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VertiGals

Author: Natalie Gergely & Alison Bonn

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VertiGals is a podcast about the titillating craft of writing Vertical Micro Dramas, hosted by two hilarious pros who are eager to bring some comic relief to the wild world of smacks, whacks, and malicious mother-in-law attacks. Each episode offers candid conversations with industry voices, explores the creative process and tackles tough questions like how to keep the viewers attention over 50+ episodes? The show also addresses other facets of this fast-growing format including the latest news in vertical entertainment, platform trends, and which actors have the best six packs.

7 Episodes
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Hollywood is evolving, and former screenwriter, legacy Film & TV producer, CEO of 3Pas Studio, and creator of the "Open Gardens" and "Vertical Bloom" sub stacks, Ben Odell, is at the forefront of that evolution. Ben joins the VertiGals to talk about how storytelling is evolving from Hollywood's perspective, the creator economy, the arrival of AI , and how digital media and legacy media have already converged, and will continue to.
The VertiGals have the pleasure of sitting down with inspiring MicroDrama writer and winner of ReelShort's Top Romance Prize, Dena Dizdar Plumer. After raising a family, Dena decided to move to Los Angeles from Texas to pursue her life long dream of being a screenwriter. As a former copywriter and Ad Exectuive, Dena talks about how her career in advertising influences her work in MicroDramas, how to become a MicroDrama writer at any stage in life, and what it's like to work as a writer in the age of AI.
The VertiGals have so much fun learning about Kristen Brancaccio's journey to conquering the vertical world. Having directed 17 verticals to date, Kristen has a lot of insight in the structure that works best in verticals and how the marketing and financing models around verticals will have to change for vertical story telling to be able to effectively evolve.
The VertiGals talk about Alison's hit release on MyDrama "LoveScore" and review a few other Vertical Dramas they enjoyed. They also talk about the experience of writing verticals from idea to production and what that's been like from a writers perspective. Thom Woodley joins them to talk about his experience working in digital content and vertical content since 2023 - past failures, current happenings, and where he thinks the Vertical industry is headed in the future.
In today’s episode we chat about verticals we love, why we love writing and watching verticals, cover some industry headlines, and dive into the Omegaverse. We also have a really insightful chat with the brilliant and talented writer Adrion Trujillo.
Alison and Natalie discuss Verticals they've watched over the past week and sit down with writer and digital visionary Isabel Dréan - a pioneer in the Vertical Drama world. Isabel discusses the current state and the future of the Vertical Drama business and dives into her soon to be released book "How to Write a Vertical Series in 10 Days." Isabel offers incredible insights into the craft and technique of writing Vertical Microdramas, and how to write commercially to get hired and paid in the Vertical Drama industry. This is an absolute "must-listen" for all creatives curious about how to work as a writer in Verticals.
VertiGals Trailer

VertiGals Trailer

2025-12-0806:24

VertiGals is a podcast about the titillating craft of writing Vertical Micro Dramas, hosted by two hilarious pros who are eager to bring some comic relief to the wild world of smacks, whacks, and malicious mother-in-law attacks. Each episode offers candid conversations with industry voices, explores the creative process and tackles tough questions like how to keep the viewers attention over 50+ episodes? The show also addresses other facets of this fast-growing format including the latest news in vertical entertainment, platform trends, and which actors have the best six packs.
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