualified leads. Proven techniques for closing more deals and increasing your revenue. How to build and lead a sales team that gets results. Find out more about Eric Lofholm and his work at ericlofholm.com . #sales #salestraining #smallbusiness #entrepreneurship #businessgrowth #leadgeneration #closingdeals #ConquerTheChaos #EricLofholm #ClateMask
Welcome to Season 2 of the Conquer the Chaos podcast! In this special solo episode, host Clate Mask kicks things off by diving deep into one of the most critical concepts for entrepreneurial success: The Stages of Small Business Growth. Ever wonder why your business growth hits a wall at certain revenue milestones? Clate breaks down the predictable plateaus that occur at the "ones and threes of revenue" ($100K, $300K, $1M, $3M, etc.) and reveals the three key areas—People, Process, and Product—that cause them. Listen to learn how to identify your current stage, anticipate the challenges ahead, and build the right strategies to break through to your next level of growth, freedom, and impact. #ConquerTheChaos, #ConquerTheChaosPodcast, #ClateMask, #MattVosburgh, #Entrepreneur, #SmallBusinessOwner, #StartupFounder, #BusinessCoach, #Entrepreneurship, #BusinessGrowth, #Scaling, #EntrepreneurialOverwhelm, #BusinessChaos, #FounderBurnout, #SystemizeYourBusiness, #BusinessAutomation, #MarketingAutomation, #SalesAutomation, #LeadGeneration, #SalesPipeline, #CRM, #Leadership, #EntrepreneurialMindset, #WorkLifeBalance, #GetYourTimeBack, #SmallBusinessTips, #Keap
From photographer to the CEO of a multi-million dollar empire, Jenna Kutcher joins us on stage at Let's Grow Summit to share how achieve your goals and get freedom to focus on what truly matters. In this Episode of Conquer the Chaos, she uncovers a structure to prevent burnout, increase creativity and productivity, and achieve a healthy work-life balance. By prioritizing your personal vision, mission, and goals, you can keep your business growing and maintain authenticity. Mentioned in this episode: JennaKutcher.com The Goal Digger Podcast Let's Grow Summit
Russ Perry's creativity knows no bounds. That's why he dressed up as a pickle and came to Keap's Ikon user conference to promote his business.   The business he was promoting was Design Pickle, and it's thriving today, connecting teams with creatives who can bring their ideas to life. In this episode of Conquer the Chaos, Russ and Clate discuss Design Pickle's revolutionary approach, the importance of creativity no matter what role you're in, and how to generate more creativity in and outside of your work.   Plus, you'll hear the entire (hilarious) story about how and why Russ transformed into a human-size pickle.   Mentioned in this episode: Design Pickle website Follow Russ Perry on Instagram Connect with Russ Perry on LinkedIn Follow Russ Perry on TikTok "Conquer the Chaos" book The Let's Grow Summit by Keap Radical Candor by Kim Scott  
Elliot Clark got the entrepreneurial itch, and he never looked back. He followed that instinct and it led him to become an influencer before influencers were a thing, launch Apartment Bartender (80K+ followers), be featured on Good Morning America and so much more.  Elliot's living the dream, but it takes balance and hard work. In this episode of Conquer the Chaos, you'll learn how Elliot finally made the leap to start a business, the ways his influencer business has evolved and grown, and what he does to maintain balance while scaling his following. Mentioned in this episode: "Let's Do Drinks" by Elliot Clark Apartment Bartender on Instagram Apartment Bartender on X Apartment Bartender on YouTube Apartment Bartender on Pinterest "Conquer the Chaos" book The Let's Grow Summit by Keap  
When two CEOs of automation businesses get together, it's a can't-miss conversation.   Wade Foster, CEO of Zapier, joined Clate Mask on this episode of Conquer the Chaos to discuss how to know what to automate in your business, what's holding people back from taking full advantage of automation software, and how to incorporate AI and automation without losing the human touch your audience loves. Listen to learn all this and much more so you can boost revenue and save time in your own business.   Mentioned in this episode: Zapier website Wade Foster's LinkedIn Follow Wade on X "Conquer the Chaos" book The Let's Grow Summit by Keap  
There's something unexpected that could be holding your business back from growth: your mindset. But you're in luck because David Bayer knows a thing or two about how to overcome mindset hurdles to reach growth goals you never dreamed possible, and he's sharing them with you in this episode of Conquer the Chaos. Listen as the author, speaker, entrepreneur, and podcaster with 1M+ monthly listeners shares how he has transformed his life and business by changing his mindset and how you can do the same. Mentioned in this episode: "Feeling is the Secret" by Neville Goddard "The Power of Decision" by Raymond Charles Barker "Conquer the Chaos" book The Let's Grow Summit by Keap "A Changed Mind" by David Bayer "A Changed Mind Podcast" by David Bayer David Bayer's Instagram  
Conquer the Chaos: How To Escape the Grind While You Grow With Layne Gneiting  What does riding a bike across America have to do with scaling a business? Surprisingly, everything! That's what Layne Gneiting found when he stepped away from a successful career to fulfill a dream and go on a bike ride across the country. The experience changed his life and revealed valuable principles about what it takes to grow a business without falling victim to hustle culture.  His bike ride was so impactful that he now trains and leads people on biking adventures while helping them become world-class leaders, build booming businesses, and increase their income. Check out this episode of the Conquer the Chaos Podcast for an exclusive peek into what Layne shares with his clients, including some tips that will surprise you. Mentioned in this episode: 2024 Let's Grow Summit by Keap "Conquer the Chaos" book "Zen in the Art of Archery" Way of the Hero website
Ben Glass is a lawyer, but that's not all he does. He took the road less traveled in the legal world by starting a business teaching lawyers how to market their firms in an authentic way that forges strong, personal relationships with clients. Now, as he consistently scales his own law firm, he gets to help other lawyers do the same. But here's the thing: Marketing in the legal world can be taboo. It's difficult, but Ben has overcome that, and the insight he's gathered along the way transcends any industry. It can help a small business of any niche scale with personal, strategic marketing. Tune in to this episode of the Conquer the Chaos Podcast as Ben shares his top tips with you. Mentioned in this episode: 2024 Let's Grow Summit by Keap Partner Day Great Legal Marketing  Ben Glass Law "No B.S. Time Management for Entrepreneurs" (fourth edition)  "Conquer the Chaos" book
Clate Mask calls Joe Polish "one of the best marketers" he's ever met, and in this podcast, you'll get a glimpse into why. Tune in to tap into Joe's expertise as he shares the importance of relationships to help you grow your business and solve problems and why changing your relationship with money is so crucial. You also get tips on how to do more of what's easy, fun, and lucrative in your personal and professional life. Mentioned in this episode: Genius Network Genius Recovery "Conquer the Chaos" book The Let's Grow Summit Joe Polish Instagram Joe Polish LinkedIn
Ramon Ray's joyful attitude and adaptability are infectious. It's what's propelled him so far in his career and helped him start, scale and sell multiple businesses, as well as become an in-demand keynote speaker and get his own show on USA Today network.    But Ramon didn't always have the upbeat, positive perspective he has now. It's taken time to cultivate, and he's seen the fruit of it in his life and business. In this episode of Conquer the Chaos, Ramon discusses his powerful journey toward the right mindset, why it's necessary for a successful business, and how you can merge mindset and automation to scale like you've never done before.   Mentioned in this episode: ZoneofGenius.com RamonRay.com "Conquer the Chaos" book The Let's Grow Summit Ultimate Automator Award  
Joe Stolte is the CEO of Daily.ai, an AI platform that helps businesses design, write and test newsletters that will wow their audience and increase conversion. However, before that role, Joe scaled and sold five technology businesses, which ended in what he describes as " three successful exits, two spectacular failures." In this episode of the Conquer the Chaos Podcast, Joe joins Clate Mask to discuss what he's learned through the highs and lows of his career, including the role curiosity plays in your personal and professional success, the steps you need to develop growth habits, how to revolutionize your follow-up process with AI, and more. Mentioned in this episode: Daily.ai Joe Stolte Instagram "Conquer the Chaos" book The Let's Grow Summit "Breaking the Habit of Being Yourself" "Power vs. Force" "Think and Grow Rich" "Atomic Habits"
If you're looking to sustainably scale your business, becoming pickier about which clients you take on may seem counterintuitive, but that's exactly what Stephen Woessner did. Stephen was initially on the fence about trimming down who his company, Predictive ROI, served. But he took the leap to find his niche and his business grew to the point that he had to double his staff. Now that Stephen's seen what this shift has done in his business and in the agencies he works with, he wants to urge you to do the same. Tune into this episode of the Conquer the Chaos Podcast, to discover how Stephen found his ideal customer niche, his initial fears, the benefits of this approach, and the pivotal role automation plays in the entire gameplan. Mentioned in this episode: Agency Management Institute "Sell with Authority" book "Profitable Podcasting" book The Let's Grow Summit Conquer the Chaos book Keap's small business automation software Elite Entrepreneurs Predictive ROI's LinkedIn Predictive ROI's website Stephen Woessner's LinkedIn
You probably need better work boundaries. Would you agree? Becca Bunch ran into the boundary-setting dilemma not long after she started her own social media agency, Homemade Social. Her business was scaling quickly, and with that growth came the need for clear boundaries with her expanding list of clients. Becca wasted no time taking intentional steps to protect her time, energy and resources. And she soon found that the boundaries she set would support her growth and benefit everyone involved in Homemade Social, including her clients. In this episode of the Conquer the Chaos Podcast, Becca joins Clate Mask to discuss the importance of boundaries, the hesitations a lot of business owners have with setting them and why they're imperative to scaling your business and enjoying your life. Mentioned in this episode: Homemade Social website Opal OpenPhone The Let's Grow Summit Conquer the Chaos book Keap.com
Chris Lee started a company in his garage and scaled it to $233 million in revenue. But he was once bankrupt. So, how did he transform his life? By the end of this episode of the Conquer the Chaos Podcast, you'll know how. Listen to learn Chris' journey to success and why your vision is the key to becoming a great leader and surpassing even your most ambitious goals.   Mentioned in this episode: The Let's Grow Summit Conquer the Chaos book Chris Lee's Instagram  
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